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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Constant Contact

    Score8 out of 10
    N/AConstant Contact is a full-featured email marketing solution with capabilities such as social media integration, drag-and-drop editing, and real-time reporting. It is a bulk email tool designed for SMB customers. Since 2019, Constant Contact also offers marketing automation features, a website and landing page builder, and other tools to support midsize businesses.

    $12

    per month

    Contentful

    Score7.6 out of 10
    N/AContentful is a cloud based CMS solution that provides the ability to manage content across multiple platforms.The editing interface allows for managing content interactively and provides developers the ability to deliver the content with the programming language and template framework of their choice.

    $0

    Pricing
    Constant ContactContentful
    Editions & Modules
    Lite
    Starting at $12.00
    per month
    Standard
    Starting at $35.00
    per month
    Premium
    Starting at $80.00
    per month
    Lite
    $300
    per month
    Community
    Free
    Enterprise
    Custom
    Offerings
    Pricing Offerings
    Constant ContactContentful
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsThe SMS Marketing tool can be added to any Standard or Premium Constant Contact account. SMS is only available in the US for Standard and Premium paid plans. SMS can be added when logged in to an account after purchase. Plans start at $10/month for up to 500 messages.—
    More Pricing Information
    Community Pulse
    Constant ContactContentful
    Considered Both Products
    Constant Contact
    No answer on this topic
    Contentful
    Chose Contentful
    Very similar to WordPress, but has more organizational properties than square space.
    Incentivized
    Key User Insights
    Would buy again
    85%
    Would buy again
    61 Answers
    100%
    Would buy again
    7 Answers
    Delivers good value for the price
    94%
    Delivers good value for the price
    61 Answers
    100%
    Delivers good value for the price
    5 Answers
    Happy with the feature set
    85%
    Happy with the feature set
    61 Answers
    100%
    Happy with the feature set
    7 Answers
    Lived up to sales and marketing promises
    91%
    Lived up to sales and marketing promises
    42 Answers
    No answers on this topic
    Implementation went as expected
    90%
    Implementation went as expected
    46 Answers
    100%
    Implementation went as expected
    6 Answers
    Features
    Constant ContactContentful
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Constant Contact and Contentful
    Feature
    Constant Contact
    9.0
    120 Ratings
    11% above category average
    Contentful
    -
    Ratings
    WYSIWYG email editor9.7102 Ratings00 Ratings
    Dynamic content9.7104 Ratings00 Ratings
    Ability to test dynamic content8.582 Ratings00 Ratings
    Landing pages9.378 Ratings00 Ratings
    A/B testing8.473 Ratings00 Ratings
    Mobile optimization8.686 Ratings00 Ratings
    Email deliverability reporting9.9116 Ratings00 Ratings
    List management9.3118 Ratings00 Ratings
    Triggered drip sequences8.062 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Constant Contact and Contentful
    Feature
    Constant Contact
    8.5
    117 Ratings
    11% above category average
    Contentful
    -
    Ratings
    Dashboards8.488 Ratings00 Ratings
    Standard reports9.8115 Ratings00 Ratings
    Custom reports7.558 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Constant Contact and Contentful
    Feature
    Constant Contact
    8.4
    69 Ratings
    3% above category average
    Contentful
    -
    Ratings
    URL Validation8.231 Ratings00 Ratings
    Link Tracking7.934 Ratings00 Ratings
    Image Validation8.932 Ratings00 Ratings
    Inbox Display8.635 Ratings00 Ratings
    Email Accessibility Tools7.928 Ratings00 Ratings
    Spelling and Grammar Check9.856 Ratings00 Ratings
    Spam Testing6.026 Ratings00 Ratings
    Email Previews9.968 Ratings00 Ratings
    Security
    Comparison of Security features of Constant Contact and Contentful
    Feature
    Constant Contact
    -
    Ratings
    Contentful
    8.5
    10 Ratings
    3% above category average
    Role-based user permissions00 Ratings8.510 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Constant Contact and Contentful
    Feature
    Constant Contact
    -
    Ratings
    Contentful
    9.5
    12 Ratings
    20% above category average
    API00 Ratings9.311 Ratings
    Internationalization / multi-language00 Ratings9.79 Ratings
    Web Content Creation
    Comparison of Web Content Creation features of Constant Contact and Contentful
    Feature
    Constant Contact
    -
    Ratings
    Contentful
    7.8
    13 Ratings
    1% below category average
    WYSIWYG editor00 Ratings7.34 Ratings
    Code quality / cleanliness00 Ratings9.58 Ratings
    Admin section00 Ratings9.311 Ratings
    Page templates00 Ratings7.64 Ratings
    Library of website themes00 Ratings7.52 Ratings
    Mobile optimization / responsive design00 Ratings4.57 Ratings
    Publishing workflow00 Ratings9.312 Ratings
    Form generator00 Ratings7.01 Ratings
    Web Content Management
    Comparison of Web Content Management features of Constant Contact and Contentful
    Feature
    Constant Contact
    -
    Ratings
    Contentful
    9.4
    12 Ratings
    22% above category average
    Content taxonomy00 Ratings10.011 Ratings
    SEO support00 Ratings10.09 Ratings
    Bulk management00 Ratings9.08 Ratings
    Availability / breadth of extensions00 Ratings9.08 Ratings
    Community / comment management00 Ratings9.01 Ratings
    Best Alternatives
    Constant ContactContentful
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Umbraco CMS
    Score7 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Square Online
    Score7.7 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    RWS Tridion Sites
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Constant ContactContentful
    Likelihood to Recommend
    9.8
    (135 ratings)
    8.3
    (13 ratings)
    Likelihood to Renew
    9.9
    (23 ratings)
    -
    (0 ratings)
    Usability
    10.0
    (12 ratings)
    9.0
    (3 ratings)
    Availability
    9.0
    (2 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (9 ratings)
    -
    (0 ratings)
    Online Training
    10.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (5 ratings)
    -
    (0 ratings)
    Configurability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Constant ContactContentful
    Likelihood to Recommend
    Constant Contact
    Constant Contact is an excellent tool for sending out flyers and newsletters. However, I feel the content's appearance is typically all the same. When I receive an email from Constant Contact, I can immediately identify it - the templates usually all look the same. When sending out communications with images, it is easy to use Constant Contact and link webpages. However, the email layout is always vertical and can get very lengthy. I prefer a more flip-book approach with options to flip the page.
    Incentivized
    Read full review
    Contentful
    It's a great all rounder for content projects. It's easy in the basics and powerful in the complex, data heavy scenarios. Extending the platform is straightforward and the SDK gives you everything you need. If you have many many varying content types , it gets expensive and perhaps not the best choice .
    Incentivized
    Read full review
    Pros
    Constant Contact
    • Market segmentation is great: my main segmentation is by region because that's how our sales team is divided.
    • Lists: making customized email lists is easy and intuitive; the custom fields allow some flexibility in case our fields don't exactly line up with Constant Contact's.
    • Campaigns: creating campaigns is quick and simple. I especially appreciate the 'resend to non-openers' option. I am constantly using this feature.
    • Subject line generator: I like using the recommended subject lines. I'm able to plug in their recommended ideas, or sometimes, this feature helps me generate my own ideas.
    Read full review
    Contentful
    • Flexible. This CMS can be easily extended and provide access to dynamic content
    • Simple. The WYSWG is very easy to work with and identifying pages and content in the system is fairly easy
    • Clean Interface. The interface is clean and uncluttered keeping focus on the content and not other factors.
    Incentivized
    Read full review
    Cons
    Constant Contact
    • It would be nice if we had more customizable options for emails - like moving around pictures and text boxes, rather than a set spot for everything to go.
    • I would like it if multiple people could work on a document at one time. So if I'm in charge of graphics, I can get those updated while someone else is entering content, etc.
    Incentivized
    Read full review
    Contentful
    • Contentful uses "references" to allow you to build very modular content. If I have a "slider" content type, I can create a "slide" content type which references a "button" content type, and so forth. This works well, but I occasionally wish there was a better solution for one-off content, like a settings page. Currently, this is done for creating an entire content type called "settings" with a single entry. Not a big deal, but not ideal, either.
    • There are a few quirks with GatsbyJS integration, etc, but these issues are being fixed and improved upon very quickly.
    • A minor gripe, but Contentful does not have a way to organize fields within an entry. Entries with many fields are somewhat tiresome to scroll through.
    Incentivized
    Read full review
    Likelihood to Renew
    Constant Contact
    There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.
    Read full review
    Contentful
    No answers on this topic
    Usability
    Constant Contact
    There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome
    Read full review
    Contentful
    It is a very easy to use and configure application. I find that it is on the user to manage the content after the models have been created, yet I still do not encounter issues finding or creating new components for our site. It is easy to set up and easy to navigate.
    Incentivized
    Read full review
    Reliability and Availability
    Constant Contact
    No major problems in sending out the email campaigns and accessing the analytics
    Incentivized
    Read full review
    Contentful
    No answers on this topic
    Performance
    Constant Contact
    The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours
    Read full review
    Contentful
    No answers on this topic
    Support Rating
    Constant Contact
    I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.
    Read full review
    Contentful
    No answers on this topic
    Implementation Rating
    Constant Contact
    Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding
    Read full review
    Contentful
    No answers on this topic
    Alternatives Considered
    Constant Contact
    Constant Contact is much more intuitive for people who are not tech-savvy. Also, while sendgrid offered more options in it's drag and drop interface, it displayed differently across different email clients, which made it very cumbersome to use. It also took much longer to upload contact lists and it was harder to manage existing contacts. Performance in sendgrid was much slower as well, and the Preview feature was quite buggy. Our team initially chose sendgrid because of the integration options that it's API offered, but we ultimately switched to Constant Contact because it was much easier to build campaigns and better suited our requirements.
    Read full review
    Contentful
    Easy to use and much more organized as a single platform versus multi. The layout is clean and easy to read and we don’t have to worry about certain users safe guarding data or content then losing it when they leave the company. It’s a one stop shop for imagery
    Incentivized
    Read full review
    Scalability
    Constant Contact
    Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list
    Incentivized
    Read full review
    Contentful
    No answers on this topic
    Return on Investment
    Constant Contact
    • I have had nothing but positive impacts from using Constant Contact.
    • The church is large, and there are many subgroups and axillary groups within the church. Setting up specific groups based on responsibility, interest, member goals, and service needs allows me to send information quickly, saving valuable time for other tasks.
    • Constant Contact allows leadership to stay personally engaged with the members I work with, without over-taxing my time. It feels so seamless.
    Incentivized
    Read full review
    Contentful
    • Contentful has saved us valuable development time that was previously spent doing deploys for minor content updates.
    • Contentful has helped us maintain consistent documentation, reducing time needed to review for consistency.
    • Can't say we've really experienced any negative ROI impacts from using Contentful, but we've run into some limitations in adding too many content models and the next pricing tier is substantially more expensive.
    Incentivized
    Read full review
    ScreenShots

    Constant Contact Screenshots

    Screenshot of the AI Content Generator that can be used to create content for emails, social posts, or SMS.Screenshot of an example automation workflow. These help to ensure a business's marketing is always on.Screenshot of some of the available pre-built email templates, that can be edited with the included drag-and-drop email editor.Screenshot of the Social Posting tool, used to plan and post social media messaging across platforms.Screenshot of the SMS Marketing feature.Screenshot of some of Constant Contact's available integrations.

    Contentful Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot