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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Contently

    Score9.9 out of 10
    N/AContently is a SaaS content marketing platform from the company of the same name headquartered in New York, containing features a collaboration space, calendar, and workflow controls, engagement metrics, and rapid access to a high volume of original content from freelance creative talent, researchers, and journalists. Contently has received approximately $12.3 million in funding since its founding in 2010.N/A

    DemandScience

    Score8.2 out of 10
    N/ADemandScience is a data-driven marketing platform that offers lead generation and data services that accelerate the technology sales process by identifying intent among technology buyers. Founded in 2009, DemandScience helps marketers meet the ever-changing demands of B2B sales.N/A

    HubSpot Content Hub

    Score7.8 out of 10
    N/AHubspot Content Hub is used to take control of content assets. The unified platform is used to manage, update, and distribute content from a central location, ensuring everyone has access to the most up-to-date and relevant materials.

    $20

    per month

    Pricing
    ContentlyDemandScienceHubSpot Content Hub
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Starter
    $20
    per month per seat
    Content Hub Professional
    $500
    per month 3 seats included, $50 for each additional seat
    Content Hub Enterprise
    $1500
    per month 5 seats included, $75 for each additional seat
    Offerings
    Pricing Offerings
    ContentlyDemandScienceHubSpot Content Hub
    Free Trial
    NoNoYes
    Free/Freemium Version
    NoNoYes
    Premium Consulting/Integration Services
    NoNoNo
    Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
    Additional Details——Annual commitment required. A discount is offered for annual billing.
    More Pricing Information
    Community Pulse
    ContentlyDemandScienceHubSpot Content Hub
    Considered Multiple Products
    Contently
    No answer on this topic
    DemandScience
    No answer on this topic
    HubSpot
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    88%
    Would buy again
    66 Answers
    88%
    Would buy again
    15 Answers
    Delivers good value for the price
    No answers on this topic
    96%
    Delivers good value for the price
    64 Answers
    88%
    Delivers good value for the price
    14 Answers
    Happy with the feature set
    No answers on this topic
    89%
    Happy with the feature set
    67 Answers
    82%
    Happy with the feature set
    14 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    83%
    Lived up to sales and marketing promises
    60 Answers
    88%
    Lived up to sales and marketing promises
    7 Answers
    Implementation went as expected
    No answers on this topic
    86%
    Implementation went as expected
    63 Answers
    89%
    Implementation went as expected
    8 Answers
    Features
    ContentlyDemandScienceHubSpot Content Hub
    Content Creation
    Comparison of Content Creation features of Contently and DemandScience and HubSpot Content Hub
    Feature
    Contently
    9.6
    9 Ratings
    21% above category average
    DemandScience
    -
    Ratings
    HubSpot Content Hub
    -
    Ratings
    Ideation10.09 Ratings00 Ratings00 Ratings
    Approval workflows9.59 Ratings00 Ratings00 Ratings
    Content collaboration10.08 Ratings00 Ratings00 Ratings
    Content calendar8.58 Ratings00 Ratings00 Ratings
    Network for content licensing/production10.07 Ratings00 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of Contently and DemandScience and HubSpot Content Hub
    Feature
    Contently
    9.6
    9 Ratings
    21% above category average
    DemandScience
    -
    Ratings
    HubSpot Content Hub
    -
    Ratings
    Content hub10.09 Ratings00 Ratings00 Ratings
    Forms / Gated content9.06 Ratings00 Ratings00 Ratings
    Embedded CTAs10.05 Ratings00 Ratings00 Ratings
    Content distribution9.57 Ratings00 Ratings00 Ratings
    Content promotion10.07 Ratings00 Ratings00 Ratings
    Content automation9.06 Ratings00 Ratings00 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Contently and DemandScience and HubSpot Content Hub
    Feature
    Contently
    9.6
    4 Ratings
    26% above category average
    DemandScience
    7.8
    17 Ratings
    6% above category average
    HubSpot Content Hub
    -
    Ratings
    Audience profiling and targeting10.04 Ratings8.617 Ratings00 Ratings
    Closed-loop tracking and reporting9.04 Ratings00 Ratings00 Ratings
    Content performance analytics10.04 Ratings7.614 Ratings00 Ratings
    Campaign optimization dashboard9.04 Ratings7.210 Ratings00 Ratings
    Competitive analytics10.04 Ratings00 Ratings00 Ratings
    Best Alternatives
    ContentlyDemandScienceHubSpot Content Hub
    Small Businesses
    Percolate, now part of Seismic
    Score9 out of 10
    Contently
    Score9.9 out of 10
    Contently
    Score9.9 out of 10
    Medium-sized Companies
    CoSchedule Marketing Suite
    Score10 out of 10
    CoSchedule Marketing Suite
    Score10 out of 10
    CoSchedule Marketing Suite
    Score10 out of 10
    Enterprises
    PathFactory
    Score8.3 out of 10
    PathFactory
    Score8.3 out of 10
    PathFactory
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    ContentlyDemandScienceHubSpot Content Hub
    Likelihood to Recommend
    9.5
    (11 ratings)
    7.6
    (75 ratings)
    7.5
    (18 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    6.0
    (2 ratings)
    6.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    6.9
    (3 ratings)
    7.8
    (8 ratings)
    Availability
    -
    (0 ratings)
    -
    (0 ratings)
    9.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    -
    (0 ratings)
    9.0
    (1 ratings)
    Support Rating
    10.0
    (1 ratings)
    5.0
    (69 ratings)
    10.0
    (1 ratings)
    Online Training
    -
    (0 ratings)
    -
    (0 ratings)
    9.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    1.5
    (3 ratings)
    -
    (0 ratings)
    Configurability
    -
    (0 ratings)
    -
    (0 ratings)
    8.0
    (1 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    -
    (0 ratings)
    8.0
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    -
    (0 ratings)
    9.0
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    -
    (0 ratings)
    9.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    -
    (0 ratings)
    9.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    -
    (0 ratings)
    9.0
    (1 ratings)
    User Testimonials
    ContentlyDemandScienceHubSpot Content Hub
    Likelihood to Recommend
    Contently
    It's helpful for top of marketing funnel writing that we can sometimes lose sight of because we are so ingrained in the product day to day. Contently is also helpful for long written pieces and ebooks that will take a significant amount of employee time to put together. I avoid using Contently for mid to bottom funnel marketing writing because my team will often have greater insight into the product function or use-case or product release, making them more adroit to the tone of the written piece and able to produce the content quickly.
    Incentivized
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    DemandScience
    Demand Science did deliver the quantity of leads without issue. The data for a few was not accurate (bounced when following up). But they agreed to make good by providing substitute leads to meet the quota. Towards the end of my project, they lost a few folks, and so the end of my campaign got a little rough as they were taking over some assignments midway. But we ultimately completed the SOW. I will say that the leads did not perform well in our email cadence - none converted. However, this was a test of the concept for us. Content syndication had a lower cost per qualified lead than some other tactics, so we tested it. Your results may vary, based on your follow-up and your market.
    Incentivized
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    HubSpot
    If you want all your marketing activities to be in one place, where your CRM and customer data exist, go for Hubspot's entire suite, which could include CMS, depending on your needs. If you have to create a company blog, marketing landing pages for events or lead generation, or send decently designed newsletters, Hubspot does the job well. Any company that has grown to enterprise level or has fragmented marketing should probably not use Hubspot CMS because of the fragmented activities that might occur. Hubspot's reporting can also break. Also, if you want your designed pages to be very creative with many animations, Hubspot CMS is probably not the way to go. But for anyone who is still finding their footing, go for it.
    Incentivized
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    Pros
    Contently
    • Consolidating my work in one place to make my work life easier
    • Contently is unique from other content marketing organizational tools in one key way. It hands you a network of freelance professionals eager for delegated work.
    • You can search through a database of professionals to find the perfect person for your given project. Find individuals in your budget offering the exact skills and experience you need.
    Incentivized
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    DemandScience
    • The initial pitch and contact from Mason used "show me you know me" well, which we felt was a good sign of company culture and approach to database marketing.
    • Delivery of leads was ahead of schedule.
    • They set expectations, and then delivered what they said they would.
    • The leads matched our criteria as agreed.
    • Regular check ins and catch ups, and patience when thing were taking a bit of time to get sorted here.
    Incentivized
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    HubSpot
    • Asset control is super easy if your willing to create folder structures that make sense
    • Drag and drop building elements are great, even if you create custom blocks
    • control of domains and how they link into your main system is super easy
    Incentivized
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    Cons
    Contently
    • I have been using it for 3.5 years, and have had no response from potential clients.
    • The portfolio section is pretty easy to use, but I don't love the format.
    • Since I'm not a client, I don't know just how easy it is for them to find new freelancers or how often it is actually used.
    • Probably more suited for some types/concentrations of freelance writers, like finance, tech, or healthcare.
    Incentivized
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    DemandScience
    • We would like to see more proactive communication on what's working and what's not without requiring a meeting - regular reporting cadence to assess asset quality
    • A dashboard view might be nice as well, again, so we can look at an asset and see how it's performing (or if it isn't) without having to wait on a rep to pull a report or schedule a walkthrough
    Incentivized
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    HubSpot
    • Although you can integrate it with Google Analytics, there is still a significant difference between what each tells you about [a] number of visitors to a given page, etc.
    • There's a lot to the program and it's not always intuitive where to go for a feature. Though the help center and academy are good and usually have the answers, having to look things up isn't.
    • It's expensive.
    Incentivized
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    Likelihood to Renew
    Contently
    No answers on this topic
    DemandScience
    Our executives decided to not renew because we were not seeing the ROI they were looking for. However, our executives did not make the best decisions on the data Demand Science provided.
    Incentivized
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    HubSpot
    I don't think we justify the amount of usage we have of CMS Hub professional. We might discontinue it to save some bucks. But if we ever need an extensive solution, we'll come back to it, as we already other products of Hubspot (Sales Hub, Reporting, Automations)
    Incentivized
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    Usability
    Contently
    No answers on this topic
    DemandScience
    The leads were pretty straight forward. However, their appointment setting did not integrate well into our system and many of the meetings didn't occur. I had to chase a lot of prospects and many times Demand Science didn't provide direct dials.
    Incentivized
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    HubSpot
    HubSpot CMS HUB is well-rounded and brings a robust list of capabilities while maintaining an ease-of-use that beginners can engage. HubSpot is by far the best at doing this among the half-dozen or so CMS platforms I've used in my 20+ years experience. It turns glorified business card websites into purposeful marketing machines that become a key part of a marketing strategy rather than a complicated and frustrating mess.
    Incentivized
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    Reliability and Availability
    Contently
    No answers on this topic
    DemandScience
    No answers on this topic
    HubSpot
    As of now we didn't face any application errors and unplanned outages.
    Incentivized
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    Performance
    Contently
    No answers on this topic
    DemandScience
    No answers on this topic
    HubSpot
    Yes the pages load fastly and this tool is pretty good in integration with other tools like zapier, calendly and so on.
    Incentivized
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    Support Rating
    Contently
    I'm giving them a 10, but honestly, I've never reached out to them. I do see them putting out regular content on social media, so they might be responsive to questions there as well as regular customer support. In their posts and communication, they do seem to value their community, so hopefully, they have good customer support. And I've seen them asking for pitches from their community to publish well-paid articles during this stressful coronavirus time, and I really appreciate that.
    Incentivized
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    DemandScience
    Our rep is always available and quickly responds to any question we have. I haven't worked with other partners who are as proactive and excited to help us as our DemandScience rep is. He reaches out with new ideas and suggestions frequently. They are happy to make any changes needed to the campaigns and make those changes quickly and efficiently. They work well with our execution agency, but are also happy to meet with us directly to provide insights and support.
    Incentivized
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    HubSpot
    They are always there to help in any way possible. Our account manager works out any situations we may encounter during business hours
    Incentivized
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    Online Training
    Contently
    No answers on this topic
    DemandScience
    No answers on this topic
    HubSpot
    Pretty easy and resources available at fingertips.
    Incentivized
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    Implementation Rating
    Contently
    No answers on this topic
    DemandScience
    They did extremely well. However, our executives did a poor job in defining our ICP so we didn't get the maximum benefit out of it.
    Incentivized
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    HubSpot
    Yes, recreation of landing pages, forms and email templates.
    Incentivized
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    Alternatives Considered
    Contently
    I also opened an account with Skyword in 2019, which is a similar service. The person that recommended it was a travel writer, and since I've done that as well, I thought it might be a better fit. To this point, I've received no work from it either, and don't hold out a lot of hope. As previously mentioned, where I think Contently does well is by giving you an online portfolio, additional resources like a blog for learning, and a rates database for publications.
    Incentivized
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    DemandScience
    I've not used another content syndication company, and I probably won't after the lack of results we've had. I have used direct email organizations, and they are stronger but also more expensive, so you have to weigh your priorities. I could see if you were selling a specific product or software and how this could be beneficial, but I'd steer away from it for services.
    Incentivized
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    HubSpot
    We have about 10 seats that were needed. Wanted a sales platform that had good status and reputation. HubSpot was the best choice for me given Salesforce not being the best in the past. Price was appealing and our team liked the overlay. Other options do not provide the same ability with data
    Incentivized
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    Scalability
    Contently
    No answers on this topic
    DemandScience
    No answers on this topic
    HubSpot
    Because it aligns with our goals and streamlined all the hubspot at one place.
    Incentivized
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    Return on Investment
    Contently
    • Contently contributors have produced some great inbound marking posts and creative materials saving our marketing team significant time allowing them to focus on more strategic plans for the business.
    • The amount of time Contently has saved our internal creative writing staff has more than paid for itself!
    Incentivized
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    DemandScience
    • We have been able to grow our lead numbers with high quality leads at a reasonable cost
    • We have been able to generate just the leads we want to support our Business Development team
    • We have been able to get our content in front of our specific TAL
    Incentivized
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    HubSpot
    • When I was using it I couldn't see the direct return on investment since I was only seeing web development.
    • Practicality when creating articles and content
    • Efficiency when creating landing pages, basically content and interactions, but no return on investment in money.
    • Cuando lo estuve usando no pude ver el retorno de inversión directa ya que solo veía desarrollo web
    • Practicidad al momento de crear artículos y contenido
    • Eficiencia al momento de crear landings, basicamente contenido e interacciones pero no retorno de inversion en dinero
    Incentivized
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