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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Contentsquare

    Score7.5 out of 10
    N/AContentsquare is an enterprise experience intelligence and Digital Analytics platform designed to track, visualize, and optimize user journeys across websites and mobile applications. The platform captures digital interaction telemetry—such as clicks, scrolls, hovers, and page drop-offs—without manual event tagging to power Web Analytics, session replays, funnel visualization, and experience monitoring.N/A

    MailerLite

    Score8.9 out of 10
    Small Businesses (1-50 employees)
    MailerLite is an email marketing platform for small businesses, creators, and ecommerce brands, used to automate the customer journey and grow a customer list. Pricing starts at $12/month. MailerLite enables users to: Grow and engage their audience - Build newsletters, forms, pop-ups, landing pages, and even full websites with a Drag and drop builder that offers total creative control over designs. 150 customizable templates are available to get…

    $12

    per month

    Pricing
    ContentsquareMailerLite
    Editions & Modules
    No answers on this topic
    Free
    $0
    per month 2 users
    Comfort
    $12
    per month 3 users
    Power
    $25
    per month Unlimited users
    Enterprise
    Custom pricing
    per month
    Offerings
    Pricing Offerings
    ContentsquareMailerLite
    Free Trial
    NoYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—Additional 30% discount available to Non-profit organizations. Up to a 10% for paying yearly.
    More Pricing Information
    Community Pulse
    ContentsquareMailerLite
    Considered Both Products
    Contentsquare
    No answer on this topic
    Mailerlite
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    53 Answers
    95%
    Would buy again
    79 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    50 Answers
    96%
    Delivers good value for the price
    78 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    53 Answers
    95%
    Happy with the feature set
    79 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    44 Answers
    93%
    Lived up to sales and marketing promises
    69 Answers
    Implementation went as expected
    95%
    Implementation went as expected
    42 Answers
    90%
    Implementation went as expected
    71 Answers
    Features
    ContentsquareMailerLite
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Contentsquare, now with Hotjar and MailerLite
    Feature
    Contentsquare, now with Hotjar
    8.0
    1 Ratings
    5% above category average
    MailerLite
    -
    Ratings
    Responsive Design for Web Access8.01 Ratings00 Ratings
    Mobile Application8.01 Ratings00 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile8.01 Ratings00 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of Contentsquare, now with Hotjar and MailerLite
    Feature
    Contentsquare, now with Hotjar
    9.7
    1 Ratings
    3% above category average
    MailerLite
    -
    Ratings
    Heatmap tool8.01 Ratings00 Ratings
    Click analytics10.01 Ratings00 Ratings
    Scroll maps10.01 Ratings00 Ratings
    Conversion tracking10.01 Ratings00 Ratings
    Goal tracking10.01 Ratings00 Ratings
    Session Recording and Replay10.01 Ratings00 Ratings
    User Segmentation10.01 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Contentsquare, now with Hotjar and MailerLite
    Feature
    Contentsquare, now with Hotjar
    -
    Ratings
    MailerLite
    8.9
    88 Ratings
    10% above category average
    WYSIWYG email editor00 Ratings9.577 Ratings
    Dynamic content00 Ratings9.169 Ratings
    Ability to test dynamic content00 Ratings7.863 Ratings
    Landing pages00 Ratings8.666 Ratings
    A/B testing00 Ratings8.854 Ratings
    Mobile optimization00 Ratings8.569 Ratings
    Email deliverability reporting00 Ratings9.377 Ratings
    List management00 Ratings9.376 Ratings
    Triggered drip sequences00 Ratings9.151 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Contentsquare, now with Hotjar and MailerLite
    Feature
    Contentsquare, now with Hotjar
    -
    Ratings
    MailerLite
    7.0
    76 Ratings
    8% below category average
    Dashboards00 Ratings6.01 Ratings
    Standard reports00 Ratings8.976 Ratings
    Custom reports00 Ratings6.01 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Contentsquare, now with Hotjar and MailerLite
    Feature
    Contentsquare, now with Hotjar
    -
    Ratings
    MailerLite
    9.5
    69 Ratings
    15% above category average
    Email Previews00 Ratings9.569 Ratings
    Best Alternatives
    ContentsquareMailerLite
    Small Businesses
    Fullstory
    Score8.9 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Quantum Metric
    Score7.5 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Glassbox
    Score6.3 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ContentsquareMailerLite
    Likelihood to Recommend
    8.2
    (118 ratings)
    9.4
    (93 ratings)
    Likelihood to Renew
    5.1
    (13 ratings)
    9.1
    (2 ratings)
    Usability
    9.5
    (8 ratings)
    9.4
    (30 ratings)
    Support Rating
    10.0
    (5 ratings)
    9.1
    (5 ratings)
    Ease of integration
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    ContentsquareMailerLite
    Likelihood to Recommend
    Contentsquare
    Hotjar is good for a first pass at understanding user sentiment or locating potential usability issues. There are features such as "rage clicked" which shows recordings or instances when a user rage clicked or had an issue with your site. Hotjar has also been helpful to launch intercept surveys on mobile, desktop, and app, which not all competitor software allow. Hotjar recordings are fun to watch. "Watching Hotjar like Netflix" is a favorite pastime at work.
    Incentivized
    Read full review
    Mailerlite
    I didn't have much luck when testing other similar tools and since we tested with free plan, we couldn't commit to something else if we couldn't get basic stuff fixed. That's when we switched to MailerLite, and their support was great and super helpful all the way (during our free plan, especially). Plus, they're super budget-friendly for startups, so I highly recommend.
    Incentivized
    Read full review
    Pros
    Contentsquare
    • Heat mapping is great on Hotjar. It is a good place to start when you are looking at the UX & CRO on your website. You can see the % of people clicking on elements on a page, how far they scroll, and mouse movements.
    • Hotjar is great for session recordings. These record the mouse movements, clicks, pages and scrolls of a user in video format. You can watch these to investigate what works well on a site and identify potential roadblocks and bugs.
    • Hotjar is great as it ensures that users details are anonymous; for instance, if you are watching a session recording, you cannot see what a user types in a form field, as Hotjar blanks this out.
    • Hotjar has a poll function, so you can have polls on your website.
    Incentivized
    Read full review
    Mailerlite
    • Offers a user-friendly interface, making it simple to create beautiful forms, group subscribers, and automate emails.
    • Includes email automation workflows in their free plan - the only provider I know of that doesn't charge you after one month or hit you with "transaction fees".
    • Excellent video tutorial library so you can learn email marketing as a beginner without feeling overwhelmed.
    Read full review
    Cons
    Contentsquare
    • Hotjar is primarily used for web-based experiences. Not that easy to use on mobile apps.
    • I'd love to see Hotjar integrated with Google Analytics for an even deeper view.
    • Hotjar is primarily used by smaller organizations...pricing can get steep quickly for larger organizations.
    Incentivized
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    Mailerlite
    • EVERYONE should be allowed to at least use the AI bot chat feature. This doesn't take a person and is such basic customer service that it should be offered at all levels.
    • It would be nice if MailerLite worked better with AddEvent icons
    • When emailing support it took days to get a response (after an agent escalated the issue). Some concerns are more urgent and email support shouldn't mean bad support.
    Read full review
    Likelihood to Renew
    Contentsquare
    For small companies with limited user testing budgets, ClickTale serves as a useful user testing tool. When I cannot get the funds for in depth user testing, I always know that I have a baseline of information I can rely on
    Read full review
    Mailerlite
    Mailerlite is awesome and it does everything I need and then some. They're always innovating and adding new features, and their team is flippin' amazing. Can't see myself ever switching. They may not have everything, but looking at how well their team works, they'll get there for sure and I'm willing to wait.
    Incentivized
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    Usability
    Contentsquare
    It is fairly easy to use, easy to explain, and easy to learn even for a non-techie like me. I admit I was a little intimidated when it was recommended by my developers, but I learned afterwards that there really was nothing to worry about. My experience has been awesome so far!
    Incentivized
    Read full review
    Mailerlite
    I find it very easy to use, intuitive with a clean interface and drag and drop functionality where that adds value. It's quite configurable for our brand and the template and duplication options are very useful as we reuse a lot of content.
    Read full review
    Support Rating
    Contentsquare
    Hotjar is a SaaS-based company, and as such has a good support service. Users can quickly submit support tickets through Hotjar's online portal. Enterprise customers get access to additional support members and have SLAs to support their larger, more complex needs. Overall, Hotjar is extremely reliable and I've never had to reach out to customer support.
    Incentivized
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    Mailerlite
    Whenever I contact Support, either via email or through online chat, I always get a speedy response that gives me the answer I need. The AI Agent on the online chat is excellent and has helped me so much on numerous occasions.
    Read full review
    Alternatives Considered
    Contentsquare
    ContentSquare [(Clicktale)] is going deeper on UX understanding than traditional web analytics tools. You can truly understand how a page is used (where users click or even miss click, on which part of the page they are spending most of their time, if some links are clicked but bad positioned on the page...), and that's a thing you can't really measure trough a traditional web analytics tool.
    Incentivized
    Read full review
    Mailerlite
    MailerLite has similar features to the tools mentioned above. The main advantage is that it is very complete in its free version. This is ideal for those who are starting out and want to try a complete email marketing platform.
    Incentivized
    Read full review
    Return on Investment
    Contentsquare
    • Our UX team can now use hard data to back up and validate design decisions that we make. Our role as usability experts is becoming more respected and integral to business objectives because we now have data that can back up our field of study and prove that our roles are demonstrably useful and necessary.
    • HotJar allows our small team of 3 UX designers to get research data as if we were a much larger team. Instead of painstakingly using our time to do guerrilla research, endless user observations, and other types of manual testing, we can now get a significant portion of our data from HotJar.
    • Using HotJar is actually giving our team a sense of excitement and enjoyment in our day-to-day usability work. Instead of seeing UX as a chore, HotJar is making data gathering and analyzing more fun, because we can see tangible results from a much larger pool of user/user-data than we could in the past.
    Incentivized
    Read full review
    Mailerlite
    • Gives us the ability to track the popularity of content in our email as well as who has read the content.
    • The customizable layout gives us the opportunity to be creative and have our culture shine through our company communication.
    • The ability to see who has un-subscribed helps our HR department to see who isn't receiving important company information so we can ask them to re-subscribe.
    • Helps our company to be more transparent and communicate more effectively.
    Incentivized
    Read full review
    ScreenShots

    MailerLite Screenshots

    Screenshot of reports, that can include unsubscribe count, spam complaints, bounces, link activity and other metrics that are critical to measuring success.Screenshot of automations for every subscriber journeyScreenshot of the MailerLite landing page builderScreenshot of an example newsletterScreenshot of some of the over 150 templates availableScreenshot of where to find MailerLite's integrations