What users are saying about
7 Ratings
8 Ratings
7 Ratings
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Score 7.9 out of 100
8 Ratings
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Score 7.5 out of 100

Likelihood to Recommend

Cordial

Cordial has multiple options to create a message: single campaign, automation, orchestration and sculpt templates, which are drag-and-drop type functionalities but each of these blocks are based on HTML content so a user needs to be technically savvy. I would avoid using HTML includes as it is not possible to see which include a customer received. The team is fabulous, they know the tool and are dedicated to the success of the business. They are quick to respond and provide feedback. Reporting and analytics are very manual if you are combining multiple days in a test.
Berlynn Pierce | TrustRadius Reviewer

Zipwhip

I really dislike Zipwhip, especially now that there are so many more options out there. If you are still using a landline or a desk phone, but need the ability to receive/send text messages from your phone number, this would work well for you still. Besides that, I can't see many reasons to use this product anymore. Things like EZtexting offer these same functions and more. Or even better, Dialpad offers the voice and text options for one price.
Mike Monteiro | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Cordial
7.4
Zipwhip
WYSIWYG email editor
Cordial
4.0
Zipwhip
Dynamic content
Cordial
6.3
Zipwhip
Ability to test dynamic content
Cordial
6.8
Zipwhip
Landing pages
Cordial
10.0
Zipwhip
A/B testing
Cordial
7.0
Zipwhip
Mobile optimization
Cordial
7.5
Zipwhip
Email deliverability reporting
Cordial
8.4
Zipwhip
List management
Cordial
7.5
Zipwhip
Triggered drip sequences
Cordial
9.3
Zipwhip

Reporting & Analytics

Cordial
7.0
Zipwhip
Dashboards
Cordial
8.5
Zipwhip
Standard reports
Cordial
6.5
Zipwhip
Custom reports
Cordial
6.0
Zipwhip

Pros

Cordial

  • Provides helpful desktop and mobile previews.
  • Sends emails reliably.
  • Allows for pretty robust audience rules.
Nichole Aramapakul | TrustRadius Reviewer

Zipwhip

  • Scheduled texts - when scheduling an appointment, we schedule a text to be sent prior to this appointment
  • Automations - we can set up auto texts and responses
Anonymous | TrustRadius Reviewer

Cons

Cordial

  • Some of the tasks on the platform are still technical in nature and often requires the help of a developer or technical marketer. But I've witnessed great strides towards accessibility and ease of use for non-technical marketers over the past three years.
  • A lot of the templating must be built from scratch.
  • Deliverability insights (out of the box) could be expanded further.
Anonymous | TrustRadius Reviewer

Zipwhip

  • I would like the quick-use app that pulls from the taskbar to be able to hold more characters- It can only do 250 while the main screen can do 600.
  • The ability to send video through this program would significantly enhance its functionality for us.
Anonymous | TrustRadius Reviewer

Usability

Cordial

No score
No answers yet
No answers on this topic

Zipwhip

Zipwhip 8.0
Based on 1 answer
It was very easy for users to use, straight forward, and user friendly. The desktop app is very basic but easy to reply to an incoming text, but the user had to know to allow Chrome notifications to see new incoming text via the web browser, which is how they mainly used it.
Mike Monteiro | TrustRadius Reviewer

Support Rating

Cordial

No score
No answers yet
No answers on this topic

Zipwhip

Zipwhip 3.9
Based on 3 answers
I've never had to contact support.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Cordial

Cordial by far has the best UI for simple navigation
Anonymous | TrustRadius Reviewer

Zipwhip

Enabling the business number is a key feature for us. Also, their pricing is all inclusive which is super helpful and a lot easier when it is not per text pricing model for our kind of business and reselling.
Anonymous | TrustRadius Reviewer

Return on Investment

Cordial

  • Best to manage your clients' business.
  • Not ideal for freelancers.
Mohammed Anzil | TrustRadius Reviewer

Zipwhip

  • Much quicker responses = greater technician efficiency = more profit.
  • Serving as a legal record of approved or declined services has saved us from a couple of very bad situations.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Cordial

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Zipwhip

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

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