Coremetrics / IBM Digital Analytics (discontinued) vs. JumpTrack

IBM analytics has continued to improve upon the days of being the original core metrics. After using the updated version for quite some time, it has been great at providing the needed analytics to measure ROI and goal performance for our quarterly KPI's. It has resulted in a great increase in web engagements although we are a midsize company, smaller outfits may not need such an expensive option.

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It is appropriate when you have high value items that you are delivering like computers and printers to offices. You need proof of delivery many times and this provides that with pictures that can easily be stored in our database. It is not appropriate for businesses that are just delivering goods where proof of delivery is not needed or you are working with low value items.

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• IBM CXA comprises an acquisition called Tealeaf. This tool has deep heritage and this is evident in its present-day capabilities.
• The Universal Behaviour Exchange or UBX puts the concept of personalisation at the forefront. The ability to combine physical (analog) and digital transactions to create the complete picture of a customer journey, is a stand out benefit.
• The solution does not have to involve the purchase of software. IBM CXA can be sold as a service bundled with analytics as a service. This not only lowers the cost of ownership, it gets around one of the principal issues. Strong staff with design and analytical capability to drive the solution and deliver tangible benefits.
• The seamless integration of Watson AI services to help with the heavy lifiting. Watson reinforces the analytical focus this solution has and can learn to recognise situations specific to a company.

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• Provides historical data for staff to ensure customer receives proper service
• Allows the drivers to sort their route and essentially have a map to each location
• Its connection with DDMS has become much more stable and easier to use once we moved to DDMSPlus

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• The user interface is in Flash, which can be very frustrating and slow at times. Apparently, this is to be transitioned in a future release.
• Can only segment the last 93 days of data. Any historical segmentation beyond the 93 days must be run in Explore (which is credit based, and has its own limitations with the number of credits per month, based on the initial contract with IBM).
• Reports can only display 93 days of data at a given time for custom date ranges. There are pre-programmed date ranges setup with IBM during implementation (last week, last month, last quarter etc.), but are not flexible enough to answer more specific questions.
• Certain reports cannot have segments applied, making answering some simple questions a bit more tricky. For example, I can create a segment around mobile devices and apply it to the marketing channels report, but I can't create a marketing channel segment and apply it to the mobile reports.
• Built in API calls allows for nice report design and automation.

• Support is lacking and finding information is very difficult. Actual issues are rarely resolved or followed up on.
• If a delivery does not sync properly the data is permanently stuck and all further delivery information is lost. The app then needs to have it's data and cache erased to restore functionality. This is a major bug that needs to be fixed.
• Automated POD email function is too time consuming to setup. When an email is added to one master account number there needs to be an option to populate that information to all sub accounts.
• Report function needs improvement. The 'Planned vs Actual' and 'Delivery Efficiency' reports each do things that overlap, but a single report with selectable options for needed data would be much more user friendly. Currently to get the data needed I have to run both reports then copy/paste the data I want into a third spreadsheet.
• Map feature on the app sometimes works well - IF the accounts are all formatted the same. If there is a suite number in the address it does not.
• When changes are made to the delivery manifest through DDMS those changes do not automatically update Jumptrack, it has to be done manually.

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IBM Digital Analytics is a great solution for our clients and I believe they offer the best solution for the retail space. We have access to IBM support via email or live chat and they can answer many of the reporting questions that come up. IBM is receptive to our feedback of the product so I am confident they will continue making improvements

We would be lost without it! I would never get rid of the efficiency it has created for our company

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Very easy to implement and use.

Overall it's pretty simple but there are bugs, and they are glaring. losing data and functionality midway through the day is a major detriment. The map/navigation function is effectively useless. Piece counts should be shown on the 'in transit' list instead of having to click all the way through to the individual invoices to see how many pieces you have

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Never had any issues

As reports are templated, the system is pretty quick. Sometimes you have to wait a bit for a report to render. Or you might have to re-load the page. But there is no real issue here and the system is on par with other similar systems.

Overall, the level of support is very good and I would say it is a strong asset of the solution. However, you can sometimes feel that there is a difference of level among the support team.

I have never contacted customer support. Your question clearly states " If you have never contacted support for this product, please skip this question. "When attempting to skip, I get an error "Explanation required Please provide a response." For this reason alone, I have given a rating of 1.

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Online training is really great. One of the best assets that they have. Lots of great videos, pop quizzes at the end of each module. Fantastic. Other tools have similar features, but not as good.

See previous comment: reading and understanding the encyclopedic implementation guide is a must.

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Much of the work we did in IBM Digital Analytics could have been answered through Google Analytics, a much simpler, agile and FREE solution set. Not mention, given the vast number of Google Analytics USERS, free and actionable support is simply a click away ... this compared to IBM Digital Analytics fractured and often absent support service.

We use JumpTrack over other programs out there because of how well it integrates with DDMS, our ERP software. We also like that nothing has to be installed on any computers. It's fully web-based/cloud based product. We like it's developed by Eci who made our ERP software so we already have a working relationship with it's creator

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This solution can support large amount of data and transaction. The way that user management features are built, it shows it is meant for large organizations.

• We spend too much time trying to work around bugs on the new UI.
• We spend too much time trying to figure out how to make certain segments work because support and the knowledge center are lackluster.
• Our sales rep is very unresponsive and leaves us searching for a lot of answers on our own, including what other products we may benefit from that IBM offers.

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• Cost savings, paper and time and route optimization.
• Accountability of the driver: the real-time GPS shows where they are and when expectations of completion.
• Reporting gives you some nice numbers to review with your drivers to help them become more effective on a daily basis.

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