CoSchedule Marketing Suite vs. Image Relay

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
CoSchedule Marketing Suite
Score 10.0 out of 10
N/A
CoSchedule provides a content calendar, content optimization, and contentmarketing products, with users among 50,000 marketers worldwide, helping them organize their work, deliver projects on time, and prove marketing team value.N/A
Image Relay
Score 8.0 out of 10
N/A
Image Relay Marketing Delivery keeps digital assets and product information in one place with the goal of supporting fast, seamless creation and delivery.N/A
Pricing
CoSchedule Marketing SuiteImage Relay
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
CoSchedule Marketing SuiteImage Relay
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
CoSchedule Marketing SuiteImage Relay
Features
CoSchedule Marketing SuiteImage Relay
Content Creation
Comparison of Content Creation features of Product A and Product B
CoSchedule Marketing Suite
7.3
1 Ratings
8% below category average
Image Relay
-
Ratings
Ideation5.01 Ratings00 Ratings
Content collaboration7.01 Ratings00 Ratings
Content calendar10.01 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
CoSchedule Marketing Suite
10.0
1 Ratings
23% above category average
Image Relay
-
Ratings
Content distribution10.01 Ratings00 Ratings
Content promotion10.01 Ratings00 Ratings
Content automation10.01 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
CoSchedule Marketing Suite
10.0
1 Ratings
29% above category average
Image Relay
-
Ratings
Closed-loop tracking and reporting10.01 Ratings00 Ratings
Content performance analytics10.01 Ratings00 Ratings
Best Alternatives
CoSchedule Marketing SuiteImage Relay
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Score 8.6 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
Conductor
Conductor
Score 9.2 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Conductor
Conductor
Score 9.2 out of 10
MediaValet
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Score 8.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CoSchedule Marketing SuiteImage Relay
Likelihood to Recommend
10.0
(11 ratings)
8.0
(28 ratings)
Likelihood to Renew
-
(0 ratings)
8.6
(2 ratings)
Usability
10.0
(1 ratings)
9.0
(28 ratings)
Support Rating
9.0
(2 ratings)
7.9
(28 ratings)
Implementation Rating
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
CoSchedule Marketing SuiteImage Relay
Likelihood to Recommend
CoSchedule
CoSchedule is great for businesses or agencies who need an overview of all their marketing efforts, and who want to establish collaboration between multiple departments. The calendar view is one of the best we've worked with and makes it easy to see exactly what's happening. There is some slight clunkiness when it comes to admin-related tasks, and a few things aren't easy to find, but there's great support.
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Image Relay
Image Relay is intelligently designed for any marketer, especially if your products require a library of images and video and especially if you feel like your team could use some quality onboarding to make sure everything is set up right and to make sure your team is equipped to use the software effectively. Specifically speaking, since we have so many products and we're building a bigger direct relationship with customers, it was important that we have an easy way to store and access assets that can represent those products and resonate with potential customers. Image Relay also made it really easy to group assets for sharing with influencers and other marketing partners. Dropbox and Google Drive may have their place and their functionalities that set them apart, so it's important to not look at Image Relay like one of those older document services storage spaces — though those companies could learn a lot from how Image Relay helps marketers enrich their assets and store them smartly.
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Pros
CoSchedule
  • Best time to post is great at updating to when we get the most engagement by platform
  • Requeue tool to slate out additional posts for a given piece of content is a huge time saver
  • Aggregate analytics tool shows us a peek across our posts on a given platform that's actually easier to read than the platform itself
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Image Relay
  • Enables us to organize a large number of files in an easy-to-use format
  • Keeps our files safe. Much of the work we do is private until our partners approve of our marketing going public so file security is critical to our operation.
  • Image Relay makes it easy for our team to track and access a wide range of files - especially photos and contracts.
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Cons
CoSchedule
  • The platform seems sluggish as of late, likely as a result of the robust amount of data we are entering and the number of filters we're creating.
  • Social media scheduling exists, but we do run into publishing errors more often then we'd like.
  • Task templates when updated are not retroactive, so when you create projects for an entire year and then change a template, you need to go back and change them manually.
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Image Relay
  • The AI tagging terms are too generic to really be helpful to us.
  • When we did our initial upload the system couldn't pull in old dates, so everything has a date of the day it was uploaded. It will be a while before searching by "most recent" works properly.
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Likelihood to Renew
CoSchedule
No answers on this topic
Image Relay
I believe once all of our staff see how efficient Image Relay is in managing our digital assets, there will be no question that the cost vs. value will mandate continued use moving forward. It literally will pay for itself in saved staff time, I believe.
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Usability
CoSchedule
The interface is very intuitive, from setting up social profiles, to posting, to tags, to optimizing for best day/time to post. It's super easy to scan the aggregate analytics. The calendar is very easy to grok at a glance, and the more advanced functionality is intuitive to set up.
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Image Relay
Image Relay is very straightforward. The experience and interface mimic things were all used to using so it makes it very easy to learn and use. They didn't try to reinvent the wheel by making a fancy tool, they just made something that works and does exactly what you need it to do. They also have an awesome team that is quick to help and answer any questions along the way.
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Support Rating
CoSchedule
I didn't have to use their official support, but I can say that they put out a lot of content online to help users. Their YouTube page has quite an array of tutorial videos explaining how things work and how to get the most out of their tools. If you're struggling, before picking up a phone or blasting off an email, try searching for your problem on YouTube or their forums.
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Image Relay
Amazing. We are having a quick call once a week to be sure we are right on track. They answer all our questions right away and if they are missing something they will just find the answer and get back to us as fast as possible. There is no need to look elsewhere!
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Implementation Rating
CoSchedule
No answers on this topic
Image Relay
The Image Relay team was very helpful in guiding us through the process. Excellent customer service and guidance.
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Alternatives Considered
CoSchedule
CoSchedule provides collaborative planning of projects. The calendar view is very well designed. Meetings and tasks can be scheduled and tracked easily. Whatever is being done, no matter how big the task/project is, it gives a bird-eye view of everything. Additionally, it also integrated very well with WordPress. Their customer service team is also very helpful.
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Image Relay
We were using our in-house storage NAS system and Backup on DVD and hard drive. The issue is that we lost a lot of data by it either crashing or becoming unreadable. And it's very difficult to organize and share data. To share data we were using WeTransfer, but the issue is that the link expired in 7 days.
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Return on Investment
CoSchedule
  • It has saved me about 1 hour per day to keep things organized from Asana to WordPress.
  • By not having a functioning Google Doc import feature, it costs me about 30 minutes for each blog post to copy paste all the content, images, etc.
  • By bundling too many features into their plans, many of which we don't use (e.g. social media scheduling), we lose a little ROI because we are not using the full feature set. We use and prefer Buffer for social media, so when CoSchedule raised their price $40+ per month on features we would not be using, that hurt.
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Image Relay
  • Image Relay has only offered positive impacts for me. The search function is great when used properly — our photographers can input tons of metadata that is later used to find certain teams or players within the website.
  • I don't mind having duplicates in the system as long as they are in places they need to be, but Image Relay does tell you when you've uploaded something multiple times which could be helpful to others.
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ScreenShots

CoSchedule Marketing Suite Screenshots

Screenshot of Calendar Organizer: Visualizes everything in real time, and shows every project on a unified calendar of record. Helps to keep stakeholders in the know and pivot quickly when priorities change.Screenshot of Content Organizer: Eliminates content bottlenecks from idea to promotion. Optimizes the editorial process, and centralizes publishing and promotion by connecting marketing tools.Screenshot of Work Organizer: Maximizes resources by implementing consistent, defined workflows to speed up production and identify how urgent changes impact proactively planned work.Screenshot of Asset Organizer: Catalogs and maintains control of brand assets with customized taxonomies to find, update, and share files. Folders and files can be shared with stakeholders to make sure work is up-to-date.Screenshot of Idea Board: Used to write down ideas, take in requests, and prioritize the projects that are up-next, before giving them a publish date and putting them on the calendar organizer.Screenshot of An AI-powered Marketing Intelligence Assistant that can be used to write first-draft copy, complete work faster, and generate new ideas.