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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Creatio

    Score9.3 out of 10
    N/ACreatio offers an agentic CRM and workflow platform. Its offerings include Creatio Studio, a no-code agentic platform to build applications and AI agents with natural language and visual designers, and a CRM suite with embedded AI agents across Creatio Marketing, Sales, and Service. The platform also includes industry workflows across 19 verticals and a range of marketplace add-ons. Creatio products can be purchased separately or as a unified CRM solution to…

    $10,000

    per year (minimum price for new users)

    Microsoft Dynamics 365

    Score8 out of 10
    N/AMicrosoft Dynamics 365 is a CRM providing sales, marketing, and service functionality. It is offered as SaaS and on-premise. Dynamics 365 is part of the larger Dynamics suite of business intelligence and ERP products.

    $44

    per month

    Pricing
    CreatioMicrosoft Dynamics 365
    Editions & Modules
    Growth
    $25
    per month per user
    Enterprise
    $55
    per month per user
    Unlimited
    $85
    per month per user
    No answers on this topic
    Offerings
    Pricing Offerings
    CreatioMicrosoft Dynamics 365
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsCreatio Sales, Creatio Marketing, and Creatio Service are available as add-ons for $15 per month, per user. Creatio AI is included in every tier of the Creatio platform (Growth, Enterprise, and Unlimited). Creatio AI starts at $5,000 per year
    More Pricing Information
    Community Pulse
    CreatioMicrosoft Dynamics 365
    Considered Both Products
    Creatio
    Chose Creatio
    When compared to bpm'online they are too convoluted and the support system is shoddy at best. We've had multiple issues with their support team, including some instances where the support staff provided inaccurate information. GoldMine has an extremely dated user interface …
    Incentivized
    Chose Creatio
    We selected Creatio because it's the most optimal system for our current business requirements and their further scale [development]. Also, we valued the support of the vendor and the big community of implement teams.
    Incentivized
    Chose Creatio
    Creatio stood out from other vendors in terms of both the system’s usability and robustness. We were impressed by the flexibility of customization that the system provides. On top of that, Creatio’s technical support is always very quick to respond and helpful.
    Incentivized
    Chose Creatio
    Creatio support is faster and more efficient with a user friendly interface. Creatio features seem more modern and the marketing department has more options. The system configuration is simpler and more intuitive.
    Incentivized
    Chose Creatio
    • Pricing
    • Customization's
    • Low code
    Incentivized
    Microsoft
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    43 Answers
    88%
    Would buy again
    23 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    39 Answers
    87%
    Delivers good value for the price
    20 Answers
    Happy with the feature set
    98%
    Happy with the feature set
    42 Answers
    88%
    Happy with the feature set
    23 Answers
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    29 Answers
    86%
    Lived up to sales and marketing promises
    12 Answers
    Implementation went as expected
    85%
    Implementation went as expected
    34 Answers
    82%
    Implementation went as expected
    18 Answers
    Features
    CreatioMicrosoft Dynamics 365
    Low-Code Development
    Comparison of Low-Code Development features of Creatio and Microsoft Dynamics 365
    Feature
    Creatio
    8.5
    37 Ratings
    3% below category average
    Microsoft Dynamics 365
    -
    Ratings
    Platform Security8.035 Ratings00 Ratings
    Platform User Management9.037 Ratings00 Ratings
    Reusability9.035 Ratings00 Ratings
    Platform Scalability8.036 Ratings00 Ratings
    Sales Force Automation
    Comparison of Sales Force Automation features of Creatio and Microsoft Dynamics 365
    Feature
    Creatio
    -
    Ratings
    Microsoft Dynamics 365
    7.7
    84 Ratings
    2% below category average
    Customer data management / contact management00 Ratings7.981 Ratings
    Workflow management00 Ratings7.980 Ratings
    Territory management00 Ratings7.160 Ratings
    Opportunity management00 Ratings7.672 Ratings
    Integration with email client (e.g., Outlook or Gmail)00 Ratings7.879 Ratings
    Contract management00 Ratings7.961 Ratings
    Quote & order management00 Ratings7.358 Ratings
    Interaction tracking00 Ratings8.171 Ratings
    Channel / partner relationship management00 Ratings7.362 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Creatio and Microsoft Dynamics 365
    Feature
    Creatio
    -
    Ratings
    Microsoft Dynamics 365
    8.0
    68 Ratings
    4% above category average
    Case management00 Ratings7.863 Ratings
    Call center management00 Ratings7.950 Ratings
    Help desk management00 Ratings8.557 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Creatio and Microsoft Dynamics 365
    Feature
    Creatio
    -
    Ratings
    Microsoft Dynamics 365
    7.9
    78 Ratings
    2% above category average
    Lead management00 Ratings7.672 Ratings
    Email marketing00 Ratings8.171 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Creatio and Microsoft Dynamics 365
    Feature
    Creatio
    -
    Ratings
    Microsoft Dynamics 365
    8.0
    76 Ratings
    4% above category average
    Task management00 Ratings8.171 Ratings
    Billing and invoicing management00 Ratings8.054 Ratings
    Reporting00 Ratings8.065 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Creatio and Microsoft Dynamics 365
    Feature
    Creatio
    -
    Ratings
    Microsoft Dynamics 365
    7.6
    77 Ratings
    1% below category average
    Forecasting00 Ratings7.667 Ratings
    Pipeline visualization00 Ratings7.773 Ratings
    Customizable reports00 Ratings7.476 Ratings
    Customization
    Comparison of Customization features of Creatio and Microsoft Dynamics 365
    Feature
    Creatio
    -
    Ratings
    Microsoft Dynamics 365
    7.7
    80 Ratings
    1% above category average
    Custom fields00 Ratings7.678 Ratings
    Custom objects00 Ratings7.572 Ratings
    Scripting environment00 Ratings7.956 Ratings
    API for custom integration00 Ratings7.861 Ratings
    Security
    Comparison of Security features of Creatio and Microsoft Dynamics 365
    Feature
    Creatio
    -
    Ratings
    Microsoft Dynamics 365
    8.8
    75 Ratings
    5% above category average
    Single sign-on capability00 Ratings8.869 Ratings
    Role-based user permissions00 Ratings8.770 Ratings
    Social CRM
    Comparison of Social CRM features of Creatio and Microsoft Dynamics 365
    Feature
    Creatio
    -
    Ratings
    Microsoft Dynamics 365
    7.7
    44 Ratings
    2% above category average
    Social data00 Ratings7.843 Ratings
    Social engagement00 Ratings7.643 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Creatio and Microsoft Dynamics 365
    Feature
    Creatio
    -
    Ratings
    Microsoft Dynamics 365
    7.2
    65 Ratings
    5% below category average
    Marketing automation00 Ratings7.665 Ratings
    Compensation management00 Ratings6.834 Ratings
    Platform
    Comparison of Platform features of Creatio and Microsoft Dynamics 365
    Feature
    Creatio
    -
    Ratings
    Microsoft Dynamics 365
    6.8
    56 Ratings
    11% below category average
    Mobile access00 Ratings6.856 Ratings
    Best Alternatives
    CreatioMicrosoft Dynamics 365
    Small Businesses
    No answers on this topic
    Salesflare
    Score10 out of 10
    Medium-sized Companies
    Quixy
    Score9.9 out of 10
    Kintone
    Score9.7 out of 10
    Enterprises
    No answers on this topic
    Oracle Sales
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CreatioMicrosoft Dynamics 365
    Likelihood to Recommend
    8.0
    (59 ratings)
    7.9
    (104 ratings)
    Likelihood to Renew
    9.9
    (4 ratings)
    8.0
    (20 ratings)
    Usability
    9.0
    (40 ratings)
    7.8
    (34 ratings)
    Availability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Performance
    7.3
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (38 ratings)
    8.0
    (11 ratings)
    Online Training
    8.2
    (1 ratings)
    7.5
    (2 ratings)
    Implementation Rating
    9.6
    (2 ratings)
    9.2
    (4 ratings)
    Configurability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    3.8
    (3 ratings)
    Ease of integration
    9.1
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    8.2
    (1 ratings)
    -
    (0 ratings)
    Professional Services
    -
    (0 ratings)
    9.0
    (1 ratings)
    Vendor post-sale
    9.1
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.1
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    CreatioMicrosoft Dynamics 365
    Likelihood to Recommend
    Creatio
    Creatio is well suited in following scenarios: Complex Business process modelling and automation, Low code No code development which is best for efficient timelines, customized reporting and dashboarding, seamless integration with other technologies. Scenarios where Creatio is less appropriate: Solutions which require high cutomizations on the frontend side as this can be done by javascript modifications but it increases the load on the page and slows it down.
    Incentivized
    Read full review
    Microsoft
    Provides our company access to manage and customize the folds tailored to our needs. We needed to have certain paragraphs on certain paperwork per customer. MD 365 has those options to customize where needed and remove when not. The system is easy to navigate, and training can be done in a matter of days, even without prior knowledge of the system or similar systems.
    Incentivized
    Read full review
    Pros
    Creatio
    • Creatio's client success team is super. The team is collaborative, solution-oriented, and client-driven. We have weekly meetings with the team. They show up prepared with solutions/ideas to business requests and they are clearly engaged.
    • Creatio's infrastructure team has been critical to our ability to execute our cloud strategy. They have worked with us to set up our testing and production environments within Azure, assisted in testing, and are responsive and flexible to our unique requirements.
    • Creatio has been very flexible to requests for customization. We have taken their low-code out-of-the-box solution and "Ringlerized" it. The benefit for us is an application that meets our niche business needs.
    Read full review
    Microsoft
    • Best to use for AP - like in our organization, there are plenty of AP bills, so with Dynamics, we can quickly enter the same into the Excel utility, which means CSV-based upload, and then we can easily upload the same to the software. It's a time saver.
    • Best for Bank reconciliation - MS Dynamics makes Bank reconciliation easy. Banks can easily sync with software and easily get reconciled.
    • Generating invoices to customers and directly sending them to their inbox is easy with this software.
    Incentivized
    Read full review
    Cons
    Creatio
    • When we started using Creatio in 2022 the new user interface had just been released and did not include all the features we needed; however, we used a more classic user interface and were still satisfied with the results.
    • The ability to capture a digital signature directly within the application was missing in the base system; however, Creatio connected us with a partner that provided a solution for this specific situation.
    Read full review
    Microsoft
    • Small learning curve, obviously. You won't figure this out in a day, a week, or even a month. But given time, you can learn to be an expert. Or you can always get a consultant or hire in somebody. But learning the tool isn't out of the questions by any means.
    • Licensing can be confusing at times and isn't cheap, but it is cheaper than Salesforce. Plus no additional fees for data calls to better integrate your D365 CE data with other systems.
    • The Classic user interface left a bit to be desired, but now with the much-improved Unified Interface, the web client and the mobile client look the same, much more modern, and have more flexibility and power behind them for customizers as well.
    Incentivized
    Read full review
    Likelihood to Renew
    Creatio
    We have always used a CRM and Creatio has proven to be much more effective in meeting our needs than our previous provider. Its customizability will allow us to adapt this product as our business may change in the future.
    Incentivized
    Read full review
    Microsoft
    CRM has allowed us to keep all of our data in one place that is easy for all users within the company to view. I came into the company after they had been using CRM for about 4 years. They have all said that since we have used this it has helped us control work processes better, it has allowed us to be able to track things so much better, and has been something that has helped unite many processes that used to be all over the place. We are currently using CRM 4.0 and are planning on upgrading in the next 18 months to the 2011 version. Support for 4.0 is almost all but dried up. Understandably so. Some of the customization we have done, and a plugins we use, are now contained within the 2011 version so we are looking forward to that upgrade. We use an email marketing company as well, and they primarily support the 2011 version, but their product connects and is integrated within CRM. This is a great benefit as well so that all of our marketing information can be contained in one location.
    Read full review
    Usability
    Creatio
    Because it is so easy to use and navigate through - even the most technophobic people in our company are using it on a regular basis. It is easy to change around and switch through different sections and keep neat and tidy.
    Read full review
    Microsoft
    The usability is easily adopted for users familiar with other Microsoft products. Dynamics 365 has several interfaces that cross over browsers and tablets. These multiple interfaces will be phased out and updated to a single unified interface eventually to provide the same usability across all devices. The backend configurations is slowly improving with the introduction of PowerApps compared to pre-D365 Online versions
    Incentivized
    Read full review
    Reliability and Availability
    Creatio
    Other than the daily maintenance window where the server may be inaccessible for a few minutes, there have been no issues with accessing our Creatio site. The daily maintenance window is outside normal business hours so it does not affect our Users - just myself when I am looking to implement changes.
    Incentivized
    Read full review
    Microsoft
    No answers on this topic
    Performance
    Creatio
    Some Users have reported slow responses from the server at times which seems to be localized. Users are based across four different time zones and the issue is intermittent.
    Incentivized
    Read full review
    Microsoft
    No answers on this topic
    Support Rating
    Creatio
    The people at the Creatio offices world wide are very friendly, patience and always happy to help. I have a huge respect for them, especially the people that were based in the Ukraine. Still in these strange times they always keep the focus on the customer, where we would have totaly understanded it if it was any different. So huge compliments to the whole team, keep up the energy and the good work
    Read full review
    Microsoft
    Our partner, Ledgeview Partners has been FANTASTIC to work with. They are always timely in their response and have taken time to understand our business and our specific needs. We've made a lot of advanced customizations and they have been a great help in making those updates.
    Incentivized
    Read full review
    Online Training
    Creatio
    Most of the roadblocks to learning were not discovered until the users were actually in the system using it on a day to day basis. Our Customer Success Manager has offered to setup additional training sessions as needed to close the gaps in our learning. Some areas which required some additional training are setting up filters, dashboards, and generating reports.
    Incentivized
    Read full review
    Microsoft
    No answers on this topic
    Implementation Rating
    Creatio
    The project manager for our implementation was great to work with and took the time to understand our business. We felt very comfortable going into the project with a reasonable scope of work to provide us with a functional version of Creatio to meet our needs. Unfortunately, we came across multiple challenges with this partner in their deliverables and timelines. Thankfully Creatio was able to provide support resources to ensure we were able to launch. We have since changed partners for our third-party support.
    Incentivized
    Read full review
    Microsoft
    We used a data warehouse to house our data, and our IT team and implementation vendor worked diligently ahead of time to construct idea implementation plans. Out of millions of records- we had less than a dozen errors, which is remarkable. My major insight is simply having a group of completely devoted individuals working towards your goal who fully understand the desired outcome. Focused resources for implementation season are critical to success.
    Read full review
    Alternatives Considered
    Creatio
    The user-friendliness of Creatio was a big selling point along with the low-code initiatives, both of which were important to our business. With Salesforce, unlimited wasn't really unlimited. You couldn't deploy an on-site instance and the overall cost of the system far outweighed the ROI. These are all things Creatio offers, out-of-the-box.
    Read full review
    Microsoft
    Microsoft Dynamics was part of a system overhaul for a local school, and we looked at many products. If we had used it for a company with low turnover, then it might have been more feasible. They needed something a new person could learn quickly, someone who might also be learning marketing terms at the same time - especially if there is nobody to train the individual now expected to know the system. Similar issues occurred with all of these programs (we called it being too big for their britches), and one of the bigger things we liked was that it is more compatible with MS Office products in both technical and visual appeal. If you have a steady employees who use a CRM consistently, low turnover, and those who are very familiar with Office products, Dynamics would be the smartest option for you. Unfortunately, this was just not true for the school environment
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Creatio
    No answers on this topic
    Microsoft
    On our purchase, I'd been interrogated about our usage. Our needs are met by Microsoft Dynamics 365, which is simple to use. With so much data and information available, we must ensure that it is presented correctly to managers. Due to a lack of use, we don't have to spend as much money on Salesforce.
    Read full review
    Scalability
    Creatio
    I can see the promise of how it can be customized to other aspects of our business.
    Incentivized
    Read full review
    Microsoft
    No answers on this topic
    Professional Services
    Creatio
    No answers on this topic
    Microsoft
    My company's preferred program right now is Microsoft Dynamics 365. We use it to keep track of customers and important sales metrics in a streamlined manner. Anyone familiar with CRMs will find the tool extremely useful. Considering that we have a good turnover, this product will be used for its basic segments. As a result, there are few chances of error with Microsoft dynamics because it is so easy to use. Many options for recording data on these leads are available. It meets our needs and pays off.
    Read full review
    Return on Investment
    Creatio
    • We went from manually processing Work Orders into Invoices once a day - representing significant impact to turn around speeds - to submitting automatically in real time, eliminating a great deal of human transcription errors and freeing up a great deal of operations time
    • Custom Implementation automation in Creatio has eliminated 4-6 hours of configuration work per sale in comparison to our old manual methods
    Read full review
    Microsoft
    • For those without a centralized, all in one solution for major HR, Finance and other departments, Microsoft Dynamics 365 has vastly improved employee time utilization and profit.
    • Migrating clients from on-premise to the cloud has reaped benefits including better security, no unscheduled downtime and frequent updates to functionality.
    • Those transferring from cheaper solutions have lost money in the aim to be better integrated with other Microsoft products and AI they don't really utilize.
    Incentivized
    Read full review
    ScreenShots

    Creatio Screenshots

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