What users are saying about
25 Ratings
23 Ratings
25 Ratings
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Score 9.4 out of 100
23 Ratings
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Score 7.8 out of 100

Likelihood to Recommend

Creatio

If you have an in-house expert, then this product, due to its customization abilities, is a great choice for a CRM. However, due to Creatio's low-code approach, there are areas where end-users can make their own changes and customizations without the need for a developer. One such case is building out team dashboards for real-time reporting.
Carl Moore | TrustRadius Reviewer

Sparkcentral

This is a great tool to use to manage social media accounts especially if you have several different pages you manage like we do. It is very user friendly, and easy to train new agents on. I have no complaints. We love this tool! Thank you again Sparkcentral! You rock
Melinda Cox | TrustRadius Reviewer

Feature Rating Comparison

Sales Force Automation

Creatio
9.5
Sparkcentral
Customer data management / contact management
Creatio
9.9
Sparkcentral
Workflow management
Creatio
9.6
Sparkcentral
Territory management
Creatio
9.1
Sparkcentral
Opportunity management
Creatio
9.6
Sparkcentral
Integration with email client (e.g., Outlook or Gmail)
Creatio
9.4
Sparkcentral
Contract management
Creatio
9.5
Sparkcentral
Quote & order management
Creatio
10.0
Sparkcentral
Interaction tracking
Creatio
9.2
Sparkcentral
Channel / partner relationship management
Creatio
9.4
Sparkcentral

Customer Service & Support

Creatio
9.1
Sparkcentral
Case management
Creatio
9.7
Sparkcentral
Call center management
Creatio
8.5
Sparkcentral
Help desk management
Creatio
9.1
Sparkcentral

Marketing Automation

Creatio
9.6
Sparkcentral
Lead management
Creatio
9.6
Sparkcentral
Email marketing
Creatio
9.5
Sparkcentral

CRM Project Management

Creatio
9.0
Sparkcentral
Task management
Creatio
9.4
Sparkcentral
Billing and invoicing management
Creatio
8.2
Sparkcentral
Reporting
Creatio
9.5
Sparkcentral

CRM Reporting & Analytics

Creatio
9.5
Sparkcentral
Forecasting
Creatio
9.4
Sparkcentral
Pipeline visualization
Creatio
9.4
Sparkcentral
Customizable reports
Creatio
9.5
Sparkcentral

Customization

Creatio
9.9
Sparkcentral
Custom fields
Creatio
9.9
Sparkcentral
Custom objects
Creatio
9.9
Sparkcentral
Scripting environment
Creatio
10.0
Sparkcentral
API for custom integration
Creatio
9.8
Sparkcentral

Security

Creatio
9.2
Sparkcentral
Single sign-on capability
Creatio
9.1
Sparkcentral
Role-based user permissions
Creatio
9.2
Sparkcentral

Social CRM

Creatio
9.4
Sparkcentral
Social data
Creatio
9.2
Sparkcentral
Social engagement
Creatio
9.7
Sparkcentral

Integrations with 3rd-party Software

Creatio
8.4
Sparkcentral
Marketing automation
Creatio
8.4
Sparkcentral

Platform

Creatio
9.0
Sparkcentral
Mobile access
Creatio
9.0
Sparkcentral

Pros

Creatio

  • Customization: We have heavily customized the system. Creatio has been excellent in helping build requirements & see these through to implementation.
  • The system is really easy to use. Users pick it up & love it immediately.
  • Support is superb: If we have any issues or want to change the system at all, the team is always there helping by being fast, efficient & friendly
  • Cost: Definitely competitive.
Will Ludgate | TrustRadius Reviewer

Sparkcentral

  • The biggest advantage of the Sparkcentral platform is its "inbox zero" philosophy. With this, our customer support requests are queued within the app, and agents need to work down the queue to keep it empty.
  • The app is designed from the ground up for customer care - instead of taking a generic social platform, and sprinkling in some customer care tools. Everything about Sparkcental is designed for helping our customers.
  • Sparkcentral allows us to do much better CRM. We can make customer notes, see recent interactions, determine who helped the customer (and when).
Anonymous | TrustRadius Reviewer

Cons

Creatio

  • Having more marketplace solutions that add to the system’s functionality would be great.
  • We look forward to further enhancements in ML (even though Creatio already has some AI-powered solutions in place).
  • We would also like to see some improvements to the customer portal.
Tatyana Yaroshenko | TrustRadius Reviewer

Sparkcentral

  • In the beginning our team had the option to see what another user was typing as they responded to a post. With the latest update, this was taken away. That feature was key for us to shadow agents remotely who are still in training to provide real time feedback.
  • Our company has a number of different brands that we manage. Having a truly unified queue would be a great addition for us!
  • The bulk resolve should allow the option to select on the posts that you wish to resolve instead of selecting a time frame for bulk resolve. Often we find that marketing posts generate more volume in the evening. However, there are sometimes posts where the customer needs assistance during that time. So, if we were to bulk resolve for a certain number of evening hours we would potentially miss a customer's concern through that option as it is currently. But, if the option was to go through and select on all marketing posts and then bulk resolve you would ensure that you are not missing a post where a customer needs assistance.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Creatio

No score
No answers yet
No answers on this topic

Sparkcentral

Sparkcentral 8.7
Based on 4 answers
Sparkcentral has never given us a good reason to consider any other option. Aside from all the positive points I mentioned in previous areas of this review, something else that has really impressed us is their customer service (makes sense, they're a customer service company after all!). Any time we have a question or concern, we send them an email and we get a response almost instantly.
Andrew (Drew) Johnston | TrustRadius Reviewer

Support Rating

Creatio

No score
No answers yet
No answers on this topic

Sparkcentral

Sparkcentral 9.0
Based on 2 answers
Sparkcentral is very concerned about its customer satifsfaction, and will go to great lengths to get issue fixed rapidly
Kim Daenen | TrustRadius Reviewer

Alternatives Considered

Creatio

The system’s UI, rich functionality, and a great potential for scalability made the system stand out among other vendors. It is a fully-fledged solution that allowed us to work with customer data way more efficiently and improve our processes on a regular basis.
Vladlen Manastiretskiy | TrustRadius Reviewer

Sparkcentral

Sparkcentral does what it has offered to do, where other software made empty promises, Sparkcentral delivers. They also inform us, anytime they are undergoing maintenance or when Twitter or Facebook has an API change, where in previous cases we would have to discover this ourselves.
Tukio Machini | TrustRadius Reviewer

Return on Investment

Creatio

  • bpm'online is a bit pricey, so utilizing it in place of other tools to help on your ROI is important.
  • Users are seeing the value of a consolidated information source and buy-in is quicker than it was with Salesforce or GoldMine.
  • The automation of internal notifications when particular fields are marked has increased productivity and decreased human error overall.
Kenneth Harrington-Colon | TrustRadius Reviewer

Sparkcentral

  • Positive: Clients really like the reporting features.
  • Positive: Being able to search users for our clients who may have reported a complaint [somewhere] other than on social media. Also being able to see if they've reached out to us but deleted a comment is helpful.
Renn Johnson | TrustRadius Reviewer

Screenshots

Pricing Details

Creatio

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
$3,000*

* Per installation

Sparkcentral

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Rating Summary

Likelihood to Recommend

Creatio
9.4
Sparkcentral
9.9

Likelihood to Renew

Creatio
Sparkcentral
8.7

Support Rating

Creatio
Sparkcentral
9.0

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