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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Sparkcentral (discontinued)

    Score10 out of 10
    N/ASparkcentral was a social customer care solution and cloud-based customer engagement platform that catered specifically to customer care teams within large enterprises, enabling them to deliver real-time social customer service. Sparkcentral was acquired by Hootsuite in January 2021. The product has since been discontinued.N/A
    Pricing
    Sparkcentral (discontinued)
    Editions & Modules
    No answers on this topic
    Offerings
    Pricing Offerings
    Sparkcentral (discontinued)
    Free Trial
    No
    Free/Freemium Version
    No
    Premium Consulting/Integration Services
    No
    Entry-level Setup FeeNo setup fee
    Additional Details—
    More Pricing Information
    Community Pulse
    Sparkcentral (discontinued)
    Considered Both Products
    Discontinued Products
    Chose Sparkcentral (discontinued)
    Comparing Sparkcentral with other platforms might be a bit unfair! the platform stands out in so many areas, to be honest.
    Incentivized
    Chose Sparkcentral (discontinued)
    I like how more focused Sparkcentral is around customer care specifically, whereas Spredfast does a lot of things well but no one thing greatly.
    Incentivized
    Chose Sparkcentral (discontinued)
    Pros:
    1. Layout is more user-friendly than the previous platforms.
    2. Real-time data on system issues where each user is able to see it and respond accordingly.
    Incentivized
    Chose Sparkcentral (discontinued)
    Sparkcentral does what it has offered to do, where other software made empty promises, Sparkcentral delivers. They also inform us, anytime they are undergoing maintenance or when Twitter or Facebook has an API change, where in previous cases we would have to discover this …
    Incentivized
    Chose Sparkcentral (discontinued)
    I have used Lithium and Spredfast platforms in the past for social care.
    Incentivized
    Chose Sparkcentral (discontinued)
    I selected Sparkcentral because I am a social media engagement director, so engagement is top priority for me and Sparkcentral does exactly that. It's not focused on marketing, word clouds, etc. It's focused on the incoming social media volume of your brand.
    Incentivized
    Chose Sparkcentral (discontinued)
    Sparkcentral is an innovative tool and it just works. It works better than other tools we've attempted to use. It's simple and intuitive.
    Incentivized
    Chose Sparkcentral (discontinued)
    Sparkcentral is very organized and robust in terms of using it for customer service/tech support. It allows you to record detailed information about your customers, and provides thorough customer support histories which are very helpful as well.
    Incentivized
    Chose Sparkcentral (discontinued)
    Sparkcentral is in an excellent place - they are the only true stand-alone social media customer care platform. We also provide support through Oracle RightNow (Chat/email), but the social add-on for that appeared to be weak. Hootsuite works fine for small teams of low volume …
    Chose Sparkcentral (discontinued)
    While it was more expensive, Sparkcentral blows other competitors away with their comprehensive tools and ease of use.
    Chose Sparkcentral (discontinued)
    A few months ago we decided it would be smart to look into back up options in case Sparkcentral ever had technical issues (it never has, but we like to have redundancies in place) and I could not find a company or product that offered all the features I love and have become …
    Key User Insights
    Would buy again
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    Best Alternatives
    Sparkcentral (discontinued)
    Small Businesses
    No answers on this topic
    Medium-sized Companies
    Khoros Service
    Score8.5 out of 10
    Enterprises
    Brand Embassy (discontinued)
    Score7.9 out of 10
    All AlternativesView all alternatives
    User Ratings
    Sparkcentral (discontinued)
    Likelihood to Recommend
    10.0
    (16 ratings)
    Likelihood to Renew
    8.7
    (4 ratings)
    Usability
    10.0
    (1 ratings)
    Support Rating
    10.0
    (3 ratings)
    User Testimonials
    Sparkcentral (discontinued)
    Likelihood to Recommend
    Discontinued Products
    Sparkcentral has an extremely dedicated customer service team The platform UX is brilliant Reports are very detailed & easy to export The system is stable more than 98% of the time Queue management is extremely easy They need to work on a mobile app / making the website mobile friendly The ability to add more social media channels is essential
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • The biggest advantage of the Sparkcentral platform is its "inbox zero" philosophy. With this, our customer support requests are queued within the app, and agents need to work down the queue to keep it empty.
    • The app is designed from the ground up for customer care - instead of taking a generic social platform, and sprinkling in some customer care tools. Everything about Sparkcental is designed for helping our customers.
    • Sparkcentral allows us to do much better CRM. We can make customer notes, see recent interactions, determine who helped the customer (and when).
    Read full review
    Cons
    Discontinued Products
    • In the beginning our team had the option to see what another user was typing as they responded to a post. With the latest update, this was taken away. That feature was key for us to shadow agents remotely who are still in training to provide real time feedback.
    • Our company has a number of different brands that we manage. Having a truly unified queue would be a great addition for us!
    • The bulk resolve should allow the option to select on the posts that you wish to resolve instead of selecting a time frame for bulk resolve. Often we find that marketing posts generate more volume in the evening. However, there are sometimes posts where the customer needs assistance during that time. So, if we were to bulk resolve for a certain number of evening hours we would potentially miss a customer's concern through that option as it is currently. But, if the option was to go through and select on all marketing posts and then bulk resolve you would ensure that you are not missing a post where a customer needs assistance.
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    Sparkcentral has never given us a good reason to consider any other option. Aside from all the positive points I mentioned in previous areas of this review, something else that has really impressed us is their customer service (makes sense, they're a customer service company after all!). Any time we have a question or concern, we send them an email and we get a response almost instantly.
    Read full review
    Usability
    Discontinued Products
    The system meets all my expectations.
    Incentivized
    Read full review
    Support Rating
    Discontinued Products
    Incredible customer service team that replies back very quickly, follows up on the reported issue till it's resolved in a very timely manner.
    Incentivized
    Read full review
    Alternatives Considered
    Discontinued Products
    Sparkcentral does what it has offered to do, where other software made empty promises, Sparkcentral delivers. They also inform us, anytime they are undergoing maintenance or when Twitter or Facebook has an API change, where in previous cases we would have to discover this ourselves.
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    • Customers appreciate fast responses to the things they post on social media. This tool allows that to happen.
    • The dashboard allows us to keep up with how many are waiting in our queue so we can keep up with how busy we are during the day and manage it.
    • Customer satisfaction has seemed to increase while using this tool.
    • Being able to add notes with the customers address and phone info is awesome as well.
    Incentivized
    Read full review
    ScreenShots