Creatio vs Veeva CRM | TrustRadius

What users are saying about

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Score 9.1 out of 10

Based on 66 reviews and ratings

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Score 9.2 out of 10

Based on 17 reviews and ratings

Feature Set Ratings

Low-Code Development

9.3

Creatio

93%

Veeva CRM

Feature Set Not Supported

N/A

Creatio ranks higher in 6/6 features

Visual Modeling

9.2

92%

27 Ratings

N/A

0 Ratings

Drag-and-drop Interfaces

9.4

94%

29 Ratings

N/A

0 Ratings

Platform Security

9.5

95%

28 Ratings

N/A

0 Ratings

Platform User Management

9.2

92%

30 Ratings

N/A

0 Ratings

Reusability

9.1

91%

28 Ratings

N/A

0 Ratings

Platform Scalability

9.2

92%

29 Ratings

N/A

0 Ratings

Sales Force Automation

Creatio

Feature Set Not Supported

N/A

7.6

Veeva CRM

76%

Veeva CRM ranks higher in 9/9 features

Customer data management / contact management

N/A

0 Ratings

8.0

80%

3 Ratings

Workflow management

N/A

0 Ratings

8.1

81%

3 Ratings

Territory management

N/A

0 Ratings

7.1

71%

3 Ratings

Opportunity management

N/A

0 Ratings

8.0

80%

2 Ratings

Integration with email client (e.g., Outlook or Gmail)

N/A

0 Ratings

7.6

76%

2 Ratings

Contract management

N/A

0 Ratings

7.1

71%

2 Ratings

Quote & order management

N/A

0 Ratings

6.1

61%

2 Ratings

Interaction tracking

N/A

0 Ratings

8.3

83%

3 Ratings

Channel / partner relationship management

N/A

0 Ratings

8.0

80%

2 Ratings

Customer Service & Support

Creatio

Feature Set Not Supported

N/A

8.0

Veeva CRM

80%

Veeva CRM ranks higher in 3/3 features

Case management

N/A

0 Ratings

8.0

80%

2 Ratings

Call center management

N/A

0 Ratings

8.0

80%

1 Rating

Help desk management

N/A

0 Ratings

8.0

80%

1 Rating

Marketing Automation

Creatio

Feature Set Not Supported

N/A

7.1

Veeva CRM

71%

Veeva CRM ranks higher in 2/2 features

Lead management

N/A

0 Ratings

7.0

70%

2 Ratings

Email marketing

N/A

0 Ratings

7.1

71%

2 Ratings

CRM Project Management

Creatio

Feature Set Not Supported

N/A

7.5

Veeva CRM

75%

Veeva CRM ranks higher in 3/3 features

Task management

N/A

0 Ratings

8.0

80%

2 Ratings

Billing and invoicing management

N/A

0 Ratings

7.6

76%

2 Ratings

Reporting

N/A

0 Ratings

6.9

69%

2 Ratings

CRM Reporting & Analytics

Creatio

Feature Set Not Supported

N/A

6.4

Veeva CRM

64%

Veeva CRM ranks higher in 3/3 features

Forecasting

N/A

0 Ratings

6.1

61%

2 Ratings

Pipeline visualization

N/A

0 Ratings

7.7

77%

2 Ratings

Customizable reports

N/A

0 Ratings

5.5

55%

3 Ratings

Customization

Creatio

Feature Set Not Supported

N/A

7.4

Veeva CRM

74%

Veeva CRM ranks higher in 4/4 features

Custom fields

N/A

0 Ratings

7.2

72%

3 Ratings

Custom objects

N/A

0 Ratings

7.2

72%

3 Ratings

Scripting environment

N/A

0 Ratings

7.3

73%

2 Ratings

API for custom integration

N/A

0 Ratings

7.9

79%

3 Ratings

Security

Creatio

Feature Set Not Supported

N/A

9.0

Veeva CRM

90%

Veeva CRM ranks higher in 2/2 features

Single sign-on capability

N/A

0 Ratings

9.0

90%

3 Ratings

Role-based user permissions

N/A

0 Ratings

9.0

90%

3 Ratings

Social CRM

Creatio

Feature Set Not Supported

N/A

8.5

Veeva CRM

85%

Veeva CRM ranks higher in 2/2 features

Social data

N/A

0 Ratings

8.0

80%

1 Rating

Social engagement

N/A

0 Ratings

9.0

90%

1 Rating

Integrations with 3rd-party Software

Creatio

Feature Set Not Supported

N/A

9.0

Veeva CRM

90%

Veeva CRM ranks higher in 1/1 features

Marketing automation

N/A

0 Ratings

9.0

90%

1 Rating

Platform

Creatio

Feature Set Not Supported

N/A

9.2

Veeva CRM

92%

Veeva CRM ranks higher in 1/1 features

Mobile access

N/A

0 Ratings

9.2

92%

3 Ratings

Attribute Ratings

Creatio is rated higher in 1 area: Likelihood to Recommend

Creatio

92%

52 Ratings

8.1

Veeva CRM

81%

3 Ratings

Creatio

91%

2 Ratings

Veeva CRM

N/A

0 Ratings

Creatio

92%

36 Ratings

Veeva CRM

N/A

0 Ratings

Creatio

92%

35 Ratings

Veeva CRM

N/A

0 Ratings

Pros

Creatio's client success team is super. The team is collaborative, solution-oriented, and client-driven. We have weekly meetings with the team. They show up prepared with solutions/ideas to business requests and they are clearly engaged.
Creatio's infrastructure team has been critical to our ability to execute our cloud strategy. They have worked with us to set up our testing and production environments within Azure, assisted in testing, and are responsive and flexible to our unique requirements.
Creatio has been very flexible to requests for customization. We have taken their low-code out-of-the-box solution and "Ringlerized" it. The benefit for us is an application that meets our niche business needs.

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Butch Knowlton

CIO (Chief Information Officer)

RinglerInsurance, 201-500 employees

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Easily accessible with any devices such as ipads, iphones and desktop
Data mining - system provides insightful information to users which are targeted for each customer
Increases productivity of field staffs

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Verified User

Contributor in Marketing

Pharmaceuticals Company, 1001-5000 employees

View all 3 answers on this topic

Cons

Documentation could sometimes be more intuitive
Lots of third-party applications, so frustrating when only the connector you need is missing
The possibilities are very large, so it is difficult to properly channel resources and needs within the company regarding this platform

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Jacob Grabowski

Marketing & Communication Manager

SmartYouInformation Technology & Services, 51-200 employees

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Configuration flexibility specific to Medical continues to be a challenge to differentiate from Commercial
Standardization of permissions and customization across teams
Pricing

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Verified User

Program Manager in Information Technology

Pharmaceuticals Company, 11-50 employees

View all 3 answers on this topic

Pricing Details

General

Free Trial

Yes

Free/Freemium Version

—

Premium Consulting/Integration Services

Yes

Entry-level set up fee?

Starting Price

$0 per month per user

Creatio Editions & Modules

On-premise Edition

Studio Creatio Enterprise	$25¹
Studio Creatio Free	$0¹

per user/per month

SaaS Edition

Studio Creatio Free	$0¹
Studio Creatio Enterprise	$25¹
Sales Creatio Team Edition	$30¹
Sales Creatio Commerce Edition	$35¹
Sales Creatio Enterprise Edition	$60¹

per month per user

Additional Pricing Details

—

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

—

Starting Price

—

Veeva CRM Editions & Modules

—

Additional Pricing Details

—

Likelihood to Renew

Creatio 9.1

Based on 2 answers

I don't think we could be without it now.

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Lisa Taylor

Digital Communications Professional

Fairford MedicalHealth, Wellness and Fitness, 11-50 employees

View all 2 answers on this topic

No score

No answers yet

No answers on this topic

Usability

Creatio 9.2

Based on 36 answers

The user interface of Creatio is quite friendly. It is intuitive for new users to start using the software. It is also fairly straightforward to setup. Business users are able to become productive with Creatio in a short amount of time due to an easy to use design. I find the design intuitive overall.

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Naveen Gabrani

Founder/CEO

Astrea IT Services Pvt LtdComputer Software, 51-200 employees

View all 36 answers on this topic

No score

No answers yet

No answers on this topic

Support Rating

Creatio 9.2

Based on 35 answers

Support is really good. Maybe it is because we had a dedicated support manager. But still, all issues were resolved timely. There were too many at the beginning, but now when we solved most of the problems we contact our support manager mostly before the updates. We have a testing platform to test all updates.

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Verified User

Team Lead in Information Technology

Education Management Company, 11-50 employees

View all 35 answers on this topic

No score

No answers yet

No answers on this topic

Alternatives Considered

The user-friendliness of Creatio was a big selling point along with the low-code initiatives, both of which were important to our business. With Salesforce, unlimited wasn't really unlimited. You couldn't deploy an on-site instance and the overall cost of the system far outweighed the ROI. These are all things Creatio offers, out-of-the-box.

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Carl Moore

CRM Administrator

USEAFinancial Services, 11-50 employees

View all 52 answers on this topic

As Veeva CRM is built on Salesforce' platform, both solutions have rather similar look, feel and offered set of functionalities. Veeva CRM is geared up specifically for the pharmaceutical industry - to my understanding, there is an agreement between the companies, preventing Salesforce.com from stepping into the pharma market. So if you are familiar with the Salesforce.com experience - from the solution to their implementation, training and support approaches - you can expect similar from Veeva (CRM).

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Verified User

Partner in Information Technology

Pharmaceuticals Company, 51-200 employees

View all 3 answers on this topic

Return on Investment

Communication between sales representatives, vendors, and customers helps improve sales.
Automating the sales process has allowed us to land more deals via opportunity management tools.
No coding or manual sales processes are involved, hence we make zero errors when enhancing sales procedures.

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Touch Kulchan

Associate Director - Digital Technology and Consumer Markets

BTI Executive SearchHuman Resources, 51-200 employees

View all 52 answers on this topic

The system has allowed our field staff to be more efficient
Target marketing based on the data analytics

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Verified User

Contributor in Marketing

Pharmaceuticals Company, 1001-5000 employees

View all 3 answers on this topic

Screenshots

See All (12) Creatio Screenshots

—

Creatio

Veeva CRM

Creatio

Veeva CRM

Visual Modeling

Drag-and-drop Interfaces

Platform Security

Platform User Management

Reusability

Platform Scalability

Creatio

Veeva CRM

Customer data management / contact management

Workflow management

Territory management

Opportunity management

Integration with email client (e.g., Outlook or Gmail)

Contract management

Quote & order management

Interaction tracking

Channel / partner relationship management

Creatio

Veeva CRM

Case management

Call center management

Help desk management

Creatio

Veeva CRM

Lead management

Email marketing

Creatio

Veeva CRM

Task management

Billing and invoicing management

Reporting

Creatio

Veeva CRM

Forecasting

Pipeline visualization

Customizable reports

Creatio

Veeva CRM

Custom fields

Custom objects

Scripting environment

API for custom integration

Creatio

Veeva CRM

Single sign-on capability

Role-based user permissions

Creatio

Veeva CRM

Social data

Social engagement

Creatio

Veeva CRM

Marketing automation

Creatio

Veeva CRM

Mobile access

Creatio

Veeva CRM

Creatio

Veeva CRM

Creatio

Veeva CRM

Creatio

Veeva CRM

Likelihood to Recommend

Creatio

Veeva CRM

Pros

Creatio

Veeva CRM

Cons

Creatio

Veeva CRM

Pricing Details

General

Free Trial