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Veeva CRM is a customer relationship management (CRM) solution with features such as collaboration, sales utilization and alignment, and customer engagement.https://dudodiprj2sv7.cloudfront.net/product-logos/I1/gi/G9VIF2MMRWT0.pngVeeva CRM for pharma companiesA number of companies I support use Veeva CRM predominantly to capture pharma reps' activities - interactions between field based team members and healthcare professionals, such as GPs, nurses and Key Opinion Leaders. The outcome of those interactions is recorded in the systems, and an external solution is used to run reports and analyse the findings. Veeva CRM is also used to capture product discounts, as well as for territory alignment.,Good iPad version of the product - easy to install, navigate and synchronise (virtually real time, unlike some other solutions out there) As Veeva CRM has been pretty much de facto pharmaceutical CRM, there are many 3rd party solutions that integrate well with Veeva It's built of Salesforce platform, which may not offer the prettiest of the UIs out there but it is pretty robust.,The UI is a bit outdated and the system is somewhat lacking flexibility overall The reporting functionalities are very limited - it's great to gather data but a 3rd party solution is needed to get some meaning out of it Pricing. Veeva are big and therefore not that flexible. This does not make them the most small/midsize customer friendly,7,Oftentimes it is the field sales force that heavily influence the choice of the CRM solution. It appears that many of our field sales force prefer Veeva. Happy reps = more actively used CRM = clearer understanding of the reps' activities. Veeva offer 2 implementation versions - out of the box implementation (around 6-8 weeks to install) and 'all singing, all dancing' implementation (based on the length of your specific string). You can pick one and therefore influence your ROI accordingly. Again, as Veeva CRM is pretty much a de facto CRM solution, this is good for scalability if/when rolling it out across multiple regions/branches,Salesforce.com,ServiceNow, Hornbill Supportworks ITSM, ChangepointVeeva CRM ReviewVeeva CRM is used by our marketing team to record discussion they have with the Doctors, nurses and other staff members at the clinic/hospitals. The system is also used by the clinical research/medical affairs team to review the discussion the marketing team had with the investigators. The system allows the field team to abide the healthcare regulations such as 21 CFR Part 11.,Easily accessible with any devices such as ipads, iphones and desktop Data mining - system provides insightful information to users which are targeted for each customer Increases productivity of field staffs,There is no offline version of the app so it is hard for field staffs to access where internet connectivity is not strong Can be expensive specially for a smaller company as it is based on SAAS platform,9,The system has allowed our field staff to be more efficient Target marketing based on the data analytics,HubSpot CRM,Clio, HubSpot CRMVeeva MedicalUse Veeva Medical to record interactions between field based team members and health care practitioners. Details of the materials discussed during the meeting as well feedback from the HCPs are recorded.,iPad views are easy to navigate Sharing of media within platform helps keep record of what materials were used in the interactions Data extraction via API is easy,Configuration flexibility specific to Medical continues to be a challenge to differentiate from Commercial Standardization of permissions and customization across teams Pricing,8,Credible activity reports to share with other stakeholders Tracking strategic relationship management against goals of team Feedback from field easily captured to bring insights back into company,Salesforce.com
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Veeva CRM
10 Ratings
Score 8.2 out of 101
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Veeva CRM Reviews

Veeva CRM
10 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 8.2 out of 101
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March 22, 2018

User Review: "Veeva CRM for pharma companies"

Score 7 out of 10
Vetted Review
Verified User
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A number of companies I support use Veeva CRM predominantly to capture pharma reps' activities - interactions between field based team members and healthcare professionals, such as GPs, nurses and Key Opinion Leaders. The outcome of those interactions is recorded in the systems, and an external solution is used to run reports and analyse the findings. Veeva CRM is also used to capture product discounts, as well as for territory alignment.
  • Good iPad version of the product - easy to install, navigate and synchronise (virtually real time, unlike some other solutions out there)
  • As Veeva CRM has been pretty much de facto pharmaceutical CRM, there are many 3rd party solutions that integrate well with Veeva
  • It's built of Salesforce platform, which may not offer the prettiest of the UIs out there but it is pretty robust.
  • The UI is a bit outdated and the system is somewhat lacking flexibility overall
  • The reporting functionalities are very limited - it's great to gather data but a 3rd party solution is needed to get some meaning out of it
  • Pricing. Veeva are big and therefore not that flexible. This does not make them the most small/midsize customer friendly
Good for larger teams with a lot of activities and therefore a good justification for the investment. Great for 'as above' + the companies looking to integrate Veeva CRM with other Veeva offerings, such as Align, Inslight, Zinc/PromoMats etc. Not so great for smaller organisations or those with more slightly more restricting budgets.
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April 18, 2018

"Veeva CRM Review"

Score 9 out of 10
Vetted Review
Verified User
Review Source
Veeva CRM is used by our marketing team to record discussion they have with the Doctors, nurses and other staff members at the clinic/hospitals. The system is also used by the clinical research/medical affairs team to review the discussion the marketing team had with the investigators. The system allows the field team to abide the healthcare regulations such as 21 CFR Part 11.
  • Easily accessible with any devices such as ipads, iphones and desktop
  • Data mining - system provides insightful information to users which are targeted for each customer
  • Increases productivity of field staffs
  • There is no offline version of the app so it is hard for field staffs to access where internet connectivity is not strong
  • Can be expensive specially for a smaller company as it is based on SAAS platform
Veeva CRM can be customized based on your company needs so while implementing the system teams should define what they want to do with the system. As such the application is well suited for companies who are well established and know what they are looking for their marketing team. The system saves a lot of time for the field monitors and allows them to target their customers in a more customized manner.
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February 02, 2018

Veeva CRM Review: "Veeva Medical"

Score 8 out of 10
Vetted Review
Verified User
Review Source
Use Veeva Medical to record interactions between field based team members and health care practitioners. Details of the materials discussed during the meeting as well feedback from the HCPs are recorded.
  • iPad views are easy to navigate
  • Sharing of media within platform helps keep record of what materials were used in the interactions
  • Data extraction via API is easy
  • Configuration flexibility specific to Medical continues to be a challenge to differentiate from Commercial
  • Standardization of permissions and customization across teams
  • Pricing
It is easier to implement when teams are smaller. Additional, team-specific needs are difficult to balance. Medical assignment of accounts can be more relationship based and less territory based so customization around this purpose may be necessary.
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Veeva CRM Scorecard Summary

Feature Scorecard Summary

Customer data management / contact management (3)
8.0
Workflow management (3)
8.0
Territory management (3)
6.7
Opportunity management (2)
8.0
Integration with email client (e.g., Outlook or Gmail) (2)
7.5
Contract management (2)
7.0
Quote & order management (2)
6.0
Interaction tracking (3)
8.6
Channel / partner relationship management (2)
8.0
Case management (2)
8.0
Call center management (1)
8
Help desk management (1)
8
Lead management (2)
7.0
Email marketing (2)
7.0
Task management (2)
8.0
Billing and invoicing management (2)
7.5
Reporting (2)
6.5
Forecasting (2)
6.0
Pipeline visualization (2)
7.5
Customizable reports (3)
4.7
Custom fields (3)
7.3
Custom objects (3)
7.3
Scripting environment (2)
7.0
API for custom integration (3)
8.0
Single sign-on capability (3)
9.0
Role-based user permissions (3)
9.0
Social data (1)
8
Social engagement (1)
9
Marketing automation (1)
9
Mobile access (3)
9.3

About Veeva CRM

Veeva CRM is a customer relationship management (CRM) solution with features such as collaboration, sales utilization and alignment, and customer engagement.