What users are saying about
18 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener'>Customer Verified: Read more.</a>
Top Rated
553 Ratings
18 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 9.5 out of 100

Outreach

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener'>Customer Verified: Read more.</a>
Top Rated
553 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.8 out of 100

Likelihood to Recommend

Customer.io

If you have a very small database of people, then probably the whole integration isn't justified. If you have a small business and don't plan to scale much, don't do it. It will be expensive for what you can get elsewhere (Mailchimp).If you want a scalable and powerful platform, that will take some time to pay off, and you can wait, then do it. Once you get integrated and start sending events and attributes, the things you can do are almost limitless.
Santiago Valdés | TrustRadius Reviewer

Outreach

I've implemented both Outreach and Salesloft. They are very similar tools, and my conclusion is that Outreach beats Salesloft in many areas, while being behind in a few. The Outreach user interface and Outlook integrations are best in class. In fact, the Outlook integration may be the #1 reason to choose Outreach. It's seamless, and allows you to perform many tasks directly from Outlook without having to engage with the Outreach app.It is the administrative functions where Outreach is a little behind. The CRM integrations are great. No complaints there. But creating cadences (sequences) is a particular chore. Copying and changing the order of steps is a much more painful process than with Salesloft. Also the out-of-the-box reporting and analytics functions are average at best.However, for the main audience -- the sales users -- Salesloft is a great sales automation tool, and probably the one I'd recommend first.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Customer.io
8.7
Outreach
WYSIWYG email editor
Customer.io
5.9
Outreach
Dynamic content
Customer.io
8.4
Outreach
Ability to test dynamic content
Customer.io
8.4
Outreach
A/B testing
Customer.io
8.9
Outreach
Mobile optimization
Customer.io
10.0
Outreach
Email deliverability reporting
Customer.io
8.5
Outreach
List management
Customer.io
10.0
Outreach
Triggered drip sequences
Customer.io
9.8
Outreach

Reporting & Analytics

Customer.io
8.3
Outreach
Dashboards
Customer.io
7.4
Outreach
Standard reports
Customer.io
7.5
Outreach
Custom reports
Customer.io
10.0
Outreach

Platform & Infrastructure

Customer.io
10.0
Outreach
API
Customer.io
10.0
Outreach
Customizability
Customer.io
10.0
Outreach

Pros

Customer.io

  • Workflow building and management.
  • Extremely flexible and integrates easily with other services.
  • Solid email builder.
  • Webhook makes it easy to send and receive data in event-driven contexts.
  • Support for liquid makes highly detailed personalization possible in every message.
Joel McLean | TrustRadius Reviewer

Outreach

  • Organization - I know when to make calls/emails/LinkedIn connections without having to overthink anything.
  • Alignment - the colleagues I work with on my accounts can keep tabs on my activity so there is no redundancy or overcommunication.
  • Ease of use - all my contacts are in one place, and sending automated emails I have built in my sequences give me so much time back in my day.
Anonymous | TrustRadius Reviewer

Cons

Customer.io

  • I may be missing it in the UI, but a place to see the list of emails who qualify for a certain email.
  • One easy to view chart of all our automated/lifecycle emails to see what a given user would see over their customer journey. (This is really just a feature request/idea - the product itself is really awesome.)
Ted Bennett | TrustRadius Reviewer

Outreach

  • Triggers can be a little tricky to figure out - some limitations are not intuitive
  • User management through Salesforce feature - our process is to Freeze Salesforce accounts before deactivating them to ensure account/opportunity/contact migrations have fully taken place; Outreach will only remove licenses from deactivated users, which could be frustrating if we were already at our license cap and needed to add more users in that interim.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Customer.io

No score
No answers yet
No answers on this topic

Outreach

Outreach 7.0
Based on 5 answers
I like Outreach, but I do wonder about new competitors that are 25-50% less expensive.
Christian Banach | TrustRadius Reviewer

Usability

Customer.io

No score
No answers yet
No answers on this topic

Outreach

Outreach 9.1
Based on 151 answers
The ease of use for outreach is next to none. Everything is clearly explained, you can hop on a call with their support team whenever, and it effortlessly integrates into your computer. You can do everything you need sales related on it, and the learning curve is small. I'd recommend it as a first and last CRM.
Anonymous | TrustRadius Reviewer

Support Rating

Customer.io

No score
No answers yet
No answers on this topic

Outreach

Outreach 8.6
Based on 22 answers
The overall support of Outreach has been great. Whenever I have a problem, they were quick to fix it and typically respond within one business day. I don't typically have many requests for support because a lot of my questions can be answered through their knowledge panel. They have been fantastic to work with overall.
Anonymous | TrustRadius Reviewer

Online Training

Customer.io

No score
No answers yet
No answers on this topic

Outreach

Outreach 8.0
Based on 1 answer
Lots of attention from the Outreach training team, with a great willingness to customize to our needs. To be clear, you get out what you put in. If you don't work with them, you'll get cookie-cutter training. But we asked for a lot of customization, and they delivered what we asked for.
Anonymous | TrustRadius Reviewer

Implementation Rating

Customer.io

No score
No answers yet
No answers on this topic

Outreach

Outreach 6.0
Based on 3 answers
Although we required a special setup, the process was quick. But we paid a lot for the implementation and didn't use 33% of the hours we purchased.
Christian Banach | TrustRadius Reviewer

Alternatives Considered

Customer.io

Customer.io was really the first pure, full-featured drip email program on the market and as far as I know, it's still the simplest and best overall for that specific function. SendGrid has also added drip campaign features, but I would seriously evaluate Customer.io against any other drip email provider because they really have all the key elements you need to make it work.
Sean Anderson | TrustRadius Reviewer

Outreach

Groove only allows for a certain amount of "flows" to be created. Also, when connecting it to your Gmail, Groove doesn't show how many times someone has opened the email or who opened it. We switched from Outreach to Groove, then back again.
Anonymous | TrustRadius Reviewer

Return on Investment

Customer.io

  • Fast testing for new products to specific groups. It saves a lot of time and money.
  • Removed workload from marketing = more time to make it better.
  • Better contact with specific groups, seeing a increase in sales because of this.
Mike Koolwijk | TrustRadius Reviewer

Outreach

  • The huge positive impact it had was the team not needing to spend as much time as disengaged opps as they were engaged ones. We were able to set sequences to work with them while the team could focus on generating new leads or converting Opps.
  • For an AE - post demo communication is important. With templates and snippets we could just click a few buttons and have a really nice email sent out with the relevant information and then the next several steps already planned out. This freed up time for us and even allowed us to take calls a lot sooner after demo's then before. For busy days this was very helpful.
Ron Toth | TrustRadius Reviewer

Pricing Details

Customer.io

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Outreach

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Rating Summary

Likelihood to Recommend

Customer.io
9.4
Outreach
8.9

Likelihood to Renew

Customer.io
Outreach
7.0

Usability

Customer.io
Outreach
9.1

Support Rating

Customer.io
Outreach
8.6

Online Training

Customer.io
Outreach
8.0

Implementation Rating

Customer.io
Outreach
6.0

Add comparison