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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    D&B Credit Insights

    Score7.6 out of 10
    N/ADun and Bradstreet's Credit Insights is for any small business owner who wants to know their business’s credit, offering real-time alerts when there are changes to business scores and ratings so the user can quickly spot potential issues and act fast. Strong business credit scores may not only help secure favorable financing terms and attract potential investors, but it may also signal reliability and trustworthiness to interested suppliers, partners, and customers.

    $49

    per month

    Demandbase One

    Score7.7 out of 10
    Small Businesses (1-50 employees)
    Demandbase is presented as a pipeline AI platform used by GTM teams to automate growth. It creates a unified view of data, insights, actions, and outcomes, so B2B enterprises can align and execute their account-based GTM strategies.N/A
    Pricing
    D&B Credit InsightsDemandbase One
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    D&B Credit InsightsDemandbase One
    Free Trial
    NoNo
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—The Demandbase One for Sales and Marketing platform fee covers the essential software and services. In addition, there’s a flat fee per user.
    More Pricing Information
    Community Pulse
    D&B Credit InsightsDemandbase One
    Considered Both Products
    Dun Bradstreet
    No answer on this topic
    Demandbase
    No answer on this topic
    Key User Insights
    Would buy again
    80%
    Would buy again
    24 Answers
    93%
    Would buy again
    115 Answers
    Delivers good value for the price
    90%
    Delivers good value for the price
    19 Answers
    97%
    Delivers good value for the price
    83 Answers
    Happy with the feature set
    93%
    Happy with the feature set
    28 Answers
    96%
    Happy with the feature set
    118 Answers
    Lived up to sales and marketing promises
    88%
    Lived up to sales and marketing promises
    21 Answers
    99%
    Lived up to sales and marketing promises
    74 Answers
    Implementation went as expected
    83%
    Implementation went as expected
    19 Answers
    91%
    Implementation went as expected
    69 Answers
    Features
    D&B Credit InsightsDemandbase One
    Financial Research
    Comparison of Financial Research features of D&B Credit Insights and Demandbase One
    Feature
    D&B Credit Insights
    6.7
    27 Ratings
    9% below category average
    Demandbase One
    -
    Ratings
    Private Company Data6.525 Ratings00 Ratings
    Industry-Specific Information7.023 Ratings00 Ratings
    Independent Research Access6.021 Ratings00 Ratings
    M&A Analysis6.617 Ratings00 Ratings
    Supply Chain Data6.621 Ratings00 Ratings
    ESG Data6.318 Ratings00 Ratings
    Credit Ratings Reports7.726 Ratings00 Ratings
    Macroeconomic News6.619 Ratings00 Ratings
    Search Tools7.224 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of D&B Credit Insights and Demandbase One
    Feature
    D&B Credit Insights
    -
    Ratings
    Demandbase One
    6.0
    47 Ratings
    19% below category average
    Automated routing and prioritization00 Ratings6.439 Ratings
    Customer interaction histories00 Ratings6.443 Ratings
    Syndicated content00 Ratings4.03 Ratings
    Personalization00 Ratings6.240 Ratings
    Engagement data tracking00 Ratings6.847 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of D&B Credit Insights and Demandbase One
    Feature
    D&B Credit Insights
    -
    Ratings
    Demandbase One
    6.5
    34 Ratings
    10% below category average
    Ad campaign creation00 Ratings6.732 Ratings
    Display advertising00 Ratings7.132 Ratings
    Contextual advertising00 Ratings6.525 Ratings
    Social advertising00 Ratings5.726 Ratings
    Ad reporting and analytics00 Ratings6.433 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of D&B Credit Insights and Demandbase One
    Feature
    D&B Credit Insights
    -
    Ratings
    Demandbase One
    6.7
    50 Ratings
    6% below category average
    Standard visitor segmentation00 Ratings6.949 Ratings
    Behavioral visitor segmentation00 Ratings6.746 Ratings
    ABM sales intelligence00 Ratings6.548 Ratings
    Intent Data
    Comparison of Intent Data features of D&B Credit Insights and Demandbase One
    Feature
    D&B Credit Insights
    -
    Ratings
    Demandbase One
    6.6
    51 Ratings
    5% below category average
    3rd party intent signals00 Ratings6.547 Ratings
    Downstream intent signals00 Ratings6.546 Ratings
    Account identification00 Ratings6.851 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of D&B Credit Insights and Demandbase One
    Feature
    D&B Credit Insights
    -
    Ratings
    Demandbase One
    6.9
    44 Ratings
    8% below category average
    Automated workflow & orchestration00 Ratings6.944 Ratings
    Best Alternatives
    D&B Credit InsightsDemandbase One
    Small Businesses
    No answers on this topic
    Terminus ABM Platform
    Score8 out of 10
    Medium-sized Companies
    S&P Capital IQ
    Score7.5 out of 10
    Terminus ABM Platform
    Score8 out of 10
    Enterprises
    S&P Capital IQ
    Score7.5 out of 10
    6sense
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    D&B Credit InsightsDemandbase One
    Likelihood to Recommend
    7.5
    (30 ratings)
    6.7
    (225 ratings)
    Likelihood to Renew
    9.1
    (2 ratings)
    4.7
    (30 ratings)
    Usability
    7.5
    (18 ratings)
    6.6
    (94 ratings)
    Availability
    9.1
    (1 ratings)
    7.0
    (2 ratings)
    Performance
    9.1
    (1 ratings)
    7.3
    (2 ratings)
    Support Rating
    9.1
    (1 ratings)
    10.0
    (50 ratings)
    In-Person Training
    -
    (0 ratings)
    6.0
    (1 ratings)
    Online Training
    -
    (0 ratings)
    9.9
    (2 ratings)
    Implementation Rating
    9.1
    (1 ratings)
    10.0
    (11 ratings)
    Ease of integration
    -
    (0 ratings)
    10.0
    (1 ratings)
    Product Scalability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    9.0
    (1 ratings)
    User Testimonials
    D&B Credit InsightsDemandbase One
    Likelihood to Recommend
    Dun Bradstreet
    D&B Credit Insights allows an organization to improve their credit score. It is great for companies who already have established credit terms but may not have kept up with improving their D&B scores. Small companies may find D&B Credit Insights challenging because it requires established credit relationships with vendors. It can be challenging to have D&B approve your documentation as a small business.
    Incentivized
    Read full review
    Demandbase
    Demandbase One is well-suited for ABM Marketing, providing intent-based account details, account scoring methods, and understanding account intent. It also enables creating a list of accounts and individuals for retargeting based on specific filters. Easy to integrate with Salesforce, LinkedIn, Google Ads, and multiple other channels. Advertising through the Demandbase channel is more effective for advertisers who use retargeting with the intent list.
    Incentivized
    Read full review
    Pros
    Dun Bradstreet
    • Tells you if businesses pay their bills: They're really good at providing reports that show how reliably a company pays its debts. This helps you decide if you can trust them as customers or partners.
    • They have tools that give you detailed information about businesses, making it easier to find potential customers for what you sell.
    Incentivized
    Read full review
    Demandbase
    • The Demandbase UI is user-friendly, easy to navigate and super intuitive.
    • Ad Targeting and budgeting is very concise, the platform tells you how much reach and spend you can expect for each campaign.
    • Person-based ad targeting, they are one of the only platforms that offers this which is a game changer.
    Read full review
    Cons
    Dun Bradstreet
    • Using the correct personal credit score. My score is not right and won't allow me to change it.
    • Have more financial options available for businesses that actually need funding. The requirements state we need to make a certain large amount in order to be approved for funds.
    • New and slow growing businesses should have business lives of credit automatically.
    Incentivized
    Read full review
    Demandbase
    • Under the "highlighted" section there are only 6 accounts to see. It would be nice to have more than 6.
    • The engagement is rated in "minutes" while that's not really what is being scored. It's a little confusing as to how their engagement is scored.
    • It would be nice to be able to mute or hide of some contacts that we have already spoken to so that it opens space for other prospects.
    • Overall happy with the product
    Incentivized
    Read full review
    Likelihood to Renew
    Dun Bradstreet
    Best product I've tried
    Incentivized
    Read full review
    Demandbase
    Relatively inexpensive service for a decent current awareness service. They have added little in sales functionality in the past year as they focused on building a marketing version of the product. Except for the addition of broader European coverage last spring (thin Equifax records), the database was static over the past year.
    Read full review
    Usability
    Dun Bradstreet
    The usability is good but could be better in my opinion. Once you login, the dashboard is great to quickly view things but they could have a better login experience. Overall, I think the usability is fine though as they provide a bunch of information that you can view quickly and easily.
    Incentivized
    Read full review
    Demandbase
    InsideView was extremely user-friendly. I was able to quickly understand how to efficiently use the software and get the most out of the service. I only had a short time to quickly learn how to use the functions offered by InsideView, and I felt confident within the first day of my understanding and ability to successfully use this tool.
    Read full review
    Reliability and Availability
    Dun Bradstreet
    It's always available
    Incentivized
    Read full review
    Demandbase
    Seems to always work.
    Read full review
    Performance
    Dun Bradstreet
    Yes very fast load, accurate insights and breaks down details to help it's great
    Incentivized
    Read full review
    Demandbase
    It's pretty fast.
    Read full review
    Support Rating
    Dun Bradstreet
    Very friendly and efficient
    Incentivized
    Read full review
    Demandbase
    We had an intro session with a customer success rep and were given a rundown of the platform and it was absolutely perfect. The rep was able to show us advanced search options and shortcuts that cut our search time.
    Read full review
    In-Person Training
    Dun Bradstreet
    No answers on this topic
    Demandbase
    She was fine, but we only had one session
    Read full review
    Online Training
    Dun Bradstreet
    No answers on this topic
    Demandbase
    Seeing the demo during the sales cycle, not much training was needed due to this application being plug and play.
    Read full review
    Implementation Rating
    Dun Bradstreet
    Very easy and understandable
    Incentivized
    Read full review
    Demandbase
    We had to work with InsideView for some custom configurations example we have a custom field in Salesforce called ha location that needed let's say NJ to spell out New Jersey and make certain fields mandatory. They were easy to work with though.
    Incentivized
    Read full review
    Alternatives Considered
    Dun Bradstreet
    I would say that D&B Credit Insights in comparable to Equifax Credit Risk and Experian Credit Risk. There is very little that set each apart as all provide vague information related to the credit of your business. All of them lack any specific recommendations for a business owner to improve their business credit standing.
    Incentivized
    Read full review
    Demandbase
    We selected Demandbase based on their premium B2B DSP, their integrations with third party ad sites and our CRM and tech stack. Their intent signals and ability to integrate the data we have in Demandbase to GCP through their DataStream product to build our own models and leverage in our own dashboards has been extremely beneficial
    Incentivized
    Read full review
    Scalability
    Dun Bradstreet
    Very easy and accurate information
    Incentivized
    Read full review
    Demandbase
    No answers on this topic
    Return on Investment
    Dun Bradstreet
    • Being able to secure favorable terms for business financing has a huge impact on my business. Before building my business credit I had to rely solely on my personal credit and provide a personal guarantee. Now my business is separate and has its own business scores.
    • Previously I had to utlize MCA loans and other short term, high interest loans, where now I can qualify for much more favorable terms, lower interest rates, and business credit cards with better perks.
    Incentivized
    Read full review
    Demandbase
    • Save me time doing company research from an average of 25 mins to an average of 7 mins for large ICP accounts.
    • Save me time by integrating the contact research without jumping out of InsideView to do it in a separate app.
    • A morning 10 mins scan of the target company news feed gave me a high level view of the most important news that I need to know regarding my prospect accounts and their respective industries.
    Read full review
    ScreenShots

    D&B Credit Insights Screenshots

    Screenshot of D&B Credit Insights using Plaid to connect to a business accountScreenshot of D&B Credit Insights - All NotificationsScreenshot of D&B Credit Insights - Delinquency Score NotificationsScreenshot of D&B Credit Insights - Scores & Ratings

    Demandbase One Screenshots

    Screenshot of Demandbase's B2B DSP, used to optimize for B2B outcomes with Self-Serve and Managed options that allow for complete control over who, how, and where ad impressions are targeted and delivered to accounts.Screenshot of Demandbase One™'s account-based GTM command center, powering the revenue stack. Its AI-driven engine unifies first and third-party data, streamlines cross-channel execution, and connects all marketing tools with the same data, insights, and workflows.Screenshot of the sales intelligence interface. Account executives and SDRs/BDRs can be more timely and more relevant with sales intelligence, engagement insights, and accurate company and contact data.Product screenshotScreenshot of where AI can be used to find and prioritize accounts looking to buy products and solutions. The AI helps to identify accounts that fit an ideal customer profile (ICP) with a Qualification Score. It then displays which accounts are showing patterns of buying behavior with a Pipeline Predictive Score. And lastly, it displays accounts showing interest in products and competitors using intent data derived from more than 1 trillion B2B signals a month.Product screenshot