Salesforce launched Data.com in 2011, in partnership with D&B, but has since decided to gradually sunset the platform. Data.com offered a store of company and customer data for use in sales and prospecting.
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D&B Optimizer
Score 10.0 out of 10
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D&B Optimizer is a sales intelligence software solution offered by Dun & Bradstreet, and presented by the vendor as a secure cloud-based platform that optimizes data, helps users profile best opportunities, and target the audiences they want to reach.
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Pricing
Data.com (discontinued)
D&B Optimizer
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Data.com (discontinued)
D&B Optimizer
Free Trial
No
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
Yes
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Data.com (discontinued)
D&B Optimizer
Features
Data.com (discontinued)
D&B Optimizer
Prospecting
Comparison of Prospecting features of Product A and Product B
Data.com (discontinued)
6.9
25 Ratings
12% below category average
D&B Optimizer
5.7
2 Ratings
30% below category average
Advanced search
6.523 Ratings
3.52 Ratings
Identification of new leads
7.623 Ratings
5.12 Ratings
List quality
7.424 Ratings
5.12 Ratings
List upload/download
7.124 Ratings
8.02 Ratings
Ideal customer targeting
6.422 Ratings
4.42 Ratings
Load time/data access
6.425 Ratings
8.02 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Data.com (discontinued)
7.8
24 Ratings
0% above category average
D&B Optimizer
6.8
2 Ratings
14% below category average
Contact information
7.924 Ratings
6.92 Ratings
Company information
7.424 Ratings
6.22 Ratings
Industry information
8.018 Ratings
7.12 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Data.com (discontinued)
7.0
25 Ratings
6% below category average
D&B Optimizer
6.9
2 Ratings
8% below category average
Lead qualification process
8.917 Ratings
6.01 Ratings
Smart lists and recommendations
6.713 Ratings
6.02 Ratings
Salesforce integration
7.222 Ratings
9.02 Ratings
Company/business profiles
7.422 Ratings
4.32 Ratings
Alerts and reminders
6.114 Ratings
00 Ratings
Data hygiene
5.623 Ratings
8.82 Ratings
Automatic data refresh
7.114 Ratings
6.22 Ratings
Tags
6.913 Ratings
00 Ratings
Filters and segmentation
6.824 Ratings
8.21 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
There are many scenarios that make data.com well suited, but most specifically, it works very well when looking for contacts within a certain zip code. You can sort and find information about these contacts and pay by points. This helps because you are able to pick and choose which you want to pay for.
NetProspex is particularly well suited to help your organization keep up an accurate database. It helps to use the NetProspex tools at least once a quarter to help maintain accuracy. It also helps to fill in any incomplete records that could slow down your business process, and it eliminates barriers during the sales funnel.
Data.com is a great way to find out accurate revenue and employee numbers for companies across various industries.
Data.com's filtering capabilities allow our team to quickly find the ideal prospects to reach out to.
Data.com, being owned by Salesforce, allows for a seamless integration into our CRM. This saves us an incredible amount of time and ensures data accuracy.
Some contacts can be old. Perhaps they could consider validating some that are older than 5 years.
They don't always detect duplicate companies. For example, I've added the same company twice before, I don't understand how they allow that, or prevent others from adding duplicates. It doesn't happen very often,, only occasionally.
Sometimes data.com will "autocorrect" a job title incorrectly. For example, entering "Director of People & Culture" will autocorrect it to "Director of peopleandculture" If you don't catch it, it looks pretty bad for the next person who wants to view the contact.
Very intuitive to use and I've never had any confusion with features. Anyone can create an account and use the platform simply by adding a contact or company into the database to earn points. It's a great option if you don't have budget for lists or pay services. It is easy to use and anyone can benefit from it.
Whenever I've had a question their support has responded pretty quickly and gives me exactly what I am looking for. I have not had any technical issues so I can't speak to issues there, but as far as general questions from a free user they have impressed me with how quickly they get back to me and the thoroughness of their answers.
Adobe Workfront may not be the direct competitor of Data.com, but for the services I was using, Workfront looked a little better when it comes to the user interface. But Data.com definitely had more powerful features & better integration capabilities. Also, it was easier to play around with the customer journey in Data.com as compared to other tools I have used in the past.
We used Zoominfo before to help search for new leads, or leads similar to ones that were already in our database. We've found that Zoominfo may have had more records overall, but their data was not as accurate. We were also looking for a tool that could help evaluate our current leads on a more regular basis, something which Zoominfo could not provide.