Datanyze is a sales intelligence and lead generation solution. Data can be accessed right within Salesforce.
N/A
Owler
Score 8.7 out of 10
N/A
Owler is a sales intelligence app developed by the company of the same name San Mateo and acquired by Meltwater June 2021, providing competitive insights, company information, and other sales relevant information.
$8.25
per month
Pricing
Datanyze
Owler
Editions & Modules
No answers on this topic
Plus (personal use)
$99
per year
Pro
$420
per year
Teams
Contact Sales
Offerings
Pricing Offerings
Datanyze
Owler
Free Trial
No
No
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Datanyze
Owler
Features
Datanyze
Owler
Prospecting
Comparison of Prospecting features of Product A and Product B
Datanyze
6.9
18 Ratings
12% below category average
Owler
7.0
16 Ratings
11% below category average
Advanced search
6.716 Ratings
8.116 Ratings
Identification of new leads
5.915 Ratings
6.414 Ratings
List quality
7.316 Ratings
6.414 Ratings
List upload/download
7.012 Ratings
6.09 Ratings
Ideal customer targeting
7.917 Ratings
7.012 Ratings
Load time/data access
6.516 Ratings
8.113 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Datanyze
8.6
18 Ratings
9% above category average
Owler
7.6
16 Ratings
3% below category average
Contact information
7.316 Ratings
7.610 Ratings
Company information
9.318 Ratings
7.616 Ratings
Industry information
9.316 Ratings
7.615 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Datanyze
8.5
17 Ratings
12% above category average
Owler
6.3
15 Ratings
18% below category average
Lead qualification process
7.611 Ratings
5.911 Ratings
Smart lists and recommendations
6.08 Ratings
5.09 Ratings
Salesforce integration
8.314 Ratings
5.06 Ratings
Company/business profiles
9.716 Ratings
5.914 Ratings
Alerts and reminders
6.010 Ratings
7.010 Ratings
Data hygiene
9.914 Ratings
7.012 Ratings
Automatic data refresh
9.311 Ratings
7.010 Ratings
Tags
10.013 Ratings
7.08 Ratings
Filters and segmentation
10.013 Ratings
7.011 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Datanyze can be a useful tool for understanding your market. You're able to use Datanyze to see how many people are using your technology as well as who is using your competitors. Receiving alerts on who is adding and dropping you vs your competitors is always helpful. It's a tool that can potentially give back as much as you put in.
This is a free service, so it should be compared to free and low cost alerting (e.g. Google Alerts) and PE/VC funding profile (e.g. Crunchbase) services. Owler is well suited for competitive intelligence professionals, named account reps, and marketing professionals tracking company news (web mined company mentions and press releases) and social media (blogs, Video, YouTube). The alerts are high precision and tag for three key events (M&A, Funding, Exec Changes). It is the alerting and social media tools which are the key strength of the service. The company claims two million profiles, but only has 60,000 with full address information. Content includes competitors, user polls, and funding / M&A data. Owler should be viewed as a free complement to other online company research tools, but it lacks the depth to replace subscription services. Missing content includes long business descriptions; financials and discrete sizing data; family tree linkage, and executive profiles (only the CEO is covered) While they offer list building functionality, it is quite thin and non-downloadable. As such, I would not recommend Owler for sales and marketing prospecting at this point. A unique feature is a set of company polls about the direction of the company and CEO performance. Unfortunately, the response rates are often too low to be statistically meaningful.
Datanyze used to give really good data on specific person level. You could then look up prospects using the Chrome extension inside of LinkedIn. This made prospecting extremely easy and very efficient. Unfortunately, this no longer exists and it is much harder to do without their data.
I have found that sometimes the data inside of datanyze is not always current. When reaching out to companies they will mention that they were just testing a tool, not fully using it.
There are really no other places to push the data from Datanyze except for Salesforce. This makes it tough when using other tools or CRMs.
The information provided is useful but at times the variation with other websites and tools is substantial which makes it difficult to rely solely on owler
Information only about bigger companies is available not for smaller and research on smaller ones are important as there are not many tools that do that
There are few companies that appear as defunct or do not exist but in the actual market there is a lot going on with them and being in market intelligence industry owler needs to capture that
It would be great if they provide revenue or growth of the in the past three years or so. As it would save our time and efforts to some extent
They need to maintain the database in aperiodic manner with precise information
I think it's well designed but always room for improvement. Maybe more customization in layout or information presented. Maybe even a layout that allows comparison and ranking of companies in a similar industry or vertical, or company size, and geography
I have yet to see the platform down or running slowly, but there have been multiple instances recently (Q2 2015) when the user links to a news story and Owler gives an Oops message. Users simply click on the story a second time and the story is displayed. This is a nuisance bug. I also have a sense that the system is not processing alerts as quickly as before, but I haven't tracked this closely, so I could be wrong about it.
The news precision, which is the most important feature for me, is very accurate. They have editors review the news to ensure it is properly tagged by company and event type.
Focus on setting up companies that have limited news coverage first. Public companies are well covered and it is easy to track them. Furthermore, the surfeit of news around public companies can crowd out smaller companies with less news. It is smaller companies where you are most likely to see a benefit in their tracking of news, blogs, press releases, and videos.
I've used products like Builtwith and Wappalyzer and neither compare to the level and organization of data within Datanyze. It's much more robust and easy to access. However, it isn't perfect and sometimes needs to be updated, or removed and re-installed simply for it to function
I believe Lead411 and Owler go hand in hand, rather than one over the other. I believe Lead411's contact generation is far stronger based on the cost, but Owler allows you to broaden your horizon for prospecting whereas Lead411 is more of a user-driven search rather than an platform-driven search.
The personalisation of emails has definitely helped us to earn a higher reply rate, with the knock-on that this will be helping with future deals.
Keeps us very relevant in our conversations with contacts. They are often impressed by the research and knowledge we have on their company and how we have aligned ourselves to help. Again, small differences at the start of calls but this will be helping with the number of opportunities created.
Reduces SDR prospecting time. Quick and easy to get updates allowing them to process a great number of accounts on a daily basis.