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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Dealfront

    Score8.4 out of 10
    Mid-Size Companies (51-1,000 employees)
    Formed from the merger of Leadfeeder and Echobot, Dealfront is a Go-to-Market Platform for Europe used by businesses to find leads and close deals.N/A

    Lead Liaison

    Score9.1 out of 10
    Mid-Size Companies (51-1,000 employees)
    Lead Liaison is a cloud-based sales and marketing automation solution. This solution provides equal focus to sales support with solutions such as a hot-lead dashboard, Buy Signals and a live ticker alert of businesses on the customer's website.

    $250

    per month

    Pricing
    DealfrontLead Liaison
    Editions & Modules
    No answers on this topic
    Inbound Marketing
    $250
    per month
    Sales Enablement
    $450
    per month 5 users
    Omnibound Marketing
    $780
    per month
    Lifecycle Marketing
    $1,500
    per month
    Event Lead Management
    starting at $2000
    Offerings
    Pricing Offerings
    DealfrontLead Liaison
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup fee$499 Depends on package
    Additional Details
    More Pricing Information
    Community Pulse
    DealfrontLead Liaison
    Considered Both Products
    Dealfront
    No answer on this topic
    Lead Liaison
    No answer on this topic
    Key User Insights
    Would buy again
    89%
    Would buy again
    8 Answers
    No answers on this topic
    Delivers good value for the price
    89%
    Delivers good value for the price
    8 Answers
    No answers on this topic
    Happy with the feature set
    89%
    Happy with the feature set
    8 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    89%
    Lived up to sales and marketing promises
    8 Answers
    No answers on this topic
    Implementation went as expected
    88%
    Implementation went as expected
    7 Answers
    No answers on this topic
    Features
    DealfrontLead Liaison
    Lead Management
    Comparison of Lead Management features of Dealfront and Lead Liaison
    Feature
    Dealfront
    7.7
    1 Ratings
    1% above category average
    Lead Liaison
    9.0
    8 Ratings
    14% above category average
    Data quality management7.01 Ratings8.87 Ratings
    Automated sales alerts and tasks6.01 Ratings8.87 Ratings
    Lead segmentation and distribution10.01 Ratings00 Ratings
    Lead nurturing automation00 Ratings9.58 Ratings
    Lead scoring and grading00 Ratings9.08 Ratings
    Lead Management Integrations
    Comparison of Lead Management Integrations features of Dealfront and Lead Liaison
    Feature
    Dealfront
    9.3
    1 Ratings
    21% above category average
    Lead Liaison
    -
    Ratings
    Integrations with advertising platforms7.01 Ratings00 Ratings
    Integrations with CRMs10.01 Ratings00 Ratings
    Integrations with data storage tools10.01 Ratings00 Ratings
    Integrations with lead automation tools10.01 Ratings00 Ratings
    Conversion Rate Optimization
    Comparison of Conversion Rate Optimization features of Dealfront and Lead Liaison
    Feature
    Dealfront
    8.5
    1 Ratings
    2% above category average
    Lead Liaison
    -
    Ratings
    KPI analytics10.01 Ratings00 Ratings
    Drop-off analytics7.01 Ratings00 Ratings
    Form Building
    Comparison of Form Building features of Dealfront and Lead Liaison
    Feature
    Dealfront
    10.0
    1 Ratings
    18% above category average
    Lead Liaison
    -
    Ratings
    Conditional logic paths10.01 Ratings00 Ratings
    Web embedding10.01 Ratings00 Ratings
    Date picker10.01 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Dealfront and Lead Liaison
    Feature
    Dealfront
    -
    Ratings
    Lead Liaison
    8.8
    8 Ratings
    14% above category average
    WYSIWYG email editor00 Ratings9.08 Ratings
    Dynamic content00 Ratings8.57 Ratings
    Ability to test dynamic content00 Ratings8.27 Ratings
    Landing pages00 Ratings8.77 Ratings
    A/B testing00 Ratings8.75 Ratings
    Mobile optimization00 Ratings9.06 Ratings
    Email deliverability reporting00 Ratings9.37 Ratings
    List management00 Ratings8.88 Ratings
    Triggered drip sequences00 Ratings9.05 Ratings
    Campaign Management
    Comparison of Campaign Management features of Dealfront and Lead Liaison
    Feature
    Dealfront
    -
    Ratings
    Lead Liaison
    8.9
    6 Ratings
    18% above category average
    Calendaring00 Ratings8.86 Ratings
    Event/webinar marketing00 Ratings9.06 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Dealfront and Lead Liaison
    Feature
    Dealfront
    -
    Ratings
    Lead Liaison
    8.8
    6 Ratings
    16% above category average
    Social sharing and campaigns00 Ratings9.06 Ratings
    Social profile integration00 Ratings8.56 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Dealfront and Lead Liaison
    Feature
    Dealfront
    -
    Ratings
    Lead Liaison
    9.2
    7 Ratings
    22% above category average
    Dashboards00 Ratings9.07 Ratings
    Standard reports00 Ratings9.37 Ratings
    Custom reports00 Ratings9.37 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Dealfront and Lead Liaison
    Feature
    Dealfront
    -
    Ratings
    Lead Liaison
    8.5
    8 Ratings
    12% above category average
    API00 Ratings8.88 Ratings
    Role-based workflow & approvals00 Ratings8.56 Ratings
    Customizability00 Ratings8.07 Ratings
    Integration with Salesforce.com00 Ratings8.06 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings9.04 Ratings
    Integration with SugarCRM00 Ratings9.03 Ratings
    Best Alternatives
    DealfrontLead Liaison
    Small Businesses
    No answers on this topic
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    No answers on this topic
    Bloomreach
    Score9.2 out of 10
    Enterprises
    No answers on this topic
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    DealfrontLead Liaison
    Likelihood to Recommend
    7.0
    (15 ratings)
    9.1
    (8 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    9.1
    (1 ratings)
    Usability
    10.0
    (1 ratings)
    8.2
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    9.1
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    DealfrontLead Liaison
    Likelihood to Recommend
    Dealfront
    If you're looking to find new sales/customer contacts and are not a fan of complete "cold calling", Leadfeeder is a great source for finding those contacts or companies which may benefit you as they're clearly already looking at you. It weeds out half of the footwork for you.
    Incentivized
    Read full review
    Lead Liaison
    I think Lead Liaison could work well for new companies without an existing tech stack as you can also use it as your CRM. For a more mature company, especially one with multiple existing platform, I do not think it is worth switching, as all of the features will likely seem inferior to alternative specialist tools, many of which are cheaper, better supported and better integrated
    Read full review
    Pros
    Dealfront
    • Research Quality versus invested Time is absolutely efficient and motivating. Quick Research or Standard Alerts, both are done easily with instant results.
    • Usability of the User Interface in any of the modules is very supportive. New Team members are trained in short time. Very much self-explaining.
    • The connectivity between the modules is great and saves time. Each module has its key topic, but in Connection with the other modules this practical tool turns out to be even smarter more and powerful.
    Read full review
    Lead Liaison
    • The form customization is perfect. Very easy to use.
    • The insight we get from the form's (GPS) data is nice as we do not have to mandate fields anymore.
    • The ability to pass thru a lot of data on the back end works for our process. The internal receiver (customer service or sales reps) of the form data knows exactly what campaign the lead came from, what clinical specialty is tied to the prospect and what product is of interest. All seamlessly.
    Incentivized
    Read full review
    Cons
    Dealfront
    • Leadfeeder has basic lead Tagging capabilities and some native integrations. It would be great to see more lead Activity Tracking and integration capabilities that sync with sales tools so a team could hypothetically keep their eyes on Leadfeeder-only while updating the CRM/sales tool.
    Incentivized
    Read full review
    Lead Liaison
    • ROI reporting is lacking to some degree.
    • We get too many feature updates but it doesn't appear to contain anything useful.
    • Not integration friendly.
    Incentivized
    Read full review
    Likelihood to Renew
    Dealfront
    Leadfeeder is the best anonymous visitor tracking software platform that I've ever used. Sitting as a layer on top of Google Analytics, the tool consistently provides us with accurate intelligence of what our hottest prospects are looking at while visiting our site. The Leadfeeder customer support is top notch and the company is always coming out with new updates that further improve the technology. On top of all of this, Leadfeeder integrates with Slack and our CRM, allowing me to continue to do my job without having to switch between various platforms throughout the day.
    Incentivized
    Read full review
    Lead Liaison
    Why move from a product that is help grown the speed on Marketing ROI? We see that the dashboards, flexibility and tracking are meeting and exceeding the business needs we had outlined. The support they provide is consistent, available and responsive. They will work with you until your issue is resolved.
    Read full review
    Usability
    Dealfront
    Always found the system super intuitive to use. I've never been stuck finding what I'm looking for and the team has some very clear and easy to understand documentation online.
    Incentivized
    Read full review
    Lead Liaison
    One item you did not ask, but should be in around customer support. They do a great job of working with you, training and ongoing questions. Lead Liaison is always available and easy to get answers. The dashboards are great to gain business trends. The social media management is easy and a great way to ensure content is being tracked. The ability to gain tracking code for additional tactics. Our team enjoys the easy access and useability. We work with our clients to make sure they have a tool that we can use to scale for their needs. Lead Liaison makes it easy for us to help clients understand that Marketing ROI is closer to their finger tips than ever before.
    Read full review
    Support Rating
    Dealfront
    No answers on this topic
    Lead Liaison
    Lead Liaison has tremendous support. I''ve never gone more than a hour or so without a response. They are quick to understand my request, review the options for solution and deliver the best option with the best outcome. Also, the good part is that I don't need support all the time because the product is so easy.
    Read full review
    Implementation Rating
    Dealfront
    No answers on this topic
    Lead Liaison
    Any issue with the adoption of the product were on our end. I wish we had the band width to run faster so we can know more faster. Our team enjoys the dashboards and ease of using the product. I know our clients are appreciating the results of the information as well.
    Read full review
    Alternatives Considered
    Dealfront
    Leadfeeder is very easy to set up, use, and maximize functionality. It is also easy to train. Other tools have a higher cost of acquisition and ownership. Plus, the customer support and training are helpful and very accessible! It's great for small to mid-market businesses.
    Incentivized
    Read full review
    Lead Liaison
    I have not used any other product than Lead Liasion. I just recently started using this product and was not aware of the other options. Either way I am looking forward to seeing how far I am able to succeed using Lead Liasion and will continue to use this platform in the future.
    Incentivized
    Read full review
    Return on Investment
    Dealfront
    • It has helped support us to understand our market and if our website is properly communicating to and providing value to that market
    • We currently do not have the sales staff to go after potentially qualified organizations that visit the site but don't convert but it is a strategy we will employ at some point.
    Incentivized
    Read full review
    Lead Liaison
    • Ability to attract more targeted prospects.
    • Deepen the relationship with existing clients AND increase the amount of revenue from clients as this is an added service in addition to our online marketing services.
    • One client paid for my costs!
    Read full review
    ScreenShots

    Dealfront Screenshots

    Screenshot of Leadfeeder shows you the names of companies visiting your website.Screenshot of Leadfeeder prioritizes companies based on how active they've been on your website.Screenshot of Leadfeeder enriches your leads with company and contact information.Screenshot of Automatically update your CRM or get emails with lead data.

    Lead Liaison Screenshots

    Screenshot of Lead Liaison DashboardScreenshot of Lead Liaison Content CreationScreenshot of Lead Liaison Video Marketing