Directly vs. EZ Texting

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Directly
Score 7.0 out of 10
N/A
Directly’s crowd platform harnesses thousands of independent experts and AI technology to automate common customer questions and deliver customer service that consumers love. The vendor states companies like Airbnb, Microsoft, and Samsung partner with Directly to improve the customer experience, boosting CSAT by 20% while reducing contact center volume and saving millions per year. Directly is based in San Francisco and backed by Microsoft’s M12 Ventures, Samsung NEXT, True…N/A
EZ Texting
Score 8.9 out of 10
N/A
Since 2004, EZ Texting has provided businesses and organizations with a way to start text marketing — and features and integrations to keep conversations going. A simple interface, customizable templates, and generative AI assistance, help businesses to craft compelling messages that resonate with their audience. Effective communication is key to the success of any business. With consumers constantly on the go and bombarded with information, reaching them through traditional…
$25
per month
Pricing
DirectlyEZ Texting
Editions & Modules
No answers on this topic
Launch
$25
per month
Boost
$75
per month
Scale
$125
per month
Enterprise
$3,000
per month
Offerings
Pricing Offerings
DirectlyEZ Texting
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsLAUNCH PLAN: Recommended for up to 500 contacts. Local EZ Textable Number. Max Speed: up to 500/day. Cost Per Msg:$0.030. Delivery Rate: 95% Includes 500 free msg/mo or 6k annually. BOOST PLAN: Recommended for 501-2,000 contacts. Local EZ High-Volume Number. Max Speed: up to 2,000/day. Cost Per Msg: $0.025. Delivery Rate: 95% Includes 500 free msg/mo or 6k annually. SCALE PLAN: Recommended for 2,000-50,000 contacts. Local EZ High-Volume, High-Speed Number. Max Speed: up to 50,000/day. Cost Per Msg: $0.020. Delivery Rate: 95%. Includes 500 free msg/mo or 6k annually. ENTERPRISE PLAN: Recommended for 50,000+ contacts. This Plan offers. Dedicated Short Codes. Max Speed: up to 1 MM/day. Cost Per Msg: $0.010. Delivery Rate: 99%. Includes 200k msg/mo. Pricing information for EZ Texting is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase EZ Texting must be conducted with the seller. Included in All Plans: Unlimited: Incoming Messages, Contacts, Keywords & Two-Way Texting. New Features: Realize ROI faster with AI Compose & Team Inbox with AI Reply. Live Support Chat: Monday-Friday 8am-8pm ET and Saturday-Sunday 9am-5pm ET. Growth Tools: QR Codes, Keywords & Signup Forms. MMS Edge: Millions of Images & Image Editing Tool Powered by Shutterstock. CRM-Lite: Upload, Management, Groups & Personalization.
More Pricing Information
Community Pulse
DirectlyEZ Texting
Top Pros
Top Cons
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DirectlyEZ Texting
Small Businesses
EZ Texting
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Score 8.9 out of 10
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Score 9.0 out of 10
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Flurry Analytics
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Score 9.0 out of 10
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Score 9.4 out of 10
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Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
DirectlyEZ Texting
Likelihood to Recommend
7.0
(1 ratings)
8.9
(256 ratings)
Likelihood to Renew
-
(0 ratings)
8.3
(11 ratings)
Usability
-
(0 ratings)
8.6
(95 ratings)
Availability
-
(0 ratings)
8.0
(2 ratings)
Performance
-
(0 ratings)
8.0
(2 ratings)
Support Rating
-
(0 ratings)
7.2
(112 ratings)
Implementation Rating
-
(0 ratings)
8.1
(4 ratings)
Configurability
-
(0 ratings)
7.0
(2 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
10.0
(1 ratings)
Ease of integration
-
(0 ratings)
8.4
(5 ratings)
Product Scalability
-
(0 ratings)
7.0
(2 ratings)
Professional Services
-
(0 ratings)
10.0
(1 ratings)
Vendor post-sale
-
(0 ratings)
10.0
(2 ratings)
Vendor pre-sale
-
(0 ratings)
10.0
(2 ratings)
User Testimonials
DirectlyEZ Texting
Likelihood to Recommend
Directly Software, Inc.
It is well suited for customer experience service management but, it should focus more on a support system.
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CallFire
It's really well suited for businesses from small to large, and plan options reflect that. It's excellent for keeping customers aware of updates, such as business hours or new additions, and for informing customers of offers. We use it once a month on average to avoid potential spamming.
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Pros
Directly Software, Inc.
  • customer messaging management
  • IVR
  • Branding
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CallFire
  • Easy to use web interface.
  • The ability to set up our main business phone to receive texts is fantastic.
  • There are an abundance of features we haven't even explored yet but look forward to doing so!
  • The mobile app is great alternative when a desktop or laptop isn't available.
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Cons
Directly Software, Inc.
  • support
  • moderation
  • termination process
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CallFire
  • Drafts don't save well, seemed like I kept having to redo the same text because a draft wouldn't save.
  • I want to be able to click and update users quickly, but there were too many steps to add/remove people from lists.
  • The app didn't work if I used google SSO - i couldn't ever get signed in.
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Likelihood to Renew
Directly Software, Inc.
No answers on this topic
CallFire
We're excited about EZ Texting and what it does for us. We want to get more into automation with campaigns dealing directly with web sales so a more robust solution will likely leave EZ Texting as our event activation partner and only be used during select times of the year.
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Usability
Directly Software, Inc.
No answers on this topic
CallFire
I think it is straightforward to use. UX is always challenging, and the platform does an excellent job of making it easy enough to use. However, it's not 100% intuitive and takes just a bit of figuring out, so I gave it an 8 / 10. It's easy enough as is, but of course, it could always be better.
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Reliability and Availability
Directly Software, Inc.
No answers on this topic
CallFire
We have never needed to use the system and it be unavailable. They seem to schedule their server maintenance perfectly (at least for us!).
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Performance
Directly Software, Inc.
No answers on this topic
CallFire
Your internet connection/speed is the only limiting factor. EZ Texting's pages are optimized to load quickly and do so.
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Support Rating
Directly Software, Inc.
No answers on this topic
CallFire
EZ Texting "gets it"! When I have had something I needed customer service to help me with, they returned my emails and calls promptly. I have a smaller business and they came through as if I was a huge corporate entity. They really care about all sizes of customers!
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Implementation Rating
Directly Software, Inc.
No answers on this topic
CallFire
The most important aspect of implementation was selecting a valuable keyword. When we first started using EZ Texting, we were able to grab a simple, easy word to use to connect people to our texts. That proved invaluable in our marketing and selling people on using the service. If we didn't have a good word, I would imagine it wouldn't have been as successful.
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Alternatives Considered
Directly Software, Inc.
Directly is more user-friendly and provides an easy interface. It's help desk software and chat support is very interactive
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CallFire
EZ Texting has a much better user interface and better support. At first I wanted to "pay as you go" so switched from EZ Texting to BulkSMS. BIG MISTAKE. After 2 hours of banging my head against the wall, I went straight back to EZ Texting and paid the little extra monthly and it was like light from Heaven shined down upon me
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Scalability
Directly Software, Inc.
No answers on this topic
CallFire
We have never had a problem with the system NOT sending out our message.
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Return on Investment
Directly Software, Inc.
  • increased branding
  • increased numbers of customer
  • increased customer loyalty
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CallFire
  • Customers, as well as potential customers, do not seem to have any issue, providing their phone numbers for text messages as opposed to receiving countless emails.
  • Upselling items has improved considerably due to our ability to notify customers of new products and specials that we are offering in the store.
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ScreenShots

EZ Texting Screenshots

Screenshot of DashboardScreenshot of Sending a MessageScreenshot of Delivery ReportScreenshot of Contact ManagementScreenshot of Media Library and Image Editor