D&B Hoovers vs. RocketReach

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
D&B Hoovers
Score 8.8 out of 10
N/A
D&B Hoovers delivers sales intelligence data for millions of companies globally.N/A
RocketReach
Score 7.6 out of 10
N/A
RocketReach connects professionals to new opportunities, boasting a largest and accurate contact database. Users can lookup contacts using the RocketReach Chrome Extension on a variety of professional networking sites like AngelList, Crunchbase, LinkedIn, or Google. The chrome extension also allows the user to add prospects to prospect lists, and discover company insights on company websites.
$75
per month 160 lookups
Pricing
D&B HooversRocketReach
Editions & Modules
No answers on this topic
Essentials
$75
per month 160 lookups
Pro
$149
per month 375 lookups
Ultimate
$369
per month 1,000 lookups
Enterprise
Custom
Offerings
Pricing Offerings
D&B HooversRocketReach
Free Trial
YesNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details33% discount available for annual pricing.
More Pricing Information
Community Pulse
D&B HooversRocketReach
Considered Both Products
D&B Hoovers
Chose D&B Hoovers
D&B is more cost-effective and is by far superior in its search and list-building capabilities. The main benefit (and really the only reason we use it) is that RocketReach has the ability to scan a LinkedIn profile and extract an email.
RocketReach

No answer on this topic

Features
D&B HooversRocketReach
Prospecting
Comparison of Prospecting features of Product A and Product B
D&B Hoovers
8.1
87 Ratings
7% above category average
RocketReach
8.7
1 Ratings
14% above category average
Advanced search8.183 Ratings10.01 Ratings
Identification of new leads7.878 Ratings7.01 Ratings
List quality8.084 Ratings8.01 Ratings
List upload/download8.577 Ratings9.01 Ratings
Ideal customer targeting7.875 Ratings9.01 Ratings
Load time/data access8.383 Ratings9.01 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
D&B Hoovers
8.0
86 Ratings
6% above category average
RocketReach
7.7
1 Ratings
2% above category average
Contact information6.978 Ratings8.01 Ratings
Company information8.785 Ratings9.01 Ratings
Industry information8.384 Ratings6.01 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
D&B Hoovers
8.0
83 Ratings
8% above category average
RocketReach
8.6
1 Ratings
15% above category average
Lead qualification process7.455 Ratings9.01 Ratings
Smart lists and recommendations7.564 Ratings9.01 Ratings
Salesforce integration8.243 Ratings00 Ratings
Company/business profiles8.677 Ratings9.01 Ratings
Alerts and reminders7.957 Ratings00 Ratings
Data hygiene7.867 Ratings5.01 Ratings
Automatic data refresh7.658 Ratings9.01 Ratings
Tags8.448 Ratings9.01 Ratings
Filters and segmentation8.565 Ratings10.01 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
D&B Hoovers
9.2
36 Ratings
20% above category average
RocketReach
-
Ratings
Sales email templates10.07 Ratings00 Ratings
Append emails to records8.436 Ratings00 Ratings
Best Alternatives
D&B HooversRocketReach
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
LinkedIn Sales Navigator
LinkedIn Sales Navigator
Score 8.5 out of 10
D&B Hoovers
D&B Hoovers
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
D&B HooversRocketReach
Likelihood to Recommend
8.9
(92 ratings)
9.0
(1 ratings)
Likelihood to Renew
9.1
(8 ratings)
-
(0 ratings)
Usability
9.2
(3 ratings)
-
(0 ratings)
Availability
10.0
(2 ratings)
-
(0 ratings)
Performance
9.0
(1 ratings)
-
(0 ratings)
Support Rating
8.2
(6 ratings)
-
(0 ratings)
Implementation Rating
6.2
(4 ratings)
-
(0 ratings)
Ease of integration
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
D&B HooversRocketReach
Likelihood to Recommend
Dun & Bradstreet
I recently was asked by my boss to try to drum up some business with a certain 500 million annual revenue company. When I searched for Contacts, a list of over 800 employees popped up. I was able to filter by department, and this pared the list down To a much more manageable 15 names with associated contact information. I was then able to sort further and select the names of all the employees that had an email or phone number listed.
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RocketReach.co
As a salesperson seeking new business, most of my day entails looking for contacts and the right contact information to follow. RocketReach helps me quickly find the right contact at each firm, stating their role, and providing me their email and phone number. It makes it much easier than going to company websites.
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Pros
Dun & Bradstreet
  • allows you to search within broad industry categories or very detailed subcategories using a variety of methods (NAICS, SIC, D&B's internal coding system, keywords, etc.)
  • Has a variety of personnel that you can view and sort by level, name, or email availability.
  • Oftentimes emails for C-level personnel cannot be located on the company website or easily found elsewhere online.
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RocketReach.co
  • Filtering Criteria
  • Searching for Contacts
  • Saving Contact Information
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Cons
Dun & Bradstreet
  • We should be able to "exclude" words from titles or company names
  • Able to access titles and email addresses more easily - not look at list first, select find matching contacts button, then go back to sort to add titles contain and email addresses, etc. This is a two-step process to get what I need.
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RocketReach.co
  • Search criteria having to be manually deleted
  • Finding the right contact
  • In my opinion, Outdated contact information
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Likelihood to Renew
Dun & Bradstreet
We have been D&B Hoovers customers for a long time. We know the good and bad, and we have learned to utilize D&B Hoovers for the good and unfortunately we have to look at other data sources to compensate for the areas where they are bad. If D&B Hoovers can get better in these other areas as mentioned in other places in the review, they could get a larger dollar spend from my company
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RocketReach.co
No answers on this topic
Usability
Dun & Bradstreet
Whenever I had to use D&B hoovers, I never had a hard time with getting what I need. Additionally, when I show the tool to others, they tend to understand the platform quite quickly. The tool itself is very good and straightforward when I use it to help me put analyses together.
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RocketReach.co
No answers on this topic
Reliability and Availability
Dun & Bradstreet
Always available on desktop or mobile.
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RocketReach.co
No answers on this topic
Performance
Dun & Bradstreet
Meets our needs
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RocketReach.co
No answers on this topic
Support Rating
Dun & Bradstreet
They are terrific at giving instruction/webinars. I am able to call, directly, to an individual and talk to that person. I'm not talking to a robot. They give personal service which is really special.
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RocketReach.co
No answers on this topic
Implementation Rating
Dun & Bradstreet
for our use case, the implementation was minimal and we did not need a lot of help. The D&B Hoovers platform is pretty intuitive and our account manager was ready for any questions that came up when we use the D&B Hoovers platform
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RocketReach.co
No answers on this topic
Alternatives Considered
Dun & Bradstreet
The company information provided by D & B hoovers is extremely in-depth and in detail, the accuracy of the information provided gives a very good idea about the prospective company and helps in making cohorts and evaluation fit. As compared to other companies D & B hoovers is not as efficient in detecting buyer intent which other tools like Slintel are very good at. D & B Hoovers gives amazing company info however it can improve on sharing information about buyer intent. Sales Navigator by far provides extremely accurate information with is almost 100% accurate. However, Navigator does not provide buyer intent information.
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RocketReach.co
RocketReach was more user friendly than Zoom info, but also it was more logical with use case. The prices for RocketReach remain unmatched! You get a lot of value for your money and I did not need all of the extra capabilities from Zoom info. RocketReach gets the job done for me.
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Scalability
Dun & Bradstreet
We're a small company with few users, so scalability has not been an issue.
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RocketReach.co
No answers on this topic
Return on Investment
Dun & Bradstreet
  • Honestly cannot say we really drove any new sales using D&B Hoovers to prospect new companies and leads. We obtained higher data quality with other tools like ZoomInfo and Skrapp.
  • A year long contract that isn't honored on their side due to lack of customer service and poor data quality definitely does not equal ROI.
  • Spent significant time sanitizing and cleansing inaccurate data provided by their service. Since time is money in business, that was a loss in that aspect.
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RocketReach.co
  • Increase the amount of contacts we upload daily to our CRM
  • Lead us to send out 2x the amount of emails each day
  • Uncover new prospects
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ScreenShots

D&B Hoovers Screenshots

Screenshot of D&B Hoovers dashboardScreenshot of D&B Hoovers company profileScreenshot of D&B Hoovers contact resultsScreenshot of D&B Hoovers Visitor Intelligence