Figma vs. Freehand by InVision

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Figma
Score 9.0 out of 10
N/A
Figma, headquartered in San Francisco, offers their collaborative design and prototyping application to support digital product and UI development.
$15
per month per editor
Freehand by InVision
Score 7.8 out of 10
N/A
Freehand, from InVision headquartered in New York, is an online whiteboard that enables teams to plan, brainstorm, and draw together. It aims to give everyone a simple way to visually represent ideas with charts, diagrams, and drawings. Whether for mind mapping, creating a customer journey map, or drafting up an org chart, Freehand can help teams make ideas and plans visual.
$4
per month per user
Pricing
FigmaFreehand by InVision
Editions & Modules
Professional
$144
per year
Organization
$540
per year
Starter
Free
Freehand Free
$0
per year per user
Freehand Pro
$4
per month per user
Freehand Enterprise
Custom Quote
Offerings
Pricing Offerings
FigmaFreehand by InVision
Free Trial
NoYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
FigmaFreehand by InVision
Considered Both Products
Figma
Chose Figma
Figma is a one stop tool which has all the functionality over using multiple tools
Freehand by InVision
Chose Freehand by InVision
Feels better and more intuitive than Miro, however, FigJam would be my ultimate go-to just because Figma is the software that I am most familiar with. Figma has design, prototyping, and now the collaboration feature, so if I was deciding on the software for collaboration I …
Chose Freehand by InVision
Figma is far superior. They have templates and great video integration. The template portion is the best. You can choose from many and even have a network of others that are creating templates for people to use. I am sure InVision Freehand has a lot of the same features, but …
Chose Freehand by InVision
InVision Freehand is simple to use and doesn't have all the bells and whistles Figma offers - and its simplicity has a place in the workspace tech stack. We haven't tried Figma Jam yet - even though we use Figma, we still prefer Invision.
Chose Freehand by InVision
I personally like InVision Freehand better than Figma because the templates are better and the tools are easier to use. specifically, InVision Freehand's boxes are easier to drag and text is easier to format. so this is why I choose InVision Freehand over Figma. but our company …
Chose Freehand by InVision
Our UX/UI designers prefer inVision and believe it is easier to use than Figma, which we sometimes also look into.
Chose Freehand by InVision
InVision Freehand is closing the gap and adding all the functionalities that some of these tools provide separately. In the race towards a one-stop digital design ecosystem, InVision Freehand is well poised to deliver and connect where others can't. I hope that with the news of …
Chose Freehand by InVision
I actually have access to all three. And I use all three for different things, though truthfully, I could probably get away with just using Figma. I'm not sure how InVision Freehand is better than Miro or Figma. But we already own it, so it has made sense for me to use it in …
Chose Freehand by InVision
They seem quite similar in a lot of ways but I tend to slightly prefer Invision overall. Seems like it is easier to use and offers much of the same feature set. If it were up to me I'd probably just use InVision Freehand going forward and stop using Figma altogether.
Chose Freehand by InVision
The two other platforms that people have tried to get us to use are Figma and Miro. Since we have been using InVision Freehand it works much better for our teams and is within the InVision environment that we are familiar with. The InVision Freehand tools and user interface are …
Chose Freehand by InVision
For real-time collaboration and whiteboarding Comparable to Mural and Miro Better and more flexible than Figma For written documentation: Different features and more limited than Google Doc Similar to Notion in editing experience but more limited in features For creating …
Chose Freehand by InVision
I chose InVision because others on my team were already using it! I still use other alternatives, but I love the simplicity of InVision and what it allows me to do.
Chose Freehand by InVision
The entire team uses it to create mockups and wireframing and also uses it to present to the business.
Chose Freehand by InVision
Because I feel it is more accessible and much simpler to use, the interface is very intuitive and this helps you to use it without experience
Chose Freehand by InVision
The sharing/accessibility of the mocks. It’s hard for someone not on the design team to see their mocks unless the links were shared but this might be by design or license based.
Chose Freehand by InVision
I have found that between freehand InVision Freehand, Miro, MURAL and FigJam, each product does certain things differently. Some of those products execute certain features better than others. One benefit to InVision freehand is that it's sometimes nice to have all of your messy …
Chose Freehand by InVision
Freehand is the least polished of the bunch. It doesn't instantly make your thoughts and design look sexy. It doesn't open up your designs to be edited live, inspected, and sliced up for export. It doesn't let you interact with flow charts, like showing or hiding long pieces of …
Chose Freehand by InVision
InVision Freehand is lacking in features compared to competitors like MURAL and Miro, but its streamlined, easy-to-use interface makes it easy to pick up and throw something together in an instant. It does not do large complex work as well as its competitors, but InVision …
Chose Freehand by InVision
I didn't make the decision to purchase InVision Freehand vs Miro. If given the choice I would have chosen Miro. Miro has features that are more intuitive and automated. The product is just easier to use. InVision Freehand gets the job done and what makes it stand apart is its …
Chose Freehand by InVision
The visual style of Freehand was very appealing and tools were intuitive to use.
Chose Freehand by InVision
These products are very similar. MURAL seems to have more fun characters.
Chose Freehand by InVision
I find the sketching ability a lot easier on InVision Freehand. I find I can move faster and get my ideas across clearer. FigJam offers too many small line options. I often waste time trying to customize my pencil to sketch. In InVision Freehand, it's the perfect balance of …
Chose Freehand by InVision
I do like how InVision has so many more features than FigJam does keeping it well ahead as a virtual whiteboard and collaboration software. At the moment there are not enough features in FigJam to create an entire team switch to FigJam. I do like how easy it is to share FigJam. …
Chose Freehand by InVision
We started using InVision Freehand for Sketch prototyping, it was easy to prototype images designed in the Sketch app. We use it for conducting remote workshops and creating journey maps
Top Pros
Top Cons
Best Alternatives
FigmaFreehand by InVision
Small Businesses
OmniGraffle
OmniGraffle
Score 9.4 out of 10
Canva
Canva
Score 9.2 out of 10
Medium-sized Companies
OmniGraffle
OmniGraffle
Score 9.4 out of 10
Canva
Canva
Score 9.2 out of 10
Enterprises
OmniGraffle
OmniGraffle
Score 9.4 out of 10
Miro
Miro
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
FigmaFreehand by InVision
Likelihood to Recommend
9.2
(114 ratings)
8.1
(102 ratings)
Likelihood to Renew
10.0
(4 ratings)
7.8
(9 ratings)
Usability
8.5
(6 ratings)
7.7
(16 ratings)
Availability
-
(0 ratings)
8.7
(3 ratings)
Performance
-
(0 ratings)
8.3
(3 ratings)
Support Rating
8.2
(15 ratings)
9.3
(6 ratings)
Implementation Rating
-
(0 ratings)
7.9
(7 ratings)
Configurability
-
(0 ratings)
8.0
(2 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
9.1
(1 ratings)
Ease of integration
-
(0 ratings)
8.2
(2 ratings)
Product Scalability
-
(0 ratings)
7.3
(3 ratings)
Professional Services
-
(0 ratings)
9.1
(1 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(1 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
FigmaFreehand by InVision
Likelihood to Recommend
Figma
A solo developer or small team that wants to integrate development, feature planning and ui design in a single app can find a lot of value in using Figma, since the FigJam whiteboard and UI editor are in the same app. Business plans and software features can be mapped out on FigJam and then implemented in the UI editor, that way there is reduced context switching and teams can operate smoothly without having to toggle between multiple apps.
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InVisionApp Inc.
InVision Freehand has quickly evolved to be a very robust solution for our pre-design process and collaboration with stakeholders and other product teams. It has brought a lot more hands-on workshopping opportunities and created engaging spaces for cross functional teams. Internally to our design org we are able to prototype ideas faster and generate insights or changes BEFORE going into more hi-fidelity design tools or processes.
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Pros
Figma
  • As a visual designer, I spend 90% of my working time in Figma. So, as a design tool, Figma is mature and feature-rich. It covers all the basic needs and provides extras, such as simple prototyping and the ability to use external plugins.
  • Collaboration: It’s very easy to work together on the same file in Figma. You can easily brainstorm together or use Figma as a shared screen.
  • Smartness of components: Figma provides many adaptability options for components that allow building very flexible and scalable layouts.
Read full review
InVisionApp Inc.
  • Bring in and embed external files and view them on the board without having to move out of freehand. eg. pdf's, power point, youtube etc.
  • Creating wireframes, flow maps, all and any kinds of created art boards to share with team members.
  • Ability to create text and link to external sites
  • Can format and create pages with text and bullet points right in freehand, rather than having to go to another software to do the same.
  • Collaborate with Team members all on the same board and project at the same time and get feedback live in a meeting and/or even later.
  • Love the different templates that have been provided for me to use as a starting point.
Read full review
Cons
Figma
  • Access control - it wasn't apparent to me at first that a project was shared with everyone in the company vs just people i choose to share it with. I think the inverse should be the default.
  • Sometimes it struggles to import old sketch files - no clue how to make this better, but its frustrating
Read full review
InVisionApp Inc.
  • The resolution: Our webpage designs always pass the resolution threshold to where freehand starts to work its compression. During presentations, it can be a little embarrassing when we can't read the copy because it looks like potatoes.
  • Embedding videos: GIFs are only good to a certain point, and creating Vimeo embeds is tedious. I wish I could embed MP4s or web assets a lot quicker.
  • Touchpad panning: I can't tell you how many times I've "gone back" in my browser when I'm just trying to pan across the freehand. Has honestly made me wanna force quit on many occasions.
  • Sticky notes and text in shapes: Overall, it's really hard to use the sticky notes and text inside rectangles without the text just getting all over the place. It's different sizes, it gets too tiny, it gets way too big, and overall, it just doesn't look professional, even with a lot of fussing.
  • No ability to crop/mask an image. Nice to have, but sometimes we just need to delete a chunk off a screenshot, and it requires opening PS or taking a screenshot to edit anything.
  • Wish there was a way to have "internal comments" that are not visible to our clients.
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Likelihood to Renew
Figma
It's by far the best tool and I feel delighted using it every day.
Read full review
InVisionApp Inc.
Honestly as in any organization it's up to budget. I feel like every organization I go to I'm constantly striving to keep InVision as part of the main funded tools used by the team especially in a remote environment. I feel there is a push to move to Figma and Zooms new white boarding tool but I'm still not a fan of Zoom's tool. Microsoft also created a white boarding tool which has been buggy.
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Usability
Figma
It's so simple to use! I have no background in UI design but basic designing and I was able to learn this software Figma within 3-5 days. There are tons of tutorials available on Youtube from so many popular YouTubers in the space, you can just go through them and start designing.
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InVisionApp Inc.
Color Selection can be tricky when changing colors for shapes and text I've seen other users struggle with creating sticky notes and getting text to fit in the box properly and had to abandon the tool for a workshop for this reason After having a demo, I learned of new features I wasn't using. I don't know it would have been intuitive to find on my own.
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Reliability and Availability
Figma
No answers on this topic
InVisionApp Inc.
For availability, we never have to even think about whether inVision Freehand is going to be available for us to work with. There has never been a time when we have opened up the application and had any issues of any kind. I can't imagine why anyone would work with a platform that is unreliable. inVision Freehand is realibel, stable, and getting better all the time. Whether it's their built-in tools or the expanding of Templates to work with Freehand has been a reliable go-to platform for us.
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Performance
Figma
No answers on this topic
InVisionApp Inc.
It is a little slow when bringing artboards from Sketch to Freehand using Craft. I have had some issues loading and redrawing pages when I have a lot of images on my freehand board. It gives me an error message while I am in the file and starts to reload and redraw all the photos again. Not sure if it has a limit on how many images it can handle on a board at a time.
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Support Rating
Figma
I haven't used their support lately but in the past, they had a chat that I used often. They often responded in a few hours and were able to give a satisfactory solution. I would imagine it's less personal now but the community has expanded drastically so there are more resources out there to self serve with a bit of Google magic.
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InVisionApp Inc.
I haven't had to use the support team for anything, which is great news because that means the product usually works as expected! In terms of online support, I've been able to find videos that show how new features work. Also, many of the people I work with have experience with the tools so they are a great resource for me.
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Implementation Rating
Figma
No answers on this topic
InVisionApp Inc.
The implementation is pretty much easy-peasy and plug-n-play. We simply download the applications and install, signed in and were good to go. I really cannot imagine that there would be anyone who would have any difficulty whatsoever in getting started in more than just a few minutes. It's really how implementing these officewide improvements should always go.
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Alternatives Considered
Figma
Much more intuitive, Adobe XD fails to keep up with the newest market changes thus it did not let us stay on top of the technology. The big plus of Figma is that the majority of our clients worked with it, whereas it was not the case with Adobe XD. You can get similar results working with both, but the process will be different in Figmas favour
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InVisionApp Inc.
Miro (formerly Realtime Board) is the original product concept for this tool and I used it for 3-4 years for product development. Invision is aesthetically a carbon copy of the tool but lacks in fine usability controls. We actually didn't choose Freehand, it just came as an added tool under our Invision subscription. It's helpful but knowing the previous tool, it's been a hard sell because it's just not as good. Again, it's really fine tuned usability things like navigation, zoom, switching from tool to tool, selecting and deselecting, etc
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Contract Terms and Pricing Model
Figma
No answers on this topic
InVisionApp Inc.
Getting set up with inVision Freehand was super simple. We figured how many of our team members were going to be using it and we set up our account knowing that. There were no negotiations, contract hassles or anything that would have been a waste of our time, efforts or resources.
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Scalability
Figma
No answers on this topic
InVisionApp Inc.
Not everyone in the company has access to Invision, and they can't view the links I provide to them. I also wish everyone could view a file without logging in to the enterprise account. It comes in handy when I am doing focus-group studies or other studies with our customers that don't have Freehand. Unfortunately, if that is possible, I don't know how to do that.
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Professional Services
Figma
No answers on this topic
InVisionApp Inc.
We didn't use an outside vendor - that's why I gave this option a 10.
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Return on Investment
Figma
  • Negative -- the Figma mirror app is quite poorly connected with Figma itself, hence when we were conducting user testing, we got some incorrect data.
  • Positive -- time spent for discussion because we have something visual to base on discussion on
  • Negative -- it's difficult to find files and comments, which is a lost of time
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InVisionApp Inc.
  • Positives all around. Everyone is able to see and collaborate.
  • Granting access is sometimes a pain. Sending the link does not always work, and I get emails as people try to access boards.
  • No negatives really, I love learning all of the different ways it can be used.
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ScreenShots