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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Firebase Crashlytics

    Score9.8 out of 10
    N/ACrashlytics is a mobile analytics tool which helps users find the exact line of code that their app crashed on, providing granular insight into mobile app performance and user experience. Crashlytics was acquired by Google in 2017 and is now offered as part of the Firebase product.N/A

    Google Ad Manager

    Score8.3 out of 10
    N/AGoogle Ad Manager is a platform for publishers that combines the former DoubleClick for Publishers and DoubleClick Ad Exchange products.N/A
    Pricing
    Firebase CrashlyticsGoogle Ad Manager
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Firebase CrashlyticsGoogle Ad Manager
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Firebase CrashlyticsGoogle Ad Manager
    Considered Both Products
    Google
    No answer on this topic
    Google
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    93%
    Would buy again
    14 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    14 Answers
    Happy with the feature set
    No answers on this topic
    93%
    Happy with the feature set
    14 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    83%
    Lived up to sales and marketing promises
    10 Answers
    Implementation went as expected
    No answers on this topic
    75%
    Implementation went as expected
    9 Answers
    Features
    Firebase CrashlyticsGoogle Ad Manager
    Ad Network Integration
    Comparison of Ad Network Integration features of Firebase Crashlytics and Google Ad Manager
    Feature
    Firebase Crashlytics
    -
    Ratings
    Google Ad Manager
    7.8
    28 Ratings
    6% above category average
    Data Transfer00 Ratings7.528 Ratings
    DSP integration00 Ratings8.122 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Firebase Crashlytics and Google Ad Manager
    Feature
    Firebase Crashlytics
    -
    Ratings
    Google Ad Manager
    7.4
    40 Ratings
    6% below category average
    Ad campaign creation00 Ratings7.640 Ratings
    Ad deployment00 Ratings7.040 Ratings
    Display advertising00 Ratings7.639 Ratings
    Ad display and retargeting segmentation00 Ratings7.238 Ratings
    Sequence targeting00 Ratings7.528 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Firebase Crashlytics and Google Ad Manager
    Feature
    Firebase Crashlytics
    -
    Ratings
    Google Ad Manager
    6.7
    39 Ratings
    15% below category average
    Ad dashboards00 Ratings6.537 Ratings
    Ad performance reports00 Ratings7.439 Ratings
    Ad conversion tracking00 Ratings6.738 Ratings
    Ad attribution reporting00 Ratings6.834 Ratings
    Cross-channel ad management00 Ratings7.029 Ratings
    Ad forecasting and optimization00 Ratings5.734 Ratings
    Best Alternatives
    Firebase CrashlyticsGoogle Ad Manager
    Small Businesses
    Branch
    Score6.3 out of 10
    AdRoll
    Score3.7 out of 10
    Medium-sized Companies
    AppsFlyer
    Score5.5 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    Enterprises
    Flurry Analytics (discontinued)
    Score9 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Firebase CrashlyticsGoogle Ad Manager
    Likelihood to Recommend
    10.0
    (8 ratings)
    8.2
    (40 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    7.0
    (1 ratings)
    Usability
    10.0
    (1 ratings)
    6.8
    (8 ratings)
    Support Rating
    -
    (0 ratings)
    7.0
    (2 ratings)
    User Testimonials
    Firebase CrashlyticsGoogle Ad Manager
    Likelihood to Recommend
    Google
    Firebase Crashlytics is a no-brainer if you are already using any of the other Firebase suite of products, as its integration is very easy if you are already using these in your app. If you have cross-platform Android, iOS, and macOS apps, you should also consider Firebase Crashlytics to provide a unified across your platforms. If your app is only on Android or only on Apple, then you may be better off remaining with the default Apple Developer or Google Play Developer Console crash collection experiences.
    Incentivized
    Read full review
    Google
    I like that I can see several clients in one place, which can be convenient. However, the UX could be a lot better as outlined previously. In other words, the benefits of combining clients into the Ad Manager don't seem to be much more beneficial than logging into each client's ad account separately
    Incentivized
    Read full review
    Pros
    Google
    • Providing stack traces that are useful when users have crashes.
    • Tracking crashes per version (app and OS) so we know whether to release a version to everyone instead of a subset.
    • Provides trending crsahes/problems if there's a spike in issues so we can get on it quickly.
    Incentivized
    Read full review
    Google
    • The obvious is the data - Google Ads Manager gives me essential and even critical data about which jobs and industries are hot right now and what is driving the most response.
    • Google Ad Manager gives us more control over the search engine results page as we get more visibility and real estate on our branded search terms and job/industry-specific search terms.
    • Google Ad Manager gives us the chance to compete with major national players in job recruitment, Monster, Indeed, LinkedIn, etc.
    Incentivized
    Read full review
    Cons
    Google
    • Navigation between the issue listing and details is something difficult to understand for the new user.
    • Pannel takes time in loading may be because of analytics data but it can be reduce.
    • Not provide accurate line number in case of proguarded apps.
    Read full review
    Google
    • Support. Not that they don't call or offer help, it's that our account people are bullies. I tell them I don't have time, so I am insulted and told that I need to get in front of the laptop otherwise I have "failed the company." I have never had a situation where I wasn't bullied by our Ad reps. They don't respect or value our time, which can make their calls frustrating.
    • Too quick on support. They don't take the time to understand the product. We are a preschool which shares a name with a popular motorcycle. An Ad rep insisted he knew the company so well that he could help me within five minutes. After being interrupted frequently, I just let him continue to tell me how I "could increase awareness of our aerodynamic seat design by creating ads with those keywords..."
    • Better management of trademark keywords and program awareness. We switched over to a new site, the domain changed for about ten seconds. All of our ads were unapproved and put on pause. The email stated it would be fixed very quickly, but I had to go in for the last 3 days to reactivate each one individually.
    Incentivized
    Read full review
    Likelihood to Renew
    Google
    Because its fulfilling our basic and necessary requirements that can be an only and enough reason to renew the subscription.
    Read full review
    Google
    I think it's useful for our team and we rely on it to improve our business. It is within our budget also. Although we still will need an approval from the upper-level management team, I don't see any problem with that
    Incentivized
    Read full review
    Usability
    Google
    It is very easy for non-developer staff to use the Firebase Console and gather information for the development team. Developers will find it straightforward to integrate Firebase Crashlytics into new or existing codebases using Google's in-depth developer documentation. I cannot think of an easier cross-platform solution to use, and because of that I wish it supported more platforms!
    Incentivized
    Read full review
    Google
    While most of Google Ad Manager is user-friendly, certain parts of the ad creation process could use some improvements. Specifically, the way you insert keywords can be clunky and time-consuming, and I would like to see better and more keyword suggestions when designing a campaign.
    Incentivized
    Read full review
    Support Rating
    Google
    No answers on this topic
    Google
    I could say a lot about this topic. As an agency, we get a new [representative] to talk to almost every quarter to go over select accounts and the campaigns within. Most of the time, these [educated representatives], don't provide any new feedback, or I just simply [disagree] with their approach. This is not all the time however. I have learned a lot from a rare few, [individuals] that have given me new strategies and access to betas early on. The other side of support, is the [overseas support platform]. [It] is usually not very helpful, but you can [emphasize] issues and they can research [them]. The Google Tag Implementation team is pristine though. When you need them, you need to set an appointment, which is usually 2 weeks out; they are so over-my-head intelligent, I've never had a bad experience with them and whenever I needed them for a fix, they solved it [within] the first call.
    Incentivized
    Read full review
    Alternatives Considered
    Google
    Truly speaking, it is also a quite good tool for crash reports, but Firebase Crashlytics was better to use when you are using the Firebase Realtime database as your DB, so the integrations become much easier.
    Incentivized
    Read full review
    Google
    As I've said in prior comments, I like how the Google Ad Manager makes better use of the Google data and results compared to the others. Yes, I've tried them - I used to evaluate software for a former company. They will all do the job I didn't like their usage as much as I preferred the Google information - and I said even that had flaws - so you have to realize that nothing is completely perfect so far.
    Incentivized
    Read full review
    Return on Investment
    Google
    • Fix bugs within hours rather than days or weeks
    • Retain users longer by reducing their frustration due to crashes
    • Keep management happy that our app is stable & bug-free
    Incentivized
    Read full review
    Google
    • I was able to work well with my budgets - mainly because of the reports.
    • I saw a great spike in the way my ad traffic increased.
    • It was a very easy way to work with Google Ad Manager than connecting other platforms with less compatibility - Less investment.
    Incentivized
    Read full review
    ScreenShots