Flock vs. Mapp Digital

Flock is very well suited in scenarios where individuals must communicate via chat. It also works great when teams need to communicate via group chat messages. File and document sharing is another area where Flocks works well. Channels are used for discussions on specific topics or organization-wide announcements. Flock may be less appropriate when you use it for voice and video calls. Where.

Incentivized

During our use of MAPP Digital, it is deserving to say that the product helped us to overcome the main challenges we faced in our business at the time. As a preliminary user I have struggled much with hosting manual campaigns on remarketing etc. But with the Mapp digital software hosting marketing campaigns became a complete automated process with supervision. This feature offered by Mapp made a huge decrease in my daily workload and I'm more than grateful for it.

Incentivized

• Networked phones are a thing of past now. We don’t have to stop what we are doing to receive phone calls currently because Flock can do that
• It is now easy to send messages to many people at the same time, all we need to do is to add all the contants in the chat and select all to send a message
• This software has an in-built to-do-list which allows us to assign tasks to different people or users and then supervise each independently

Incentivized

• BlueHornet's WYSIWYG (What You See Is What You Get) interface for creating emails is easier to use than many platforms. Users appreciate this. BlueHornet makes it super simple to create a version specific for mobile devices.
• I am a big fan of the custom data segmentation tools built into BlueHornet. They are powerful and easy to use. Many other ESPs, including a number of the top rated ones, do not have such powerful, easy to use segmentation tools. This matters. It helps a user send more relevant emails.
• BlueHornet makes sharing to social networks simple. In this day and age, forwarding to a friend is dead. Sharing to social networks is essential. Having this be easy to do is very important.

• A tool is only good if people use it. Some of the artists I work with found it too complex (though I don't think they really gave it a good shot).
• We used it heavily for about six months and it didn't hit too many other big negative points.

Incentivized

• It would be nice to see the API's functionality introduced into the web client.
• The reporting tools for transactional messages is different than the rest of the system. This promotes difficulty with getting accurate reporting in the web client, outside of an API call.
• The custom fields are different for transactional messages, which introduces times when human error may flub the fields because they aren't contiguous throughout the product.

We would likely to renew use of Flock for our organization since it meets most of the requirements of team collboration and communication for a small group like us. Most of our Flock users like it's features and use it extensively for day-to-day work. We are quite optimistic about it's future updates.

Incentivized

Although BlueHornet offers helpful testing capabilities, the ESP is a bit outdated. There is a lot of room for aesthetics improvement as they are not appealing. The reporting tool is usually broken, and reporting either no, or wrong metrics. If this ESP were to update their design, as well as fix the reporting tool, I think this platform would be much better.

It is good to give what an app deserves, Flock is very efficient and effective app to manage the all day to day activities and communicate across all team members, create groups, share files, send reminders schedule reminders for each group or persons and share notes.Pin files and search any messages from anyone with advanced filters. It's a great app.

Incentivized

There were three tabs used to navigate throughout the system called, "publish," "engage," and, "measure." These three tabs made the site very user friendly and all features easy to find

They rolled out new feature requests quite frequently and always kept our team up to speed on what they were changing/adding to the system

We've only needed customer support a few times with Flock (mainly concerning app integration and security), and they've always been timely and helpful, which are the only things I truly need from support. The response rate was still rapid, and there's plenty of support available online as well for Flock.

Incentivized

Sometimes it was hard to get an initial response but after we started CCing more people, it became a lot better!

They made sure to go through anything and everything that we wanted

I wasn't there when they first got it, but when I got there there were only a few people that knew a little bit about it. There was A LOT that we didn't know. Then BlueHornet came and had some workshops and we learned a lot that we didn't even know existed. They were doing a lot of things wrong before BlueHornet came and showed up more about the tool

Flock as mentioned takes the best of all these apps and improves upon them. Flock's UI was exactly what we were looking for and Flock doesn't overcharge small teams for search functional or messaging. It just offers a great product at a great price combined with great support. Their chat ticket system works almost immediately.

Incentivized

We were able to thoroughly evaluate the program for Mapp Digital thanks to the free trial's availability. Comparing the two products' graphical user interfaces, it's evident that Mapp Digital comes out on top. Mapp Digital's excellent customer service was another reason for our decision to work with the company.

Incentivized

• Organizing notes manually has been drastically reduced. Flock folders and chats are perfect for keeping each file separate.
• We have not missed one calendar event with Flocks integration of our Google Calendar.
• Being able to cut out or $99/month case management software has saved a ton of money each month.

Incentivized

• BlueHornet has been a good entry-level platform. We have successfully launched scores of clients with limited email marketing experience onto this platform. Because it is easy to use, we have spent minimal effort needing to help these clients with problems.
• It is easy to migrate clients on or off BlueHornet, depending upon their needs. This is helpful because it allows our clients to be on exactly the right platform. Some platforms make it difficult to migrate off, essentially trapping clients on a platform that no longer meets their needs or business objectives.
• I wish BlueHornet were keeping pace with technology advancements in the industry. The gap between the biggest ESPs and competitors like BlueHornet seems to be growing.