Foundry ABM is an account based marketing platform that creates campaigns for ads, web personalization, and sales. Foundry’s proprietary database complements an organization’s first party data to provide the best data to reach, engage, and convert more stakeholders in target accounts.
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Oracle CRM On Demand
Score 9.3 out of 10
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The basis of this offering is the Market2Lead product that Oracle acquired in 2010. It has now been fully integrated with Oracle's On Demand CRM product and is a full-featured marketing automation product with features from lead management and nurturing, to measuring marketing ROI.
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Pricing
Foundry ABM
Oracle CRM On Demand
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Foundry ABM
Oracle CRM On Demand
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Foundry ABM
Oracle CRM On Demand
Features
Foundry ABM
Oracle CRM On Demand
Engagement
Comparison of Engagement features of Product A and Product B
Foundry ABM
7.5
1 Ratings
1% below category average
Oracle CRM On Demand
-
Ratings
Automated routing and prioritization
8.21 Ratings
00 Ratings
Customer interaction histories
7.31 Ratings
00 Ratings
Syndicated content
7.31 Ratings
00 Ratings
Personalization
7.31 Ratings
00 Ratings
Engagement data tracking
7.31 Ratings
00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Foundry ABM
7.2
10 Ratings
7% below category average
Oracle CRM On Demand
-
Ratings
Ad campaign creation
6.710 Ratings
00 Ratings
Display advertising
6.810 Ratings
00 Ratings
Contextual advertising
6.41 Ratings
00 Ratings
Social advertising
6.41 Ratings
00 Ratings
Ad reporting and analytics
7.31 Ratings
00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
Foundry ABM
7.0
1 Ratings
8% below category average
Oracle CRM On Demand
-
Ratings
Standard visitor segmentation
8.21 Ratings
00 Ratings
Behavioral visitor segmentation
6.41 Ratings
00 Ratings
ABM sales intelligence
6.41 Ratings
00 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
Foundry ABM
7.3
1 Ratings
3% below category average
Oracle CRM On Demand
-
Ratings
3rd party intent signals
7.31 Ratings
00 Ratings
Downstream intent signals
7.31 Ratings
00 Ratings
Account identification
7.31 Ratings
00 Ratings
ABM Integrations
Comparison of ABM Integrations features of Product A and Product B
Foundry ABM
8.2
1 Ratings
5% above category average
Oracle CRM On Demand
-
Ratings
Automated workflow & orchestration
8.21 Ratings
00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Foundry ABM
-
Ratings
Oracle CRM On Demand
8.9
25 Ratings
13% above category average
Customer data management / contact management
00 Ratings
8.025 Ratings
Workflow management
00 Ratings
9.024 Ratings
Territory management
00 Ratings
8.024 Ratings
Opportunity management
00 Ratings
8.025 Ratings
Integration with email client (e.g., Outlook or Gmail)
00 Ratings
9.022 Ratings
Contract management
00 Ratings
9.024 Ratings
Quote & order management
00 Ratings
10.023 Ratings
Interaction tracking
00 Ratings
9.024 Ratings
Channel / partner relationship management
00 Ratings
10.023 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Foundry ABM
-
Ratings
Oracle CRM On Demand
9.7
24 Ratings
23% above category average
Case management
00 Ratings
10.024 Ratings
Call center management
00 Ratings
10.023 Ratings
Help desk management
00 Ratings
9.024 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Foundry ABM
-
Ratings
Oracle CRM On Demand
8.5
24 Ratings
9% above category average
Lead management
00 Ratings
8.024 Ratings
Email marketing
00 Ratings
9.022 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Foundry ABM
-
Ratings
Oracle CRM On Demand
9.0
24 Ratings
16% above category average
Task management
00 Ratings
9.023 Ratings
Billing and invoicing management
00 Ratings
9.022 Ratings
Reporting
00 Ratings
9.023 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Foundry ABM
-
Ratings
Oracle CRM On Demand
8.5
24 Ratings
10% above category average
Forecasting
00 Ratings
10.024 Ratings
Pipeline visualization
00 Ratings
6.623 Ratings
Customizable reports
00 Ratings
9.024 Ratings
Customization
Comparison of Customization features of Product A and Product B
Foundry ABM
-
Ratings
Oracle CRM On Demand
8.2
24 Ratings
7% above category average
Custom fields
00 Ratings
9.024 Ratings
Custom objects
00 Ratings
9.024 Ratings
Scripting environment
00 Ratings
5.820 Ratings
API for custom integration
00 Ratings
9.023 Ratings
Security
Comparison of Security features of Product A and Product B
Foundry ABM
-
Ratings
Oracle CRM On Demand
9.5
25 Ratings
12% above category average
Single sign-on capability
00 Ratings
10.022 Ratings
Role-based user permissions
00 Ratings
9.025 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Foundry ABM
-
Ratings
Oracle CRM On Demand
9.0
18 Ratings
19% above category average
Social data
00 Ratings
9.018 Ratings
Social engagement
00 Ratings
9.018 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Foundry ABM
-
Ratings
Oracle CRM On Demand
9.0
22 Ratings
18% above category average
Marketing automation
00 Ratings
9.022 Ratings
Compensation management
00 Ratings
9.020 Ratings
Platform
Comparison of Platform features of Product A and Product B
I think it's good for companies who have a built out marketing program. I know our marketing team knows the software very well. As someone on the sales side, I struggle to understand some concepts. However they have a great support team and they help with reports that make things very easy to understand.
I think it is well suited for organizations which are large with a lot of users so as to be able to minimize the cost of operations. Also, the organization which interacts mostly with customers can use Oracle CRM on demand.
Several of our members were not familiar with various IT functions within CRM prior to working with it and so they were able to develop a working knowledge of IT pretty quickly afterwards.
It has a familiar feel to it as it allows users to work the data into a spreadsheet type layout with pivot tables and graphs and so it is quick to adopt.
Customization is great with a working knowledge of HTML, which isn't too hard to learn. You can really adapt CRM to any needs stylistically or content wise.
The ability to separate budgets by dept. currently, you have one pot of money but can set limits based on campaigns. This is fine for a single user but gets messy with multiple users.
Campaigns with multiple steps, I do hear this is in the works.
It would be nice if each area did not open a new tab, navigating pages within the same page would be nice.
The ability to schedule and push out reports is missing from this system. If we want to mass deliver a report on a schedule, we must run it, export it and email it out to the group, or purchase a 3rd party system.
The ability to trigger workflow events on a schedule is missing this system. Currently, there has to be a trigger initiated by a user and we have situations where we'd like to be able to schedule a work flow routine to go out and check from specific situations and then trigger an action. We'd also like to be able to trigger workflow actions on one object based on something in another object and this capability is very limited.
We continue to have a good experience with Triblio, and they continue to deliver value for our money. If they would do a better job with analytics, then it'd be easier for me to tie campaign activities to the bottom line.
The Triblio platform makes it easy for non-technical users to get around and figure out what we need relatively quickly. Of course, a basic training or tutorial is needed initially for you to know where everything is. We paid for managed services which is great since we have an account director who can operate the platform better than any outsider can, and she can also give us recommendations on best practices.
Compared to other competitors I find it very easy to use and learn .It has been helpful in our organisation and we have been able to manage our projects and operations well without interference.
The platform has always been available, and the occasional system updates aside, there have been no downtime issues with Triblio. The platform has always been available when I needed it, and campaigns were launched timely
Triblio pages, campaign performances, and platforms have not slowed us down at all. If anything, Triblio has enhanced how we engage with our target accounts. There has been no speed performance issues, or lag due to system limitations. Triblio tracking on our site has not slowed our page performances significantly, so there has been on effect on speed
Triblio makes it possible for a small SaaS company without a lot of manpower to implement ABM strategies to help compete in a world where the sales motion is now very different - requiring more targeted messaging and education before prospects are willing to engage with a salesperson. We believe that as we continue to spin up our ABM strategies, Triblio is helping us be in the right place and at the right time for the right audience for a reasonable CPC.
We had our Account management team online to provide training to the marketing team, ADR team, and the AE team, which was helpful as each team had their own sets of questions and needs from the platform. Having the Triblio experts on the call and knowing that they are available for questions later on was reassuring to everyone in the trainings.
Definitely have a dedicated technical team work on the implementation full time with the Triblio team. There are requirements on both ends of the pipe that needs to be done. It is much easier to have both teams work together full time as opposed to part time duty; it would take much longer than doing it all in one shot.
Terminus appears to be the cheapest on the surface but with the least amount of capabilities, clunky (lots of manual stuff they have to do on the back end to launch your campaign), very low CTR due to the DSP they use (TradeDesk) which also carries a media upcharge. Terminus also cannot figure out their analytics - they are out of whack across various screens in the tool. 6sense is expensive and very limiting (you get X of this, and Y of that - nothing is unlimited, feels like being nickeled and dimed). A very pushy sales team, you are under pressure to book the next meeting or to provide a date when you will sign. The tool appears to have nice capabilities but it is the people, at the end of the day, you will be working with - and I got concerns with that experience. Metadata - nice sales team, low/no pressure to buy. The demo of their platform also looks like it has interesting capabilities. The team appears to be very small, the communications from the salesperson were random and I had to take the lead asking for the next call to see more. This is concerning when it comes to supporting - will they have enough people to support their customer base if they drag their feet in the sales process? None of these tools had ANYTHING EVEN CLOSE to Triblio's orchestration capabilities, so none of them were strong competitors.
MS Dynamics was easy to integrate to MS Power BI. This BI and reporting aspect is a clear strong point for Microsoft. MS solutions seem easier to integrate and learn, but this depends on the IT landscape and the complexity of integrations in a respective company.
The Triblio platform works fairly reliably since we have implemented it into our instance. There are the occasionally wishes that they have more functionalities, but those are feature requests which can be accommodated in future product enhancements. In terms of flexibility and scalability, we chose Triblio since we wanted to scale our ABM efforts, so that was a big part of our consideration.
Triblio is extremely powerful in terms of increasing conversion rates and we've tripled conversion rates using their targeted modals versus less targeted approaches with less sophisticated products, such as HelloBar.
Though it is hard to quantify, Triblio has increased the speed to market with which we can introduce targeted promotions. Campaigns can be spun up with Triblio in less than one day.
There have been no negative impacts to ROI from Triblio.
This software can display in real-time when an order is submitted, received, fulfilled, and shipped out. We are able to know within the week of what new orders came in and how effective we are being from targeting specific regions of the nation.