TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Freshchat

    Score7.7 out of 10
    N/AA solution to engage customers with smarter conversations on any channel, designed so support, marketing, sales, and even bots to have conversations at scale with customers.

    $0

    per month free for up to 10 agents

    Klaviyo

    Score8.3 out of 10
    N/AKlaviyo is a marketing automation platform that helps businesses to centralize and use every piece of their customer data. With Klaviyo, businesses can combine customer data with more than 350 native integrations to automate personalized email and SMS communications that make customers feel seen. From mom-and-pop shops to established companies, Klaviyo states businesses like Dermalogica, Living Proof, Solo Stove, Citizen Watches, and more than 143,000 other paying users leverage their platform…

    $20

    per month

    Pricing
    FreshchatKlaviyo
    Editions & Modules
    Growth
    $19
    per month (billed annually) per agent
    Pro
    $49
    per month (billed annually) per agent
    Enterprise
    $79
    per month (billed annually) per agent
    No answers on this topic
    Offerings
    Pricing Offerings
    FreshchatKlaviyo
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details—Paid plans start at $20/month and include: 251 - 500 contacts 5,000 monthly email sends 150 SMS/MMS sending credits Applicable SMS carrier fees Mobile push notifications (free beta) Email and chat support Additional contacts, email and text sending credits, and service plans available to meet the needs of any size business. View all of our pricing and estimate your total cost of ownership at klaviyo.com/pricing
    More Pricing Information
    Community Pulse
    FreshchatKlaviyo
    Considered Both Products
    Freshworks Inc
    No answer on this topic
    Klaviyo
    No answer on this topic
    Key User Insights
    Would buy again
    95%
    Would buy again
    36 Answers
    95%
    Would buy again
    115 Answers
    Delivers good value for the price
    94%
    Delivers good value for the price
    33 Answers
    96%
    Delivers good value for the price
    107 Answers
    Happy with the feature set
    95%
    Happy with the feature set
    36 Answers
    97%
    Happy with the feature set
    117 Answers
    Lived up to sales and marketing promises
    96%
    Lived up to sales and marketing promises
    24 Answers
    95%
    Lived up to sales and marketing promises
    104 Answers
    Implementation went as expected
    95%
    Implementation went as expected
    35 Answers
    94%
    Implementation went as expected
    105 Answers
    Features
    FreshchatKlaviyo
    Chat Analytics and Reports
    Comparison of Chat Analytics and Reports features of Freshchat and Klaviyo
    Feature
    Freshchat
    7.4
    18 Ratings
    16% below category average
    Klaviyo
    -
    Ratings
    Chat history and transcripts7.918 Ratings00 Ratings
    Chat reporting7.218 Ratings00 Ratings
    Chat and web analytics7.215 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Freshchat and Klaviyo
    Feature
    Freshchat
    -
    Ratings
    Klaviyo
    8.4
    134 Ratings
    8% above category average
    WYSIWYG email editor00 Ratings8.4120 Ratings
    Dynamic content00 Ratings8.2126 Ratings
    Ability to test dynamic content00 Ratings7.6118 Ratings
    Landing pages00 Ratings8.02 Ratings
    A/B testing00 Ratings8.3120 Ratings
    Mobile optimization00 Ratings8.6129 Ratings
    Email deliverability reporting00 Ratings8.7132 Ratings
    List management00 Ratings8.6132 Ratings
    Triggered drip sequences00 Ratings8.8118 Ratings
    Lead Management
    Comparison of Lead Management features of Freshchat and Klaviyo
    Feature
    Freshchat
    -
    Ratings
    Klaviyo
    7.6
    103 Ratings
    4% below category average
    Lead nurturing automation00 Ratings8.298 Ratings
    Lead scoring and grading00 Ratings7.150 Ratings
    Data quality management00 Ratings7.860 Ratings
    Automated sales alerts and tasks00 Ratings7.253 Ratings
    Campaign Management
    Comparison of Campaign Management features of Freshchat and Klaviyo
    Feature
    Freshchat
    -
    Ratings
    Klaviyo
    8.2
    47 Ratings
    8% above category average
    Calendaring00 Ratings8.247 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Freshchat and Klaviyo
    Feature
    Freshchat
    -
    Ratings
    Klaviyo
    7.8
    129 Ratings
    4% above category average
    Dashboards00 Ratings8.1129 Ratings
    Standard reports00 Ratings7.7125 Ratings
    Custom reports00 Ratings7.585 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Freshchat and Klaviyo
    Feature
    Freshchat
    -
    Ratings
    Klaviyo
    8.1
    107 Ratings
    6% above category average
    API00 Ratings8.4100 Ratings
    Role-based workflow & approvals00 Ratings8.255 Ratings
    Customizability00 Ratings7.374 Ratings
    Integration with Salesforce.com00 Ratings8.320 Ratings
    Third-party software integrations00 Ratings8.150 Ratings
    Best Alternatives
    FreshchatKlaviyo
    Small Businesses
    Olark
    Score10 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    Zoho SalesIQ
    Score9.7 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    Genesys DX (discontinued)
    Score10 out of 10
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    FreshchatKlaviyo
    Likelihood to Recommend
    8.5
    (42 ratings)
    8.4
    (134 ratings)
    Likelihood to Renew
    8.2
    (4 ratings)
    9.5
    (4 ratings)
    Usability
    8.2
    (18 ratings)
    8.0
    (3 ratings)
    Availability
    7.3
    (1 ratings)
    -
    (0 ratings)
    Performance
    7.3
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    6.3
    (3 ratings)
    9.0
    (1 ratings)
    Implementation Rating
    7.3
    (2 ratings)
    10.0
    (1 ratings)
    Configurability
    4.5
    (1 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    4.5
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    7.3
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    4.5
    (1 ratings)
    -
    (0 ratings)
    Professional Services
    4.5
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    8.2
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    8.2
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    FreshchatKlaviyo
    Likelihood to Recommend
    Freshworks Inc
    It is best suited for having 24-hour support, where customers can interact easily, even using their phones, to raise concerns or inquire about information. This makes it easier than going through the documents portal as a source of knowledge or sending emails for worries. However, it can be less appropriate for scenarios when you need more formal communication, like emails, and when proper documentation is necessary.
    Incentivized
    Read full review
    Klaviyo
    Klaviyo is a leader in the space, but I might recommend it to a colleague for its price point. There are other options that are more affordable and provide most of the tools Klaviyo offers. I also think it can be complicated to use for a new user.
    Incentivized
    Read full review
    Pros
    Freshworks Inc
    • Real time customer support. During busy times all our available agents can jump on and handle large volume of customer interactions.
    • Automations and canned response features. With automation we can greet our customers the moment a chat gets assigned to an agent letting customers know they are being attended to similarly canned response helps us use templates for generic and commonly asked questions.
    • Dashboards and analytics. Freshchat's ability to build customized dashboards and analyze performance in a granular level helps us monitor workload and manage performance effectively.
    Incentivized
    Read full review
    Klaviyo
    • Klaviyo's template builder is very intuitive yet straightforward enough that an inexperienced user can catch on quickly.
    • Their flow builder is also quite intuitive and allows us to build intricate, highly targeted flows.
    • I appreciate their built-in compliance warnings & checks as they apply to opt-out methods, SMS compliance, and overall deliverability.
    Incentivized
    Read full review
    Cons
    Freshworks Inc
    • Freshchat is one of the best platforms, but still there are certain areas that require further improvement in order for the platform to become flawless.
    • I feel that the automated system in Freshchat is comparatively slow and due to this, it does not respond well according to all the requirements.
    • There are certain features in Freshchat which are not available for everyone and they can only be accessed by those who are paying the highest pricing tier.
    Incentivized
    Read full review
    Klaviyo
    • Needs more visible critical notifications as we once exceeded our monthly email limit right during the Black Friday campaign. The notification was not visible enough for us to catch it on time, as a result, some emails scheduled to be sent over the weekend were never sent
    • Better library of dynamic values available for use inside emails
    Incentivized
    Read full review
    Likelihood to Renew
    Freshworks Inc
    Freshchat has met all our expectations and more. It has allowed our team to be more efficient with their time, field questions quickly, and escalate issues up the chain. We highly recommend freshchat as the perfect addition to anyone already using freshdesk or simply looking for a good solution for in app messaging.
    Incentivized
    Read full review
    Klaviyo
    Klaviyo is simply a great solution for e-com email marketing & customer relationship management:
    1. User journey visibility: We can see our clients' customers on their individual user journeys (open email, site visits) to better understand and accommodate your customers.
    2. Flow automation: Creating automated emails that follow up with new leads, those who abandoned carts, purchased.
    3. Email design: So easy to use, and more friendly than some other visual builders that we've used.
    4. Metrics visibility: We can see our clients' metrics very easily and adjust efforts accordingly.
    Incentivized
    Read full review
    Usability
    Freshworks Inc
    I give it an 8 due to its usability. Yes, I had a few issues to begin with and needed some assistance from Freshchat agents, but considering this is something that is completely new to me, to set up what feels like a professional chat handling system complete with autobot within a day is really saying something I feel.
    Incentivized
    Read full review
    Klaviyo
    The only reason why I did not give it a 10/10 is that it cannot distinguish purchases that came through subscription recharges instead of purchases that were driven directly by email sends. Other than that, the automation qualities, design features, and segmentation options make this an incredible email platform, and I am very happy with it
    Incentivized
    Read full review
    Reliability and Availability
    Freshworks Inc
    Freshchat has always been available when I needed to use it.
    Incentivized
    Read full review
    Klaviyo
    No answers on this topic
    Performance
    Freshworks Inc
    Freshchat always loads quickly and communication is quickly sent and received.
    Incentivized
    Read full review
    Klaviyo
    No answers on this topic
    Support Rating
    Freshworks Inc
    The experience we had in past for lets say 4-5 months with the support team and our TAM was really helpful. The changes in the bot flow has helped our bot to ensure we connect with customer easily.
    Incentivized
    Read full review
    Klaviyo
    Their support is always quick and we have recurring meetings with our advisor. they were great when we first started at walking us through the platform and helping us understand how to do the overall setup. They also have a wide variety of articles that cover must issues in a very clear manner that will get you out of a predicament really fast.
    Incentivized
    Read full review
    Implementation Rating
    Freshworks Inc
    I hope to show new users data because this can save a lot of time
    Read full review
    Klaviyo
    Don't cut corners, do it right the first time, if you take your time to build everything the way you want it then it will run itself. The platform will help you increase revenue as long as you use the tools it provides. Don't be scared to ask questions, the support team will help you get to the next level
    Incentivized
    Read full review
    Alternatives Considered
    Freshworks Inc
    Messaging across mediums - Freshchat integrates with majority of mainstream instant messaging apps. Like Facebook messenger, Telegram and WhatsApp . This makes it convenient for us to have a presence on the above-mentioned platforms and respond to messages from these platforms from a single Freshchat dashboard.its good app Freshdesk Messaging help me to contact the customer and contact the customer to inform my problem to solve it and is a good app and help full app and its easy to use uncomplicated and Freshdesk Helps me provide good quality to the customer and make customer feedback good for a company
    Read full review
    Klaviyo
    Klaviyo's ability to really tackle the entire marketing contact ecosystem on one platform is what really won us over. The price for everything was competitive, not necessarily the cheapest but competitive, and the ability to see that data flow from every interaction was what was crucial to us. Additionally, Klaviyo is the core of our B2C business. We were not focused on anything other than how we interact with customers directly, and Klaviyo was a direct win for us. The one negative is Klaviyo's ability to work with our B2B side of our business, because it doesn't integrate with platforms like HubSpot. That is a massive downside, but the upside justified the investment.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Freshworks Inc
    Did not help with the purchase
    Incentivized
    Read full review
    Klaviyo
    No answers on this topic
    Scalability
    Freshworks Inc
    We only implemented the product in 1 way so I cant speak to this.
    Incentivized
    Read full review
    Klaviyo
    No answers on this topic
    Professional Services
    Freshworks Inc
    Did not use
    Incentivized
    Read full review
    Klaviyo
    No answers on this topic
    Return on Investment
    Freshworks Inc
    • From the positive effect of working on it, it helps employees to speed up their thinking and writing.
    • One of the positive effects of our clients is that their problems are solved easily and quickly.
    • Each employee knows how many of his chats have been resolved.
    • There is no negative effect in general.
    Read full review
    Klaviyo
    • Klaviyo brought our email channel to the top performing channel over Paid Ads several times (according to G Analytics), before Klaviyo Paid Ads were always top and the email channel struggled to even stay in 2nd place.
    • Klaviyo did cost quite a bit more than our old email platform but the ROI was much higher so it paid for itself.
    • Klaviyo implemented tools that allowed us to have a higher customer satisfaction with things like letting customers choose to receive less emails instead of unsubscribing.
    Incentivized
    Read full review
    ScreenShots

    Freshchat Screenshots

    Screenshot of Channel Freedom: The interface to engage customers on the channel of their choiceScreenshot of Unified Agent Workspace: Equips agents to deliver personalization at scaleScreenshot of Admin and Analytics: These drive informed decisions to help business scale

    Klaviyo Screenshots

    Screenshot of Web forms to grow contact listsScreenshot of Personalized recommendations that resonateScreenshot of Smarter targeting. Deeper personalization.Screenshot of Display of how performance stacks up against peers