Fullstory vs. VisitorTrack

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Fullstory
Score 9.3 out of 10
N/A
Fullstory’s behavioral data platform helps technology leaders make better, more informed decisions by injecting digital behavioral data into their analytics stack. The technology's behavioral data transforms digital visit into actionable insights.N/A
VisitorTrack
Score 10.0 out of 10
N/A
VisitorTrack is a web analytics product from netFactor. It works beyond traditional web analytics to convert anonymous website "clicks" into intelligence on business visitors – without any registration action. Positioned as “Caller ID for Your Website”, the reporting and content are designed for B2B lead generation. Users receive detail on the companies visiting a site, executive profiles, address, phone, website, visit details and analytics, along with features like email alerts, Salesforce…
$199
per month
Pricing
FullstoryVisitorTrack
Editions & Modules
Business
Contact Sales
Enterprise
Contact Sales
VisitorTrack
$199.00
per month
Offerings
Pricing Offerings
FullstoryVisitorTrack
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsVisitorTrack plans start at $199
More Pricing Information
Community Pulse
FullstoryVisitorTrack
Features
FullstoryVisitorTrack
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Fullstory
6.2
19 Ratings
20% below category average
VisitorTrack
-
Ratings
Responsive Design for Web Access7.817 Ratings00 Ratings
Mobile Application7.910 Ratings00 Ratings
Dashboard / Report / Visualization Interactivity on Mobile7.813 Ratings00 Ratings
Mobile App Analytics6.412 Ratings00 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
Fullstory
9.1
49 Ratings
3% below category average
VisitorTrack
-
Ratings
Heatmap tool9.937 Ratings00 Ratings
Click analytics8.944 Ratings00 Ratings
Scroll maps9.033 Ratings00 Ratings
Form fill analysis9.026 Ratings00 Ratings
Conversion tracking9.828 Ratings00 Ratings
Goal tracking7.823 Ratings00 Ratings
Funnel Analysis8.034 Ratings00 Ratings
Session Recording and Replay10.048 Ratings00 Ratings
User Segmentation9.943 Ratings00 Ratings
Best Alternatives
FullstoryVisitorTrack
Small Businesses
Smartlook
Smartlook
Score 8.5 out of 10
StatCounter
StatCounter
Score 9.0 out of 10
Medium-sized Companies
Contentsquare
Contentsquare
Score 7.7 out of 10
Siteimprove
Siteimprove
Score 9.1 out of 10
Enterprises
Contentsquare
Contentsquare
Score 7.7 out of 10
Optimal
Optimal
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
FullstoryVisitorTrack
Likelihood to Recommend
9.9
(72 ratings)
10.0
(7 ratings)
Likelihood to Renew
9.7
(9 ratings)
-
(0 ratings)
Usability
10.0
(1 ratings)
-
(0 ratings)
Availability
9.0
(1 ratings)
9.1
(1 ratings)
Performance
8.0
(1 ratings)
-
(0 ratings)
Support Rating
8.3
(61 ratings)
10.0
(2 ratings)
Implementation Rating
7.5
(56 ratings)
-
(0 ratings)
Configurability
7.0
(1 ratings)
-
(0 ratings)
Ease of integration
9.0
(1 ratings)
-
(0 ratings)
Product Scalability
8.0
(1 ratings)
9.1
(1 ratings)
Vendor post-sale
8.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
FullstoryVisitorTrack
Likelihood to Recommend
Fullstory
It was extremely useful in identifying places in our product where things weren't functioning, or where it looked like action was available to the end user but in reality, it was not and therefore caused lots of confusion. It doesn't help as much in other scenarios to see what catches a user's Eye or where they go if they leave our application as well as an actual in-person interview would help with eye-tracking software.
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netFactor
VisitorTrack is best used with websites that have good page/file naming conventions. You can create alerts and reports based on triggers that match certain URLs, or parts of page names. For instance, you would want to consistently name pages related to your products to contain a certain string in the file name, like domainname.com/product_XXXXXXX.html, where "product" is consistent across all your products. There are other techniques, but consistency with naming conventions will be helpful to you. No worries, their support team will help you see what you want to see.
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Pros
Fullstory
  • Tracks users' online experiences from start to finish.
  • Makes it easy to share a customer's experiences with the rest of my team.
  • Allows me to use different methods to find evidence of a customer's experience.
  • Shows page insights via segmentation that help me know where to improve my site.
  • Tracks error clicks and dead clicks for quick insights into site improvements.
  • Integrates with HelpScout for easy access to customer problem-solving.
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netFactor
  • Bombora without a doubt is the slickest thing you will ever see. How real is that visitor?
  • Built-in contact searches for company to generate a specific marketing list
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Cons
Fullstory
  • The ramp-up time to learn the entire product can take a little while. There are just so many absolutely wonderful tools and different ways to look at the same type of information that it can take a new user a few weeks to understand and then more time to master. However, FullStory has a ton of training resources to help with that! A lot of my own teammates have taught themselves FullStory through those training resources.
  • The UX of the product is totally wonderful, but there are tiny things that make getting to certain parts of the product slightly more challenging (like clicking into a modal in a modal). Sometimes buttons or links are placed out of my field of view, but those are minor things I notice because I work in UX.
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netFactor
  • As a relatively new user, this is not an easy question to answer. I have already seen improvements (Dashboard) since I have been using VisitorTrack.
  • It would be great to see some more 'how to' video's in the help section.
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Likelihood to Renew
Fullstory
It's been a phenomenal tool for us; every department that uses it has found something new and unexpected that it can do that they're really excited about. Even if we *only* used it for bug triage, it would be worth our time and money. The fact that we can use it for so many other things as well--gauging how customers interact and use our site, identifying UI problems, etc.--is above and beyond
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netFactor
No answers on this topic
Usability
Fullstory
Because everything seems to be easy to find and it doesn't take long at all to learn how to use the product
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netFactor
No answers on this topic
Reliability and Availability
Fullstory
We've never had issues with availability
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netFactor
No answers on this topic
Performance
Fullstory
It seems the performance is really good and always loads quickly
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netFactor
No answers on this topic
Support Rating
Fullstory
They have been overall pretty responsive and proactive. The tool is pretty straightforward to use. Most of the questions we have had to work with them on our how to use new features or adjust our integration to ensure we are gathering all the data from all of our tools.
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netFactor
VisitorTrack support is outstanding and personalized. I have always gotten prompt answers, directly from their staff without any language barriers, which I typically have to deal with from other vendors who outsource overseas.
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Implementation Rating
Fullstory
To successfully implement FullStory, it is important to plan your implementation carefully by defining your goals and user segments. You should also use tags and filters to analyze your user data, train your team to use FullStory effectively, and use FullStory in conjunction with other analytics tools to get a more complete picture of your user's behavior. By following these tips, you can gain valuable insights into your users' behavior and experiences, and use this information to improve your website or application.
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netFactor
No answers on this topic
Alternatives Considered
Fullstory
Smartlook is software that records users on a website
and mobile app. Finding useful information within thousands of recordings is
made quick and easy with features that help you accomplish this. I have chosen FullStory because it is easier to use and has more advanced features compared to Smartlook.
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netFactor
VisitorTrack is easy to use and highly accurate. They have a lot of capabilities to sort and filter your data.
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Scalability
Fullstory
Full story was easy to scale with the growth of our teams and organisation
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netFactor
No answers on this topic
Return on Investment
Fullstory
  • Triage for front end bugs - FullStory can sometimes help you spot a bug in action much more quickly than trying to recreate it on your own
  • Observing customers use new features and understanding why a new feature may be performing better or worse than expected
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netFactor
  • Ability to identify some key search terms used and make sure they have a presence on our web site
  • Ability to see when new prospects visit our site so we can time follow ups accordingly
  • Ability to set triggers on high value prospects which helps save time (I am a one man team)
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ScreenShots

Fullstory Screenshots

Screenshot of AI-generated Summaries used to Take Action More QuicklyScreenshot of a Visualization of Behavioral Data with Custom DashboardsScreenshot of Ready-made for AI Behavioral Data Straight to the organization's Data EcosystemScreenshot of Fullstory's Session Replay, Combined with Dev ToolsScreenshot of Mobile App Behavioral Data

VisitorTrack Screenshots

Screenshot of VisitorTrack is like "Caller ID for your Website"Screenshot of Turn anonymous website visitors into B2B leadsScreenshot of Get detailed visitor reports and dashboardsScreenshot of View accurate contact records for the executives you target