Gainsight CS vs. Microsoft Dynamics 365

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Gainsight CS
Score 8.9 out of 10
Mid-Size Companies (51-1,000 employees)
Gainsight Customer Success (CS) is presented as a growth engine for modern post-sale teams. Built for CROs, CS leaders, and operations pros, it provides visibility into customer health, expansion potential, and revenue risk. With automation, AI, and health scoring, Gainsight helps scale outcomes without scaling headcount. With its playbooks and success plans to CSQL tracking and journey orchestration, Gainsight CS helps teams to take the right action at the right time, every time. Access to…
$2,500
Per Company Per Month
Microsoft Dynamics 365
Score 7.8 out of 10
N/A
Microsoft Dynamics 365 is a CRM providing sales, marketing, and service functionality. It is offered as SaaS and on-premise. Dynamics 365 is part of the larger Dynamics suite of business intelligence and ERP products.
$44
per month
Pricing
Gainsight CSMicrosoft Dynamics 365
Editions & Modules
Subscription
$2,500
Per Company Per Month
No answers on this topic
Offerings
Pricing Offerings
Gainsight CSMicrosoft Dynamics 365
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Community Pulse
Gainsight CSMicrosoft Dynamics 365
Considered Both Products
Gainsight CS
Chose Gainsight CS
While features vary across the platform - Gainsight is the easier one to look at every day...appearance wise. It's very well laid out and easy to follow.
Microsoft Dynamics 365

No answer on this topic

Features
Gainsight CSMicrosoft Dynamics 365
Security
Comparison of Security features of Product A and Product B
Gainsight CS
9.1
184 Ratings
2% above category average
Microsoft Dynamics 365
8.7
75 Ratings
4% above category average
Role-based user permissions9.1184 Ratings8.770 Ratings
Single sign-on capability00 Ratings8.869 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Gainsight CS
8.5
227 Ratings
3% below category average
Microsoft Dynamics 365
-
Ratings
API8.4140 Ratings00 Ratings
Integration with Salesforce.com9.2226 Ratings00 Ratings
Integration with Marketo8.057 Ratings00 Ratings
Integration with Eloqua8.426 Ratings00 Ratings
Customer Data Extraction / Integration
Comparison of Customer Data Extraction / Integration features of Product A and Product B
Gainsight CS
8.6
227 Ratings
3% below category average
Microsoft Dynamics 365
-
Ratings
Product usage9.0215 Ratings00 Ratings
Help desk / support tickets8.1180 Ratings00 Ratings
Customer Success Management
Comparison of Customer Success Management features of Product A and Product B
Gainsight CS
8.7
240 Ratings
1% above category average
Microsoft Dynamics 365
-
Ratings
NPS surveys8.9190 Ratings00 Ratings
Sponsor tracking8.7176 Ratings00 Ratings
Customer profiles8.6216 Ratings00 Ratings
Automated workflow8.9230 Ratings00 Ratings
Internal collaboration8.4218 Ratings00 Ratings
Customer health scoring9.4233 Ratings00 Ratings
Customer segmentation8.0197 Ratings00 Ratings
CSM Reporting & Analytics
Comparison of CSM Reporting & Analytics features of Product A and Product B
Gainsight CS
8.9
238 Ratings
4% above category average
Microsoft Dynamics 365
-
Ratings
Customer health trends9.3220 Ratings00 Ratings
Engagement analytics9.0196 Ratings00 Ratings
Revenue forecasting8.5123 Ratings00 Ratings
Dashboards9.1235 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Gainsight CS
-
Ratings
Microsoft Dynamics 365
7.7
83 Ratings
0% below category average
Customer data management / contact management00 Ratings7.981 Ratings
Workflow management00 Ratings7.879 Ratings
Territory management00 Ratings7.160 Ratings
Opportunity management00 Ratings7.572 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings8.278 Ratings
Contract management00 Ratings7.961 Ratings
Quote & order management00 Ratings7.757 Ratings
Interaction tracking00 Ratings8.171 Ratings
Channel / partner relationship management00 Ratings7.362 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Gainsight CS
-
Ratings
Microsoft Dynamics 365
8.0
68 Ratings
6% above category average
Case management00 Ratings7.863 Ratings
Call center management00 Ratings7.850 Ratings
Help desk management00 Ratings8.457 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Gainsight CS
-
Ratings
Microsoft Dynamics 365
7.8
78 Ratings
3% above category average
Lead management00 Ratings7.672 Ratings
Email marketing00 Ratings8.171 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Gainsight CS
-
Ratings
Microsoft Dynamics 365
8.0
76 Ratings
5% above category average
Task management00 Ratings8.171 Ratings
Billing and invoicing management00 Ratings8.054 Ratings
Reporting00 Ratings8.065 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Gainsight CS
-
Ratings
Microsoft Dynamics 365
7.6
77 Ratings
1% above category average
Forecasting00 Ratings7.667 Ratings
Pipeline visualization00 Ratings7.773 Ratings
Customizable reports00 Ratings7.476 Ratings
Customization
Comparison of Customization features of Product A and Product B
Gainsight CS
-
Ratings
Microsoft Dynamics 365
7.7
80 Ratings
2% above category average
Custom fields00 Ratings7.678 Ratings
Custom objects00 Ratings7.572 Ratings
Scripting environment00 Ratings7.956 Ratings
API for custom integration00 Ratings7.861 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Gainsight CS
-
Ratings
Microsoft Dynamics 365
7.7
44 Ratings
5% above category average
Social data00 Ratings7.843 Ratings
Social engagement00 Ratings7.643 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Gainsight CS
-
Ratings
Microsoft Dynamics 365
7.2
65 Ratings
1% below category average
Marketing automation00 Ratings7.665 Ratings
Compensation management00 Ratings6.834 Ratings
Platform
Comparison of Platform features of Product A and Product B
Gainsight CS
-
Ratings
Microsoft Dynamics 365
6.8
56 Ratings
9% below category average
Mobile access00 Ratings6.856 Ratings
Best Alternatives
Gainsight CSMicrosoft Dynamics 365
Small Businesses
ChurnZero
ChurnZero
Score 9.0 out of 10
Salesmate
Salesmate
Score 9.8 out of 10
Medium-sized Companies
CustomerSuccessBox
CustomerSuccessBox
Score 9.5 out of 10
Creatio
Creatio
Score 9.2 out of 10
Enterprises
Cisco Webex Experience Management (discontinued)
Cisco Webex Experience Management (discontinued)
Score 8.6 out of 10
Creatio
Creatio
Score 9.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Gainsight CSMicrosoft Dynamics 365
Likelihood to Recommend
9.0
(245 ratings)
7.4
(103 ratings)
Likelihood to Renew
9.1
(15 ratings)
8.0
(20 ratings)
Usability
9.0
(40 ratings)
7.3
(33 ratings)
Availability
9.1
(2 ratings)
-
(0 ratings)
Performance
8.2
(2 ratings)
-
(0 ratings)
Support Rating
8.8
(134 ratings)
8.0
(11 ratings)
Online Training
9.1
(3 ratings)
7.5
(2 ratings)
Implementation Rating
6.3
(6 ratings)
9.2
(4 ratings)
Configurability
6.4
(1 ratings)
-
(0 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
3.8
(3 ratings)
Product Scalability
6.4
(2 ratings)
-
(0 ratings)
Professional Services
-
(0 ratings)
9.0
(1 ratings)
Vendor post-sale
6.4
(1 ratings)
-
(0 ratings)
User Testimonials
Gainsight CSMicrosoft Dynamics 365
Likelihood to Recommend
Gainsight
Gainsight CS is well suited for SaaS and Managed Services companies looking to have a centralized log of all their customer interactions and analysis of those customers' health so that CS and AM teams can be the best champions for their customers and interactions are not happening in silos. The new AI functionality being rolled out will have a massive impact on CSM's ability to manage time and add value.
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Microsoft
Provides our company access to manage and customize the folds tailored to our needs. We needed to have certain paragraphs on certain paperwork per customer. MD 365 has those options to customize where needed and remove when not. The system is easy to navigate, and training can be done in a matter of days, even without prior knowledge of the system or similar systems.
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Pros
Gainsight
  • Gainsight's Data Designer is a powerful tool that allows you to create new tables/data sets from different sources (Create a new table by merging Snowflake, SFDC and Gainsight data that you can use for reporting or be the engine of calls to actions)
  • The health score is great! with good data and the right workflows in place, you can easily create automated health scores by your desired segmentation
  • Journey Orchestrator is the best 1:M outreach tool I have seen from any CSP. Very flexible and comprehensive. Can also support surveys! JO can be used for all segments, not just your digital segments!
  • Gmail/Outlook integration - Our CSMs love that you can send an email and attach it to the gainsight account. You can also create a meeting note in Gainsight and email it to your customers!
  • Calls to Action/Playbooks are very customizable, interoperable with SFDC and a great way for CSMs to keep on top of their work and also a great tool for reporting outcomes and CSMs work throughout the year
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Microsoft
  • Best to use for AP - like in our organization, there are plenty of AP bills, so with Dynamics, we can quickly enter the same into the Excel utility, which means CSV-based upload, and then we can easily upload the same to the software. It's a time saver.
  • Best for Bank reconciliation - MS Dynamics makes Bank reconciliation easy. Banks can easily sync with software and easily get reconciled.
  • Generating invoices to customers and directly sending them to their inbox is easy with this software.
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Cons
Gainsight
  • Would love to see a Gainsight OPs/Admin checklist that guides CS Ops team through specific pieces of information needed to execute specific playbooks (best practices)
  • When creating reports, sometimes it's difficult to find the correct variable that you are looking for as it's nested under various categories
  • Would love ability to "heatmap" specific individual customer engagement based on CSM inputted customer contacts at meetings
  • Would love to see more analysis on engagements - how often, how frequent - built into the product
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Microsoft
  • Small learning curve, obviously. You won't figure this out in a day, a week, or even a month. But given time, you can learn to be an expert. Or you can always get a consultant or hire in somebody. But learning the tool isn't out of the questions by any means.
  • Licensing can be confusing at times and isn't cheap, but it is cheaper than Salesforce. Plus no additional fees for data calls to better integrate your D365 CE data with other systems.
  • The Classic user interface left a bit to be desired, but now with the much-improved Unified Interface, the web client and the mobile client look the same, much more modern, and have more flexibility and power behind them for customizers as well.
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Likelihood to Renew
Gainsight
Gainsight offers a level of support that I've not experience before. They will work with you to come up with a solution to a problem - or help match you with another client that has a similar setup as you to get their feedback. Also the functionality that we have built within the software works for us. It's 'easy' to use (once you get the hang of it) and our users rather enjoy working in the software.
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Microsoft
CRM has allowed us to keep all of our data in one place that is easy for all users within the company to view. I came into the company after they had been using CRM for about 4 years. They have all said that since we have used this it has helped us control work processes better, it has allowed us to be able to track things so much better, and has been something that has helped unite many processes that used to be all over the place. We are currently using CRM 4.0 and are planning on upgrading in the next 18 months to the 2011 version. Support for 4.0 is almost all but dried up. Understandably so. Some of the customization we have done, and a plugins we use, are now contained within the 2011 version so we are looking forward to that upgrade. We use an email marketing company as well, and they primarily support the 2011 version, but their product connects and is integrated within CRM. This is a great benefit as well so that all of our marketing information can be contained in one location.
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Usability
Gainsight
I give it this score based on the implementation at my current employer. I don't know if it could be higher based on if the implementation went better, or if there is something on the vendor side that could help. If this were asked at my previous employer, I would have given it a score of 9 or 10.
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Microsoft
The usability is easily adopted for users familiar with other Microsoft products. Dynamics 365 has several interfaces that cross over browsers and tablets. These multiple interfaces will be phased out and updated to a single unified interface eventually to provide the same usability across all devices. The backend configurations is slowly improving with the introduction of PowerApps compared to pre-D365 Online versions
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Reliability and Availability
Gainsight
Rarely any issues with availability or outages. When they do occur, there is excellent communication and consistent updates. Bugs are usually addressed in a timely manner, and communication around those issues is also extremely good
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Microsoft
No answers on this topic
Performance
Gainsight
There are some times when it can take almost a minute to load some of our reports or the rules engine. Within a rule it can also take time to load the actions as they each load one at a time when scrolling. The ability to scroll without waiting would be ideal
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Microsoft
No answers on this topic
Support Rating
Gainsight
The CSMs are very hands-on and helpful, both Elaine and Lane have provided a lot of guidance and value over the years. Support is responsive and will jump on things as needed. The thought leadership and community is probably the most valuable part of our support from Gainsight.
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Microsoft
Our partner, Ledgeview Partners has been FANTASTIC to work with. They are always timely in their response and have taken time to understand our business and our specific needs. We've made a lot of advanced customizations and they have been a great help in making those updates.
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Online Training
Gainsight
The online videos are very good for basic tasks in the platform, but it isn't very descriptive or helpful trying to make your own specific variables fit the simple example that is typically used. Typically, I'll watch a video, try on my own and still have to get help from support or Customer Success team
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Microsoft
No answers on this topic
Implementation Rating
Gainsight
I was not part of the implantation (I took over later). However, based on what was passed to me, the tool was not well implemented at our org. I think this had to do with complexity, wrong person assigned in our org, and org buy-in. I think it would have been very successful if we had a better assignment process internally.
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Microsoft
We used a data warehouse to house our data, and our IT team and implementation vendor worked diligently ahead of time to construct idea implementation plans. Out of millions of records- we had less than a dozen errors, which is remarkable. My major insight is simply having a group of completely devoted individuals working towards your goal who fully understand the desired outcome. Focused resources for implementation season are critical to success.
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Alternatives Considered
Gainsight
We went through an evaluation of ChurnZero, which did not have the ability to pull in usage from complex data sets or to visualize it natively. ChurnZero did not offer the ability to run surveys or NPS which would have required additional tooling and investment
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Microsoft
Microsoft Dynamics was part of a system overhaul for a local school, and we looked at many products. If we had used it for a company with low turnover, then it might have been more feasible. They needed something a new person could learn quickly, someone who might also be learning marketing terms at the same time - especially if there is nobody to train the individual now expected to know the system. Similar issues occurred with all of these programs (we called it being too big for their britches), and one of the bigger things we liked was that it is more compatible with MS Office products in both technical and visual appeal. If you have a steady employees who use a CRM consistently, low turnover, and those who are very familiar with Office products, Dynamics would be the smartest option for you. Unfortunately, this was just not true for the school environment
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Contract Terms and Pricing Model
Gainsight
No answers on this topic
Microsoft
On our purchase, I'd been interrogated about our usage. Our needs are met by Microsoft Dynamics 365, which is simple to use. With so much data and information available, we must ensure that it is presented correctly to managers. Due to a lack of use, we don't have to spend as much money on Salesforce.
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Scalability
Gainsight
It can lean a little heavily toward Customer Success, but the ability to customize many areas based on specific user or account characteristics allows you to make it work across many different roles. This also makes collaboration within the tool across teams possible. It a flexible tool if you have a skilled admin to help guide your process building.
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Microsoft
No answers on this topic
Professional Services
Gainsight
No answers on this topic
Microsoft
My company's preferred program right now is Microsoft Dynamics 365. We use it to keep track of customers and important sales metrics in a streamlined manner. Anyone familiar with CRMs will find the tool extremely useful. Considering that we have a good turnover, this product will be used for its basic segments. As a result, there are few chances of error with Microsoft dynamics because it is so easy to use. Many options for recording data on these leads are available. It meets our needs and pays off.
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Return on Investment
Gainsight
  • We increase account coverage by more than 20% through the tools within Gainsight CS to generate actions for our CSMs to prioritize accounts.
  • Now that we are using Success Plans, we are seeing 65-75% of customer outcomes realized within a 12-month period. This was something we weren't able to track before.
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Microsoft
  • For those without a centralized, all in one solution for major HR, Finance and other departments, Microsoft Dynamics 365 has vastly improved employee time utilization and profit.
  • Migrating clients from on-premise to the cloud has reaped benefits including better security, no unscheduled downtime and frequent updates to functionality.
  • Those transferring from cheaper solutions have lost money in the aim to be better integrated with other Microsoft products and AI they don't really utilize.
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ScreenShots

Gainsight CS Screenshots

Screenshot of the Journey Orchestrator, used to build personalized, scalable customer journeys with lifecycle-based emails, playbooks, and triggered workflows, so no customer slips through the cracks.Screenshot of an AI Cheat Sheet. These offer AI-generated summaries, suggestions, and insights tailored to each account—so CSMs spend less time analyzing, and more time acting.Screenshot of AI Scorecards. These are used to analyze renewal and churn data to recommend new measures, refine weights, and create high-impact scorecards (or refine existing ones), to forecast with more precision and act with confidence.Screenshot of Success Plans, where users can create clear, outcome-based plans with customers—then track progress, assign owners, and show stakeholders exactly how value is being driven.Screenshot of Gainsight Home, which provides one place for customer success teams to prioritize, act, and prove impact—powered by real-time insights, AI signals, and workflows designed to drive retention and expansion.Screenshot of Customer 360. This interface brings together usage data, health scores, playbooks, and account details into one unified view.