TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    GetResponse

    Score8.5 out of 10
    N/AGetResponse is an online marketing platform optimized for use by small businesses. It provides tools which support email marketing, autofunnel, landing pages, marketing automation, webinars, autoresponders, and enterprise marketing needs.

    $19

    per month

    Zoho Campaigns

    Score8.9 out of 10
    N/AZoho Campaigns is an email marketing and social networking campaigning tool for smaller companies that helps create, send, and track effective email campaigns. It features list management and segmentation, A/B Testing, tracking and reporting, automation, and mobile campaign management.

    $0

    Pricing
    GetResponseZoho Campaigns
    Editions & Modules
    FREE
    $0
    per month Up to 500 contacts
    Email Marketing
    $19
    per month Up to 1,000 contacts
    Marketing Automation
    $59
    per month Up to 1,000 contacts
    Ecommerce Marketing
    $69
    per month Up to 1,000 contacts
    MAX and MAX²
    Custom (contact sales)
    per year
    Forever Free
    $0
    Standard Plan
    $3 for 500 contacts
    per month
    Professional Plan
    $4.5 for 500 contacts
    per month
    Pay as you go
    $14 for 500 contacts
    Offerings
    Pricing Offerings
    GetResponseZoho Campaigns
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    GetResponseZoho Campaigns
    Considered Both Products
    GetResponse
    Chose GetResponse
    We selected GetResponse basis a feature-to-feature comparison and also an overall recommendation from a leading digital marketer
    Incentivized
    Zoho
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    91%
    Would buy again
    10 Answers
    Delivers good value for the price
    No answers on this topic
    91%
    Delivers good value for the price
    10 Answers
    Happy with the feature set
    No answers on this topic
    82%
    Happy with the feature set
    9 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    10 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    9 Answers
    Features
    GetResponseZoho Campaigns
    Email & Online Marketing
    Comparison of Email & Online Marketing features of GetResponse and Zoho Campaigns
    Feature
    GetResponse
    8.9
    22 Ratings
    14% above category average
    Zoho Campaigns
    9.3
    26 Ratings
    15% above category average
    WYSIWYG email editor9.021 Ratings9.825 Ratings
    Dynamic content8.016 Ratings9.926 Ratings
    Ability to test dynamic content8.715 Ratings9.823 Ratings
    Landing pages9.016 Ratings9.818 Ratings
    A/B testing9.019 Ratings9.822 Ratings
    Mobile optimization9.022 Ratings5.024 Ratings
    Email deliverability reporting10.022 Ratings9.826 Ratings
    List management9.021 Ratings9.925 Ratings
    Triggered drip sequences8.217 Ratings9.820 Ratings
    Lead Management
    Comparison of Lead Management features of GetResponse and Zoho Campaigns
    Feature
    GetResponse
    9.0
    1 Ratings
    13% above category average
    Zoho Campaigns
    -
    Ratings
    Lead nurturing automation9.01 Ratings00 Ratings
    Lead scoring and grading9.01 Ratings00 Ratings
    Data quality management9.01 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of GetResponse and Zoho Campaigns
    Feature
    GetResponse
    9.0
    1 Ratings
    17% above category average
    Zoho Campaigns
    -
    Ratings
    Event/webinar marketing9.01 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of GetResponse and Zoho Campaigns
    Feature
    GetResponse
    9.0
    1 Ratings
    17% above category average
    Zoho Campaigns
    -
    Ratings
    Social profile integration9.01 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of GetResponse and Zoho Campaigns
    Feature
    GetResponse
    9.7
    22 Ratings
    26% above category average
    Zoho Campaigns
    9.8
    26 Ratings
    25% above category average
    Dashboards10.022 Ratings9.825 Ratings
    Standard reports10.021 Ratings9.926 Ratings
    Custom reports9.016 Ratings9.922 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of GetResponse and Zoho Campaigns
    Feature
    GetResponse
    8.3
    1 Ratings
    8% above category average
    Zoho Campaigns
    -
    Ratings
    API10.01 Ratings00 Ratings
    Customizability9.01 Ratings00 Ratings
    Third-party software integrations6.01 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of GetResponse and Zoho Campaigns
    Feature
    GetResponse
    -
    Ratings
    Zoho Campaigns
    8.7
    4 Ratings
    6% above category average
    URL Validation00 Ratings9.74 Ratings
    Link Tracking00 Ratings9.84 Ratings
    Image Validation00 Ratings9.94 Ratings
    Inbox Display00 Ratings4.94 Ratings
    Email Accessibility Tools00 Ratings7.94 Ratings
    Email Previews00 Ratings9.84 Ratings
    Best Alternatives
    GetResponseZoho Campaigns
    Small Businesses
    Vbout
    Score9.9 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    GetResponseZoho Campaigns
    Likelihood to Recommend
    8.0
    (24 ratings)
    9.8
    (26 ratings)
    Likelihood to Renew
    9.0
    (2 ratings)
    10.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    GetResponseZoho Campaigns
    Likelihood to Recommend
    GetResponse
    GetResponse is perfect for small to medium businesses. For a large business, it certainly could be used in some areas. One example would be for clients that are looking to get started with email marketing. I would not expect it to run a business as Salesforce or Keep. However, GetResponse is robust enough and has a solid suite of tools that would serve a medium or small business quite well. And of course, if a company is just looking for an email marketing solution GetResponse would be ideal. And to go even further, depending on the level of service you use, GetResponse has the potential to do things you might have been using separate tools for. Building funnels, the ability to host webinars, building landing pages. It's all there and it is priced very well.
    Incentivized
    Read full review
    Zoho
    It is well suited in scenarios:
    1. Well-defined static list with proper info.
    2. Not building email templates from scratch
    3. Litmus testing involved
    4. Easy to use simple automation journeys involved
    Not well-suited scenarios:
    1. Complex Customer journeys
    2. Dynamic content involved
    3. Integration with other products other than the ZOHO suite
    4. Testing API limits
    Incentivized
    Read full review
    Pros
    GetResponse
    • Email creation—A simple interface and a variety of tools make it easy to create very attractive emails quickly.
    • List building—GetResponse is ideal for setting-up and using any number of segmented lists/
    • Forms and landing pages—These tools are also fairly strong, however, GetResponse (ironically) does not provide responsive forms for mobile, which I would think would be an urgent problem. They have so far not addressed it.
    • Customer support—Customer support via chat and email is strong. It's disappointing the company has pulled the plug on live phone-in support.
    Incentivized
    Read full review
    Zoho
    • The best thing about this software is its integration with G-suite.
    • It's user interface is so easy that any user can learn it quickly. And it is very easy to operate.
    • It helps users to engage subscribers via various social media platforms.
    • It allows users to compare various email campaigns.
    Incentivized
    Read full review
    Cons
    GetResponse
    • The email editor is kind of a nightmare. Elements don't move or behave how you'd expect, the font choices are limited and pretty lame, adding new elements is difficult or often impossible... the whole thing feels 5+ years outdated. Buggy, slow, and extremely limited in functionality.
    • The entire UI feels similarly outdated and slow--just seems like GetResponse hasn't kept up with the curve of the market in terms of performance or aesthetics.
    Incentivized
    Read full review
    Zoho
    • Zoho should start by throwing this tool in the trash and then recreate it from scratch. There are so many flaws I would be here all year trying to list them all. Start by the fact that creating templates is an absolute nightmare. You'll find over and over again that something that should be easily executed can't be done. It is NOT a plug and play program. Everything is trial and error.
    • The reporting SUCKS bad. It gives you basics, but if you want any real insights... I have to export all my data into my own spreadsheets to compare results from multiple campaigns.
    • Customer service is B.A.D. You'll spend HOURS upon HOURS with a tech support team that knows less than you. The only time anything gets accomplished is when you work with a programmer. BUT, you'll seriously waste 1-2 hours explaining a problem to someone who is only taking notes. You'll get so frustrated when they try to show you how they think it works and you respond with... "I know how this works because I have used it for a year - the problem is that it stopped working the way it always did before. They will argue with you. You will respond accordingly. They will close tickets without resolution. Speaking of tickets, you'll never get one. They say they will take care of it and a week later you will follow-up and no one will have any idea what is going on. You'll start from scratch and be even more frustrated. You will learn to "fix" it on your own or deal with it, broken.
    • After two years, I'm still not sure if my emails even make it to an inbox. When asked, you'll be told that you need to write better subject lines. I call bull****. Don't rely on this product to deliver your email. And don't question Zoho, as it will always be your fault.
    • You can't use this tool to send to ANY group email addresses. You can't even override the system. I have a lot of clients that use info@xxx.com or sales@xxx.com, etc. and I have to send them personal emails since this will not allow them to be sent. They say it is to protect them from getting blacklisted. I call bull**** again.
    • The templates offered by the system are crap - unless you only send holiday emails. Not a large selection of just generic templates. You'll be pulling your hair out trying to use their builder to create your own. In the end, you'll end up sending emails with nothing "pretty" about them.
    Incentivized
    Read full review
    Likelihood to Renew
    GetResponse
    As I mentioned before. I believe that the platform is easy to use. Simple and easy process from start to finish. Email efficient and get to the client quickly. Catch errors that would prevent getting to where i need it to go. Overall great experience and would renew without question
    Read full review
    Zoho
    Because I am a single user organization and the subscription is free for up to 3 users.
    Incentivized
    Read full review
    Usability
    GetResponse
    No answers on this topic
    Zoho
    Zoho Campaigns is a powerful email sending tool. Zoho Campaigns is highly user-friendly and intuitive software. Complex email marketing tasks are simplified by Zoho Campaigns. Best part of Zoho Campaigns is that when you upload the email addresses it verifies that emails are valid or not. I have never seen this feature except in Zoho Campaigns.
    Read full review
    Support Rating
    GetResponse
    Excellent general support. However, in case of an escalation, their turnaround time over email (follow through) can go higher
    Incentivized
    Read full review
    Zoho
    No answers on this topic
    Alternatives Considered
    GetResponse
    Not the top of the heap and certainly far from the bottom. GR is arguably one of the best solutions for Home based or small shops. It is out of the box whereas some of the others are not as complete or more difficult to unpack. It lacks some features but over-delivers on others.
    Incentivized
    Read full review
    Zoho
    Zoho Campaigns is not for beginners to email marketing, but it’s an excellent choice for those who want to send out a lot of emails with few restrictions and great reporting. It’s a no-brainer if you’re already a Zoho user, as Campaigns is included in Zoho One subscriptions and integrates nicely with other Zoho apps.
    Incentivized
    Read full review
    Return on Investment
    GetResponse
    • Only negative. They cleaned our entire contact list.
    • We had to start over with Get Response. Now that they have forcefully freed us, we'll be redownloading our actual customer and prospect list from our CRM.
    • They will not refund us. We paid for a year and they gave us 5 months. So we are also out $5,000.
    Read full review
    Zoho
    • It allows us to communicate with all our customers or lists together or individually, and to track how successful our campaigns are.
    • Customer Service is a target area of why we use Zoho Campaigns, and it meets our needs greatly.
    • To date we have not really measured the ROI or impact that Zoho Campaigns has on our marketing efforts but with this product it certainly has the means to do such.
    Incentivized
    Read full review
    ScreenShots

    Zoho Campaigns Screenshots

    Screenshot of Template editorScreenshot of Real-time analyticsScreenshot of List managementScreenshot of Send time optimizationScreenshot of Automation—WorkflowsScreenshot of Dashboard