Overview
ProductRatingMost Used ByProduct SummaryStarting Price
GoCo
Score 8.3 out of 10
N/A
GoCo is an HR platform designed for small and mid-sized businesses to simplify HR tasks and enhance productivity. GoCo empowers HR teams to streamline workflows and focus on building happier, more efficient teams.N/A
Gusto
Score 8.9 out of 10
N/A
Gusto offers payroll, benefits and compliance capabilities. Gusto is scaled for small to mid-sized businesses, and emphasizes an easy to use interface.
$49
per month
Pricing
GoCoGusto
Editions & Modules
No answers on this topic
Simple: A streamlined set of automatic payroll features and benefits integrations
$49/month + $6/mo per person
per month
Plus: Comprehensive payroll, benefits, and HR tools for employers building a great place to work
$80/month + $12/mo per person
per month
Premium: Scalable payroll and benefits, expert HR, and dedicated support for the complex needs of growing teams
$180/month + $22/mo per person
per month
Offerings
Pricing Offerings
GoCoGusto
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsWe are an all-in-one solution, without being one-size fits all. Improve your entire employee lifecycle with our comprehensive platform options. Whether you are upgrading from paper-based processes or looking for a more modern solution with better support — we have the package you need.Gusto offers three pricing plans for payroll, benefits, and HR.
More Pricing Information
Community Pulse
GoCoGusto
Features
GoCoGusto
Human Resource Management
Comparison of Human Resource Management features of Product A and Product B
GoCo
7.1
10 Ratings
13% below category average
Gusto
-
Ratings
Employee demographic data7.410 Ratings00 Ratings
Employment history7.910 Ratings00 Ratings
Job profiles and administration8.27 Ratings00 Ratings
Workflow for transfers, promotions, pay raises, etc.7.29 Ratings00 Ratings
Organizational charting7.49 Ratings00 Ratings
Organization and location management6.67 Ratings00 Ratings
Compliance data (COBRA, OSHA, etc.)4.86 Ratings00 Ratings
Payroll Management
Comparison of Payroll Management features of Product A and Product B
GoCo
5.9
8 Ratings
32% below category average
Gusto
9.0
599 Ratings
9% above category average
Pay calculation6.54 Ratings9.4575 Ratings
Support for external payroll vendors5.52 Ratings8.58 Ratings
Off-cycle/On-Demand payment6.33 Ratings00 Ratings
Benefit plan administration7.27 Ratings8.7409 Ratings
Direct deposit files7.45 Ratings9.5580 Ratings
Salary revision and increment management6.14 Ratings9.0450 Ratings
Reimbursement management2.72 Ratings9.0188 Ratings
Leave and Attendance Management
Comparison of Leave and Attendance Management features of Product A and Product B
GoCo
6.4
4 Ratings
24% below category average
Gusto
-
Ratings
Approval workflow7.34 Ratings00 Ratings
Balance details6.83 Ratings00 Ratings
Annual carry-forward and encashment5.03 Ratings00 Ratings
Employee Self Service
Comparison of Employee Self Service features of Product A and Product B
GoCo
7.7
10 Ratings
6% below category average
Gusto
-
Ratings
View and generate pay and benefit information8.18 Ratings00 Ratings
Update personal information8.210 Ratings00 Ratings
View company policy documentation8.28 Ratings00 Ratings
Employee recognition6.45 Ratings00 Ratings
View job history7.79 Ratings00 Ratings
Asset Management
Comparison of Asset Management features of Product A and Product B
GoCo
7.0
1 Ratings
14% below category average
Gusto
-
Ratings
Tracking of all physical assets7.01 Ratings00 Ratings
HR Reporting
Comparison of HR Reporting features of Product A and Product B
GoCo
5.7
8 Ratings
28% below category average
Gusto
-
Ratings
Report builder6.57 Ratings00 Ratings
Pre-built reports6.78 Ratings00 Ratings
Ability to combine HR data with external data4.05 Ratings00 Ratings
Onboarding
Comparison of Onboarding features of Product A and Product B
GoCo
7.7
8 Ratings
3% below category average
Gusto
-
Ratings
New hire portal8.08 Ratings00 Ratings
Manager tracking tools7.38 Ratings00 Ratings
Performance and Goals
Comparison of Performance and Goals features of Product A and Product B
GoCo
3.8
3 Ratings
72% below category average
Gusto
-
Ratings
Corporate goal setting3.62 Ratings00 Ratings
Individual goal setting1.82 Ratings00 Ratings
Line-of sight-visibility3.61 Ratings00 Ratings
Performance tracking5.92 Ratings00 Ratings
Performance Management
Comparison of Performance Management features of Product A and Product B
GoCo
5.0
2 Ratings
45% below category average
Gusto
-
Ratings
Performance plans5.52 Ratings00 Ratings
Performance improvement plans4.52 Ratings00 Ratings
Review status tracking5.51 Ratings00 Ratings
Review reminders4.51 Ratings00 Ratings
Recruiting / ATS
Comparison of Recruiting / ATS features of Product A and Product B
GoCo
4.5
1 Ratings
53% below category average
Gusto
-
Ratings
Job Requisition Management4.51 Ratings00 Ratings
Company Website Posting4.51 Ratings00 Ratings
Publish to Social Media4.51 Ratings00 Ratings
Job Search Site Posting4.51 Ratings00 Ratings
Best Alternatives
GoCoGusto
Small Businesses
Dayforce Powerpay
Dayforce Powerpay
Score 9.3 out of 10
Dayforce Powerpay
Dayforce Powerpay
Score 9.3 out of 10
Medium-sized Companies
Paypro Workforce Management
Paypro Workforce Management
Score 9.1 out of 10
Paypro Workforce Management
Paypro Workforce Management
Score 9.1 out of 10
Enterprises
PeopleStrong
PeopleStrong
Score 10.0 out of 10
Infor Human Resources
Infor Human Resources
Score 7.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
GoCoGusto
Likelihood to Recommend
7.8
(10 ratings)
9.1
(590 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(12 ratings)
Usability
8.0
(8 ratings)
9.5
(414 ratings)
Support Rating
9.0
(1 ratings)
1.8
(26 ratings)
Implementation Rating
-
(0 ratings)
9.1
(2 ratings)
User Testimonials
GoCoGusto
Likelihood to Recommend
GoCo.io. Inc.
It's great for a small company who needs an easy way to save employee data. It's harder to use if you have complex needs or compliance. I often find I know more about HR-related things than our customer support representative, and they're unable to share how GoCo will comply with legal changes.
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Gusto
Gusto is well-suited for small businesses looking for a one-stop platform for payroll, tax-related tasks, and onboarding. It has many automated features that make tasks related to running a business/running an S-Corp simpler. I have not tried any other similar platforms, so I am unsure how it compares, but the pricing Gusto offers feels reasonable compared to other providers.
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Pros
GoCo.io. Inc.
  • Support staff is ready to respond with any questions I have.
  • Communication about new offerings and ways to make things easier is great.
  • Site is very user friendly and easy to find what I'm/staff is looking for.
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Gusto
  • New employee/contractor onboarding - all the documents are stored and easily accessible (the same goes for off-boarding).
  • A one-click option for syncing hours worked with payroll.
  • The option to run payroll on auto-pilot.
  • Ensuring I'm tax compliant with the states we have employees in.
  • Always having digital records of payroll runs.
Read full review
Cons
GoCo.io. Inc.
  • Handling exceptions for staff PTO requests for employees in their 90 day probationary period
  • Ease of managing different hourly work week exceptions
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Gusto
  • Digital compliance tools for remote teams
  • Gusto upsold us labor law posters, but I later found them available for free online. Since we’re a fully remote team, I had to manually download and distribute them digitally. It would be much more efficient if Gusto offered free, auto-distributed digital posters tailored to remote compliance.
  • Benefits setup is unintuitive for startups
  • While our rep was helpful, navigating the benefits system felt complex and not tailored to early-stage companies. More guided flows or simplified options for small, remote startups would be a big help.
  • Limited dashboard customization for remote workflows
  • As a fully online company, we’d benefit from dashboard options that highlight relevant tools for remote operations—like compliance tracking, digital communications, or onboarding checklists.
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Likelihood to Renew
GoCo.io. Inc.
No answers on this topic
Gusto
Unless they break it, I'm never leaving. It's just too easy. Gusto is also really affordable, and for what I pay, it's worth having the historical record within the system. I like that I can go back and pull up W2's for year's past. This sort of easy access reporting, has been helpful especially when getting reports for PPP loans.
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Usability
GoCo.io. Inc.
We are very pleased with the product and the support we receive when we have a question or a request. We have been assigned specific support members who know our business and our expectations. Our employees find the platform to be user-friendly and self-explanatory which reduces the number of questions that our HR team has to field.
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Gusto
Wonderful overall usability – especially for the new business owner. The user interface is clean and intuitive, so it's easy to find what you're looking for. They also have great explanation pages ingrained into the process, so if you get stuck knowing what to do next, there's a link right there to walk you through the process!
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Support Rating
GoCo.io. Inc.
GoCo has done a great job of being responsive to us in working through issues in the system.
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Gusto
Gusto's customer service has really deteriorated lately and they seem to have really changed their focus. It used to be when you called you were routed to an individual who knew about payroll, benefits, reporting, etc. but now you get someone who seems to have not received the correct training. My last call about a dismissal payroll took me over an hour of my time and the person still could not help me and finally transferred me to someone else.
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Implementation Rating
GoCo.io. Inc.
No answers on this topic
Gusto
Reach out to support immediately if you are having trouble setting up Gusto. Rather than being confused and trying to figure it out yourself, it's much better to talk to someone who knows what they are doing. Save yourself time and frustration and reach out to support
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Alternatives Considered
GoCo.io. Inc.
GoCo was my first choice during the selection process. It was the most user friendly. It has the cleaned appearance. The staff was easy to communicate with. And as a small non-profit, the pricing was good.
Read full review
Gusto
It's been a while since I used QuickBooks for payroll, but it doesn't even come close to it. Gusto is infinitely easier, allowing for employee time tracking, handling calculations and payments of payroll and payroll taxes, managing regulatory compliance in the background, and more. I had a lot of moments using QuickBooks Payroll where I thought, "Am I even doing this right?" — it felt like you had to have additional knowledge of HR regulations in your state to do everything correctly. Gusto has it ALL handled so you can focus your time on higher-impact tasks in your business.
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Return on Investment
GoCo.io. Inc.
  • We save so much time when onboarding new employees
  • We look much more organized and professional in the new hire process (because we are, thanks to GoCo)
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Gusto
  • I am not involved enough to know well, but I would say that Gusto has saved me about 1-2 hours in my onboarding process with my new company compared to my past experiences trying to onboard with ADP. I have also finished the process and am not frustrated like usual.
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ScreenShots

Gusto Screenshots

Screenshot of Gusto's automated payrollScreenshot of the time-off tracking interfaceScreenshot of the source of truth for HR data