Google Analytics 360 (discontinued) vs. SAP Analytics Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google Analytics 360 (discontinued)
Score 8.3 out of 10
N/A
Google Analytics 360 (formerly Google Analytics Premium) was an enterprise-level analytics solution that was sunset in July of 2024.
$150,000
Up to 1 Billion hits/month
SAP Analytics Cloud
Score 8.1 out of 10
N/A
The SAP Analytics Cloud solution brings together analytics and planning with integration to SAP applications and access to heterogenous data sources. As the analytics and planning solution within SAP Business Technology Platform, SAP Analytics Cloud supports trusted insights and integrated planning processes enterprise-wide to help make decisions without doubt.
$36
per month per user
Pricing
Google Analytics 360 (discontinued)SAP Analytics Cloud
Editions & Modules
Google Analytics Premium
$150,000
Up to 1 Billion hits/month
Google Analytics
Free
SAP Analytics Cloud for Business Intelligence
$36.00
per month per user
SAP Analytics Cloud for Planning
Price upon request
per month per user
Offerings
Pricing Offerings
Google Analytics 360 (discontinued)SAP Analytics Cloud
Free Trial
NoYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsA 30-day trial with SAP Analytics Cloud is available, supporting analytics enterprise-wide. A trial can be extended up to 90 days on request.
More Pricing Information
Community Pulse
Google Analytics 360 (discontinued)SAP Analytics Cloud
Considered Both Products
Google Analytics 360 (discontinued)

No answer on this topic

SAP Analytics Cloud
Chose SAP Analytics Cloud
Firstly the support is much much better than the other platform used by me. The interactive and user-friendliness and also the fact it is a product from one of the leading software companies is a key reason to recommend this tool. The tool, I'm sure will evolve and be …
Features
Google Analytics 360 (discontinued)SAP Analytics Cloud
Web Analytics
Comparison of Web Analytics features of Product A and Product B
Google Analytics 360 (discontinued)
6.9
1 Ratings
16% below category average
SAP Analytics Cloud
-
Ratings
Lead Conversion Tracking7.01 Ratings00 Ratings
Device and Browser Reporting1.01 Ratings00 Ratings
Pageview Tracking7.01 Ratings00 Ratings
Event Tracking8.01 Ratings00 Ratings
Reporting in real-time10.01 Ratings00 Ratings
Referral Source Tracking10.01 Ratings00 Ratings
Customizable Dashboards5.01 Ratings00 Ratings
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Google Analytics 360 (discontinued)
-
Ratings
SAP Analytics Cloud
7.8
323 Ratings
5% below category average
Pixel Perfect reports00 Ratings7.5272 Ratings
Customizable dashboards00 Ratings8.2314 Ratings
Report Formatting Templates00 Ratings7.6290 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Google Analytics 360 (discontinued)
-
Ratings
SAP Analytics Cloud
7.7
328 Ratings
4% below category average
Drill-down analysis00 Ratings8.1318 Ratings
Formatting capabilities00 Ratings7.6315 Ratings
Integration with R or other statistical packages00 Ratings7.0238 Ratings
Report sharing and collaboration00 Ratings8.3305 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
Google Analytics 360 (discontinued)
-
Ratings
SAP Analytics Cloud
7.7
309 Ratings
7% below category average
Publish to Web00 Ratings8.0263 Ratings
Publish to PDF00 Ratings8.1295 Ratings
Report Versioning00 Ratings7.7255 Ratings
Report Delivery Scheduling00 Ratings7.6250 Ratings
Delivery to Remote Servers00 Ratings6.941 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
Google Analytics 360 (discontinued)
-
Ratings
SAP Analytics Cloud
7.5
315 Ratings
6% below category average
Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings7.8299 Ratings
Location Analytics / Geographic Visualization00 Ratings7.7288 Ratings
Predictive Analytics00 Ratings7.5287 Ratings
Pattern Recognition and Data Mining00 Ratings7.181 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
Google Analytics 360 (discontinued)
-
Ratings
SAP Analytics Cloud
8.1
323 Ratings
5% below category average
Multi-User Support (named login)00 Ratings8.2297 Ratings
Role-Based Security Model00 Ratings8.0305 Ratings
Multiple Access Permission Levels (Create, Read, Delete)00 Ratings8.0298 Ratings
Report-Level Access Control00 Ratings8.1110 Ratings
Single Sign-On (SSO)00 Ratings8.3302 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Google Analytics 360 (discontinued)
-
Ratings
SAP Analytics Cloud
7.4
273 Ratings
5% below category average
Responsive Design for Web Access00 Ratings7.4262 Ratings
Mobile Application00 Ratings6.9230 Ratings
Dashboard / Report / Visualization Interactivity on Mobile00 Ratings7.1255 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
Google Analytics 360 (discontinued)
-
Ratings
SAP Analytics Cloud
7.1
50 Ratings
9% below category average
REST API00 Ratings7.044 Ratings
Javascript API00 Ratings7.041 Ratings
iFrames00 Ratings7.132 Ratings
Java API00 Ratings7.033 Ratings
Themeable User Interface (UI)00 Ratings7.440 Ratings
Customizable Platform (Open Source)00 Ratings6.835 Ratings
Best Alternatives
Google Analytics 360 (discontinued)SAP Analytics Cloud
Small Businesses
StatCounter
StatCounter
Score 9.0 out of 10
Yellowfin
Yellowfin
Score 8.7 out of 10
Medium-sized Companies
Optimal
Optimal
Score 9.1 out of 10
Reveal
Reveal
Score 10.0 out of 10
Enterprises
Optimal
Optimal
Score 9.1 out of 10
Kyvos Semantic Layer
Kyvos Semantic Layer
Score 9.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Google Analytics 360 (discontinued)SAP Analytics Cloud
Likelihood to Recommend
8.0
(55 ratings)
8.6
(318 ratings)
Likelihood to Renew
10.0
(11 ratings)
8.6
(14 ratings)
Usability
9.0
(5 ratings)
8.1
(250 ratings)
Performance
10.0
(1 ratings)
-
(0 ratings)
Support Rating
10.0
(23 ratings)
6.0
(70 ratings)
In-Person Training
9.0
(1 ratings)
9.0
(1 ratings)
Online Training
7.0
(1 ratings)
8.0
(1 ratings)
Implementation Rating
10.0
(3 ratings)
8.0
(7 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
8.0
(1 ratings)
Professional Services
-
(0 ratings)
8.0
(1 ratings)
Vendor post-sale
-
(0 ratings)
8.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
8.0
(1 ratings)
User Testimonials
Google Analytics 360 (discontinued)SAP Analytics Cloud
Likelihood to Recommend
Discontinued Products
As I have discussed previously their insights were very useful. The second thing is since it is a Google product you will connect the data very easily from other platforms like Bigquery, Google Drive, etc. and even you can connect Google marketing platform. through this tool, you can track your live campaign how they were performing, and how it will be engaging your customer as well.
Read full review
SAP
>> Using SAC predictive analytics capabilities for inventory management in a Production line setup has helped generate Purchase Requisitions and Purchase Orders for raw or semi-finished goods without much head-banging into Demand management rules. It does it beautifully with seamless integration with HANA core MM and PP modules, along with BI integration. It has resulted in 30% greater warehouse storage capacity, thereby saving revenue from piled-up inventory and associated manpower costs. >> SAC sometimes shows latency in working out a large data set, thus giving a poor user experience compared to its competition. Also, it may occasionally show misinterpretations when embedding data from 3rd-party systems into the HANA core dataset.
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Pros
Discontinued Products
  • It is an excellent cloud analytics platform that is easy to install and configure and easy to deploy and use, allowing us to measure web traffic and other tools.
  • It is an entirely online tool; it does not take up hard disk space like other desktop tools.
  • Since this tool is draggable, Google is constantly adding more features.
  • Even beginners who do not have a custom dashboard can get information. If there is a problem somewhere on the site that needs to be investigated, Google Analytics 360 will notify you.
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SAP
  • It makes it easier yo analyse order and related records easily.
  • We can easily maintain and track the performance of employees in organisation.
  • Can easily track various aspects for the growth of an organisation thus allowing real time analysis and tracking of organisation's growth and performance.
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Cons
Discontinued Products
  • Generally I think there is a lot you can do within the tool, but as it is a Google product it means there is limited support - something which I think lets all of the platform stacks down
  • There could be more visual signifiers to identify if a feature is a normal or 360 feature. This would mean you can really get to grips with what the extra more advanced elements are
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SAP
  • Complexity in Data Modeling
  • SAC supports various data sources, but improvements in the ease of connecting to and integrating with certain data repositories, especially non-SAP databases, would enhance the platform's versatility and integration capabilities.
  • An offline mode for SAC could be valuable for users who need to access and analyze data without an internet connection. Additionally, optimizing performance for large datasets and complex visualizations would contribute to a smoother user experience.
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Likelihood to Renew
Discontinued Products
Google Analytics 360 is an upgraded version of the most widely used web/app analytics tracking tools in the market. The price is stable and predictable making it a long-term product of choice. It's easy to use and pairs so well with other Google Marketing Platform products.
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SAP
We are planning to review the licensing as we have issues with SAC dealing with huge datasets. Analytics area is good for import models but when we have live connections in place that's when we have issue with SAC dealing with huge datasets in live be it BW or be it HANA models in the backend.
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Usability
Discontinued Products
The UI is very easy to navigate and use. The features are well designed and intuitive. As long as the user has a good understanding of basic digital analytics definitions and capabilities, this tool should be quite easy to use. I consider Google Analytics Premium to be the easiest of all of the enterprise solutions out there to use.
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SAP
On a scale of 1 to 10, I would rate 8 SAP Analytics Cloud's overall usability as a 7. SAC has a clean, modern user interface with drag-and-drop features. It is an integrated platform that combines reporting, planning, and predictive analytics in one tool. It has Real-time connectivity with SAP data sources like S/4HANA.


Self-service analytics capabilities allow non-technical users to build simple dashboards.
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Reliability and Availability
Discontinued Products
No answers on this topic
SAP
I would rate SAP Analytics Cloud an 8 out of 10 for scalability. It offers a flexible, cloud-based architecture that supports expansion across departments and geographies. The platform adapts well to growing data volumes and user needs, making it a strong choice for organizations looking to scale analytics capabilities efficiently.
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Performance
Discontinued Products
No answers on this topic
SAP
I would rate SAP Analytics Cloud’s performance an 8 out of 10. Pages generally load quickly, and reports run within a reasonable time frame, even with complex datasets. Integration with other systems is smooth and doesn’t noticeably affect performance. Overall, it’s a responsive and efficient tool for business analytics. But
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Support Rating
Discontinued Products
If you purchase Premium through a reseller like LunaMetrics, you are going to be taken care of. The additional amount of support and services that a reseller provides to make sure you have the best experience with the product is the reason why the reseller program exists to begin with. Support doesn't have to be just reactive, it can be proactive as well.
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SAP
Since the implementation stage, the support team has been very helpful and assisting. Even in the later stages, the tech team had quite a rapid response. In general, SAP has provided us with great customer support, let it be for a specific product of SAP or for integration of different modules.
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In-Person Training
Discontinued Products
No answers on this topic
SAP
Good videos and reference material available in SAP Portal.
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Online Training
Discontinued Products
There is a ton of information online about Google Analytics, but Google Analytics Premium users will have dedicated support and training from Google or an Authorized Reseller.
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SAP
In hindsight, it would have been easier to have someone there in person. Questions were answered, but with 11 participants, it got a bit chaotic online
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Implementation Rating
Discontinued Products
If you already have the basic version of GA installed, "getting" GA Premium happens immediately through a virtual flipping of the switch - no need to re-implement. You'll want to expand your use of custom dimensions and metrics (you get 10x the amount with Premium). Ideally, you'll be using a tag management solution to talk with GA Premium, in concert with implementing a dataLayer (to note, Google's Tag Manager platform is covered under the same GA Premium SLA, and it's free). There are some welcomed "configurations" with GA Premium, such as integrating with DoubleClick products, activating data driven attribution models, and building roll-up executive reports - but all of these are easy point and click solutions. In comparison with any other enterprise analytics solution, implementing GA and GA Premium is traditionally easier and more flexible. And if you have any trouble or need an extra set of hands for implementation, GA Certified Partners like LunaMetrics can help
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SAP
SAC is a simple solution ad it works fine when connecting it to other SAP tools. On the other hand, connecting it to third party solutions brings difficulties when there's no previous design and the objetives are not clear. It is really important to integrate Business users from the start to provide with valuable business insights
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Alternatives Considered
Discontinued Products
Unless you have very complex and edge case analytics needs, Google Analytics [360 (formerly Google Analytics Premium)] is likely going to be the best choice. From both a cost and usability stand point, Google wins. Adobe has the edge case when you need to create really custom reports, dimensions, metrics, etc. In my experience, this is rarely the case and you end up biting off more than you can chew. Stick with Google unless you are or plan on hiring an Adobe Analytics expert.
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SAP
SAP Analytics Cloud and Power BI are both tools that help businesses understand their data, but they have some differences. SAC, made by SAP, works well if your company already uses other SAP products. It's in the cloud, easy to use, and has features for analyzing data, getting insights, and planning for the future. Power BI, made by Microsoft, can be used in the cloud or on your own computers. It fits well with Microsoft tools, is easy to use, and can do advanced data analysis. SAC has built-in planning tools, while Power BI needs extra tools for detailed planning
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Contract Terms and Pricing Model
Discontinued Products
No answers on this topic
SAP
unit pricing
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Scalability
Discontinued Products
No answers on this topic
SAP
Is good for use across multiple locations. It allows users to access data and reports from anywhere, regardless of their location. Can consolidate data from various sources, including different SAP systems and external sources, which facilitates cross-location analysis. SAC enables access to data and models from SAP Datasphere to create new stories. Detailed permissions can be defined for cross-departmental use.
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Professional Services
Discontinued Products
No answers on this topic
SAP
very simple
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Return on Investment
Discontinued Products
  • It helps me understand which social media platforms are most successful for me - which I should focus on and which I might want to focus less on.
  • I can also see which blog posts people are reading - so I know which topics resonate most. I can write more of those, hopefully gaining more visitors.
Read full review
SAP
  • Many manual data manipulations and exports in Excel have been replaced by the tool, providing management with improved insight into the amount of time spent at each stage of an invoice's lifetime, allowing bottlenecks to be discovered.
  • We now have more insight into the data, and people with little technical experience can easily build stories.
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ScreenShots