Google Analytics 360 (formerly Google Analytics Premium) was an enterprise-level analytics solution that was sunset in July of 2024.
$150,000
Up to 1 Billion hits/month
SAP BusinessObjects Business Intelligence
Score 7.1 out of 10
N/A
The SAP® BusinessObjects™ Business Intelligence Platform provides users with ad hoc queries, reporting, data visualizations, and analysis tools. Its integrated, unified infrastructure aims to offer scalability from one-to-many tools and interfaces on-premise, in the cloud, or as a hybrid approach.
N/A
Pricing
Google Analytics 360 (discontinued)
SAP BusinessObjects Business Intelligence
Editions & Modules
Google Analytics Premium
$150,000
Up to 1 Billion hits/month
Google Analytics
Free
No answers on this topic
Offerings
Pricing Offerings
Google Analytics 360 (discontinued)
SAP BusinessObjects Business Intelligence
Free Trial
No
No
Free/Freemium Version
Yes
No
Premium Consulting/Integration Services
Yes
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Google Analytics 360 (discontinued)
SAP BusinessObjects Business Intelligence
Features
Google Analytics 360 (discontinued)
SAP BusinessObjects Business Intelligence
Web Analytics
Comparison of Web Analytics features of Product A and Product B
Google Analytics 360 (discontinued)
6.9
1 Ratings
16% below category average
SAP BusinessObjects Business Intelligence
-
Ratings
Lead Conversion Tracking
7.01 Ratings
00 Ratings
Device and Browser Reporting
1.01 Ratings
00 Ratings
Pageview Tracking
7.01 Ratings
00 Ratings
Event Tracking
8.01 Ratings
00 Ratings
Reporting in real-time
10.01 Ratings
00 Ratings
Referral Source Tracking
10.01 Ratings
00 Ratings
Customizable Dashboards
5.01 Ratings
00 Ratings
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Google Analytics 360 (discontinued)
-
Ratings
SAP BusinessObjects Business Intelligence
7.7
56 Ratings
6% below category average
Pixel Perfect reports
00 Ratings
8.550 Ratings
Customizable dashboards
00 Ratings
6.752 Ratings
Report Formatting Templates
00 Ratings
7.951 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Google Analytics 360 (discontinued)
-
Ratings
SAP BusinessObjects Business Intelligence
7.0
53 Ratings
14% below category average
Drill-down analysis
00 Ratings
6.352 Ratings
Formatting capabilities
00 Ratings
6.651 Ratings
Integration with R or other statistical packages
00 Ratings
8.035 Ratings
Report sharing and collaboration
00 Ratings
7.352 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
Google Analytics 360 (discontinued)
-
Ratings
SAP BusinessObjects Business Intelligence
7.8
53 Ratings
5% below category average
Publish to Web
00 Ratings
8.444 Ratings
Publish to PDF
00 Ratings
8.051 Ratings
Report Versioning
00 Ratings
7.546 Ratings
Report Delivery Scheduling
00 Ratings
8.152 Ratings
Delivery to Remote Servers
00 Ratings
7.031 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
As I have discussed previously their insights were very useful. The second thing is since it is a Google product you will connect the data very easily from other platforms like Bigquery, Google Drive, etc. and even you can connect Google marketing platform. through this tool, you can track your live campaign how they were performing, and how it will be engaging your customer as well.
As mentioned earlier reporting was a big headache for us and the tools we used didn't support large data sets and visualization Performing analytics with such data sets was cumbersome and later post using this SAP BusinessObjects Business Intelligence we were able to correlate different data sets and prepare the dashboard pretty easier which were helpful and easier to understand.
It is an excellent cloud analytics platform that is easy to install and configure and easy to deploy and use, allowing us to measure web traffic and other tools.
It is an entirely online tool; it does not take up hard disk space like other desktop tools.
Since this tool is draggable, Google is constantly adding more features.
Even beginners who do not have a custom dashboard can get information. If there is a problem somewhere on the site that needs to be investigated, Google Analytics 360 will notify you.
This software is easy to initially learn, and very powerful in producing reusable reports.
It is much faster than my company's internal manual queries. The ability to build off of a saved query and share queries to other users is a great positive.
My favorite part is that you can run queries in the background and it does not interfere with your current work or slow your computer down.
Generally I think there is a lot you can do within the tool, but as it is a Google product it means there is limited support - something which I think lets all of the platform stacks down
There could be more visual signifiers to identify if a feature is a normal or 360 feature. This would mean you can really get to grips with what the extra more advanced elements are
The installation can be very complex and time-consuming, it requires a lot of planning and foresight as to what role the software will play in the organization.
The software has a relatively large learning curve that takes dedicated users months to get comfortable with, the UI is a bit intimidating for new users.
SAP could organize their help better, it can be difficult to find dependable solutions to issues via their website and support channels.
Google Analytics 360 is an upgraded version of the most widely used web/app analytics tracking tools in the market. The price is stable and predictable making it a long-term product of choice. It's easy to use and pairs so well with other Google Marketing Platform products.
The institution has decided to move in a different direction, and will be using MSBI for reporting. I have been very happy with the Business Objects suite of tools, and will continue to use them heavily until we make the transition.
The UI is very easy to navigate and use. The features are well designed and intuitive. As long as the user has a good understanding of basic digital analytics definitions and capabilities, this tool should be quite easy to use. I consider Google Analytics Premium to be the easiest of all of the enterprise solutions out there to use.
From a server and client side perspective. the Business Intelligence Platform provides a foundation for all aspects of content development, distribution, analysis, collaboration and self service. Ease of use from targeted content delivery through controlled accessibility. Content exporting in the format of the users choice. Scheduling for internal or external delivery. Public and private folders for secure content access when requied. Web based for viewing on the users device of choice without the need to download additional applications.
Overall, the tool (Web Intelligence 4.2) is fast and solid. One issue is a dependability on JAVA for a full feature report creation/edit capabilities (as opposed to limited HTML option). Second, planned end of JAVA support by major browsers (Chrome is already not supporting JAVA applet).
If you purchase Premium through a reseller like LunaMetrics, you are going to be taken care of. The additional amount of support and services that a reseller provides to make sure you have the best experience with the product is the reason why the reseller program exists to begin with. Support doesn't have to be just reactive, it can be proactive as well.
SAP has released various versions of SAP BO BI. starting from 3.1 and going to 4.0,4.1,4.2 and latest being 4.3. SAP provides support to these new versions. As new versions keep on coming, support for the very old software goes out of scope from SAP. it is when the different organization plans to get their BO content migrated from a lower version to a newer version. The newer version had definitely added functionality and features which ease the work of users.
There is a ton of information online about Google Analytics, but Google Analytics Premium users will have dedicated support and training from Google or an Authorized Reseller.
If you already have the basic version of GA installed, "getting" GA Premium happens immediately through a virtual flipping of the switch - no need to re-implement. You'll want to expand your use of custom dimensions and metrics (you get 10x the amount with Premium). Ideally, you'll be using a tag management solution to talk with GA Premium, in concert with implementing a dataLayer (to note, Google's Tag Manager platform is covered under the same GA Premium SLA, and it's free). There are some welcomed "configurations" with GA Premium, such as integrating with DoubleClick products, activating data driven attribution models, and building roll-up executive reports - but all of these are easy point and click solutions. In comparison with any other enterprise analytics solution, implementing GA and GA Premium is traditionally easier and more flexible. And if you have any trouble or need an extra set of hands for implementation, GA Certified Partners like LunaMetrics can help
Hire specialists and experienced staff. Mix some beginners so that everyone is not a leader but a learner too. Plan well; architect well; break down implementation in small steps and move towards larger steps. Create a centralized and authorized SAP Business Objects implementation team.
Unless you have very complex and edge case analytics needs, Google Analytics [360 (formerly Google Analytics Premium)] is likely going to be the best choice. From both a cost and usability stand point, Google wins. Adobe has the edge case when you need to create really custom reports, dimensions, metrics, etc. In my experience, this is rarely the case and you end up biting off more than you can chew. Stick with Google unless you are or plan on hiring an Adobe Analytics expert.
We selected SAP BusinessObjects Business Intelligence (BI) based on price. It can stack up against others in terms of price and honestly, that's about it. Salesforce Commerce does a hell of a better job at handling it. However, in the space of Business Intelligence, SAP can do more, and that's why at the end we went with it
SAP BusinessObjects Business Intelligence (BI) Platform supports SOA Service Oriented Architecture. You can start/restart/enable/disable all the servers. You can seamless do load balancing and clustering. It supports all leading application and web server. Supports LDAP SSO integration. People who can work on excel with training they can work on SAP Business Objects Web Intelligence, dashboard, Lumira, Information design tool product suite. Tool is very user friendly and easy to learn and implement
By generating and distributing reports in a timely manner, we were able to save millions of dollars for the company which otherwise would not have been visible.
Almost realtime dashboard, saved the company a huge amount by showing the outages and kept the company from buying a tool to do just that.
It showed the customers who were not paying the bills and were missing in the system due to some loophole. This was visible by doing reporting on the theft usage of electricity.