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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Analytics

    Score8.3 out of 10
    N/AGoogle Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.

    $0

    per month

    SAP Ariba

    Score7.9 out of 10
    N/AWith advanced tools to automate manual processes and support close collaboration with suppliers, SAP Ariba helps streamline source-to-pay processes across organizations.N/A
    Pricing
    Google AnalyticsSAP Ariba
    Editions & Modules
    Google Analytics 360
    150,000
    per year
    Google Analytics
    Free
    No answers on this topic
    Offerings
    Pricing Offerings
    Google AnalyticsSAP Ariba
    Free Trial
    NoNo
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Features
    Google AnalyticsSAP Ariba
    Web Analytics
    Comparison of Web Analytics features of Google Analytics and SAP Ariba
    Feature
    Google Analytics
    8.4
    11 Ratings
    4% above category average
    SAP Ariba
    -
    Ratings
    Lead Conversion Tracking8.210 Ratings00 Ratings
    Bounce Rate Measurement8.410 Ratings00 Ratings
    Device and Browser Reporting9.311 Ratings00 Ratings
    Pageview Tracking9.111 Ratings00 Ratings
    Event Tracking8.411 Ratings00 Ratings
    Reporting in real-time7.810 Ratings00 Ratings
    Referral Source Tracking8.610 Ratings00 Ratings
    Customizable Dashboards7.910 Ratings00 Ratings
    Best Alternatives
    Google AnalyticsSAP Ariba
    Small Businesses
    Matomo Analytics
    Score9 out of 10
    No answers on this topic
    Medium-sized Companies
    Lead Forensics
    Score8.9 out of 10
    Precoro
    Score9.5 out of 10
    Enterprises
    Chartbeat
    Score9.2 out of 10
    GEP Quantum Intelligence
    Score9.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google AnalyticsSAP Ariba
    Likelihood to Recommend
    8.5
    (193 ratings)
    7.8
    (246 ratings)
    Likelihood to Renew
    9.0
    (51 ratings)
    8.1
    (9 ratings)
    Usability
    7.4
    (19 ratings)
    7.7
    (198 ratings)
    Availability
    10.0
    (4 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    7.0
    (42 ratings)
    5.5
    (21 ratings)
    Online Training
    10.0
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (7 ratings)
    7.3
    (1 ratings)
    Configurability
    6.0
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Google AnalyticsSAP Ariba
    Likelihood to Recommend
    Google
    Google Analytics is particularly well suited for tracking and analyzing customer behavior on a grocery e-commerce platform. It provides a wealth of information about customer behavior, including what products are most popular, what pages are visited the most, and where customers are coming from. This information can help the platform optimize its website for better customer engagement and conversion rates. However, Google Analytics may not be the best tool for more advanced, granular analysis of customer behavior, such as tracking individual customer journeys or understanding customer motivations. In these cases, it may be more appropriate to use additional tools or solutions that provide deeper insights into customer behavior.
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    SAP
    If asked about SAP Ariba, I think I am likely to tell a colleague that A specific scenario would be to use SAP Ariba with an Agent to migrate the legacy contracts when a company has rolled out from scratch.
    Incentivized
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    Pros
    Google
    • Multiple reports to see website use and behavior
    • Allows you to customize reports with days, weeks, months, and years
    • You can build out a dashboard to easily view stats from multiple websites in one place
    • You can share analytics reports via the dashboard, automatically emailed PDFs or in other formats
    Incentivized
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    SAP
    • Complete Procurement of Inventory step easy through GUI-Ariba integration once Purchase order is created and it is sent to the SAP Ariba Supplier Network. Vendor confirms the order and sends notification of Inbound Delivery to the warehouse through ASN and the Inbound process, Goods Receipt Process, Unloading, Put away process easy.
    • SAP Ariba integrates the different SAP Sourcing platforms, services and their tools in order to optimize operations, saves cost and meeting customer requirements through its easy to use tools. Such as integration with SAP S/4 HANA, SAP EWM using Idocs for End to End sourcing and Procurement coverage.
    • As a part of the SAP Direct Sourcing suite, it helps allow customer manage their direct materials in the single dashboard and helping customer to have view of the comprehensive info about BoM and the structure. Based on requirements, buyers can run materials and/or entire Bill of Materials. When these are sent from ERP to SAP Ariba, managers can manage them in the direct spend dashboard. Can search for desired items in the dashboard and view details of BoM or deeper view of information of the material. Buyers can run sourcing, run details for materials, create material quotes, and create pricing using book quotes.
    Incentivized
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    Cons
    Google
    • Data sampling is somewhat inaccurate on the free tier - this is addressed in premium but is expensive.
    • Some of the UI is very similar in naming when presenting different data, some in-situ information might be useful.
    • Gotchas around filtering and data validation.
    • Implementation can be tricky, it can take a lot of time and expertise to get a full, accurate picture of your metrics.
    Incentivized
    Read full review
    SAP
    • While SAP Ariba offers workflow capabilities, users have suggested more advanced customization options for workflows
    • SAP Ariba has a mobile app, users have suggested improvements in terms of functionality and responsiveness. Enhancements to the mobile app could provide a more seamless and efficient experience for users on the go
    • SAP Ariba integrates well with various enterprise systems, users have reported that the initial setup and integration processes can be complex. Improvements in integration tools and documentation could facilitate a smoother onboarding experience
    • AP Ariba provides robust reporting and analytics capabilities, some users desire greater flexibility in creating and customizing reports. Improvements in the ability to generate ad-hoc reports and customize dashboards could enhance analytics capabilities
    Incentivized
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    Likelihood to Renew
    Google
    We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
    Incentivized
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    SAP
    User Satisfaction: The end user are at times not very happy with the solution. Return on Investment (ROI): SAP Ariba delivered measurable benefits in terms of cost savings, efficiency. Integration Capabilities: The system is easy to integrate with backend SAP ERP system. Support from Ariba team is a bit sluggish in terms of Service Requests
    Incentivized
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    Usability
    Google
    Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
    Read full review
    SAP
    Feel that over the years, there has been good improvement, and it seems like going in the right direction. All procurement activities — sourcing, contracting, invoicing — are managed in one place, reducing the need to switch between multiple systems. Users can easily track purchase orders, supplier responses, and invoice status, which adds clarity and accountability. The supplier-facing side is well-structured, allowing vendors to upload documents, view transactions, and communicate within the same interface.
    Incentivized
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    Reliability and Availability
    Google
    We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
    Read full review
    SAP
    No answers on this topic
    Performance
    Google
    This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
    Read full review
    SAP
    No answers on this topic
    Support Rating
    Google
    The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
    Incentivized
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    SAP
    Customer support has always been top notch. From small configuration changes to overall process changes, support has the teammates in place with excellent knowledge and is able to provide solutions based on business challenges quickly. Their customer support through their Account teams continues to be hands on and very responsive to needs in a timely fashion.
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    Online Training
    Google
    love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
    1. How to Use Google Analytics for Beginners – Mahalo’s how-to guide for beginners.
    2. A beginner’s guide to Google Analytics – A free eBook walking you through Google Analytics from setup to understanding what data is being presented.
    3. Getting to Know Your Google Analytics Dashboard – The title says it all! This is a brief post with one goal: to introduce you to the Google Analytics dashboard.
    4. Google Analytics for Beginners: How to Make the Most of Your Traffic Reports– This guide doesn’t cover setup, but it does a great job of helping you to better understand the data being presented.
    5. Google Analytics Video Tutorial 1: Setup – A video presentation that walks you through Google Analytics setup.
    6. Google Analytics Video Tutorial 2: Essential Stats – A video presentation that introduces you to some of the most important data being presented in Google Analytics.
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    SAP
    No answers on this topic
    Implementation Rating
    Google
    I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
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    SAP
    No answers on this topic
    Alternatives Considered
    Google
    I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
    Incentivized
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    SAP
    It improves over all vendor management system of an organization by providing less costly ways of procurement and making business simple. AribaSAP Ariba digitally transforms your supply chain, procurement and contract management process. acts as supply chain, procurement service to do business globally In today’s world, there is a need to control your supply chain and to collaborate with your suppliers in an efficient way. To enable healthy supply chain, you need to have suppliers with visibility to every part of procurement process so that they can maintain an efficient supply chain and help organizations to grow their and own business..
    Incentivized
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    Scalability
    Google
    Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
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    SAP
    No answers on this topic
    Return on Investment
    Google
    • It has helped us gain understanding of what is going on on our website.
    • It has helped us determine areas that need fixing (i.e. pages with extremely high bounce rates may need to be redone).
    • It has helped us understand our biggest avenues for bringing traffic to the website and business in general.
    • It has helped guide our website redesign.
    Incentivized
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    SAP
    • We saved nearly 10% of planned costs due to the large database of vendors we created within the company as a whole.
    • Saving in time due to shortening of procurement cycles. Procurement activities were never on the critical path and were accomplished with less Supply Chain resources than originally planned.
    • In the process we created a huge database of Vendors and Pricing which well be beneficial in our future projects.
    • It is an excellent tool and just what are business required and could afford.
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    ScreenShots

    SAP Ariba Screenshots

    Screenshot of the advanced tools that automate manual processes and support close collaboration with suppliers. The SAP Ariba Buying and Invoicing solution help streamline procure-to-pay processes across organizations.Screenshot of SAP Ariba's digitalization, which covers processes from contract requests, authoring, and workflows to negotiation, approval, and execution for lower costs and improved relationships.Screenshot of an instance of SAP Ariba's support for industry-specific processes and systems. This helps process manufacturers, retailers, and discrete manufacturers that rely on external manufacturers to capture more savings by improving source-to-contract processes and supplier collaboration.Screenshot of the digitalizing and automating of invoice management over a global business network, in SAP Ariba. This delivers visibility and efficiency to capture more early-payment discounts and optimize working capital.