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Google PageSpeed Insights vs. VerticalResponse

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google PageSpeed Insights

    Score10 out of 10
    N/AGoogle PageSpeed Insights is a search engine optimization software solution offered by Google.N/A

    VerticalResponse

    Score10 out of 10
    N/AVerticalResponse is an email campaign management software and services platform from Deluxe. In addition to providing email marketing tools, VerticalResponse offers fully managed email marketing services from campaign launch and management to reporting and analysis.

    $9

    per month

    Pricing
    Google PageSpeed InsightsVerticalResponse
    Editions & Modules
    No answers on this topic
    Basic
    $11.00
    per month
    Pro
    $16.00
    per month
    Pro Plus
    $196.00
    per month
    Offerings
    Pricing Offerings
    Google PageSpeed InsightsVerticalResponse
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Features
    Google PageSpeed InsightsVerticalResponse
    SEO
    Comparison of SEO features of Google PageSpeed Insights and VerticalResponse
    Feature
    Google PageSpeed Insights
    7.5
    5 Ratings
    2% below category average
    VerticalResponse
    -
    Ratings
    Keyword analysis6.01 Ratings00 Ratings
    Page grader7.34 Ratings00 Ratings
    Competitive analysis5.02 Ratings00 Ratings
    Site audit / diagnostics9.95 Ratings00 Ratings
    Site recommendations9.95 Ratings00 Ratings
    Task management6.72 Ratings00 Ratings
    SEO Channels
    Comparison of SEO Channels features of Google PageSpeed Insights and VerticalResponse
    Feature
    Google PageSpeed Insights
    6.3
    5 Ratings
    19% below category average
    VerticalResponse
    -
    Ratings
    Local SEO5.01 Ratings00 Ratings
    Social SEO5.01 Ratings00 Ratings
    Mobile SEO10.05 Ratings00 Ratings
    Global SEO5.43 Ratings00 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Google PageSpeed Insights and VerticalResponse
    Feature
    Google PageSpeed Insights
    8.5
    3 Ratings
    1% above category average
    VerticalResponse
    -
    Ratings
    Multi-domain support9.12 Ratings00 Ratings
    Integration with web analytics tools8.01 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Google PageSpeed Insights and VerticalResponse
    Feature
    Google PageSpeed Insights
    -
    Ratings
    VerticalResponse
    9.9
    8 Ratings
    21% above category average
    WYSIWYG email editor00 Ratings10.07 Ratings
    Dynamic content00 Ratings10.05 Ratings
    Ability to test dynamic content00 Ratings10.04 Ratings
    Landing pages00 Ratings10.04 Ratings
    A/B testing00 Ratings10.05 Ratings
    Mobile optimization00 Ratings10.05 Ratings
    Email deliverability reporting00 Ratings10.08 Ratings
    List management00 Ratings10.08 Ratings
    Triggered drip sequences00 Ratings9.02 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Google PageSpeed Insights and VerticalResponse
    Feature
    Google PageSpeed Insights
    -
    Ratings
    VerticalResponse
    10.0
    9 Ratings
    26% above category average
    Dashboards00 Ratings10.09 Ratings
    Standard reports00 Ratings10.09 Ratings
    Custom reports00 Ratings10.06 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Google PageSpeed Insights and VerticalResponse
    Feature
    Google PageSpeed Insights
    -
    Ratings
    VerticalResponse
    10.0
    1 Ratings
    20% above category average
    URL Validation00 Ratings10.01 Ratings
    Link Tracking00 Ratings10.01 Ratings
    Image Validation00 Ratings10.01 Ratings
    Inbox Display00 Ratings10.01 Ratings
    Email Accessibility Tools00 Ratings10.01 Ratings
    Spelling and Grammar Check00 Ratings10.01 Ratings
    Spam Testing00 Ratings10.01 Ratings
    Email Previews00 Ratings10.01 Ratings
    Best Alternatives
    Google PageSpeed InsightsVerticalResponse
    Small Businesses
    Serpstat
    Score10 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Yoast
    Score8.5 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Google Trends
    Score8.6 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google PageSpeed InsightsVerticalResponse
    Likelihood to Recommend
    10.0
    (5 ratings)
    10.0
    (28 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.6
    (19 ratings)
    Usability
    10.0
    (1 ratings)
    9.0
    (5 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    1.0
    (1 ratings)
    8.0
    (4 ratings)
    Online Training
    -
    (0 ratings)
    9.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    10.0
    (4 ratings)
    User Testimonials
    Google PageSpeed InsightsVerticalResponse
    Likelihood to Recommend
    Google
    If you notice your site is taking a long time to load, then you should first use PageSpeed Insights to see what can quickly be optimized (also check your file sizes, hosting server, NGINX and other common sources of slow speed, too.) And, if you've notice gradually fewer Organic Search visits, PageSpeed Insights might be able to help. As Google is reducing the prevalence of slow sites, you could be losing traffic. Speed up your page load times by finding what is blocking renders, slowing down contentful paints, and other critical page speed signals.
    Incentivized
    Read full review
    VerticalResponse
    For businesses requiring advanced email marketing features like sophisticated automation, in-depth analytics, and extensive customization, VerticalResponse might fall short due to its limited featuresVerticalResponse is ideal for small businesses or freelancers who need a simple, straightforward email marketing tool. Its ease of use and basic features make it suitable for those without extensive technical expertise in email marketing
    Incentivized
    Read full review
    Pros
    Google
    • Measure page loading time
    • Compared loading times against Google's benchmarks
    • Identifies opportunities for web page performance improvements
    • Identifies sub-optimal web page attributes that slow down page loading
    • Compare performance on mobile and desktop devices easily
    Incentivized
    Read full review
    VerticalResponse
    • I love the ease of list builder because we often times have a lot of data to import. It would be simply impossible without this tool, considering the amount of customer data we have for any one given email.
    • We really enjoy the ease of use of the HTML wizard as well. It helps even a novice be able to make a beautiful and attention grabbing email.
    • The dashboard is functional and easy to find when you need with a quick search.
    Incentivized
    Read full review
    Cons
    Google
    • The suggestions for improvement can be technical for non-developers.
    Incentivized
    Read full review
    VerticalResponse
    • The type face is small. Not sure if this is to avoid overwhelming the reader, but I could see this being an issue with vision-impaired people or people who don't see small print well.
    • Sometimes I find it takes multiple clicks to make one simple change. I wish there was a search field at the top of the screen that allowed me to jump directly to a client's entry to update it there.
    Read full review
    Likelihood to Renew
    Google
    No answers on this topic
    VerticalResponse
    Product is easy for both technical and non-technical people to use. A cost effective solution for sending out large number of messages. We can manage unsubscribes by individual accounts, so we can have multiple multiple accounts combined to maximize our buying power on credits. Effective API for sending/receiving data makes tool a valuable asset.
    Read full review
    Usability
    Google
    It's a free, easy to use tool
    Incentivized
    Read full review
    VerticalResponse
    I truly love this product. We are moving to an all-in-one system next year and my greatest fear in doing so is how much I will miss this platform. Although we are excited for things ahead, I will always keep Vertical Response in my back pocket incase I don't love the new platform as much
    Incentivized
    Read full review
    Reliability and Availability
    Google
    No answers on this topic
    VerticalResponse
    Never had an issue with uptime
    Read full review
    Performance
    Google
    No answers on this topic
    VerticalResponse
    No issues
    Read full review
    Support Rating
    Google
    There is no support from Google for the tool.
    Incentivized
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    VerticalResponse
    At Vertical Response the help desk associates are courteous, knowledgeable and helpful. You can tell they enjoy what they do. And clearly, they are well trained because most times, the first point of contact is able to resolve any issue you may have. There have been very few times where an associate has needed to get back to me or escalate me to a supervisor
    Incentivized
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    Online Training
    Google
    No answers on this topic
    VerticalResponse
    Basic functions and online help...we used what was needed, at the time, and will continue to explore other online trainings as our functional needs expand
    Read full review
    Implementation Rating
    Google
    No answers on this topic
    VerticalResponse
    Salesforce integration never worked right. We had to abandon.
    Read full review
    Alternatives Considered
    Google
    I think GTmetrix has some feedback that PageSpeed doesn't provide, but Google's tool is easier overall and has a better user experience; also offers compressed images, CSS, and javascript files if that's the case. Also, Google has extensive documentation to help you better understand what can be done to improve your grade.
    Incentivized
    Read full review
    VerticalResponse
    In addition to using Vertical Response personally I also manage email marketing for clients that already use Mailchimp, Robly and Constant Contact. While most of these platforms all offer similar features I choose Vertical Response first if the client does not have a platform in place. Typically I am also teaching the client how to use this tool and the Vertical Response visual interface is very easy for me to teach a client how to navigate and create their own campaigns.
    Incentivized
    Read full review
    Return on Investment
    Google
    • Faster loading site, give results faster to visitors
    • Buyers can get to the end of the buying cycle faster
    Incentivized
    Read full review
    VerticalResponse
    • We were able to blast out promotions our company was having to customers which created an increase in business.
    • By blasting out any service issues, it keeps our customers informed so that they are not wondering what is going on.
    • Allows us to store unsubscribed emails so that we are not constantly pestering people who do not want to be emailed.
    Incentivized
    Read full review
    ScreenShots