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gShift (discontinued) vs. Linkdex Enterprise SEO Platform vs. Moz Pro

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    gShift (discontinued)

    Score7 out of 10
    Mid-Size Companies (51-1,000 employees)
    gShift was an enterprise SEO, Web presence analytics and content performance platform designed to help agency and brand marketers optimize, monitor and report on the performance of their multi-channel owned, earned and paid campaigns. The product is discontinued.

    $199

    Linkdex Enterprise SEO Platform

    Score7 out of 10
    N/ALinkdex Enterprise SEO platform from the UK company Linkdex is a cloud-based search engine optimization platform featuring integrated search visibility, market share, and content performance reporting and multi-channel campaign management tools with a focus on organic marketing. It touts data rich yet comprehensible reporting leading to actionable business intelligence. Would-be users may book a demonstration for their company of this enterprise level, multi-national product. Based in London…N/A

    Moz Pro

    Score7.9 out of 10
    N/AMozPro , from Moz in Seattle, Washington, is an SEO platforms for tracking the performance of all inbound marketing efforts comprehensively. It reveals how content is being shared through social channels and how that drives traffic to a website, and features a broad toolset for search engine optimization: rank tracking, link opportunites, site audit via Moz Analytics, prospective keyword analysis and content grading, as well as a crawl test to find broken or poorly designed site elements. Moz…

    $99

    per month

    Pricing
    gShift (discontinued)Linkdex Enterprise SEO PlatformMoz Pro
    Editions & Modules
    kontextURLs
    $199
    Influencer Marketing module
    $299
    Brand Professional
    $325
    Agency Professional
    $999
    No answers on this topic
    Standard
    $99
    per month
    Medium
    $179
    per month
    Large
    $299
    per month
    Premium
    $599
    per month
    Offerings
    Pricing Offerings
    gShift (discontinued)Linkdex Enterprise SEO PlatformMoz Pro
    Free Trial
    NoNoYes
    Free/Freemium Version
    NoNoNo
    Premium Consulting/Integration Services
    YesNoNo
    Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
    Additional DetailsSEO Platform pricing is based on the number of keywords per month. kontextURL pricing is based on the number of clicks registered per month. Influencer Marketing module pricing is based on the number of influencers and/or rosters managed.Discount available for annual billing.
    More Pricing Information
    Community Pulse
    gShift (discontinued)Linkdex Enterprise SEO PlatformMoz Pro
    Considered Multiple Products
    Discontinued Products
    No answer on this topic
    Linkdex
    Chose Linkdex Enterprise SEO Platform
    Linkdex is truly an enterprise solution. We have had enterprise clients attempt to use Moz as an enterprise solution and it falls short. Specifically with the ability to add unlimited users to the platform and configure rights. The task management capability is also great to …
    Incentivized
    iContact
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    95%
    Would buy again
    20 Answers
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    95%
    Delivers good value for the price
    19 Answers
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    100%
    Happy with the feature set
    21 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    94%
    Lived up to sales and marketing promises
    17 Answers
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    100%
    Implementation went as expected
    19 Answers
    Features
    gShift (discontinued)Linkdex Enterprise SEO PlatformMoz Pro
    SEO
    Comparison of SEO features of gShift (discontinued) and Linkdex Enterprise SEO Platform and Moz Pro
    Feature
    gShift (discontinued)
    8.6
    1 Ratings
    11% above category average
    Linkdex Enterprise SEO Platform
    7.9
    1 Ratings
    3% above category average
    Moz Pro
    7.3
    41 Ratings
    5% below category average
    Keyword analysis10.01 Ratings7.01 Ratings8.041 Ratings
    Backlink management6.01 Ratings7.01 Ratings7.036 Ratings
    SERP ranking tracking10.01 Ratings9.01 Ratings7.141 Ratings
    Page grader9.01 Ratings8.01 Ratings8.040 Ratings
    Competitive analysis9.01 Ratings9.01 Ratings8.040 Ratings
    Site audit / diagnostics7.01 Ratings7.01 Ratings7.039 Ratings
    Site recommendations8.01 Ratings7.01 Ratings7.037 Ratings
    Task management10.01 Ratings9.01 Ratings6.022 Ratings
    SEO Channels
    Comparison of SEO Channels features of gShift (discontinued) and Linkdex Enterprise SEO Platform and Moz Pro
    Feature
    gShift (discontinued)
    8.3
    1 Ratings
    9% above category average
    Linkdex Enterprise SEO Platform
    8.8
    1 Ratings
    15% above category average
    Moz Pro
    5.9
    32 Ratings
    25% below category average
    Local SEO10.01 Ratings9.01 Ratings5.327 Ratings
    Social SEO9.01 Ratings8.01 Ratings5.323 Ratings
    Mobile SEO4.01 Ratings9.01 Ratings6.225 Ratings
    Global SEO10.01 Ratings9.01 Ratings6.827 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of gShift (discontinued) and Linkdex Enterprise SEO Platform and Moz Pro
    Feature
    gShift (discontinued)
    6.0
    2 Ratings
    33% below category average
    Linkdex Enterprise SEO Platform
    8.0
    1 Ratings
    5% below category average
    Moz Pro
    7.0
    33 Ratings
    18% below category average
    Multi-domain support5.01 Ratings9.01 Ratings7.028 Ratings
    Integration with web analytics tools7.02 Ratings7.01 Ratings7.130 Ratings
    Best Alternatives
    gShift (discontinued)Linkdex Enterprise SEO PlatformMoz Pro
    Small Businesses
    Serpstat
    Score9.9 out of 10
    Serpstat
    Score9.9 out of 10
    Serpstat
    Score9.9 out of 10
    Medium-sized Companies
    Yoast
    Score8.5 out of 10
    Yoast
    Score8.5 out of 10
    Yoast
    Score8.5 out of 10
    Enterprises
    Google Trends
    Score8.6 out of 10
    Google Trends
    Score8.6 out of 10
    Google Trends
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    gShift (discontinued)Linkdex Enterprise SEO PlatformMoz Pro
    Likelihood to Recommend
    10.0
    (2 ratings)
    7.0
    (1 ratings)
    8.0
    (78 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    -
    (0 ratings)
    7.0
    (38 ratings)
    Usability
    -
    (0 ratings)
    -
    (0 ratings)
    7.0
    (3 ratings)
    Availability
    -
    (0 ratings)
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    -
    (0 ratings)
    9.5
    (7 ratings)
    Online Training
    -
    (0 ratings)
    -
    (0 ratings)
    7.0
    (1 ratings)
    User Testimonials
    gShift (discontinued)Linkdex Enterprise SEO PlatformMoz Pro
    Likelihood to Recommend
    Discontinued Products
    gShift's pace of development is pretty amazing and they are very responsive to enhancement requests and other feedback on their solutions. gShift is well-suited for an agency environment where multiple clients need the basics in keyword rankings and website analytics and PPC reporting integration. gShift is less suited for a large organizations with multiple properties or web presences that are all integrated but require silos for reporting purposes or any type of parent-child reporting relationship that necessitates reporting at the property level as well as summarized reporting for all properties.
    Incentivized
    Read full review
    Linkdex
    From my research, Linkdex is the least expensive enterprise SEO platform available. If you have a team of optimization specialists or you are managing SEO efforts for multiple clients, Linkdex is a perfect entry-level enterprise platform. If you are a solo practitioner managing a single site - even if you work at a multiple billion dollar organization - Linkdex may be TOO much for a single individual or a small team to handle, as you surely will not use the platform for its collaboration ability and not dive into certain areas on a frequent enough basis to make the cost justifiable.
    Incentivized
    Read full review
    iContact
    Businesses looking to keep track of their web presence and utilize a tool to identify areas of opportunity. The trends tracking and competitor modeling allow businesses to be able to build an SEO strategy that they can track progress over time and fill in content gaps. This is used by our company in conjunction with our marketing automation tool and Google's web presence suite (eg. Google Analytics, Search Console, Tag Manager).
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • Bringing most of your applications to one platform.
    • Managing Gmail Accounts.
    • Bringing all your communication channels to one spot.
    • Easy setup and account integration.
    Incentivized
    Read full review
    Linkdex
    • Share of Search is awesome! It is one of the primary features we use and talks about with our clients and it always makes its way on to our monthly dashboards. Being able to assess your organic coverage in comparison with your competition is extremely focused and drives action.
    • Content 360 allows you to not only see areas which have SEO issues and how many keywords the page is ranking for, but it also integrates data from Google Analytics - showing engagement and value metrics. This lets you quickly assess whether you are going to optimizing a page that is trafficked frequently or if you are optimizing a page that no one cares about.
    • It is a comprehensive SEO platform. Linkdex incorporates not only base SEO tools like issue tracking, keyword rankings, etc., but its integration with Google Analytics and Search Console provide an even clearer picture - helping you prioritize your optimization work. In addition, it has content strategy tools within the platform to help you plan your next blog post or content update by sharing competitive analysis and showing online authors - so you know where to look and who to reach out to if you are link building.
    Incentivized
    Read full review
    iContact
    • It finds relevant keywords and lets you know your chance of ranking with them.
    • It helps you find content that needs work to rank better.
    • It helps you improve any technical issues with your web pages.
    • It helps you audit your current site for any technical issues.
    • It helps you keep track of your most important keywords.
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • Minor bugs and defects are an ongoing issue - for example, PDF export capability for custom dashboards seems to be down frequently. While these type of defects are always resolved in 1-2 weeks, the fact that some of them keep reoccurring is an ongoing frustration.
    • Custom Dashboard functionality is limited to pre-set defaults as far as what data points or "beacons" as gShift calls them, that you could pull.
    Incentivized
    Read full review
    Linkdex
    • While on-boarding was done relatively well, with recurring meeting and even the account rep logging into our account and doing some of the grunt work for us, Linkdex is a bit of a beast to setup and configure to get the full potential out of the platform. So you cannot expect to get immediate value out of it on day one.
    • Dashboarding and Report Generation capabilities could be better, as the visualizations are somewhat limited and lack filter abilities where needed. This can cause additional work of exporting data and manipulating it manually. Depending on scenarios, this could be solved using the API; however, for those don't want to go that route, this would create a gap.
    • Lack of integrations. It would be ideal to pull in additional data points beyond the out of the box Google Analytics, Search Console, and Twitter options. Facebook, YouTube, and other social media and marketing platforms would help make the data set more robust.
    Incentivized
    Read full review
    iContact
    • Some of the auto-gen visual tables aren't all that useful for smaller companies. For instance on the Search Visibility tab, many of my clients have a tiny % of keywords in the top-10, so the table shows basically 4 overlaid flat lines. I wish we had some options to customize this table or expand the range or something.
    • I wish there were some more tools relating to the technical aspects of the site/pages. The whole tool is very keyword-oriented, which is fine, but I feel like over time this has become and will continue to be less important than technical aspects, site speed, voice search, etc.
    • There's an Anchor Text tab, but it only looks at Inbound links—I wish this feature was for on-site anchor text—this could be a much better optimization tool. Because there's nothing you can do about inbound link text.
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    No answers on this topic
    Linkdex
    No answers on this topic
    iContact
    We've been paying monthly for Moz for at least four years. We rely heavily on it for our daily work, and would need to re-engineer many of our processes if we were to cancel our subscription. I suspect we'll continue to use Moz as long as we are in business (assuming they maintain their quality).
    Read full review
    Usability
    Discontinued Products
    No answers on this topic
    Linkdex
    No answers on this topic
    iContact
    it's easy to use once you get the hang of it and most people with any sort of background in using online tools and analytics systems can figure it out. it's just not as intuitive as it could be like google webmaster tools or Adobe (Site Catalyst)
    Read full review
    Reliability and Availability
    Discontinued Products
    No answers on this topic
    Linkdex
    No answers on this topic
    iContact
    Every time I've ever needed it, it's been there.
    Read full review
    Support Rating
    Discontinued Products
    No answers on this topic
    Linkdex
    No answers on this topic
    iContact
    As I have mentioned before, if you have enterprise subscription, the staff are super helpful. Moz also participated in the marketing tech conferences especially moz in seattle. These sessions are super useful in helping digital marketing analyst like me to investigate new marketing techniques, tracking leads and conversions and eventually monetize them. Their staff is not only knowledgeable in their own product but they have been around. For example Dr Peter from moz always publishes his insights and I have relied somewhat on his opinions.
    Incentivized
    Read full review
    Alternatives Considered
    Discontinued Products
    They are very different tools can't compare them.
    Incentivized
    Read full review
    Linkdex
    Linkdex is truly an enterprise solution. We have had enterprise clients attempt to use Moz as an enterprise solution and it falls short. Specifically with the ability to add unlimited users to the platform and configure rights. The task management capability is also great to enterprise teams, as you can assign tasks and include comments around hypothesis or context as to why you are implementing an SEO solution. Being able to review when changes were made to a site and then measuring how rankings/traffic/engagement changed because of it, without having to use an SEO tool, Google Analytics, and Excel... it is all in a single platform. If you are a small organization or a single individual, that is the only reason, in my opinion, to choose Moz.
    Incentivized
    Read full review
    iContact
    Moz emerged as an industry leader with a great reputation for driving optimal SEO performance and ROI for customers. Moz' thought leadership on all things SEO gave us a lot of confidence to invest and partner with them. The wide array of product features was also something that was important to us relative to Moz' competitors. In the end, we felt there wasn't anything we couldn't do with Moz. We were also impressed with the on demand platform training and tools provided from day 1. Lastly, Moz was one of the more expensive platforms, but it wasn't the most expensive, so we felt we received great value for the overall price.
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    • We have been able to identify other keyword ranking opportunities and increase our on-site conversion rate.
    • gShift has helped us prioritize content and discover content that is over-performing, and better optimize that content and use it for remarketing purposes.
    Incentivized
    Read full review
    Linkdex
    • We were manually pulling data to provide a rough calculation of Share of Search before Linkdex. This process would take 3-4 hours per client, per month. With Linkdex, we would log in and see Share of Search... it was just there without any work. We were able to provide a better service to our clients by spending more time analyzing the data and less time cultivating it.
    • The relatively small investment from a monthly/quarterly tool budget perspective was great for us. At approximately $600 per month, it was so insignificant to the many clients we served that by staying in the same platform versus having to log in to multiple platforms, multiple times to see information across clients, we easily saved $600 in task switching simply from a login/logout perspective on a monthly basis.
    • The fact that the account rep would take some tasks off of our plate and go in and configure the system for us was great and saved our consultants time to bill the client doing additional activities, while still moving forward in configuring the platform.
    Incentivized
    Read full review
    iContact
    • Here I can easily find competitor's ranking keywords and their backlinks. It also gives you another exciting feature where you can compare two domains at the same time.
    • The thing that I don't like about this software is, that sometimes your page can take too much time for crawling.
    Incentivized
    Read full review
    ScreenShots

    gShift (discontinued) Screenshots

    Screenshot of Web Presence Overview Dashboard - collection of data beacons to help focus on analytics, keyword and content performance trends, competitive visibility trends, keyword discovery, content discovery and competitor discovery.Screenshot of An agency level beacon designed to highlight keyword/content, analytics and domain-specific trends across multiple web presences.Screenshot of Keyword Dashboard - a collection of beacons designed to provide keyword visibility and discovery insights.Screenshot of Content Engagement Dashboard - Customizable kurl  dashboard designed to provide insight on content performance.Screenshot of Content Conversion Dashboard - Customizable kurl dashboard designed to provide insight into performance, optimization and ROI of content campaigns.Screenshot of Site Audit Recommendations - prioritized list of website issues based on technical SEO best practices.

    Moz Pro Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot