GTmetrix vs. VerticalResponse

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
GTmetrix
Score 8.0 out of 10
N/A
Gtmetrix is an analytics tool focused on determining website performance with features like page load speed details, video capture, and the ability to test from multiple regions around the world.
$10.67
per month
VerticalResponse
Score 10.0 out of 10
N/A
VerticalResponse is an email campaign management software and services platform from Deluxe. In addition to providing email marketing tools, VerticalResponse offers fully managed email marketing services from campaign launch and management to reporting and analysis.
$9
per month
Pricing
GTmetrixVerticalResponse
Editions & Modules
Solo
$10.67
per month
Starter
$21.25
per month
Growth
$42.50
per month
Basic
Free
Basic
$11.00
per month
Pro
$16.00
per month
Pro Plus
$196.00
per month
Offerings
Pricing Offerings
GTmetrixVerticalResponse
Free Trial
NoYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
GTmetrixVerticalResponse
Features
GTmetrixVerticalResponse
Testing and Experimentation
Comparison of Testing and Experimentation features of Product A and Product B
GTmetrix
9.4
5 Ratings
11% above category average
VerticalResponse
-
Ratings
a/b experiment testing10.03 Ratings00 Ratings
Split URL testing10.03 Ratings00 Ratings
Multivariate testing7.52 Ratings00 Ratings
Multi-page/funnel testing8.03 Ratings00 Ratings
Cross-browser testing10.05 Ratings00 Ratings
Mobile app testing9.02 Ratings00 Ratings
Test significance9.02 Ratings00 Ratings
Visual / WYSIWYG editor10.01 Ratings00 Ratings
Advanced code editor10.01 Ratings00 Ratings
Page surveys10.01 Ratings00 Ratings
Visitor recordings10.01 Ratings00 Ratings
Preview mode10.02 Ratings00 Ratings
Test duration calculator7.53 Ratings00 Ratings
Experiment scheduler10.01 Ratings00 Ratings
Experiment workflow and approval10.01 Ratings00 Ratings
Dynamic experiment activation10.01 Ratings00 Ratings
Client-side tests8.52 Ratings00 Ratings
Server-side tests8.53 Ratings00 Ratings
Mutually exclusive tests10.01 Ratings00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
GTmetrix
10.0
1 Ratings
13% above category average
VerticalResponse
-
Ratings
Standard visitor segmentation10.01 Ratings00 Ratings
Behavioral visitor segmentation10.01 Ratings00 Ratings
Traffic allocation control10.01 Ratings00 Ratings
Website personalization10.01 Ratings00 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
GTmetrix
10.0
2 Ratings
15% above category average
VerticalResponse
-
Ratings
Heatmap tool10.01 Ratings00 Ratings
Click analytics10.01 Ratings00 Ratings
Scroll maps10.01 Ratings00 Ratings
Form fill analysis10.01 Ratings00 Ratings
Conversion tracking10.01 Ratings00 Ratings
Goal tracking10.01 Ratings00 Ratings
Test reporting10.02 Ratings00 Ratings
Results segmentation10.02 Ratings00 Ratings
CSV export10.01 Ratings00 Ratings
Experiments results dashboard10.02 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
GTmetrix
-
Ratings
VerticalResponse
9.9
8 Ratings
20% above category average
WYSIWYG email editor00 Ratings10.07 Ratings
Dynamic content00 Ratings10.05 Ratings
Ability to test dynamic content00 Ratings10.04 Ratings
Landing pages00 Ratings10.04 Ratings
A/B testing00 Ratings10.05 Ratings
Mobile optimization00 Ratings10.05 Ratings
Email deliverability reporting00 Ratings10.08 Ratings
List management00 Ratings10.08 Ratings
Triggered drip sequences00 Ratings9.02 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
GTmetrix
-
Ratings
VerticalResponse
10.0
9 Ratings
25% above category average
Dashboards00 Ratings10.09 Ratings
Standard reports00 Ratings10.09 Ratings
Custom reports00 Ratings10.06 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
GTmetrix
-
Ratings
VerticalResponse
10.0
1 Ratings
20% above category average
URL Validation00 Ratings10.01 Ratings
Link Tracking00 Ratings10.01 Ratings
Image Validation00 Ratings10.01 Ratings
Inbox Display00 Ratings10.01 Ratings
Email Accessibility Tools00 Ratings10.01 Ratings
Spelling and Grammar Check00 Ratings10.01 Ratings
Spam Testing00 Ratings10.01 Ratings
Email Previews00 Ratings10.01 Ratings
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GTmetrixVerticalResponse
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User Ratings
GTmetrixVerticalResponse
Likelihood to Recommend
10.0
(7 ratings)
10.0
(28 ratings)
Likelihood to Renew
-
(0 ratings)
8.6
(19 ratings)
Usability
9.1
(1 ratings)
9.0
(5 ratings)
Availability
-
(0 ratings)
10.0
(1 ratings)
Performance
-
(0 ratings)
10.0
(1 ratings)
Support Rating
4.0
(2 ratings)
8.0
(4 ratings)
Online Training
-
(0 ratings)
9.0
(1 ratings)
Implementation Rating
-
(0 ratings)
10.0
(4 ratings)
User Testimonials
GTmetrixVerticalResponse
Likelihood to Recommend
group.one
GTmetrix is very well suited for small organizations or startups that do not have sufficient technical staff for site optimization. GTmetrix also comes with the free version, which allows users to use their service for free for up to three websites, which is a good option. However, this might not be the best option for a large organization that works in different technical domains and have a good number of technical staff.
Read full review
VerticalResponse
For businesses requiring advanced email marketing features like sophisticated automation, in-depth analytics, and extensive customization, VerticalResponse might fall short due to its limited featuresVerticalResponse is ideal for small businesses or freelancers who need a simple, straightforward email marketing tool. Its ease of use and basic features make it suitable for those without extensive technical expertise in email marketing
Read full review
Pros
group.one
  • Really complete report of performance issues.
  • Get reports from PageSpeed and YSlow at same time.
  • Gives a score from each separate tool, also displays loading time, page size and total requests very easily.
Read full review
VerticalResponse
  • I love the ease of list builder because we often times have a lot of data to import. It would be simply impossible without this tool, considering the amount of customer data we have for any one given email.
  • We really enjoy the ease of use of the HTML wizard as well. It helps even a novice be able to make a beautiful and attention grabbing email.
  • The dashboard is functional and easy to find when you need with a quick search.
Read full review
Cons
group.one
  • Deeper knowledge of page elements and their importance
  • Knowing which areas will have great impact beyond time of load speeds
  • Should drop any elements that do not reach a certain level of impact - to save distraction and get important issues dealt with
Read full review
VerticalResponse
  • The type face is small. Not sure if this is to avoid overwhelming the reader, but I could see this being an issue with vision-impaired people or people who don't see small print well.
  • Sometimes I find it takes multiple clicks to make one simple change. I wish there was a search field at the top of the screen that allowed me to jump directly to a client's entry to update it there.
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Likelihood to Renew
group.one
No answers on this topic
VerticalResponse
Product is easy for both technical and non-technical people to use. A cost effective solution for sending out large number of messages. We can manage unsubscribes by individual accounts, so we can have multiple multiple accounts combined to maximize our buying power on credits. Effective API for sending/receiving data makes tool a valuable asset.
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Usability
group.one
It's easy to use fast, data is easy to read and take aways are great too.
Read full review
VerticalResponse
I truly love this product. We are moving to an all-in-one system next year and my greatest fear in doing so is how much I will miss this platform. Although we are excited for things ahead, I will always keep Vertical Response in my back pocket incase I don't love the new platform as much
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Reliability and Availability
group.one
No answers on this topic
VerticalResponse
Never had an issue with uptime
Read full review
Performance
group.one
No answers on this topic
VerticalResponse
No issues
Read full review
Support Rating
group.one
I have never had the need to use GTmetrix support. Therefore, there is really no way for me to give a grade here. However, if you are on a paid plan my guess and it is a guess, is that their support is as good as the tool is. There are a lot more features in the paid plans, reporting. monitoring etc. I could see where support could come into play as these features are added to the account
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VerticalResponse
At Vertical Response the help desk associates are courteous, knowledgeable and helpful. You can tell they enjoy what they do. And clearly, they are well trained because most times, the first point of contact is able to resolve any issue you may have. There have been very few times where an associate has needed to get back to me or escalate me to a supervisor
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Online Training
group.one
No answers on this topic
VerticalResponse
Basic functions and online help...we used what was needed, at the time, and will continue to explore other online trainings as our functional needs expand
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Implementation Rating
group.one
No answers on this topic
VerticalResponse
Salesforce integration never worked right. We had to abandon.
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Alternatives Considered
group.one
Given we are doing the work to improve in Google to a large degree - the Google product is essential. But GTMetrix may use their info as well as other independent stuff to be a little better. I appreciate the way GTMetrix provides the info - cleaner and clearer and thus quicker to address.
Read full review
VerticalResponse
In addition to using Vertical Response personally I also manage email marketing for clients that already use Mailchimp, Robly and Constant Contact. While most of these platforms all offer similar features I choose Vertical Response first if the client does not have a platform in place. Typically I am also teaching the client how to use this tool and the Vertical Response visual interface is very easy for me to teach a client how to navigate and create their own campaigns.
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Return on Investment
group.one
  • It made my sites more stable.
  • I can fix my issues easily.
  • My site visitors increased with the help of this software.
Read full review
VerticalResponse
  • We were able to blast out promotions our company was having to customers which created an increase in business.
  • By blasting out any service issues, it keeps our customers informed so that they are not wondering what is going on.
  • Allows us to store unsubscribed emails so that we are not constantly pestering people who do not want to be emailed.
Read full review
ScreenShots