TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    HG Insights Platform

    Score9.2 out of 10
    Enterprise companies (1,001+ employees)
    The HG Insights platform provides a view into global industries, markets, and companies allowing users to identify the most valuable opportunities and build strategies to maximize revenue and accelerate growth.N/A

    HubSpot Data Hub

    Score8.2 out of 10
    N/AHubSpot Operations Hub (based on technology from the former PieSync that was acquired by HubSpot November 2019) is a two-way contacts integration platform. The vendor emphasizes quick and easy setup automated customer and client data matching and updating between apps.

    $15

    per month per seat

    Pricing
    HG Insights PlatformHubSpot Data Hub
    Editions & Modules
    No answers on this topic
    Starter
    $15
    per month per seat
    Professional
    $800
    per month Includes 1 Core Seat (Additional Core Seats start at $50 /mo)
    Enterprise
    $2000
    per month Includes 1 Core Seat (Additional Core Seats start at $75 /mo)
    Offerings
    Pricing Offerings
    HG Insights PlatformHubSpot Data Hub
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details—Discount available for annual billing.
    More Pricing Information
    Community Pulse
    HG Insights PlatformHubSpot Data Hub
    Considered Both Products
    HG Insights
    No answer on this topic
    HubSpot
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    41 Answers
    100%
    Would buy again
    6 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    28 Answers
    100%
    Delivers good value for the price
    5 Answers
    Happy with the feature set
    98%
    Happy with the feature set
    40 Answers
    83%
    Happy with the feature set
    5 Answers
    Lived up to sales and marketing promises
    93%
    Lived up to sales and marketing promises
    27 Answers
    100%
    Lived up to sales and marketing promises
    5 Answers
    Implementation went as expected
    94%
    Implementation went as expected
    30 Answers
    67%
    Implementation went as expected
    4 Answers
    Features
    HG Insights PlatformHubSpot Data Hub
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of HG Insights Platform and HubSpot Data Hub
    Feature
    HG Insights Platform
    9.1
    36 Ratings
    1% below category average
    HubSpot Data Hub
    -
    Ratings
    Company information8.336 Ratings00 Ratings
    Financial Research
    Comparison of Financial Research features of HG Insights Platform and HubSpot Data Hub
    Feature
    HG Insights Platform
    8.3
    34 Ratings
    2% above category average
    HubSpot Data Hub
    -
    Ratings
    Industry-Specific Information8.529 Ratings00 Ratings
    Search Tools8.130 Ratings00 Ratings
    Market Research
    Comparison of Market Research features of HG Insights Platform and HubSpot Data Hub
    Feature
    HG Insights Platform
    8.1
    36 Ratings
    0% below category average
    HubSpot Data Hub
    -
    Ratings
    Competitor Research7.933 Ratings00 Ratings
    Market Insights and Reports8.334 Ratings00 Ratings
    Best Alternatives
    HG Insights PlatformHubSpot Data Hub
    Small Businesses
    No answers on this topic
    GTM Studio Powered by ZoomInfo
    Score8.1 out of 10
    Medium-sized Companies
    Comscore Ad Metrix
    Score8 out of 10
    Clari (legacy product)
    Score8.2 out of 10
    Enterprises
    Sprinklr Insights
    Score7.5 out of 10
    Clari (legacy product)
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    HG Insights PlatformHubSpot Data Hub
    Likelihood to Recommend
    9.2
    (43 ratings)
    9.5
    (26 ratings)
    Likelihood to Renew
    7.0
    (1 ratings)
    10.0
    (1 ratings)
    Usability
    8.6
    (41 ratings)
    10.0
    (3 ratings)
    Support Rating
    -
    (0 ratings)
    8.2
    (7 ratings)
    User Testimonials
    HG Insights PlatformHubSpot Data Hub
    Likelihood to Recommend
    HG Insights
    If you're trying to find or build prompts for your team to get the data they need to make them go ahead. For example, we use it to find our accounts and prospects who are using voice agents. It was very valuable to get that information. So yeah, definitely you can use that.
    Incentivized
    Read full review
    HubSpot
    In cases of brands that have been in the market for a long time but do not see any impact from new clients or consumers, HubSpot is ideal since it allows to keep the brand fresh in the mind of the audience. HubSpot additionally provides insight into what we're doing and allowed us to align the sales team with company goals. It also ensures that you receive updates from your computer. We can handle all programming requests that come into our team. One thing that HubSpot can improve on is not having a good centralized dashboard that allows for a full view of ALL data coming in. You can go to each piece, but not having them all attached to the board adds a bit of a challenge. It's not very complex to handle, but it would be easier to use if it had that feature.
    Incentivized
    Read full review
    Pros
    HG Insights
    • It works great for seeing if the site or app for a company is hosted on AWS.
    • Intricately uses a different approach (vs the other tools we use) - which helps confirm from another angle.
    • It has a great google chrome plug-in.
    • UI/UX is modern and clean.
    Incentivized
    Read full review
    HubSpot
    • Easy to figure out. Once you login, it's incredibly easy to figure out what to do, thanks to their simple UIX.
    • Easy integrations with many partners. PieSync offers easy integrations with many partners. Integrating is as easy as clicking, filling in your login information and clicking again!
    • Allowing multiple integrations. I'm glad PieSync allows multiple integrations so you aren't limited with how you integrate your different systems with contact information. Very helpful!
    Incentivized
    Read full review
    Cons
    HG Insights
    • integration with SFDC could be better
    • Sometime provides back an incorrect/no match when a better is available from an uploaded file, though this is getting slightly better
    • A way to gauge how many hits you will get off an intent topic before selecting them so you don't feel like one is going to waste could be useful.
    Incentivized
    Read full review
    HubSpot
    • The biggest issue we have had with PieSync is the lack of detail within syncing. Sometimes when there is an issue with a Sync it is hard to determine what went wrong. Even though most of the time it's user error, it's hard to diagnose issues with the current PieSync set-up.
    • The pricing of PieSync is a little odd and I think should be based on something other than number of contacts you're syncing.
    Incentivized
    Read full review
    Likelihood to Renew
    HG Insights
    We are using it to identifying Account that uses Support tool and it has been a huge game changer for our organization as it has helped Sales team when they are prospecting Accounts to target these Accounts with knowledge that gives them the edge to win the deal. Plus using it with clay integration is very helpful for us.
    Incentivized
    Read full review
    HubSpot
    The tool is very "set it and forget it" and reliable!
    Incentivized
    Read full review
    Usability
    HG Insights
    It’s very easy to use, and the team is very responsive and friendly to work with. The information is unique and usable and can complement some of the data we get from call recordings. The integration with Salesforce is easy to implement and offers good insights into our database.
    Incentivized
    Read full review
    HubSpot
    I used it with a couple of systems that I was not expecting to be smooth sailing and it just worked without any issues.
    Incentivized
    Read full review
    Support Rating
    HG Insights
    No answers on this topic
    HubSpot
    Every time that I've had a question, PieSync has been very responsive. It is a reliable company with a great team that is devoted to helping their customers. I've been their customer for 2 years and I've never looked back. Support is an important reason why PieSync is my go-to app for this job.
    Incentivized
    Read full review
    Alternatives Considered
    HG Insights
    - Sales Intel seems to be more of a direct competition. Their human research seems to be something interesting. Also the claim to focus on firmographics - We went with Bombora for intent technology in the past - We did not move forward with 6sense
    Incentivized
    Read full review
    HubSpot
    PieSync is much less confusing, and from what I remember, cheaper. But if you need a more robust solution to get more data from system to system, you will need to find something other than PieSync. Zapier can be confusing and complicated to setup. And as you get more and more into the weeds with Zapier, you start realizing that you need to upgrade from plan to plan as you add these more complicated steps.
    Incentivized
    Read full review
    Return on Investment
    HG Insights
    • I don't massively get involved in financial matters, but the propensity models we use internally to help run our campaigns are certainly a big factor when our sales people approach our clients.
    • Every campaign sold now comes with a flat data fee for us to run and use a propensity model for the activity we complete on behalf of our clients.
    • Whilst the client will never see the raw data behind the model (of which HG does play a part along with our other data sources) they are briefed on the methodology and reasoning behind them.
    Incentivized
    Read full review
    HubSpot
    • PieSync saves our team countless hours of repetitive data input by syncing the data automatically.
    • PieSync has allowed us to use additional specialized marketing software and still be able to keep our contact data synced to our CRM.
    • ROI is positive as the cost has far outweighed the time savings of inputting data and reducing mistakes with client data.
    Incentivized
    Read full review
    ScreenShots

    HG Insights Platform Screenshots

    Screenshot of the welcome screen.Screenshot of the HG Insights Opportunity Generator.Screenshot of HG Insights' Market Analyzer, used to interactively explore and act on your total addressable market, competitive dynamics, and whitespace with speed and confidence.

    HubSpot Data Hub Screenshots

    Screenshot of the currently available connections.Screenshot of PieSync dashboard viewScreenshot of the interface to configure a sync between 2 apps (or more)