HighLevel vs. Leadpages

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HighLevel
Score 9.3 out of 10
N/A
HighLevel is an all-in-one white-label marketing platform for digital agencies boasting CRM, Email, 2-way SMS, Funnel Builder, web page / landing page designer or online calendar builder, etc., from the company of the same name in Eugene.
$97
per month
Leadpages
Score 5.7 out of 10
Small Businesses (1-50 employees)
Leadpages is a landing page software that helps to grow small businesses without tech headaches. Leadpages can be used with or without WordPress, on Leadpages' servers or on the user's own. Leadpages aims to eliminate the high cost of website developers and freelancers when creating a company's most important marketing web pages. Included in all plans: Unlimited landing pages, pop-ups, and alert bars for lead generation and sales Website builder for a…
$49
per month
Pricing
HighLevelLeadpages
Editions & Modules
Starter
$97
per month
Unlimited
$297
per month
SaaS Pro
$497
per month
Standard
$49
per month
Pro
$99
per month
Advanced
$399
per month
Standard Annual
$444
per year
Pro Annual
$888
per year
Offerings
Pricing Offerings
HighLevelLeadpages
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsSave 25% by choosing an annual plan (3 months free). Standard ($444), Pro ($888), Advanced (Call Us)
More Pricing Information
Community Pulse
HighLevelLeadpages
Features
HighLevelLeadpages
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
HighLevel
9.1
6 Ratings
25% above category average
Leadpages
-
Ratings
WYSIWYG email editor8.96 Ratings00 Ratings
Dynamic content9.16 Ratings00 Ratings
Ability to test dynamic content8.86 Ratings00 Ratings
Landing pages8.56 Ratings00 Ratings
A/B testing9.26 Ratings00 Ratings
Mobile optimization9.26 Ratings00 Ratings
Email deliverability reporting9.16 Ratings00 Ratings
List management9.16 Ratings00 Ratings
Triggered drip sequences9.56 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
HighLevel
9.3
6 Ratings
36% above category average
Leadpages
-
Ratings
Lead nurturing automation9.56 Ratings00 Ratings
Lead scoring and grading9.46 Ratings00 Ratings
Data quality management9.16 Ratings00 Ratings
Automated sales alerts and tasks9.26 Ratings00 Ratings
Lead segmentation and distribution9.44 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
HighLevel
9.4
6 Ratings
24% above category average
Leadpages
-
Ratings
Calendaring9.56 Ratings00 Ratings
Event/webinar marketing9.26 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
HighLevel
8.9
6 Ratings
31% above category average
Leadpages
-
Ratings
Social sharing and campaigns9.26 Ratings00 Ratings
Social profile integration8.66 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
HighLevel
9.0
6 Ratings
31% above category average
Leadpages
-
Ratings
Dashboards9.46 Ratings00 Ratings
Standard reports9.46 Ratings00 Ratings
Custom reports8.46 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
HighLevel
5.7
6 Ratings
6% above category average
Leadpages
-
Ratings
API9.16 Ratings00 Ratings
Role-based workflow & approvals9.16 Ratings00 Ratings
Customizability8.56 Ratings00 Ratings
Integration with Salesforce.com2.54 Ratings00 Ratings
Integration with Microsoft Dynamics CRM2.54 Ratings00 Ratings
Integration with SugarCRM2.54 Ratings00 Ratings
SEO and Conversion Optimization
Comparison of SEO and Conversion Optimization features of Product A and Product B
HighLevel
-
Ratings
Leadpages
1.0
2 Ratings
142% below category average
Landing page A/B testing:00 Ratings1.02 Ratings
Real-time analytics dashboard00 Ratings1.02 Ratings
SEO tools00 Ratings1.02 Ratings
Optimization recommendations00 Ratings1.02 Ratings
Best Alternatives
HighLevelLeadpages
Small Businesses
LocaliQ
LocaliQ
Score 8.8 out of 10
Zoho LandingPage
Zoho LandingPage
Score 9.4 out of 10
Medium-sized Companies
LocaliQ
LocaliQ
Score 8.8 out of 10
LocaliQ
LocaliQ
Score 8.8 out of 10
Enterprises

No answers on this topic

Adobe Marketo Engage
Adobe Marketo Engage
Score 8.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
HighLevelLeadpages
Likelihood to Recommend
9.7
(6 ratings)
1.0
(30 ratings)
Usability
9.0
(4 ratings)
9.0
(1 ratings)
Support Rating
-
(0 ratings)
6.4
(4 ratings)
User Testimonials
HighLevelLeadpages
Likelihood to Recommend
HighLevel
HighLevel is great for so many types of businesses. Basically most business will be able to find value using HighLevel. It saves a lot of time playing with multiple software. It is more affordable being that everything you need is in the one place. So it allows you to focus on growing your business and not worrying about the technology and outgrowing your current technology setup. Companies from startups to global brands capitalise on HighLevel's features and functionality. The HighLevel community is also very helpful with hundreds of thousands of worldwide users it is easy to find support and help whenever you need it.
Read full review
Leadpages
It's great if you want an easy-to-use but extremely robust tool for producing effective online marketing pages since it makes production work enjoyable and inspires fresh creativity. It also offers wonderful split-testing capabilities which can enhance marketing results. But if you're looking for an out-of-the-box collection of standardized, one-size-fits-all marketing resources, you really might want to consider looking elsewhere.
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Pros
HighLevel
  • Evolves with the times
  • Incorporate user feedback and requests in feature and product development.
  • Very Customizable
  • Cost-effective
  • Wide ranging features
Read full review
Leadpages
  • Leadpages integrates well with many of the main software that businesses use like Infusionsoft, Hubspot, Marketo, Mailchimp, GoToWebinar, and Wordpress. This allows your landing pages to be integrated well into the other processes you have with your business.
  • Leadpages makes it easy to build professional looking landing pages without having to hire someone else or have coding skills. Their drag and drop builder makes it easy enough to use and get the hang of. I particularly love the hundreds of templates they provide for you to help give you ideas and get you going faster.
  • They also have a Leadbox function that has also been super useful in being able to get other types of forms up on our website. These forms provide some functionality that our website wouldn't have had without them.
Read full review
Cons
HighLevel
  • We encounter bugs from time to time
  • Considering it's all-in-one, individual features are not as powerful as counterparts that specialize in those services
  • Loads slowly at times
Read full review
Leadpages
  • While most of the editing functions are easy to figure out, some of the finer details to get spacing, sizing, alignment and layout just right can take some trial and error if you don't have formal training in the tool. A lot of the editing tools are collapsed into sections, and finding just what you're looking for can sometimes be a challenge.
  • I don't believe the version we used had a page optimizer or optimization score, which I have seen on other landing page builders. This may be a feature of a more premium version of the tool or may have been turned off by the product manager, but it would be a helpful feature.
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Usability
HighLevel
HighLevel is a great tool, and is a real "all rounder" that helps agencies keep costs down and profits high. It really does serve the majority of marketing agency needs, but it does fall down slightly on some specialist areas, where a dedicated CRM would be best for example. It can be a little tricky to use and buggy, which does cause some frustration sometimes.
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Leadpages
I would give it a 10, for me, I love all the features. For the average person, the number of choices on a landing page could create a decision paradox. Thankfully the pre-designed landing page templates do not require a lot of decisions for a landing page newbie.
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Support Rating
HighLevel
No answers on this topic
Leadpages
Leadpages support is helpful, they also created many resources to help people create good funnels and learn about small things that matter when doing marketing. The affiliate program is good and could be something which pays for your subscription. People like Leadpages because its been recommended by many influencers participating in affiliate program and also because it just works without problems and does the job. But right now alternatives should be taken in consideration, as there are many other projects that could do it better and cheaper.
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Alternatives Considered
HighLevel
HighLevel competes with other funnel builders, automations providers and CRMs. HighLevel has a clear advantage in terms of value for money. It gives you a lot of bang for buck. We can get cheaper but you will not get all the same features and development speed as HighLevel. You can get a bit nicer page builders, email marketing tools etc but they will come at a lot more $$. So it really depends. You can spend some more $$ in HighLevel and get custom built css styling and make it look and feel the same as more $$ tools. So really you can't lose with HighLevel in the long run.
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Leadpages
I have used Mailchimp for clients, and use ActiveCampaign personally for my email marketing and have used it for clients, but prefer Leadpages for the frontend of the opt-in process because of its analytics and performance metrics. Leadpages makes it super easy to see what's performing well, without having to dive into Google Analytics or aggregate any other data. Leadpages also integrates really well with WordPress, my primary platform, with opt-in forms (wayyyy better than Mailchimp).
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Return on Investment
HighLevel
  • HighLevel has helped our business grow over the past two years by giving us a place to manage our client communication.
Read full review
Leadpages
  • Leadpages, as long as you have it set up properly, will have a quick ROI within days of your first campaign.
  • For those that are not familiar, it is probably best to hire someone to take over this part and still your ROI will be very quick, including the cost of this professional.
  • Overall, Leadpages has a very fast ROI if used and implemented in a timely manner, and used to constantly evolve what you are doing with new fresh content.
Read full review
ScreenShots

Leadpages Screenshots

Screenshot of Create your next marketing campaign the same day you think about it. Start with a landing page template, and customize it with drag and drop ease. Mobile responsive, fast loading, and conversion-focused.Screenshot of Keep your look consistent with brand colors and custom fonts.Screenshot of Build your marketing website with Leadpages. No need to work with unreliable freelancers or wait for developer delays.Screenshot of Publish faster with page and section templates. Copy sections between Leadpages assets — websites, landing pages, and pop-ups.Screenshot of Forget the complexities of WordPress and other website builders. Stay focused on what matters, and let us handle the technical side of websites.Screenshot of Connect your marketing efforts to the tools you love — direct integrations with major ESPs, CRMs, and payments included (or via Zapier).