TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    HubSpot CRM

    Score8.4 out of 10
    N/AHubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work.…

    $0

    Per Month [Unlimited Users]

    Salesforce CRM Analytics

    Score8.5 out of 10
    N/ASalesforce CRM Analytics (formerly Tableau CRM) is a cloud-based business intelligence solutions and analytics software. It provides users with automated data discovery, CRM-connected analytics, top-down views of data, augmented analytics, predictive insights, and customizable data visualization tools.

    $125

    per month

    Pricing
    HubSpot CRMSalesforce CRM Analytics
    Editions & Modules
    Free Forever
    $0
    Per Month [Unlimited Users]
    CRM Bundle
    $50
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    HubSpot CRMSalesforce CRM Analytics
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    HubSpot CRMSalesforce CRM Analytics
    Considered Both Products
    HubSpot
    Chose HubSpot CRM
    We did analyze the Salesforce CRM Analytics for our team, but all of our team members are not technical people, so they were having issues using it. So we decided to go with HubSpot CRM because our non-tech team was fine with it as well, and they were really happy with its …
    Incentivized
    Chose HubSpot CRM
    HubSpot CRM seemed way simpler and cleaner than zoho and Salesforce CRM, which needed more setup and felt bilkier for daily use. Pipedrive was decent for tracking pipelines, HubSpot offered better e-mail logging, task management, and a more seamless workflow overall. I chose …
    Incentivized
    Chose HubSpot CRM
    Best value for money and clean ui with ease of use and something which is super easy to navigate.
    Incentivized
    Chose HubSpot CRM
    I found that HubSpot CRM is the go to CRM solution on the market for sales.

    I have tried other CRMs which I often found were lacking features meaning you couldn't do half the things you wanted to, or they were on the other end of the spectrum where they were too specialised in …
    Incentivized
    Chose HubSpot CRM
    We use Apollo.io, but that's just for some sales automation. Mostly, HubSpot CRM has everything that a not-so-power user of a particular stream would ask for. You cannot go wrong with HubSpot CRM, and a very easy decision unless somebody has very specific requirements. As a …
    Incentivized
    Chose HubSpot CRM
    I used Salesforce in a previous company. It was way more complex, especially because we would receive bugs and error messages that would prevent us from fixing the issue when it was urgent, as it would cause a contract not to be sent, for example. We had a customized version …
    Incentivized
    Chose HubSpot CRM
    We felt that HubSpot CRM served us better when we were still a start up, and tailors also very well to scale ups. We felt Monday was a tool more for start ups that wanted a CRM and project management tool at the same time, which wasn't what we were looking for. Salesforce CRM …
    Incentivized
    Chose HubSpot CRM
    I honestly believe that the examples I've shared are more complete and developed. But even more, I believe they're more attractive to the eye and user friendly, which adds a lot of value when it comes to a platform which will be used by many different teams and people who are …
    Incentivized
    Chose HubSpot CRM
    Comparing all the CRMs, HubSpot has excellent third-party integration tools that can get you integrated with any native app within seconds and let you sync all the data instantly. The deal pipeline is well synchronized to help you prioritize deals and send contracts to win the …
    Incentivized
    Chose HubSpot CRM
    In my opinion, HubSpot CRM had greater functionality than Pipedrive and Zoho. It's also more expensive. It's less expensive and easier to implement compared to Salesforce.
    Incentivized
    Chose HubSpot CRM
    Analytics is what sets HS apart, as well as not having to customize the software so much.
    Incentivized
    Salesforce
    Chose Salesforce CRM Analytics
    I ultimately went with Salesforce because I needed to get started fast and I was already familiar with the software. I did end up renewing my contract for another year because I didn't have time to fully evaluate other software. However, I've done demos with competitors and …
    Incentivized
    Key User Insights
    Would buy again
    97%
    Would buy again
    1607 Answers
    73%
    Would buy again
    8 Answers
    Delivers good value for the price
    97%
    Delivers good value for the price
    1204 Answers
    89%
    Delivers good value for the price
    8 Answers
    Happy with the feature set
    97%
    Happy with the feature set
    1617 Answers
    91%
    Happy with the feature set
    10 Answers
    Lived up to sales and marketing promises
    98%
    Lived up to sales and marketing promises
    1040 Answers
    100%
    Lived up to sales and marketing promises
    11 Answers
    Implementation went as expected
    94%
    Implementation went as expected
    1010 Answers
    90%
    Implementation went as expected
    9 Answers
    Features
    HubSpot CRMSalesforce CRM Analytics
    Sales Force Automation
    Comparison of Sales Force Automation features of HubSpot CRM and Salesforce CRM Analytics
    Feature
    HubSpot CRM
    8.0
    1716 Ratings
    2% above category average
    Salesforce CRM Analytics
    -
    Ratings
    Customer data management / contact management8.91661 Ratings00 Ratings
    Workflow management8.41631 Ratings00 Ratings
    Territory management4.9184 Ratings00 Ratings
    Opportunity management8.41563 Ratings00 Ratings
    Integration with email client (e.g., Outlook or Gmail)8.71680 Ratings00 Ratings
    Contract management7.9185 Ratings00 Ratings
    Quote & order management7.81152 Ratings00 Ratings
    Interaction tracking8.81623 Ratings00 Ratings
    Channel / partner relationship management8.2186 Ratings00 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of HubSpot CRM and Salesforce CRM Analytics
    Feature
    HubSpot CRM
    8.0
    1157 Ratings
    4% above category average
    Salesforce CRM Analytics
    -
    Ratings
    Case management8.31085 Ratings00 Ratings
    Call center management7.7927 Ratings00 Ratings
    Help desk management8.1993 Ratings00 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of HubSpot CRM and Salesforce CRM Analytics
    Feature
    HubSpot CRM
    8.9
    1513 Ratings
    14% above category average
    Salesforce CRM Analytics
    -
    Ratings
    Lead management8.91439 Ratings00 Ratings
    Email marketing8.91452 Ratings00 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of HubSpot CRM and Salesforce CRM Analytics
    Feature
    HubSpot CRM
    8.1
    1567 Ratings
    5% above category average
    Salesforce CRM Analytics
    -
    Ratings
    Task management8.31510 Ratings00 Ratings
    Billing and invoicing management7.8804 Ratings00 Ratings
    Reporting8.31403 Ratings00 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of HubSpot CRM and Salesforce CRM Analytics
    Feature
    HubSpot CRM
    8.2
    1538 Ratings
    7% above category average
    Salesforce CRM Analytics
    -
    Ratings
    Forecasting8.01220 Ratings00 Ratings
    Pipeline visualization8.51475 Ratings00 Ratings
    Customizable reports8.31432 Ratings00 Ratings
    Customization
    Comparison of Customization features of HubSpot CRM and Salesforce CRM Analytics
    Feature
    HubSpot CRM
    8.0
    1470 Ratings
    5% above category average
    Salesforce CRM Analytics
    -
    Ratings
    Custom fields8.81450 Ratings00 Ratings
    Custom objects8.71269 Ratings00 Ratings
    Scripting environment6.3132 Ratings00 Ratings
    API for custom integration8.41045 Ratings00 Ratings
    Security
    Comparison of Security features of HubSpot CRM and Salesforce CRM Analytics
    Feature
    HubSpot CRM
    9.0
    1430 Ratings
    7% above category average
    Salesforce CRM Analytics
    -
    Ratings
    Single sign-on capability9.01295 Ratings00 Ratings
    Role-based user permissions9.01374 Ratings00 Ratings
    Social CRM
    Comparison of Social CRM features of HubSpot CRM and Salesforce CRM Analytics
    Feature
    HubSpot CRM
    8.0
    984 Ratings
    6% above category average
    Salesforce CRM Analytics
    -
    Ratings
    Social data8.0972 Ratings00 Ratings
    Social engagement8.1960 Ratings00 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of HubSpot CRM and Salesforce CRM Analytics
    Feature
    HubSpot CRM
    8.1
    1102 Ratings
    7% above category average
    Salesforce CRM Analytics
    -
    Ratings
    Marketing automation8.41104 Ratings00 Ratings
    Compensation management7.8728 Ratings00 Ratings
    Platform
    Comparison of Platform features of HubSpot CRM and Salesforce CRM Analytics
    Feature
    HubSpot CRM
    7.9
    1293 Ratings
    4% above category average
    Salesforce CRM Analytics
    -
    Ratings
    Mobile access7.91302 Ratings00 Ratings
    BI Standard Reporting
    Comparison of BI Standard Reporting features of HubSpot CRM and Salesforce CRM Analytics
    Feature
    HubSpot CRM
    -
    Ratings
    Salesforce CRM Analytics
    7.8
    48 Ratings
    5% below category average
    Pixel Perfect reports00 Ratings7.541 Ratings
    Customizable dashboards00 Ratings8.548 Ratings
    Report Formatting Templates00 Ratings7.546 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of HubSpot CRM and Salesforce CRM Analytics
    Feature
    HubSpot CRM
    -
    Ratings
    Salesforce CRM Analytics
    7.8
    49 Ratings
    3% below category average
    Drill-down analysis00 Ratings8.548 Ratings
    Formatting capabilities00 Ratings7.548 Ratings
    Integration with R or other statistical packages00 Ratings7.537 Ratings
    Report sharing and collaboration00 Ratings7.546 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of HubSpot CRM and Salesforce CRM Analytics
    Feature
    HubSpot CRM
    -
    Ratings
    Salesforce CRM Analytics
    8.1
    47 Ratings
    1% below category average
    Publish to Web00 Ratings9.037 Ratings
    Publish to PDF00 Ratings7.044 Ratings
    Report Versioning00 Ratings8.543 Ratings
    Report Delivery Scheduling00 Ratings8.540 Ratings
    Delivery to Remote Servers00 Ratings7.534 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of HubSpot CRM and Salesforce CRM Analytics
    Feature
    HubSpot CRM
    -
    Ratings
    Salesforce CRM Analytics
    7.4
    45 Ratings
    8% below category average
    Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings8.042 Ratings
    Location Analytics / Geographic Visualization00 Ratings6.540 Ratings
    Predictive Analytics00 Ratings7.042 Ratings
    Pattern Recognition and Data Mining00 Ratings8.02 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of HubSpot CRM and Salesforce CRM Analytics
    Feature
    HubSpot CRM
    -
    Ratings
    Salesforce CRM Analytics
    9.0
    48 Ratings
    6% above category average
    Multi-User Support (named login)00 Ratings9.046 Ratings
    Role-Based Security Model00 Ratings8.546 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)00 Ratings9.042 Ratings
    Report-Level Access Control00 Ratings9.02 Ratings
    Single Sign-On (SSO)00 Ratings9.541 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of HubSpot CRM and Salesforce CRM Analytics
    Feature
    HubSpot CRM
    -
    Ratings
    Salesforce CRM Analytics
    6.7
    45 Ratings
    15% below category average
    Responsive Design for Web Access00 Ratings7.543 Ratings
    Mobile Application00 Ratings7.034 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile00 Ratings6.539 Ratings
    Application Program Interfaces (APIs) / Embedding
    Comparison of Application Program Interfaces (APIs) / Embedding features of HubSpot CRM and Salesforce CRM Analytics
    Feature
    HubSpot CRM
    -
    Ratings
    Salesforce CRM Analytics
    8.2
    33 Ratings
    6% above category average
    REST API00 Ratings8.031 Ratings
    Javascript API00 Ratings8.529 Ratings
    iFrames00 Ratings8.525 Ratings
    Java API00 Ratings8.528 Ratings
    Themeable User Interface (UI)00 Ratings7.528 Ratings
    Customizable Platform (Open Source)00 Ratings8.527 Ratings
    Best Alternatives
    HubSpot CRMSalesforce CRM Analytics
    Small Businesses
    Salesflare
    Score10 out of 10
    Cyfe
    Score4 out of 10
    Medium-sized Companies
    Kintone
    Score9.7 out of 10
    Qlik Cloud Analytics (Qlik Sense)
    Score8.1 out of 10
    Enterprises
    Oracle Sales
    Score8.9 out of 10
    Jaspersoft Community Edition
    Score7 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    HubSpot CRMSalesforce CRM Analytics
    Likelihood to Recommend
    8.6
    (1771 ratings)
    9.1
    (51 ratings)
    Likelihood to Renew
    9.9
    (32 ratings)
    -
    (0 ratings)
    Usability
    8.4
    (1619 ratings)
    8.5
    (10 ratings)
    Availability
    8.2
    (1 ratings)
    -
    (0 ratings)
    Performance
    6.4
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (25 ratings)
    7.7
    (6 ratings)
    Implementation Rating
    7.3
    (9 ratings)
    6.0
    (1 ratings)
    Configurability
    4.5
    (1 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    5.5
    (1 ratings)
    -
    (0 ratings)
    Data Sharing and Collaboration
    -
    (0 ratings)
    8.1
    (41 ratings)
    Data Sources
    -
    (0 ratings)
    7.7
    (41 ratings)
    Ease of integration
    7.3
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    7.3
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    6.4
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.3
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    HubSpot CRMSalesforce CRM Analytics
    Likelihood to Recommend
    HubSpot
    I think HubSpot CRM is really worth it for small to large organizations who have at least 5 sales people. You really get more use out of the program the larger your sales team is. HubSpot CRM is such a robust program it does take time to learn and you need to be prepared to scale with it for years. You will be better at utilizing it after year 2 than year 1 for sure.
    Incentivized
    Read full review
    Salesforce
    For us it really comes down to that book management and next best contact for our advisors. When we're thinking about a book of business that may range, depending on the advisor, from 400 clients to a thousand clients, how do they really optimize their time? Who do they call next? Who do they work with to make sure not only they're keeping those clients engaged, they're not leaving the firm going to other advisors who they haven't talked to in a while who might need their attention. That's really where that CRM analytics is really proven pretty powerful for us.
    Incentivized
    Read full review
    Pros
    HubSpot
    • With a unified workflow, we can effortlessly update contact records, generate sales deals, and dispatch personalized marketing emails.
    • With Breeze AI, I can easily automate tasks by giving it the proper prompt. It doesn’t generate random text. It helps in managing tasks.
    Incentivized
    Read full review
    Salesforce
    • Interactive Dashboards, it [consists] of wide variety of charts
    • Data from different sources can be easily integrated with it
    • Security, it provides easy way to secure and share the information with the users
    • Support actions like opening hyperlink etc
    • Almost everything can be done from configuration
    • Data can easily be managed from dataflow.
    Incentivized
    Read full review
    Cons
    HubSpot
    • The mobile app could be better. It is fine for quick updates or checking something on the go, but it feels limited compared to the desktop version.
    • In my time of using Hubspot, the dashboard UI has changed twice I think, and it certainly isn't helpful when you're trying to get used a new view entirely.
    • I have observed HubSpot CRM sometimes has issues with large lists, and shows incorrect number on the list page versus the detail page.
    • Search can be improved, because sometimes it misbehaves or doesn't show what is expected.
    Incentivized
    Read full review
    Salesforce
    • Implementation takes time and resources. It is a heavy lift to implement and at first, it can take a little bit of time to understand what you are looking at. But once it's implemented it's easy to get started.
    • Without any BI expertise or resources available to your organization, the implementation of this is difficult. If you aren't used to BI tools and don't have an expert in house, the terminology can be difficult to understand at first.
    • Their support is not on hand to help you if you encounter any issues, at least not on all the plans or the basic plans. Real-time support service is an add-on, so you'll need to be patient if you require help or pay extra money.
    • More functionality for the tool is needed to compete with other heavyweights in the arena like Tableau, Qlik, and Microstrategy. Still lacks the robustness, functionality, and flexibility other competing products possess.
    Incentivized
    Read full review
    Likelihood to Renew
    HubSpot
    Thus far, our company has found HubSpot CRM to be a reliable service that serves its purpose well: a centralized business contacts database, accessible remotely, with a simple and visually-pleasing interface. Issues are non-existent or resolved quickly, and when the service is experiencing interruptions, notifications and/or updates are sent regularly.
    Incentivized
    Read full review
    Salesforce
    No answers on this topic
    Usability
    HubSpot
    There is a steep learning curve with HubSpot compared to more rigid Client/Case Management APIs. The platform's openness can be overwhelming to navigate and to teach to those who are technologically challenged. Once you learn the navigation and the tools needed to complete tasks, it becomes easier. There was a lot of clutter on the navigation menu. If your subscription doesn't give you access to a tool, you should be able to deactivate it or remove it from the navigation, which could reduce the platform's overwhelming nature.
    Incentivized
    Read full review
    Salesforce
    For someone who don't have coding background, this could be a useful tool and fairly easy to learn and use given the good support. However, if you know other open source tools, it would be much easier to use the other tools and the knowledge is more transferable in the future.
    Incentivized
    Read full review
    Support Rating
    HubSpot
    Because when I needed help HubSpot responded immediately and provided me with the information I needed which enabled me to realize that HubSpot was even more customizable and easier to use than I thought! And I already thought HubSpot was very user friendly and easy to use, and then Support showed me how to manipulate the settings, columns and the appearance of the tool.
    Incentivized
    Read full review
    Salesforce
    I was not able to be in interaction much with Salesforce support team since every feature works the way it should be working. So far I have not experienced any bug or major glitches that would delay the result of my work and performance. There is also a hotline in our company for Salesforce issue but so far I have not used it.
    Incentivized
    Read full review
    Implementation Rating
    HubSpot
    If you've had any prior experience with cloud based marketing automation or group communication tools, you can do the implementation without paid outside support. Though getting to a SLA (service level agreement) would be best achieved with the help of a third party who can facilitate
    Incentivized
    Read full review
    Salesforce
    An implementation partner would certainly result in greater output in a more efficient amount of time. However, I have found implementation partners to be extremely expensive for the output received (at least working for a non-profit company they are frequently unaffordable). Internal implementation does help with usable output though since internal knowledge would better know the data architecture and business processes
    Incentivized
    Read full review
    Alternatives Considered
    HubSpot
    Our team and senior managers deemed these products worth reviewing and requested that every team assess them, enabling our company to make an informed decision about the software to purchase. Everybody checked, and a survey was conducted among all those employees. We received the most votes for HubSpot CRM, as most employees preferred it.
    Incentivized
    Read full review
    Salesforce
    Tableau is the absolute top of the class when it comes to business intelligence, but it doesn't make sense for every business case. In our case, we needed a simple data visualization platform for our CRM platform and sales pipeline. Salesforce Analytics, while nowhere near as robust, did the job we needed it to do perfectly in a significantly more cost-effective manner.
    Incentivized
    Read full review
    Return on Investment
    HubSpot
    • When the decision came to explore a platform that would migrate our data and leave the transition as seamless as I would like to see more native options for automation possible, a number of products were suggested. Once we saw HubSpot CRM we knew it was for us. My division were the trial usage group...which has led to enterprise adoption and we couldn't be happier.
    • I wish I could say that the support team has been awesome... but we haven't needed to utilize them, which is a testimony in its own right. The couple of minor issues we had were largely user education issues and were quickly handled.
    • The commitment the entire HubSpot team has for, not just their clients, but anyone in business that is open to learn resonates with everything they do. I subscribed to their blog and the free resources they deliver is truly amazing and they deserve kudos.
    Incentivized
    Read full review
    Salesforce
    • I would say it's been positive just because as a company, anyone that has access to it can go in there and pull any company information and we're very up to date then on all of our client base. So I would say it's been a very positive impact.
    Incentivized
    Read full review
    ScreenShots

    HubSpot CRM Screenshots

    Screenshot of Store, track, manage, and report on the deals (sometimes referred to as “opportunities”) your sales team is working.Screenshot of Our contact record enables your team to record and retrieve information on anyone your business interacts with, helping everyone to stay on the same page.Screenshot of The product library gives you visibility into the goods and services you sell, then associates them with individual deals. With products, you can easily track what you're selling to your customers and from what channels.