HubSpot CRM vs. Tableau Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HubSpot CRM
Score 8.4 out of 10
N/A
HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work.…
$0
Per Month [Unlimited Users]
Tableau Cloud
Score 8.0 out of 10
N/A
Tableau Cloud (formerly Tableau Online) is a self-service analytics platform that is fully hosted in the cloud. Tableau Cloud enables users to publish dashboards and invite colleagues to explore hidden opportunities with interactive visualizations and accurate data, from any browser or mobile device.
$15
per month per user
Pricing
HubSpot CRMTableau Cloud
Editions & Modules
Free Forever
$0
Per Month [Unlimited Users]
CRM Bundle
$50
per month
Tableau Viewer
$15
per month billed annually per user
Enterprise Viewer
$35
per month billed annually per user
Tableau Explorer
$42
per month billed annually per user
Enterprise Explorer
$70
per month billed annually per user
Tableau Creator
$75
per month billed annually per user
Enterprise Creator
$115
per month billed annually per user
Tableau+
Contact Sales
Offerings
Pricing Offerings
HubSpot CRMTableau Cloud
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
HubSpot CRMTableau Cloud
Considered Both Products
HubSpot CRM
Chose HubSpot CRM
HubSpot CRM offers a user-friendly interface and robust marketing tools, making it ideal for small to medium-sized businesses. Salesforce Essentials, while powerful, can be more complex and better suited for larger organizations. We chose HubSpot CRM for its simplicity, …
Chose HubSpot CRM
HubSpot CRM consistently outperforms Salesforce in my experience. While both platforms offer robust features, HubSpot excels in terms of user-friendliness and intuitiveness. It simplifies complex tasks with its automation capabilities and provides an easy-to-navigate interface, …
Chose HubSpot CRM
HubSpot is much more user friendly compared to Dynamics 365, which was one of the major reasons the company has entirely switched over to it in some divisions, with the rest of the company switching over to it soon. With HubSpot's CRM, it is much easier to search for particular …
Tableau Cloud

No answer on this topic

Features
HubSpot CRMTableau Cloud
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
HubSpot CRM
8.1
1659 Ratings
3% above category average
Tableau Cloud
-
Ratings
Customer data management / contact management9.01597 Ratings00 Ratings
Workflow management8.51566 Ratings00 Ratings
Territory management4.9184 Ratings00 Ratings
Opportunity management8.61501 Ratings00 Ratings
Integration with email client (e.g., Outlook or Gmail)8.71615 Ratings00 Ratings
Contract management7.9185 Ratings00 Ratings
Quote & order management8.21099 Ratings00 Ratings
Interaction tracking8.71559 Ratings00 Ratings
Channel / partner relationship management8.2186 Ratings00 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
HubSpot CRM
8.0
1116 Ratings
4% above category average
Tableau Cloud
-
Ratings
Case management8.41038 Ratings00 Ratings
Call center management7.7892 Ratings00 Ratings
Help desk management8.1952 Ratings00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
HubSpot CRM
8.7
1467 Ratings
11% above category average
Tableau Cloud
-
Ratings
Lead management8.91385 Ratings00 Ratings
Email marketing8.61397 Ratings00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
HubSpot CRM
8.2
1517 Ratings
6% above category average
Tableau Cloud
-
Ratings
Task management8.41450 Ratings00 Ratings
Billing and invoicing management8.0763 Ratings00 Ratings
Reporting8.31345 Ratings00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
HubSpot CRM
8.3
1485 Ratings
8% above category average
Tableau Cloud
-
Ratings
Forecasting8.11172 Ratings00 Ratings
Pipeline visualization8.51412 Ratings00 Ratings
Customizable reports8.21370 Ratings00 Ratings
Customization
Comparison of Customization features of Product A and Product B
HubSpot CRM
8.0
1419 Ratings
4% above category average
Tableau Cloud
-
Ratings
Custom fields8.51390 Ratings00 Ratings
Custom objects8.51211 Ratings00 Ratings
Scripting environment6.3132 Ratings00 Ratings
API for custom integration8.5992 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
HubSpot CRM
9.0
1377 Ratings
7% above category average
Tableau Cloud
-
Ratings
Single sign-on capability9.01235 Ratings00 Ratings
Role-based user permissions8.91314 Ratings00 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
HubSpot CRM
8.0
947 Ratings
7% above category average
Tableau Cloud
-
Ratings
Social data7.9929 Ratings00 Ratings
Social engagement8.1916 Ratings00 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
HubSpot CRM
8.2
1059 Ratings
9% above category average
Tableau Cloud
-
Ratings
Marketing automation8.51052 Ratings00 Ratings
Compensation management7.9695 Ratings00 Ratings
Platform
Comparison of Platform features of Product A and Product B
HubSpot CRM
8.0
1247 Ratings
5% above category average
Tableau Cloud
-
Ratings
Mobile access8.01247 Ratings00 Ratings
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
HubSpot CRM
-
Ratings
Tableau Cloud
7.6
74 Ratings
7% below category average
Pixel Perfect reports00 Ratings7.756 Ratings
Customizable dashboards00 Ratings8.774 Ratings
Report Formatting Templates00 Ratings6.563 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
HubSpot CRM
-
Ratings
Tableau Cloud
7.6
74 Ratings
6% below category average
Drill-down analysis00 Ratings8.674 Ratings
Formatting capabilities00 Ratings7.271 Ratings
Integration with R or other statistical packages00 Ratings6.247 Ratings
Report sharing and collaboration00 Ratings8.672 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
HubSpot CRM
-
Ratings
Tableau Cloud
7.7
72 Ratings
7% below category average
Publish to Web00 Ratings8.568 Ratings
Publish to PDF00 Ratings7.567 Ratings
Report Versioning00 Ratings7.655 Ratings
Report Delivery Scheduling00 Ratings8.559 Ratings
Delivery to Remote Servers00 Ratings6.538 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
HubSpot CRM
-
Ratings
Tableau Cloud
7.8
70 Ratings
2% below category average
Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings8.267 Ratings
Location Analytics / Geographic Visualization00 Ratings8.266 Ratings
Predictive Analytics00 Ratings7.757 Ratings
Pattern Recognition and Data Mining00 Ratings7.26 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
HubSpot CRM
-
Ratings
Tableau Cloud
8.4
69 Ratings
1% below category average
Multi-User Support (named login)00 Ratings8.363 Ratings
Role-Based Security Model00 Ratings7.756 Ratings
Multiple Access Permission Levels (Create, Read, Delete)00 Ratings8.559 Ratings
Report-Level Access Control00 Ratings8.77 Ratings
Single Sign-On (SSO)00 Ratings8.654 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
HubSpot CRM
-
Ratings
Tableau Cloud
7.5
59 Ratings
3% below category average
Responsive Design for Web Access00 Ratings7.457 Ratings
Mobile Application00 Ratings7.744 Ratings
Dashboard / Report / Visualization Interactivity on Mobile00 Ratings7.851 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
HubSpot CRM
-
Ratings
Tableau Cloud
6.9
41 Ratings
11% below category average
REST API00 Ratings7.836 Ratings
Javascript API00 Ratings7.234 Ratings
iFrames00 Ratings6.833 Ratings
Java API00 Ratings5.629 Ratings
Themeable User Interface (UI)00 Ratings6.735 Ratings
Customizable Platform (Open Source)00 Ratings7.232 Ratings
Best Alternatives
HubSpot CRMTableau Cloud
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
Yellowfin
Yellowfin
Score 8.7 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.1 out of 10
Reveal
Reveal
Score 10.0 out of 10
Enterprises
Creatio
Creatio
Score 9.1 out of 10
Kyvos Semantic Layer
Kyvos Semantic Layer
Score 9.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
HubSpot CRMTableau Cloud
Likelihood to Recommend
8.5
(1701 ratings)
9.3
(75 ratings)
Likelihood to Renew
10.0
(31 ratings)
-
(0 ratings)
Usability
8.4
(1550 ratings)
8.7
(28 ratings)
Availability
8.2
(1 ratings)
-
(0 ratings)
Performance
6.4
(1 ratings)
-
(0 ratings)
Support Rating
5.8
(24 ratings)
8.7
(20 ratings)
Implementation Rating
7.4
(9 ratings)
-
(0 ratings)
Configurability
4.5
(1 ratings)
-
(0 ratings)
Contract Terms and Pricing Model
5.5
(1 ratings)
-
(0 ratings)
Ease of integration
7.3
(1 ratings)
-
(0 ratings)
Product Scalability
7.3
(1 ratings)
-
(0 ratings)
Vendor post-sale
6.4
(1 ratings)
-
(0 ratings)
Vendor pre-sale
7.3
(1 ratings)
-
(0 ratings)
User Testimonials
HubSpot CRMTableau Cloud
Likelihood to Recommend
HubSpot
I am giving it a 9 rating out of 10 because it has saved my job and helped my team to cracks very big deals. Last year, we were supposed to give a presentation to a client as we were about to sign him for a project. The client asked for our numbers in a real meeting, but we hadn't prepared them for our presentation. I logged in to HubSpot CRM and created a small report that included the relevant numbers. This turned out to be a very good decision for our company, as we subsequently signed that client.
Read full review
Tableau
If you're using Tableau as the primary BI tool, then Tableau Cloud is well suited to publish and share the results with a wide(r) audience. It is well suited for various degrees of self-service proficiency, from pure consumers of analytical work to more advanced users who can use web editing for smaller or larger adjustments, and even for desktop power users who will publish their work to Tableau Cloud. It has many good ways to organize the content and make it easily accessible via search, favorites, folders, collections ("playlists for your data"), or history ("recents"). It might not be ideally suited if there are many on-prem sources to be used (even though there are options to connect them) or if you have very special requirements regarding custom server setup, which is limited in a shared cloud environment like Tableau Cloud.
Read full review
Pros
HubSpot
  • Timeline view and conversation log is extremely helpful and an underrated feature; this is in addition to the entire user profile view.
  • Task management is simple but effective.
  • Deal and company tracking with stakeholder management inside companies / deals is very handy; we know what is happening even though we might not be directly working on it.
  • Gmail integration is quite smooth along with email tracking.
Read full review
Tableau
  • Tableau Online is completely cloud based and that's why the reports and dashboards are accessible even on the go. One doesn't always need to access the office laptop to access the reports.
  • The visualizations are interactive and one can quickly change the level at which they want to view the information. For example, one person might be more interested in looking at the country level performances rather than client level. This is intuitive and one doesn't need to create multiple reports for the same.
  • The feature to ask questions in plain vanilla English language is great and helpful. For quick adhoc fact checks one can simply type what they are looking for and the Natural Language Programming algorithms under the hood parse the query, interpret it and then fetch the results accordingly in a visual form.
Read full review
Cons
HubSpot
  • More of an integration issue I think than a problem with HubSpot CRM, but we have AirCall integrated for direct phone lines and synching with individual users for outbound calls. Opening Aircall to make an outbound call automatically generates a new client - unattached to a company record as an orphan.
  • Historical records with activities is awesome but when creating a deal it isn't always a choice to capture last 30 days of history. When it is an option and you click to add that to a deal you can see all the activity items and people who have done anything with the "file".
  • I would like to see more native options for automation.
Read full review
Tableau
  • Can be a steep learning curve for new users
  • Modeling and building algorithms aren't always intuitive and take some testing/retesting to ensure it's working as it should
  • Inability to integrate easily with our HRIS platform. Reports are pulled from HRIS at various intervals and uploaded into Tableau
Read full review
Likelihood to Renew
HubSpot
Thus far, our company has found HubSpot CRM to be a reliable service that serves its purpose well: a centralized business contacts database, accessible remotely, with a simple and visually-pleasing interface. Issues are non-existent or resolved quickly, and when the service is experiencing interruptions, notifications and/or updates are sent regularly.
Read full review
Tableau
No answers on this topic
Usability
HubSpot
I am giving it this rating because it has helped us keep track of leads, it saved us a lot of time by automating tasks, and it makes it easy for different teams to work together. It is user-friendly and has improved our approach to communicating with customers and closing deals.
Read full review
Tableau
Based on comments from our clients, I awarded it this grade. Non-technical customers frequently compliment us on the ease with which they can utilize Tableau Online. Usability is rarely a source of contention amongst our customers. Few complaints have come from me as a user of our internal products.
Read full review
Support Rating
HubSpot
Because when I needed help HubSpot responded immediately and provided me with the information I needed which enabled me to realize that HubSpot was even more customizable and easier to use than I thought! And I already thought HubSpot was very user friendly and easy to use, and then Support showed me how to manipulate the settings, columns and the appearance of the tool.
Read full review
Tableau
I have not had any issues that require customer support from Tableau at this time, which speaks well to Tableau. I have taken an online course with Tableau and it was very professional and well done, so based on that I would assume a similar level of quality for their customer service.
Read full review
Implementation Rating
HubSpot
If you've had any prior experience with cloud based marketing automation or group communication tools, you can do the implementation without paid outside support. Though getting to a SLA (service level agreement) would be best achieved with the help of a third party who can facilitate
Read full review
Tableau
No answers on this topic
Alternatives Considered
HubSpot
We've been using Hubspot for years and don't foresee making any changes away from it. It has been fully integrated into how our business operates. We ultimately selected HubSpot CRM because it had all the features and functions that our marketing, sales, and operations teams wanted. And it offered those features and functions at the right price point for our organization.
Read full review
Tableau
In determining whether to go with Tableau Online versus Alteryx, two important factors stood out in determining our go-to solution. First, while Alteryx is an impressive tool for data cleansing, it did not stack up in terms of data visualization capabilities. Tableau, on the other hand, provided us everything we needed in terms of visualizing our data and analytics. The second factor is cost. Well neither solution would be considered cheap, Tableau was the more cost effective solution for our needs.
Read full review
Return on Investment
HubSpot
  • We were able to track good quality leads and push them to closure.
  • The leads were contacted within 24 hours so lead drops were minimum.
  • The sales and marketing team were accountable for generating leads and driving revenue becasue of AI-generated Targets.
Read full review
Tableau
  • When we release new products, we are now able to quickly see data and toggle between current periods and previous to see performance
  • Generating new reports requires less IT time to build
  • Data can be shared across many different device types
  • We now have integration where our customers can extract data from our software more easily-this was a big ask from our customers
Read full review
ScreenShots

HubSpot CRM Screenshots

Screenshot of Store, track, manage, and report on the deals (sometimes referred to as “opportunities”) your sales team is working.Screenshot of Our contact record enables your team to record and retrieve information on anyone your business interacts with, helping everyone to stay on the same page.Screenshot of The product library gives you visibility into the goods and services you sell, then associates them with individual deals. With products, you can easily track what you're selling to your customers and from what channels.