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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    IBM Watson Discovery

    Score9 out of 10
    N/AIBM offers Watson Discovery, a natural language processing (NLP) application with options to measure sentiment, detect entities, semantic roles, and other concepts.N/A

    VWO

    Score8.2 out of 10
    N/AVWO is an A/B testing and conversion optimization platform that enables growing businesses to conduct qualitative and quantitative visitor research, build an experimentation roadmap and run continuous experiments on their digital properties. With its 5 capabilities Plan, Track, Test, Analyze, and Target, it brings the entire CRO (conversion rate optimization) process at one place. VWO helps online businesses follow the process- and data-driven conversion…

    $49

    per month

    Pricing
    IBM Watson DiscoveryVWO
    Editions & Modules
    No answers on this topic
    Subscription
    $99.00
    per month
    TESTING
    Get a Demo
    The classic VWO A/B testing solution
    CONVERSION OPTIMIZATION
    Get a Demo
    The all-in-one platform for all your optimization needs
    ENTERPRISE
    Get a Demo
    Customized solution with advanced AB testing and conversion optimization capabilities
    Offerings
    Pricing Offerings
    IBM Watson DiscoveryVWO
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    IBM Watson DiscoveryVWO
    Considered Both Products
    IBM
    No answer on this topic
    Wingify Pvt Ltd
    No answer on this topic
    Key User Insights
    Would buy again
    81%
    Would buy again
    21 Answers
    100%
    Would buy again
    9 Answers
    Delivers good value for the price
    74%
    Delivers good value for the price
    14 Answers
    100%
    Delivers good value for the price
    8 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    26 Answers
    100%
    Happy with the feature set
    9 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    18 Answers
    100%
    Lived up to sales and marketing promises
    8 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    23 Answers
    100%
    Implementation went as expected
    7 Answers
    Features
    IBM Watson DiscoveryVWO
    Testing and Experimentation
    Comparison of Testing and Experimentation features of IBM Watson Discovery and VWO
    Feature
    IBM Watson Discovery
    -
    Ratings
    VWO
    7.5
    11 Ratings
    11% below category average
    a/b experiment testing00 Ratings8.21 Ratings
    Split URL testing00 Ratings9.11 Ratings
    Multivariate testing00 Ratings8.011 Ratings
    Multi-page/funnel testing00 Ratings6.41 Ratings
    Cross-browser testing00 Ratings8.21 Ratings
    Test significance00 Ratings7.31 Ratings
    Visual / WYSIWYG editor00 Ratings7.31 Ratings
    Advanced code editor00 Ratings9.11 Ratings
    Visitor recordings00 Ratings6.41 Ratings
    Preview mode00 Ratings6.41 Ratings
    Test duration calculator00 Ratings6.41 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of IBM Watson Discovery and VWO
    Feature
    IBM Watson Discovery
    -
    Ratings
    VWO
    8.2
    1 Ratings
    7% below category average
    Standard visitor segmentation00 Ratings9.11 Ratings
    Behavioral visitor segmentation00 Ratings7.31 Ratings
    Traffic allocation control00 Ratings9.11 Ratings
    Website personalization00 Ratings7.31 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of IBM Watson Discovery and VWO
    Feature
    IBM Watson Discovery
    -
    Ratings
    VWO
    7.0
    1 Ratings
    21% below category average
    Heatmap tool00 Ratings6.41 Ratings
    Click analytics00 Ratings6.41 Ratings
    Scroll maps00 Ratings6.41 Ratings
    Conversion tracking00 Ratings8.21 Ratings
    Goal tracking00 Ratings8.21 Ratings
    Test reporting00 Ratings7.31 Ratings
    Results segmentation00 Ratings5.51 Ratings
    Experiments results dashboard00 Ratings8.21 Ratings
    Best Alternatives
    IBM Watson DiscoveryVWO
    Small Businesses
    Elasticsearch
    Score8.5 out of 10
    Google Optimize
    Score6.7 out of 10
    Medium-sized Companies
    Elasticsearch
    Score8.5 out of 10
    AB Tasty
    Score8.6 out of 10
    Enterprises
    Amazon CloudSearch
    Score8.5 out of 10
    Google Content Experiments (discontinued)
    Score7.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    IBM Watson DiscoveryVWO
    Likelihood to Recommend
    8.3
    (26 ratings)
    7.7
    (108 ratings)
    Likelihood to Renew
    9.1
    (2 ratings)
    8.7
    (20 ratings)
    Usability
    4.8
    (3 ratings)
    8.7
    (5 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (3 ratings)
    Performance
    -
    (0 ratings)
    8.2
    (1 ratings)
    Support Rating
    10.0
    (2 ratings)
    9.1
    (4 ratings)
    Online Training
    -
    (0 ratings)
    6.4
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.1
    (3 ratings)
    Configurability
    -
    (0 ratings)
    8.2
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    3.6
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    8.2
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    8.2
    (1 ratings)
    User Testimonials
    IBM Watson DiscoveryVWO
    Likelihood to Recommend
    IBM
    Overall, IBM Watson Discovery is an amazing technology that we use with our clients to address various business problems, but the biggest challenge has always been about ingesting, analyzing, enriching, and searching huge collections of documents and allowing our end users and SMEs to be able to search for what they need to reduce the time and efforts spent daily on a manual search through various collections of documents. We have successfully managed to reduce manual work by over 80%, and now our SMEs are being used for the skills they have to gather insights rather than do manual work.
    Incentivized
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    Wingify Pvt Ltd
    It works better for either small or big companies because small companies can start with the free plan which is very decent and has everything they need. Also for big companies who get the best paid plans they get a lot of premium functionalities, the insight module, outstanding reports. But for medium size companies who can only afford the basic paid plan, it may not be the best tool as it is very limited. For example, they cannot analize a/b tests for new and ruturning visitors, neither based on the users device category.
    Incentivized
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    Pros
    IBM
    • It is an excellently fast platform with documents and the answers to queries.
    • With automation learning beneficial as it saves time.
    • When searching for a document, everything stays located and easy to find.
    • Acceptance of various documents.
    • It has a quite comfortable Technical support, always available when required.
    Incentivized
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    Wingify Pvt Ltd
    • VWO is pretty easy to implement on websites and doesn't require a heavy technology lift
    • The VWO interface is pretty intuitive and let's non-technical users make variants for testing
    • The VWO reporting dashboard is excellent for determining statistical significance and understanding whether differences in conversion rates are meaningful or not
    Incentivized
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    Cons
    IBM
    • I believe AI should be more flexible about providing data. However, it's understandable that you need to provide the details you need in a more specific and detailed way.
    • The interface could use more tweaking. Being new to the program, it was kind of hard to navigate.
    • Luckily, there was a customized feature of the dashboard that I could set up, and having something that you know where you are placed always feels familiar and comfortable.
    Incentivized
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    Wingify Pvt Ltd
    • The user interface within VWO does take a bit of time to get used to, especially as it pertains to switching back and forth between tests. When running multiple experiments on a site at a time, a clear and succinct dashboard for everything in one place would be helpful (as opposed to needing to switch between A/B, multivariate, etc).
    Incentivized
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    Likelihood to Renew
    IBM
    No answers on this topic
    Wingify Pvt Ltd
    It's great value and we think we've ironed out all the major teething troubles. However, if we experience any more bugs or problems that significantly slow us down then we're seriously considering switching to Optimizely, which I haven't personally tested but have heard great things about from my CRO peers
    Read full review
    Usability
    IBM
    IBM Watson Discovery has the best user capabilities and easily transform business decision-making portfolio. The automation system saves time used in data analysis as opposed to manual research that consumes a lot of time. The visualization across the dashboard enables my team to interpret complex data and use it to make reliable marketing decisions.
    Incentivized
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    Wingify Pvt Ltd
    I gave Visual Website Optimizer a rating of 8 because it is overall a great product to use. Setting up and keeping track of various tests is easy and straight forward. The only reason why this product is not rated higher is because the support documents online leave a lot of room for improvement.
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    Reliability and Availability
    IBM
    No answers on this topic
    Wingify Pvt Ltd
    I have not experienced an application error or unplanned outage with VWO.
    Incentivized
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    Performance
    IBM
    No answers on this topic
    Wingify Pvt Ltd
    VWO doesn't appear to slow down our website at all, though some customers with adblockers like UBlock Origin have been known to not see entire pages if VWO is making changes to the page at a macro level (background, font, etc). This is rare though.
    Incentivized
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    Support Rating
    IBM
    Similar to all IBM Watson and Salesforce product solutions, the overall support would be a 10/10. Their provided FAQ's help with frequently experienced issues and if still unable to figure something out, their customer service representatives are always super responsive. With instant chat functions available, it is easy to ask a quick question rather than sitting on hold.
    Incentivized
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    Wingify Pvt Ltd
    While their online document support is lacking a simple email to their support team will almost always get responded to the next day. It has however taken more than one email to explain the problem to the support team till they understood the problem. The solution I was given also only half fixed the problem the rest I figured out on my own.
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    Online Training
    IBM
    No answers on this topic
    Wingify Pvt Ltd
    Training was good, just limited to the onboarding process. They walked through all of the steps it takes to get started in VWO and each of the modules, along with giving us ideas for starting our first test. I feel like it could be better if there was a guided process within the VWO program to continue to educate you along the way, and a way to turn that off for experienced users.
    Incentivized
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    Implementation Rating
    IBM
    No answers on this topic
    Wingify Pvt Ltd
    Overall, the implementation of VWO is straightforward. If you've got a straightforward way of deploying code to all of your test pages, either a good CMS or a TMS, then implementation should be a breeze. There is no tweaking to be done to the code itself, and once deployed it has the flexibility to cope with different VWO modules (tracking, conversion analysis, session analysis) without modification.
    Incentivized
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    Alternatives Considered
    IBM
    Discovery differs from its competitors due to the better ease of implementation and the high level of natural language recognition, it is equal in integration resources such as API and workflow or process pipeline, but it loses in the price for a high volume of documents and/or research. If you own or plan to use other services from the IBM Watson family, there is no doubt that Watson discovery is your best option. Another important point is if you plan to use a cloud or on-premise service (local server or private cloud).
    Incentivized
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    Wingify Pvt Ltd
    There are significant differences in each platform when it comes to Optimizely and vwo. From a functionality and performance perspective they each have their pros and cons. It is important to go through the feature sets of each and ensure the solution you select will work specifically with your business objectives and conversion rate optimization goals
    Incentivized
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    Scalability
    IBM
    No answers on this topic
    Wingify Pvt Ltd
    The product seems infinitely scalable for our needs (small business) and we've never had any issue with loading VWO-edited elements. I will say, though, that online customers with ad blockers have been known to not see certain VWO elements as their third-party scripts are disabled.
    Incentivized
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    Return on Investment
    IBM
    • We find its Enterprise plan expensive for a country of LATAM. For US or Europe based businesses, looks great.
    • A Big Data and massive queries based company would find the service expensive. Maybe a flat price plan would be helpful.
    • Have you thought in making a cheaper plan where you take the learning from your customer's data to enrich your AI tool?
    Incentivized
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    Wingify Pvt Ltd
    • The ability to offer a CRO service is greatly enhanced by VWO, as it allows us to run tests for clients
    • The editor means to some extent we don't need much developer resource to run the tests, lowering costs of doing so
    Incentivized
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    ScreenShots

    VWO Screenshots

    Product screenshotProduct screenshot