iContact vs. SellHack

I would only recommend it if someone was a small business. I think they are the best suited for companies who will send out a coupon or offer here and there. The most recent updates made it more complicated to use for more complicated processes. It is easy to train someone on the program, and so quick to learn. But I would also only stick to the simpler things. I also think the colorful templates are great, and show great creativity. But again, it is hard to justify recommending the program when it isn't WYSIWYG.

Incentivized

SellHack is great for anyone who is in sales or whose work requires the need to build lists or to search for missing email addresses. Many businesses and social media sites provide email addresses, but of course depending upon industry many do not, so SellHack is my go to tool when I absolutely have to find an email.

Incentivized

• Contact management. iContact is really great for entering all your contact. You are able to put them onto different lists, and let them choose which lists they would like to be a part of as well. There are many data fields provided to fill in information.
• Emailing. We use the email feature at least once a month. They are always improving and adding new features, which is very helpful in presenting content in a new and exciting way to our readers. There are many options with remade templates and themes, or you can add your own.
• Insights. It is really helpful being able to have the data to see what is working and what isn't. It is nice to be able to go back and see how things went in the past compared to now. Opens, clicks, shares, etc.

Incentivized

• Often I'll be searching for an email address, so I'll go to LinkedIn, ZoomInfo, Sales Navigator. These are all services the my firm pays for me. But inevitably I will need another sure fire source and SellHack is my go to tool, it will find email addresses often when I can't find them anywhere else.
• I use Hunter also, but many times I found addresses on SellHack that I couldn't find on Hunter.
• I love that you can subscribe and purchase various levels of searches per month, or if you want you can buy x amount of searches that don't expire.
• SellHack has a nice Chrome extension that stays on top so when I'm searching I can click on it from the pull down and enter the data and copy/paste the results into my CRM.

Incentivized

• We also would like to send transactional messages which don't require an opt-out, this is a challenge with iContact. (May be a feature with pro?)
• The regular version of iContact doesn't support event management or logic flows for automated messaging.
• Custom form fields have limited field type options (can't build a drop-down).

Incentivized

• I wish they had a roll over feature for unused credits on the subscription.
• SellHack is great for list building, and export to popular CRMs like Salesforce.
• If you have an email address and you're not sure if it's accurate, SellHack will verify the address and give you a percentage rating on their confidence that the address works (a percentage rating is given for all email searches).
• I love their referral program: Give 50, Get 50: Refer a friend and you both get 50 free credits! I've used this many times.

Incentivized

iContact has been a quick and easy way to send any announcements and news directly to email and social media subscribers. Its tracking and reporting capabilities turn a simple email into a marketing campaign that can be used as a tool to efficiently gauge reader response and customer satisfaction, and ultimately to reach potential customers. The consistency and excellent customer service is what makes this program a pleasant experience.

I rate iContact as an easy to use program due to its user friendly dashboard and user interface. Most companies of small to medium size do not have a dedicated marketer, therefore it is someone multitasking who may or may not have this kind of experience. iContact makes it relatively simple and can actually expand one's knowledge in the area of business promotion.

Incentivized

iContact is regularly up and running. Only once has it been unavailable for maintenance, which is to be expected and even desired for optimal performance when needed.

They have always been responsive to any issues or concerns that have arisen with our account. Our customer account manager participates in our monthly county-wide communicators meetings via telephone to ensure that we are getting the most from the service. He also analyzes our lists to help us weed out inactive contacts.

Incentivized

The templates are difficult to customize, and they don't render well in email platforms

i wouldn't be using it if i wasn't satisfied. time is money

I didn't have a say in the decision because I wasn't with the company at the time. I listed HubSpot here because I know we used it in conjunction with iContact for email automation, but HubSpot Email was only recently built-out to the point where it is today. Now, iContact and HubSpot are no longer integrated.

Hunter and ZoomInfo are two services that I also use to find email addresses. Generally if I can't find it on one of those SellHack will find it for me, never the other way around. I use them all, but SellHack is my secret weapon.

Incentivized

iContact stays the same with the number of users added or taken away. It certainly remains reliable despite increased usage, and so, can be considered scaleable in that aspect.

• We have a template for webinars that we send every month. We just edit it and send. This couldn't be easier (once you know where to find it).
• We like the breakdown of statistics in the dashboard. They're easy to read.
• iContact isn't a comprehensive solution, so it is only one of a few products we use for marketing.

Incentivized

• It's been vital. I've made too many contacts to mention because I was able to source the correct email address for C-suite executives (which are my target prospects).
• The cost of the service has been affordable. I work inside sales and so I have to be selective on which tools I pay for because the ROI must fit within my budget. I've used SellHack since day one in this role and I use it every month.

Incentivized