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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Influ2

    Score8.6 out of 10
    Mid-Size Companies (51-1,000 employees)
    Influ2 is a first person-based marketing platform, presenting a new approach to account-based marketing. The solution enables B2B marketers to target chosen decision-makers, capture their intent, and track engagement at the individual level. The company boasts 75+ enterprise and medium-sized clients globally, including Fortune 500 B2B enterprises such as NVIDIA, Capgemini, and Episerver. Influ2 runs offices in NY and CA, with 50+ employees on board. Influ2 platform allows users…N/A

    Lead411

    Score8.3 out of 10
    Mid-Size Companies (51-1,000 employees)
    Lead411 is a sales intelligence solution that provides provides news-driven sales leads, IT intelligence and unlimited company contacts within a simple UI. Key differentiators are unlimited downloads, fresh daily leads based on territory, and a no commitment monthly offer.

    $99

    per month per user

    Pricing
    Influ2Lead411
    Editions & Modules
    No answers on this topic
    Basic Plus Unlimited
    $99
    per month per user
    Enterprise Limited
    Contact Sales
    Offerings
    Pricing Offerings
    Influ2Lead411
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsPricing is based on the number of people targeted by a client.Pricing reflected may not include certain add-ons like Bombora Intent Data or extra seats. Contact Sales for customization of the service.
    More Pricing Information
    Community Pulse
    Influ2Lead411
    Considered Both Products
    Influ2
    No answer on this topic
    Lead411
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    41 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    37 Answers
    Happy with the feature set
    No answers on this topic
    98%
    Happy with the feature set
    40 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    97%
    Lived up to sales and marketing promises
    36 Answers
    Implementation went as expected
    No answers on this topic
    97%
    Implementation went as expected
    32 Answers
    Features
    Influ2Lead411
    Engagement
    Comparison of Engagement features of Influ2 and Lead411
    Feature
    Influ2
    8.9
    2 Ratings
    20% above category average
    Lead411
    -
    Ratings
    Automated routing and prioritization10.01 Ratings00 Ratings
    Customer interaction histories7.31 Ratings00 Ratings
    Engagement data tracking9.62 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Influ2 and Lead411
    Feature
    Influ2
    9.7
    2 Ratings
    30% above category average
    Lead411
    -
    Ratings
    Ad campaign creation9.72 Ratings00 Ratings
    Display advertising10.01 Ratings00 Ratings
    Social advertising9.72 Ratings00 Ratings
    Ad reporting and analytics9.32 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Influ2 and Lead411
    Feature
    Influ2
    10.0
    1 Ratings
    34% above category average
    Lead411
    -
    Ratings
    Behavioral visitor segmentation10.01 Ratings00 Ratings
    ABM sales intelligence10.01 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Influ2 and Lead411
    Feature
    Influ2
    10.0
    1 Ratings
    29% above category average
    Lead411
    -
    Ratings
    Automated workflow & orchestration10.01 Ratings00 Ratings
    Prospecting
    Comparison of Prospecting features of Influ2 and Lead411
    Feature
    Influ2
    -
    Ratings
    Lead411
    8.1
    53 Ratings
    5% above category average
    Advanced search00 Ratings8.152 Ratings
    Identification of new leads00 Ratings8.047 Ratings
    List quality00 Ratings7.752 Ratings
    List upload/download00 Ratings8.349 Ratings
    Ideal customer targeting00 Ratings8.247 Ratings
    Load time/data access00 Ratings8.150 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of Influ2 and Lead411
    Feature
    Influ2
    -
    Ratings
    Lead411
    7.8
    53 Ratings
    1% above category average
    Contact information00 Ratings7.753 Ratings
    Company information00 Ratings8.353 Ratings
    Industry information00 Ratings7.653 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of Influ2 and Lead411
    Feature
    Influ2
    -
    Ratings
    Lead411
    7.6
    49 Ratings
    2% above category average
    Lead qualification process00 Ratings7.840 Ratings
    Smart lists and recommendations00 Ratings7.434 Ratings
    Salesforce integration00 Ratings7.422 Ratings
    Company/business profiles00 Ratings7.743 Ratings
    Alerts and reminders00 Ratings6.830 Ratings
    Data hygiene00 Ratings7.017 Ratings
    Automatic data refresh00 Ratings7.537 Ratings
    Tags00 Ratings9.34 Ratings
    Filters and segmentation00 Ratings7.744 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of Influ2 and Lead411
    Feature
    Influ2
    -
    Ratings
    Lead411
    8.6
    16 Ratings
    14% above category average
    Sales email templates00 Ratings8.216 Ratings
    Append emails to records00 Ratings9.01 Ratings
    Best Alternatives
    Influ2Lead411
    Small Businesses
    Terminus ABM Platform
    Score8 out of 10
    Owler
    Score9.7 out of 10
    Medium-sized Companies
    Terminus ABM Platform
    Score8 out of 10
    Clay
    Score9.3 out of 10
    Enterprises
    6sense
    Score8.4 out of 10
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Influ2Lead411
    Likelihood to Recommend
    9.7
    (4 ratings)
    8.4
    (58 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.0
    (7 ratings)
    Usability
    -
    (0 ratings)
    8.4
    (12 ratings)
    Performance
    -
    (0 ratings)
    7.3
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    9.1
    (4 ratings)
    User Testimonials
    Influ2Lead411
    Likelihood to Recommend
    Influ2
    We’ve seen a huge engagement boost in our person-based campaigns, compared to traditional ABM campaigns.
    Incentivized
    Read full review
    Lead411
    It is well suited for reaching prospects across a vast array of industries; lead generation, planning for meetings (let's me know who might be attending from the client side and allows me to view their LinkedIn account ahead of time. I wouldn't use it for B2C sales or inexperienced sales support people. One still needs to determine which contacts to download.
    Incentivized
    Read full review
    Pros
    Influ2
    • We only spend money on targeting relevant people, our decision makers
    • We get to see who is engaging with our content and identify engaged prospects that our sales should go after
    • We had a noticeable drop of CPL under the guidance of Influ2 customer success
    Incentivized
    Read full review
    Lead411
    • Most importantly --- The DATA is accurate and the platform is straight-forward and simple to use. The native connection to our CRM environment "completes the requirement" from our standpoint. A "10 out of 10"...
    • From my experiences and interactions, the culture of the organization is exceptionally focused on customer satisfaction! We've been more than pleased with EVERY SINGLE interaction with Lead411....they go out of their way to be of assistance. A "10 out of 10"...
    Read full review
    Cons
    Influ2
    • No integration with Mailchimp.
    Incentivized
    Read full review
    Lead411
    • Ability to search contacts and companies by actual street and physical address is not there yet. This is extremely helpful when trying to strategically work a particular neighborhood where you're trying to build up your own individual name and brand recognition. It's also a way of keeping others in the sales force from stepping on the toes or duplicating efforts of another sales rep.
    Read full review
    Likelihood to Renew
    Influ2
    No answers on this topic
    Lead411
    Lead411 is utilized by our team and as they improve their functionality for company look ups in batches, we are interested in testing it
    Read full review
    Usability
    Influ2
    No answers on this topic
    Lead411
    I would rate Lead411’s overall usability a 9 out of 10. The platform is intuitive, easy to navigate, and provides quick access to accurate data. Features like advanced search filters and integrations make it seamless for sales teams. Minor improvements could be made in global data coverage, but overall, it’s highly efficient and user-friendly.
    Read full review
    Support Rating
    Influ2
    No answers on this topic
    Lead411
    They are very good at responding to my questions.
    Incentivized
    Read full review
    Alternatives Considered
    Influ2
    When talking about specifically ABM INFLU2 ranks on first for me as it is easy to use and setup in accordance with other software. Also the leads generated are quality leads. Each campaign can be personalized and reports of each campaign give a detailed idea of how the campaign has performed.
    Incentivized
    Read full review
    Lead411
    ZoomInfo certainly is class when it comes to its capabilities. That said, if you're in a heavy outbound role and you just want to get down to the nitty gritty Lead411 is a cost effective measure to get you the information you need to be as successful as you can possibly be.
    Incentivized
    Read full review
    Return on Investment
    Influ2
    • We are using Influ2 to generate demand, identify the most engaged contacts from the target audience and pass them to sales. Since we offer a variety of products, Influ2 also lets us identify buyer intent in a particular product and reach out to the prospect with the right value.
    Incentivized
    Read full review
    Lead411
    • I've been able to receive some great contact info that has led to me booking new speakers.
    • I've wasted a lot of time and credits on data that says it was verified and is not correct.
    • It is very labor intensive to keep cost down.
    Incentivized
    Read full review
    ScreenShots

    Influ2 Screenshots

    Screenshot of Building a custom audience.
Audiences are created by criteria or by uploading a list as a file, or by simply connecting a CRM systemScreenshot of Reviewing the audience.
The list can be viewed and any edits can be applied as needed.Screenshot of Uploading banners.
Banners in required dimensions can be added, and will be placed across Google Ads, LinkedIn, Facebook, Twitter, Yahoo, and other platforms.Screenshot of Uploading videos.
Videos in required dimensions can be added and will be shared across media platforms.Screenshot of Tracking engagement across all the campaigns.
Impressions, clicks, and visits of every person that has been reached across all the campaigns are tracked.Screenshot of Campaign performance.
Campaign engagements are monitored from a dashboard.

    Lead411 Screenshots

    Screenshot of advanced search within the Lead411 platformScreenshot of the AI Dashboard used to find the most relevant and ready-to-purchase prospects quicklyScreenshot of where to contact prospects directly in the platform, create follow-up sequences and flag important prospects all within the platform.Screenshot of Lead411 a pricing options.