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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Influ2

    Score8.6 out of 10
    Mid-Size Companies (51-1,000 employees)
    Influ2 is a first person-based marketing platform, presenting a new approach to account-based marketing. The solution enables B2B marketers to target chosen decision-makers, capture their intent, and track engagement at the individual level. The company boasts 75+ enterprise and medium-sized clients globally, including Fortune 500 B2B enterprises such as NVIDIA, Capgemini, and Episerver. Influ2 runs offices in NY and CA, with 50+ employees on board. Influ2 platform allows users…N/A

    SnapSurveys

    Score7.8 out of 10
    N/ASnap Surveys offers both Survey Software and Feedback Management Solutions, including desktop survey software, online feedback management solutions, and survey research services. Snap Surveys offers complete tools for survey design, administration, data collection, and analysis. Snap Surveys supports all survey modes, including: Online, Mobile (including iPad/iPhone/Android), Paper, Kiosk, Phone, Scanning, and Tablet PC, in any language with robust analysis and reporting capabilities,…

    $695

    per year

    Pricing
    Influ2SnapSurveys
    Editions & Modules
    No answers on this topic
    Online/Mobile
    $695
    per year
    Paper Scanning
    $2,395
    per year
    Paper Scanning - Perpetual License
    3,995
    Online/Mobile - Perpetual License
    5,995
    Offerings
    Pricing Offerings
    Influ2SnapSurveys
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsPricing is based on the number of people targeted by a client.—
    More Pricing Information
    Features
    Influ2SnapSurveys
    Engagement
    Comparison of Engagement features of Influ2 and SnapSurveys
    Feature
    Influ2
    8.9
    2 Ratings
    20% above category average
    SnapSurveys
    -
    Ratings
    Automated routing and prioritization10.01 Ratings00 Ratings
    Customer interaction histories7.31 Ratings00 Ratings
    Engagement data tracking9.62 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Influ2 and SnapSurveys
    Feature
    Influ2
    9.7
    2 Ratings
    30% above category average
    SnapSurveys
    -
    Ratings
    Ad campaign creation9.72 Ratings00 Ratings
    Display advertising10.01 Ratings00 Ratings
    Social advertising9.72 Ratings00 Ratings
    Ad reporting and analytics9.32 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Influ2 and SnapSurveys
    Feature
    Influ2
    10.0
    1 Ratings
    34% above category average
    SnapSurveys
    -
    Ratings
    Behavioral visitor segmentation10.01 Ratings00 Ratings
    ABM sales intelligence10.01 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Influ2 and SnapSurveys
    Feature
    Influ2
    10.0
    1 Ratings
    29% above category average
    SnapSurveys
    -
    Ratings
    Automated workflow & orchestration10.01 Ratings00 Ratings
    Survey Format & Appearance
    Comparison of Survey Format & Appearance features of Influ2 and SnapSurveys
    Feature
    Influ2
    -
    Ratings
    SnapSurveys
    8.0
    2 Ratings
    1% below category average
    Survey templates00 Ratings8.02 Ratings
    Themes00 Ratings8.02 Ratings
    Custom logo/branding00 Ratings8.02 Ratings
    Survey Content
    Comparison of Survey Content features of Influ2 and SnapSurveys
    Feature
    Influ2
    -
    Ratings
    SnapSurveys
    8.0
    2 Ratings
    6% below category average
    Changes to live survey00 Ratings8.02 Ratings
    Question design help00 Ratings8.02 Ratings
    Multiple question types00 Ratings8.02 Ratings
    Survey Logic
    Comparison of Survey Logic features of Influ2 and SnapSurveys
    Feature
    Influ2
    -
    Ratings
    SnapSurveys
    8.0
    2 Ratings
    4% below category average
    Survey logic flexibility00 Ratings8.02 Ratings
    Survey Reporting & Analytics
    Comparison of Survey Reporting & Analytics features of Influ2 and SnapSurveys
    Feature
    Influ2
    -
    Ratings
    SnapSurveys
    8.0
    2 Ratings
    1% below category average
    Response tracking00 Ratings8.02 Ratings
    Data export00 Ratings8.02 Ratings
    Standard reports00 Ratings8.02 Ratings
    Custom reports00 Ratings8.02 Ratings
    Analytics00 Ratings8.02 Ratings
    Survey Administration & Security
    Comparison of Survey Administration & Security features of Influ2 and SnapSurveys
    Feature
    Influ2
    -
    Ratings
    SnapSurveys
    8.0
    2 Ratings
    8% below category average
    Access controls00 Ratings8.02 Ratings
    Compliance00 Ratings8.02 Ratings
    Survey Distribution
    Comparison of Survey Distribution features of Influ2 and SnapSurveys
    Feature
    Influ2
    -
    Ratings
    SnapSurveys
    8.0
    1 Ratings
    1% below category average
    Vendor-offered crowdsourcing00 Ratings8.01 Ratings
    Respondent restrictions00 Ratings8.01 Ratings
    Best Alternatives
    Influ2SnapSurveys
    Small Businesses
    Terminus ABM Platform
    Score8 out of 10
    Jotform
    Score8.5 out of 10
    Medium-sized Companies
    Terminus ABM Platform
    Score8 out of 10
    Qualaroo
    Score7 out of 10
    Enterprises
    6sense
    Score8.4 out of 10
    QuestionPro
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Influ2SnapSurveys
    Likelihood to Recommend
    9.7
    (4 ratings)
    8.0
    (8 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.3
    (6 ratings)
    Usability
    -
    (0 ratings)
    8.0
    (2 ratings)
    Support Rating
    -
    (0 ratings)
    8.0
    (1 ratings)
    User Testimonials
    Influ2SnapSurveys
    Likelihood to Recommend
    Influ2
    We’ve seen a huge engagement boost in our person-based campaigns, compared to traditional ABM campaigns.
    Incentivized
    Read full review
    Snap Surveys
    I think it is very important to go through their training videos and user guides. Devote the time to learning it correctly from the beginning. In the long run you will enjoy it much more than plowing right into it and then trying to find out if you did it right. Also, while you are not required to buy the annual maintenance contract, I think if you are going to use the program, don't skimp, buy the annual maintenance contract. The free technical support is necessary, especially when you are up against deadlines.
    Read full review
    Pros
    Influ2
    • We only spend money on targeting relevant people, our decision makers
    • We get to see who is engaging with our content and identify engaged prospects that our sales should go after
    • We had a noticeable drop of CPL under the guidance of Influ2 customer success
    Incentivized
    Read full review
    Snap Surveys
    • The training helped me to customize surveys for the different departments that the office of IR served.
    • Surveys were easy to create and gathering information was made easy because SnapsSurveys worked well with SPSS.
    • Once surveys were created I could scan them and have the results to my boss in less than an hour depending on the size of the survey group.
    • Snaps customer service reps were always willing to help.
    Incentivized
    Read full review
    Cons
    Influ2
    • No integration with Mailchimp.
    Incentivized
    Read full review
    Snap Surveys
    • Though the user interface is easy to navigate, it would be nice to see is design updated to something more aesthetically pleasing.
    Read full review
    Likelihood to Renew
    Influ2
    No answers on this topic
    Snap Surveys
    The main reason we will renew is that it does the job, it supports our system, and we have budgeted for it so why change?
    Read full review
    Usability
    Influ2
    No answers on this topic
    Snap Surveys
    I think as an organization there is always room to grow, however, this application has really helped us with our dilemma with offline, online, and paper surveys. We are able to make our surveys fun and engaging and the interface for the person creating the survey is user-friendly. Customer service is very helpful if you need additional support.
    Incentivized
    Read full review
    Alternatives Considered
    Influ2
    When talking about specifically ABM INFLU2 ranks on first for me as it is easy to use and setup in accordance with other software. Also the leads generated are quality leads. Each campaign can be personalized and reports of each campaign give a detailed idea of how the campaign has performed.
    Incentivized
    Read full review
    Snap Surveys
    It is an in between option. The options we evaluated were Qualtrics and SurveyGizmo. It's cheaper than Qualtrics and easier to design surveys than SurveyGizmo. Nonetheless it's not the worst option out there like SurveyMonkey.
    Incentivized
    Read full review
    Return on Investment
    Influ2
    • We are using Influ2 to generate demand, identify the most engaged contacts from the target audience and pass them to sales. Since we offer a variety of products, Influ2 also lets us identify buyer intent in a particular product and reach out to the prospect with the right value.
    Incentivized
    Read full review
    Snap Surveys
    • Using a professional survey package enhances my reputation as a research professional.
    • I have been able to use the software's functionality to exceed my clients expectations.
    Read full review
    ScreenShots

    Influ2 Screenshots

    Screenshot of Building a custom audience.
Audiences are created by criteria or by uploading a list as a file, or by simply connecting a CRM systemScreenshot of Reviewing the audience.
The list can be viewed and any edits can be applied as needed.Screenshot of Uploading banners.
Banners in required dimensions can be added, and will be placed across Google Ads, LinkedIn, Facebook, Twitter, Yahoo, and other platforms.Screenshot of Uploading videos.
Videos in required dimensions can be added and will be shared across media platforms.Screenshot of Tracking engagement across all the campaigns.
Impressions, clicks, and visits of every person that has been reached across all the campaigns are tracked.Screenshot of Campaign performance.
Campaign engagements are monitored from a dashboard.