Kameleoon vs. Forma, now part of Snapchat

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Kameleoon
Score 8.2 out of 10
Enterprise companies (1,001+ employees)
Kameleoon boasts users among 500 corporate and enterprise companies across North America, Europe, and Asia Pacific to help brands deliver digital experiences and products to their customers. GDPR, CPPA, and HIPPA compliant, Kameleoon’s A/B testing, full stack, and AI-powered personalization solutions are designed to help marketers, product owners, and developers maximize customer engagement and conversion, across all channels.N/A
Forma, now part of Snapchat
Score 8.0 out of 10
N/A
Forma was used to build photorealistic avatars, aiming to put the customer directly at the center of the shopping experience with a single photo, with the goal of grabbing their attention and helping them build confidence before buying. Forma was acquired and is now part of Snapchat.N/A
Pricing
KameleoonForma, now part of Snapchat
Editions & Modules
Enterprise
Quote
Per Month [Unlimited Users]
No answers on this topic
Offerings
Pricing Offerings
KameleoonForma, now part of Snapchat
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsConsulting services are priced on demand
More Pricing Information
Community Pulse
KameleoonForma, now part of Snapchat
Top Pros

No answers on this topic

Top Cons
Features
KameleoonForma, now part of Snapchat
Testing and Experimentation
Comparison of Testing and Experimentation features of Product A and Product B
Kameleoon
7.5
46 Ratings
11% below category average
Forma, now part of Snapchat
-
Ratings
a/b experiment testing8.145 Ratings00 Ratings
Split URL testing7.930 Ratings00 Ratings
Multivariate testing7.738 Ratings00 Ratings
Multi-page/funnel testing7.732 Ratings00 Ratings
Cross-browser testing6.830 Ratings00 Ratings
Mobile app testing9.018 Ratings00 Ratings
Test significance7.240 Ratings00 Ratings
Visual / WYSIWYG editor6.240 Ratings00 Ratings
Advanced code editor7.939 Ratings00 Ratings
Preview mode7.744 Ratings00 Ratings
Test duration calculator6.018 Ratings00 Ratings
Experiment scheduler7.523 Ratings00 Ratings
Experiment workflow and approval7.629 Ratings00 Ratings
Dynamic experiment activation7.232 Ratings00 Ratings
Client-side tests7.335 Ratings00 Ratings
Server-side tests9.818 Ratings00 Ratings
Mutually exclusive tests5.423 Ratings00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
Kameleoon
8.2
45 Ratings
5% below category average
Forma, now part of Snapchat
-
Ratings
Standard visitor segmentation8.245 Ratings00 Ratings
Behavioral visitor segmentation7.241 Ratings00 Ratings
Traffic allocation control7.943 Ratings00 Ratings
Website personalization9.332 Ratings00 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
Kameleoon
7.2
46 Ratings
16% below category average
Forma, now part of Snapchat
-
Ratings
Conversion tracking7.445 Ratings00 Ratings
Goal tracking7.446 Ratings00 Ratings
Test reporting7.445 Ratings00 Ratings
Results segmentation7.442 Ratings00 Ratings
CSV export6.228 Ratings00 Ratings
Experiments results dashboard7.241 Ratings00 Ratings
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User Ratings
KameleoonForma, now part of Snapchat
Likelihood to Recommend
8.2
(73 ratings)
8.2
(1 ratings)
Usability
8.0
(3 ratings)
-
(0 ratings)
Support Rating
8.9
(13 ratings)
-
(0 ratings)
User Testimonials
KameleoonForma, now part of Snapchat
Likelihood to Recommend
Kameleoon
There are many platforms to choose from when it comes to experimentation and personalization. We've found Kameleoon to be an excellent choice for those looking for a balance in capabilities (it checks all the boxes), cost-effectiveness, and a helpful customer success team paired with a responsive product team.
Read full review
Snap, Inc. (Snapchat for Business)
Very good for smaller stores, very easy to start and expand. Swimwear is a good use case, people want to know what they look like in swimwear. Also it works best on phones so it's good if customers shop on mobile. Not good if you are not on Shopify, it won't work. Also maybe not good for very high-end luxury brands, users who upload photos use their camera phones and not beautiful like models.
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Pros
Kameleoon
  • Widget editor (creating a widget without any code)
  • Results analysis dashboard (easy to read and understand)
  • The consulting team (always available to help and guide us - Thank you [C...] !!)
  • Segmentation (it allows us to easily target a specific audience)
  • The tool is very intuitive and easy to use
Read full review
Snap, Inc. (Snapchat for Business)
  • Keep customers on my site for longer
  • Easy to try and expand, they use my existing product photos
  • Free unless you want a special design
  • Good support
Read full review
Cons
Kameleoon
  • Interface of the graphics editor is quite conceptual. It is fine after a few days but it takes a little while to recognize some icons.
  • Their online tutorial could also be easily improved.
  • If you want to do major graphical changes on your website, you will have to inject JS and CSS code which requires some technical background but I don’t know if that point can be improved.
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Snap, Inc. (Snapchat for Business)
  • Takes a couple days to add products. Would be better if it were instant.
  • Only on Shopify. I told a friend who sells on Woo Commerce and it wouldn't work.
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Usability
Kameleoon
The Kameleoon platform allows us to carry out both simple and highly complex tests incredibly rapidly. With Kameleoon I can launch many impactful tests without needing to ask for help from our IT team.
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Snap, Inc. (Snapchat for Business)
No answers on this topic
Support Rating
Kameleoon
We have a very good relationship with our CSM and with Kameleoon’s technical team. We trust them fully to help us with the set-up of A/B tests and personalizations, analysis of results, and any technical matter that we may encounter. They always do their best to be as responsive as possible, and our communications are always very fluid.
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Snap, Inc. (Snapchat for Business)
No answers on this topic
Alternatives Considered
Kameleoon
Kameleoon does not compare to others! If I chose this tool, it is above all because the speech made by the members of the company during their presentation was clear.
Real experts who had identified our challenges and our needs. They also came with relevant use cases and recommendations.
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Snap, Inc. (Snapchat for Business)
We heard of 3D Look but needs 3D cameras, too expensive so didn't really try. True Fit is what many bigger companies use but it's expensive and doesn't work well
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Return on Investment
Kameleoon
  • Since we started using Kameleoon, our ROI indicators are all green. Truth is, we rely on exigent customers. If they’re not happy with our service, we will pay for it on the long term. Kameleoon helps us making sure this is not happening by providing us the tools to continuously improve our customers’ experiences.
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Snap, Inc. (Snapchat for Business)
  • Very big impact on session time
  • Helps with getting store visitors. But I use the virtual fitting room in marketing
  • Any new business is good since it's free
Read full review
ScreenShots

Forma, now part of Snapchat Screenshots

Screenshot of Forma-enabled product pageScreenshot of Customer can choose from a diverse set of models, or upload their own photo - without leaving merchant's websiteScreenshot of Forma's admin dashboard to add tryon-enabled prodcuts, or to turn on or off any individual productScreenshot of Free and 1min to onboard! 5-star reviews on Shopify