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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Keap

    Score6.2 out of 10
    N/AKeap is a small business-focused, comprehensive sales and marketing platform which combines basic contact management, CRM, marketing automation, and e-commerce capabilities into a single, subscription-based SaaS product.

    $199

    per month

    Maximizer CRM

    Score8.6 out of 10
    N/AMaximizer CRM is a customer relationship management (CRM) software built to maximize sales leads and calls.

    $29

    Per User / Month

    Pricing
    KeapMaximizer CRM
    Editions & Modules
    Pro
    $199.00
    per month
    Max
    $289.00
    per month
    Max Classic
    Contact Us
    per year
    Small Office
    $29
    Per User / Month
    Business Plus
    $49
    Per User / Month
    Business Plus
    $49
    Per User / Month
    Insights
    $89
    Per User / Month
    Insights
    $89
    Per User / Month
    Offerings
    Pricing Offerings
    KeapMaximizer CRM
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptional$29 per user/Month
    Additional DetailsAll plans with 1 user and 500 contacts. The price is $30.00 for each additional user.All pricing in USD. Monthly no contract subscription option available.
    More Pricing Information
    Community Pulse
    KeapMaximizer CRM
    Considered Both Products
    Thryv
    No answer on this topic
    Maximizer Services, Inc.
    Chose Maximizer CRM
    I’d definitely rate them the lowest, simply for the fact that their final interactions with me were far from professional. I was genuinely stunned at [what seemed to me like] this company’s arrogance and unwillingness to look at my issues from my company’s perspective. Over a …
    Incentivized
    Key User Insights
    Would buy again
    87%
    Would buy again
    74 Answers
    No answers on this topic
    Delivers good value for the price
    92%
    Delivers good value for the price
    73 Answers
    No answers on this topic
    Happy with the feature set
    87%
    Happy with the feature set
    74 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    90%
    Lived up to sales and marketing promises
    66 Answers
    No answers on this topic
    Implementation went as expected
    95%
    Implementation went as expected
    69 Answers
    No answers on this topic
    Features
    KeapMaximizer CRM
    CRM Project Management
    Comparison of CRM Project Management features of Keap and Maximizer CRM
    Feature
    Keap
    7.7
    29 Ratings
    7% below category average
    Maximizer CRM
    1.1
    5 Ratings
    150% below category average
    Task management8.820 Ratings1.15 Ratings
    Billing and invoicing management7.416 Ratings1.13 Ratings
    Reporting7.127 Ratings1.14 Ratings
    Automated CRM activity logging6.41 Ratings00 Ratings
    Sales pipeline management9.11 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Keap and Maximizer CRM
    Feature
    Keap
    5.9
    152 Ratings
    28% below category average
    Maximizer CRM
    -
    Ratings
    WYSIWYG email editor9.050 Ratings00 Ratings
    Dynamic content8.947 Ratings00 Ratings
    Landing pages4.0136 Ratings00 Ratings
    A/B testing6.410 Ratings00 Ratings
    Mobile optimization4.5126 Ratings00 Ratings
    Email deliverability reporting4.5151 Ratings00 Ratings
    List management4.5149 Ratings00 Ratings
    Triggered drip sequences9.049 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Keap and Maximizer CRM
    Feature
    Keap
    5.5
    153 Ratings
    29% below category average
    Maximizer CRM
    -
    Ratings
    Lead nurturing automation5.0148 Ratings00 Ratings
    Lead scoring and grading4.0130 Ratings00 Ratings
    Data quality management4.5131 Ratings00 Ratings
    Automated sales alerts and tasks5.0140 Ratings00 Ratings
    Automated follow-ups9.11 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Keap and Maximizer CRM
    Feature
    Keap
    8.0
    90 Ratings
    10% above category average
    Maximizer CRM
    -
    Ratings
    Calendaring9.089 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Keap and Maximizer CRM
    Feature
    Keap
    6.4
    150 Ratings
    6% below category average
    Maximizer CRM
    -
    Ratings
    Dashboards7.255 Ratings00 Ratings
    Standard reports4.0146 Ratings00 Ratings
    Custom reports8.0137 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Keap and Maximizer CRM
    Feature
    Keap
    5.7
    144 Ratings
    25% below category average
    Maximizer CRM
    -
    Ratings
    API8.0127 Ratings00 Ratings
    Role-based workflow & approvals4.5110 Ratings00 Ratings
    Customizability5.0140 Ratings00 Ratings
    Third-party software integrations7.31 Ratings00 Ratings
    Mobile app for sales & marketing automation5.51 Ratings00 Ratings
    Sales Force Automation
    Comparison of Sales Force Automation features of Keap and Maximizer CRM
    Feature
    Keap
    -
    Ratings
    Maximizer CRM
    1.8
    5 Ratings
    125% below category average
    Customer data management / contact management00 Ratings1.15 Ratings
    Workflow management00 Ratings1.14 Ratings
    Territory management00 Ratings1.14 Ratings
    Opportunity management00 Ratings1.15 Ratings
    Integration with email client (e.g., Outlook or Gmail)00 Ratings1.14 Ratings
    Contract management00 Ratings3.14 Ratings
    Quote & order management00 Ratings1.13 Ratings
    Interaction tracking00 Ratings4.05 Ratings
    Channel / partner relationship management00 Ratings2.15 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Keap and Maximizer CRM
    Feature
    Keap
    -
    Ratings
    Maximizer CRM
    1.1
    4 Ratings
    150% below category average
    Case management00 Ratings1.14 Ratings
    Call center management00 Ratings1.13 Ratings
    Help desk management00 Ratings1.13 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Keap and Maximizer CRM
    Feature
    Keap
    -
    Ratings
    Maximizer CRM
    1.1
    5 Ratings
    150% below category average
    Lead management00 Ratings1.15 Ratings
    Email marketing00 Ratings1.15 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Keap and Maximizer CRM
    Feature
    Keap
    -
    Ratings
    Maximizer CRM
    1.1
    5 Ratings
    150% below category average
    Forecasting00 Ratings1.15 Ratings
    Pipeline visualization00 Ratings1.15 Ratings
    Customizable reports00 Ratings1.15 Ratings
    Customization
    Comparison of Customization features of Keap and Maximizer CRM
    Feature
    Keap
    -
    Ratings
    Maximizer CRM
    1.1
    5 Ratings
    150% below category average
    Custom fields00 Ratings1.15 Ratings
    Custom objects00 Ratings1.04 Ratings
    Scripting environment00 Ratings1.15 Ratings
    API for custom integration00 Ratings1.15 Ratings
    Security
    Comparison of Security features of Keap and Maximizer CRM
    Feature
    Keap
    -
    Ratings
    Maximizer CRM
    1.1
    5 Ratings
    154% below category average
    Single sign-on capability00 Ratings1.13 Ratings
    Role-based user permissions00 Ratings1.14 Ratings
    Social CRM
    Comparison of Social CRM features of Keap and Maximizer CRM
    Feature
    Keap
    -
    Ratings
    Maximizer CRM
    1.1
    3 Ratings
    149% below category average
    Social data00 Ratings1.13 Ratings
    Social engagement00 Ratings1.13 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Keap and Maximizer CRM
    Feature
    Keap
    -
    Ratings
    Maximizer CRM
    1.0
    5 Ratings
    153% below category average
    Marketing automation00 Ratings1.05 Ratings
    Compensation management00 Ratings1.04 Ratings
    Platform
    Comparison of Platform features of Keap and Maximizer CRM
    Feature
    Keap
    -
    Ratings
    Maximizer CRM
    1.1
    5 Ratings
    150% below category average
    Mobile access00 Ratings1.15 Ratings
    Best Alternatives
    KeapMaximizer CRM
    Small Businesses
    SharpSpring (discontinued)
    Score8 out of 10
    Salesflare
    Score10 out of 10
    Medium-sized Companies
    No answers on this topic
    Kintone
    Score9.7 out of 10
    Enterprises
    No answers on this topic
    Oracle Sales
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    KeapMaximizer CRM
    Likelihood to Recommend
    5.3
    (210 ratings)
    1.1
    (5 ratings)
    Likelihood to Renew
    9.0
    (40 ratings)
    10.0
    (1 ratings)
    Usability
    5.2
    (28 ratings)
    1.0
    (1 ratings)
    Availability
    9.1
    (6 ratings)
    -
    (0 ratings)
    Performance
    9.1
    (6 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (26 ratings)
    1.0
    (2 ratings)
    In-Person Training
    9.1
    (6 ratings)
    -
    (0 ratings)
    Online Training
    8.6
    (7 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.0
    (8 ratings)
    -
    (0 ratings)
    Configurability
    2.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    1.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    9.1
    (3 ratings)
    -
    (0 ratings)
    Vendor post-sale
    6.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    1.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    KeapMaximizer CRM
    Likelihood to Recommend
    Thryv
    Keap is very good at contact management and automation creation but weaker at email campaign creation. I was particularly interested in a function where when manually entering a new contact, you are then able to email that contact using a premade HTML template. It will currently not do this. There is a workaround, but it is unnecessarily ponderous.
    Incentivized
    Read full review
    Maximizer Services, Inc.
    It was not a good experience. Nothing was as advertised, from the user experience to the security of purchase. The address book was not able to be converted from the Leads module and the maps feature wasn’t able to connect from Leads. The mobile version has a lot of bugs and isn’t very functional. They have a tutorial, yet [I think they] aren’t proactive in distributing it to new users. Their focus is on sales. And it’s not a very salable product in my opinion. The worst aspect of this company is that they aren’t risk free. If you purchase a year software and decide after a few weeks it simply isn’t for your company, there are no refunds. I had to initiate a chargeback with my bank after being told that “unfortunately, due to the terms and conditions...” No customer wants to hear that. [I feel] they tried to bully me into keeping their software. There are far too many options in 2021 for CRM to be forced into one, especially one so difficult to use. When I asked about a feature that I needed, I was told, “Perhaps later this year...” Not what I need if I’m paying good money for a software. Their sales VP wouldn’t call me when I requested a call after being denied a refund. When I went through their main website again after my experience with Maximizer, I [felt] that everything they advertise is not in line with the product they put out. They say that there’s a free trial available. Not the truth [in my experience]. This maybe would have been a good CRM in say, 1999. [I think] it’s antiquated and didn’t serve the needs of my business. I used well-known CRM previously and didn’t find Maximizer to be better than the free version of that one. There was a disconnect in usage that wasn’t able to be overcome by myself or my employees in several weeks of trials.
    Read full review
    Pros
    Thryv
    • Pricing: Keap Max Classic (formerly Infusionsoft) is affordable for nonprofits and small businesses and includes all the automation features we need!
    • Customer Support: Our onboarding and success coaches have been so helpful, taking into account some unique processes we have and finding solutions.
    • Updates: Keap is constantly providing more and better solutions!
    Incentivized
    Read full review
    Maximizer Services, Inc.
    • Shared Calendar
    • Customer Service cases
    • Common database of customer information
    Incentivized
    Read full review
    Cons
    Thryv
    • More articles and videos on how to use the various functions of Keap
    • Having representatives designated to certain regions or companies for a point of contact when help is needed
    • More options when building the emails. While the click and drop options can be a plus, they can also be negative because you are limited to image and text sizing and positions
    Read full review
    Maximizer Services, Inc.
    • Handling large data. Maximizer needs to improve on this.
    • Add additional user-friendly shortcuts for the most frequently used functions in the web version.
    • There is no mark for deletion option. They need to provide a way to delete without physically deleting records.
    Incentivized
    Read full review
    Likelihood to Renew
    Thryv
    We have invested a lot into Infusionsoft and are using it to automate our processes and marketing. Changing CRMs would have a HUGE cost for us and based on our evaluations, the grass isn't greener elsewhere. Infusiosoft fits most of our needs and is slowly getting better each year. Their support is great and we will continue to use them until something much better comes around or our company outgrows a small business CRM.
    Read full review
    Maximizer Services, Inc.
    We are heavily entrenched in Maximizer and trying to pull our data out and into another CRM, with the same amount of customization and workflow would take a lot of effort.
    Incentivized
    Read full review
    Usability
    Thryv
    You do need to spend some time on-boarding and implementing the software in order to have full functionality. We were lucky - we had colleagues at the university with experience with Keap and then hired an intern familiar with the software to get us set up and ready to use it. We've had some functionality issues with it along the way and that has frustrated myself and the other uses in our department.
    Incentivized
    Read full review
    Maximizer Services, Inc.
    The CRM didn’t have the capability I expected
    Read full review
    Reliability and Availability
    Thryv
    There have been few outages since we became a customer, and when they have technical issues they are typically resolved rapidly.
    Read full review
    Maximizer Services, Inc.
    No answers on this topic
    Performance
    Thryv
    OMG, it's all in one and that compromises everything, fundamentally. If you want a race car, invest in a race car. If you want a dune buggy, get that. If you want a boat that floats, go for it.
    Read full review
    Maximizer Services, Inc.
    No answers on this topic
    Support Rating
    Thryv
    Generally, very responsive support for even our more complicated issues. We do have some open issues that we need resolutions on and that I understand are complicated and will take longer to resolve but the open issues are significantly impacting to our business.
    Incentivized
    Read full review
    Maximizer Services, Inc.
    The support staff are very knowledgeable and competent. Never really had an issue with them not knowing what they are doing.
    Incentivized
    Read full review
    In-Person Training
    Thryv
    I have been to a number of in-person training sessions over the years with Keap and all of them have been FANTASTIC. They really put a lot of time and effort into these sessions. Staff and facilitators go out of their way to ensure that participants are getting what they need.
    Incentivized
    Read full review
    Maximizer Services, Inc.
    No answers on this topic
    Online Training
    Thryv
    The results of training online are often based on how people learn. The training was great but with feature updates, you just have to get in there sometimes and do it! The training definitely lays a firm enough foundation for you to be successful even if its can't be updated with every feature update.
    Read full review
    Maximizer Services, Inc.
    No answers on this topic
    Implementation Rating
    Thryv
    Don't let the fear of implementing a new software solution keep you from unleashing the power of automation that Infusionsoft provides. With the right implementation partner, the process can not only be smooth and painless, it can actually help you get a better understanding for how your current communication process can be improved upon.
    Read full review
    Maximizer Services, Inc.
    No answers on this topic
    Alternatives Considered
    Thryv
    Keap is fast. The learning curve is shorter and they have an academy for learning with videos quite extensive that explain a lot of different scenarios, specially when you need to customize scenarios of automations and segments. Is cheaper if you consider that this services CRM + Mailing don´t come often in one package and the realiability to send mails is quite good.
    Incentivized
    Read full review
    Maximizer Services, Inc.
    We chose to go with Microsoft Dynamics CRM over Maximizer because of the customization and marketing options that were associated with Dynamics. The ease of use with Maximizer, however, was far better than that of Microsoft Dynamics.
    Incentivized
    Read full review
    Scalability
    Thryv
    You get a lot of features included, but you don't need to use them all at once to start seeing an effect. When you are ready to use them, they are there. It also scales without costing too much money.
    Read full review
    Maximizer Services, Inc.
    No answers on this topic
    Return on Investment
    Thryv
    • Automation has allowed us to be more engaged and invested in our customers by reminding us about birthdays and other important events in their lives so that we can celebrate with them.
    • We lacked the manpower to sell and distribute orders online before setting up the payments and automation features. We now collect $5k+ a week in lost sales through online ordering.
    • List cleaning functionality and engagment settings have allowed us to run a 40-50% email open rate that allows us to create an engaged community around local events and opportunities as well as sales and special offerings.
    Incentivized
    Read full review
    Maximizer Services, Inc.
    • It allows us to maximize our service billing
    • It is easy to generate service quotes
    • It is easy to follow up on leads.
    Incentivized
    Read full review
    ScreenShots

    Keap Screenshots

    Screenshot of a Keap invoiceProduct screenshotScreenshot of the entire sales pipeline displayed in one view.

    Maximizer CRM Screenshots

    Screenshot of Maximizer CRM Logo