Klue vs. Talkwalker by Hootsuite

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Klue
Score 6.8 out of 10
N/A
Klue is a competitive intelligence software designed to help marketing and enablement teams collect, curate, and deliver intel to enterprise sales teams to close more deals. Track Competitors Klue tracks relevant news and data and combines it with internal sources. Deeper competitive intelligence can provide an edge against top rivals and growing threats. Centralize Competitive Content Update sales battlecards collaborate and deliver consumable competitive…N/A
Talkwalker by Hootsuite
Score 7.8 out of 10
N/A
Talkwalker is a consumer intelligence company that bring sin data from 30+ social networks, 150 million websites, and 100 data partners to give customers a unified view of their consumers. Talkwalker is a Hootsuite solution since the 2024 acquisition.N/A
Pricing
KlueTalkwalker by Hootsuite
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
KlueTalkwalker by Hootsuite
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
KlueTalkwalker by Hootsuite
Features
KlueTalkwalker by Hootsuite
SEO
Comparison of SEO features of Product A and Product B
Klue
9.0
1 Ratings
10% above category average
Talkwalker by Hootsuite
-
Ratings
Competitive analysis9.01 Ratings00 Ratings
Market Research
Comparison of Market Research features of Product A and Product B
Klue
10.0
1 Ratings
13% above category average
Talkwalker by Hootsuite
-
Ratings
Competitor Research10.01 Ratings00 Ratings
Competitor alerts10.01 Ratings00 Ratings
Market Insights and Reports10.01 Ratings00 Ratings
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User Ratings
KlueTalkwalker by Hootsuite
Likelihood to Recommend
7.0
(3 ratings)
8.3
(13 ratings)
Likelihood to Renew
-
(0 ratings)
9.1
(1 ratings)
Usability
6.0
(1 ratings)
9.1
(1 ratings)
Performance
-
(0 ratings)
9.0
(1 ratings)
Support Rating
-
(0 ratings)
8.0
(4 ratings)
Ease of integration
-
(0 ratings)
8.0
(1 ratings)
User Testimonials
KlueTalkwalker by Hootsuite
Likelihood to Recommend
Klue
I dont know how useful it is for a bdr. I think it is more suited for an AE postion where you need indepth information instead of quick on the run information to book someone in the phone. I think it is better for case building to have that amount of information
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Hootsuite
Talkwalker is well suited for big companies and agencies that are looking for a long-term solution to keep track of the industry and/or their brands and key competitors. While setup requires a bit of dedication (especially in terms of custom filters and tags), once it's done, the tool will give the user a lot of flexibility to analyze the conversations and find the relevant results that answer the business questions. Companies just looking for a tool to track a short time period, or simple things like Twitter hashtags, won't take advantage of the full capabilities of this tool. Therefore, they could feel frustrated when comparing the outcomes/usage versus the costs.
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Pros
Klue
  • Gathering publicly available intelligence - news, blogs, reports, etc.
  • Organizing intel into customized, meaningful buckets by the competitor.
  • Creating useful battle cards for sales.
  • Capturing news and info as you come across it online.
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Hootsuite
  • Truly global listening platform - monitor a deep range of media types from all over the world. Particularly strong in supporting competitive monitoring and analysis briefs across regions and countries. It monitors content in original language which I believe is a very strong monitoring factor.
  • Easy to use yet powerful dashboard visualisations - the dashboard interface is among the best I have seen. While it can accomplish many things, and under the hood is a very powerful and complex tool, the user interface is very intuitive, slick, quick and packed with all the KPIs you could want.
  • Customisation of the tool is a great feature. You can build your own dashboard and reporting spaces to suit your needs. You can schedule alerts from the system in a variety of outputs to keep you up to date with the latest events.
  • Customer support & technological advancement - the team at Talkwalker are highly proficient, always willing to support our every need, however big or small. Talkwalker aim to release around 4 software updates each year which means the platform is always full of the latest data visualisations and monitoring technologies
  • Having 'traditional' media monitored alongside social as well as owned media assets in one dashboard space is invaluable to help brands understand where their media footprint lies and how they perform in each media set, relative to the others.
  • AI - Talkwalker has introduced greater AI capabilities recently which means the capability of the tool in monitoring is ever-increasing, and the accuracy of targeting content and sentiment analysis is improving. The Visual Insights and image recognition technology is a really strong feature, and a very welcome addition to the monitoring aspect
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Cons
Klue
  • Interactivity and continued relevance after creation of battlecards
Read full review
Hootsuite
  • The system is complicated. With everything that you're able to do, it does come at the cost of simplicity. It definitely requires training and a high level of expertise to properly leverage what it can do.
  • The system can be slow. If you "ask" it to do too many things at once, it can get hung up and do the spin of doom.
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Likelihood to Renew
Klue
No answers on this topic
Hootsuite
Love it! In most cases, Talkwalker is a no-brainer: I can confidently recommend it to clients.
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Usability
Klue
It is a bit overwhelming to have that amount of information in the same place. And sometimes it can be a bit tricky to find the relevant information you need at the time you need it. It is nice to have that level of information but it kind of useless if you dont know where it is.
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Hootsuite
Despite all the functionalities available on the platform, I never felt overwhelmed or confused
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Performance
Klue
No answers on this topic
Hootsuite
Talkwalker gets the job done at a basic level. It performs regular indexing of existing webpages and tracks the instances in which a particular brand or company is mentioned. Especially for being free, this is an awesome resource. However, it should be said that this product does not perform nearly at the level of the paid options.
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Support Rating
Klue
No answers on this topic
Hootsuite
They are very helpful, but can sometimes be a little too quick and not explain things in as great a depth as we would like. They have great staff and programs, and we don't really have any other major complaints. Support is very responsive and helpful when need be.
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Alternatives Considered
Klue
Klue seems much easier to use, and also had a better engagement experience during our trial period. They're insanely customer focused.
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Hootsuite
I have yet to find another tool that would provide me with such a detailed information per query. It's such a find! Plus, I get separate emails per a search query and I'm able to archive those emails to the appropriate folders and always have a way of looking back. It's very useful for building monthly reports.
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Return on Investment
Klue
  • Positive in terms of alignment around product messaging
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Hootsuite
  • The free tool is a no-brainer. It absolutely helps ferret out mentions on social media that I wasn't aware of before.
  • Now, I can use the tool for clients, too, so for consultants, it can be a great way to help stay on top of what's being said about them online, as well.
  • Using the paid version would help delve into even more insights for your business.
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