Lead Forensics vs. Navattic

Lead Forensics has helped the team monitor and track high intent prospects, and reference their buying behaviour against conversations. Lead Forensics may struggle to deliver meaningful lead volume in our ICP. In this case, the outbound team could be chasing companies that aren’t aligned with [...]'s core offering or aren’t showing genuine buying intent.

Incentivized

Great for post follow up demos, tours, pitches. Can also help be a good substitute instead of free trials because customers can click and follow various platform guides you create. Sales and CSMs share these out often especially for sharing new feature updates.

Incentivized

• Lead Forensics helps us see which companies are visiting our site, even if they don’t fill out a form. This gives us a chance to reach out to businesses that are already showing interest but might not have contacted us yet.
• Instead of cold-calling random prospects, we can see which pages a company has viewed and how often they return. This helps us tailor our conversations based on what they’re actually interested in.
• The Lead Forensics support team has been great whenever we’ve had questions. They’re quick to respond and always ready to help, whether it’s troubleshooting an issue or offering advice on how to get the most out of the platform.

• Eye to detail on the visuals used whether modals, tool tips, different type of steps.
• Voice over! Very good introduction
• Easy to use, a plug and play kind of deal which I love

Incentivized

• Better updates on companies' current names. Often if a company was a different company years ago it still says the old company name which is confusing.
• Better identifying the correct location. Sometimes it seems like that the location coming up is the wrong location.
• Giving a better understanding of how they got to the website would help too. Often is says "direct" but I would like to know if it was via a link from an email or what

• I wish we had better ways to organize/segment demos within the product but that is feedback that we've given to the Navattic team and our CAM has been able to provide suggestions on how to best work within any limitations for the time being.

Incentivized

I give it an 8 because with just 15–30 minutes a day, I can uncover valuable activity that leads to real revenue. It’s simple to use, and the insights help me prioritize outreach effectively. That small daily investment consistently turns into meaningful follow-ups, upsells, and new opportunities, making it a strong contributor to my sales results.

Incentivized

It's super easy to use. Setting up a demo is even easier now with their automated process and AI recommendations. The interface is very user friendly and anyone can use it to set up the demo.

Incentivized

[Their] support is great, [whether] you call or send in an email. They are always friendly and willing to help. Anytime I can’t figure something out and need to reach out, I always get a response back quick[ly] - and they will always offer to go in and make the change, but I like when they show me so I can do it next time.

Incentivized

I personally use sales intel in tandem with Lead Forensics. They provide different set of data. Lead Forensics is a great tool for helping open up to new markets that you might not have realized existed. It’s an excellent tool for anyone in any facet of sales, worth the money all day long.

Navattic, despite offering various options, can be more user-friendly and easier to integrate than Pendo. Pendo is extremely complex and its feature-tiered pricing structure can be too expensive for what it offers.

Incentivized

• We are still in the very early stages of using Lead Forensics for our agency, but I can see that it could already be very useful to us as we haven't had insights like this previously.
• Our very first use case with Lead Forensics was with a brand-new client and I would say it went exceptionally well. We were running a large media campaign for them, and it was very insightful to see how those specific businesses were getting to the site and what page they were going to. Like mentioned previously, this helped their very small sales team to go after businesses they know were interested in them.

• Our demo hub is the website page that contributes and retains most traffic
• Increased time spent on the page
• Reduced bounce rate

Incentivized