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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Lead Liaison

    Score9.1 out of 10
    Mid-Size Companies (51-1,000 employees)
    Lead Liaison is a cloud-based sales and marketing automation solution. This solution provides equal focus to sales support with solutions such as a hot-lead dashboard, Buy Signals and a live ticker alert of businesses on the customer's website.

    $250

    per month

    SnapEngage

    Score7.5 out of 10
    N/ASnapEngage can be installed on any website and is designed for companies of any size. Sales and Support teams can chat with company website visitors while they browse and offer assistance in real time. This solution includes a "Call Me" feature to incorporate voice and text communication in one bundle. SnapEngage's real-time integration with CRM platforms and Help Desk automatically creates new leads or support cases when visitors request help from the company website. Chat transcripts are…

    $60

    per month

    Pricing
    Lead LiaisonSnapEngage
    Editions & Modules
    Inbound Marketing
    $250
    per month
    Sales Enablement
    $450
    per month 5 users
    Omnibound Marketing
    $780
    per month
    Lifecycle Marketing
    $1,500
    per month
    Event Lead Management
    starting at $2000
    Business
    60/month
    includes 4 agents licenses
    Plus
    140/month
    includes 8 agent licenses, premium integrations
    Premier
    420/month
    includes 16 agent licenses, premium integrations, advanced features
    Offerings
    Pricing Offerings
    Lead LiaisonSnapEngage
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup Fee$499 Depends on packageNo setup fee
    Additional Details—Enterprise plans are also available and are custom tailored to the business' specific needs.
    More Pricing Information
    Features
    Lead LiaisonSnapEngage
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Lead Liaison and SnapEngage
    Feature
    Lead Liaison
    8.8
    8 Ratings
    13% above category average
    SnapEngage
    -
    Ratings
    WYSIWYG email editor9.08 Ratings00 Ratings
    Dynamic content8.57 Ratings00 Ratings
    Ability to test dynamic content8.27 Ratings00 Ratings
    Landing pages8.77 Ratings00 Ratings
    A/B testing8.75 Ratings00 Ratings
    Mobile optimization9.06 Ratings00 Ratings
    Email deliverability reporting9.37 Ratings00 Ratings
    List management8.88 Ratings00 Ratings
    Triggered drip sequences9.05 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Lead Liaison and SnapEngage
    Feature
    Lead Liaison
    9.0
    8 Ratings
    13% above category average
    SnapEngage
    -
    Ratings
    Lead nurturing automation9.58 Ratings00 Ratings
    Lead scoring and grading9.08 Ratings00 Ratings
    Data quality management8.87 Ratings00 Ratings
    Automated sales alerts and tasks8.87 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Lead Liaison and SnapEngage
    Feature
    Lead Liaison
    8.9
    6 Ratings
    16% above category average
    SnapEngage
    -
    Ratings
    Calendaring8.86 Ratings00 Ratings
    Event/webinar marketing9.06 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Lead Liaison and SnapEngage
    Feature
    Lead Liaison
    8.8
    6 Ratings
    15% above category average
    SnapEngage
    -
    Ratings
    Social sharing and campaigns9.06 Ratings00 Ratings
    Social profile integration8.56 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Lead Liaison and SnapEngage
    Feature
    Lead Liaison
    9.2
    7 Ratings
    20% above category average
    SnapEngage
    -
    Ratings
    Dashboards9.07 Ratings00 Ratings
    Standard reports9.37 Ratings00 Ratings
    Custom reports9.37 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Lead Liaison and SnapEngage
    Feature
    Lead Liaison
    8.5
    8 Ratings
    11% above category average
    SnapEngage
    -
    Ratings
    API8.88 Ratings00 Ratings
    Role-based workflow & approvals8.56 Ratings00 Ratings
    Customizability8.07 Ratings00 Ratings
    Integration with Salesforce.com8.06 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM9.04 Ratings00 Ratings
    Integration with SugarCRM9.03 Ratings00 Ratings
    Best Alternatives
    Lead LiaisonSnapEngage
    Small Businesses
    Vbout
    Score9.9 out of 10
    Olark
    Score10 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    Zoho SalesIQ
    Score9.7 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    Genesys DX (discontinued)
    Score10 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Lead LiaisonSnapEngage
    Likelihood to Recommend
    9.1
    (8 ratings)
    7.5
    (13 ratings)
    Likelihood to Renew
    9.1
    (1 ratings)
    9.0
    (4 ratings)
    Usability
    8.2
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.1
    (1 ratings)
    5.0
    (1 ratings)
    Implementation Rating
    9.1
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Lead LiaisonSnapEngage
    Likelihood to Recommend
    Lead Liaison
    I think Lead Liaison could work well for new companies without an existing tech stack as you can also use it as your CRM. For a more mature company, especially one with multiple existing platform, I do not think it is worth switching, as all of the features will likely seem inferior to alternative specialist tools, many of which are cheaper, better supported and better integrated
    Read full review
    SnapEngage
    It helps business grow, if your business is more reliable on marketing or if your business is in starting stage implementing SnapEngage to your website will give a kick start to your business because it helps to get close with the customers which are in need with those quick questions and responses we are getting from customers using chat agent.
    Incentivized
    Read full review
    Pros
    Lead Liaison
    • The form customization is perfect. Very easy to use.
    • The insight we get from the form's (GPS) data is nice as we do not have to mandate fields anymore.
    • The ability to pass thru a lot of data on the back end works for our process. The internal receiver (customer service or sales reps) of the form data knows exactly what campaign the lead came from, what clinical specialty is tied to the prospect and what product is of interest. All seamlessly.
    Incentivized
    Read full review
    SnapEngage
    • Allows team members to see type in real-time before it is submitted. This enables us to gather information for responses in a more timely manner.
    • We can see which of our team members are available, busy, or not-available.
    • Ability to see some biographical information of chatters and to sync information with Salesforce.
    Incentivized
    Read full review
    Cons
    Lead Liaison
    • ROI reporting is lacking to some degree.
    • We get too many feature updates but it doesn't appear to contain anything useful.
    • Not integration friendly.
    Incentivized
    Read full review
    SnapEngage
    • The admin dashboard is the hardest to navigate of any tool I've ever used! THere are 7 tabs in the left-hand panel. Just within the one tab that reads "Settings" (there is a separate tab for "My Account", also Permissions?) there are 9 tabs at the top (which include names like "Agent Settings", "Integrations", "Design Studio", "Options", "Hub"), then at least another 8 tabs WITHIN those 9 tabs, giving you a total of 14 different pages of settings to search through, again, JUST in the Settings tab. What the heck?!
    • Something as simple as notification settings are spread throughout the 14 different settings pages mentioned above. Rather than having one area where you can enter email addresses for notifications, I've had to search through the 14 pages and use Ctrl+F on multiple occasions to fully remove a user from all the notifications they received. This should be much simpler!
    Incentivized
    Read full review
    Likelihood to Renew
    Lead Liaison
    Why move from a product that is help grown the speed on Marketing ROI? We see that the dashboards, flexibility and tracking are meeting and exceeding the business needs we had outlined. The support they provide is consistent, available and responsive. They will work with you until your issue is resolved.
    Read full review
    SnapEngage
    I give SnapEngage a 9 due to how successful our company has been while using it. Unless prices were raised by an insane amount, I don't see us using a competing service.
    Incentivized
    Read full review
    Usability
    Lead Liaison
    One item you did not ask, but should be in around customer support. They do a great job of working with you, training and ongoing questions. Lead Liaison is always available and easy to get answers. The dashboards are great to gain business trends. The social media management is easy and a great way to ensure content is being tracked. The ability to gain tracking code for additional tactics. Our team enjoys the easy access and useability. We work with our clients to make sure they have a tool that we can use to scale for their needs. Lead Liaison makes it easy for us to help clients understand that Marketing ROI is closer to their finger tips than ever before.
    Read full review
    SnapEngage
    No answers on this topic
    Support Rating
    Lead Liaison
    Lead Liaison has tremendous support. I''ve never gone more than a hour or so without a response. They are quick to understand my request, review the options for solution and deliver the best option with the best outcome. Also, the good part is that I don't need support all the time because the product is so easy.
    Read full review
    SnapEngage
    I have never needed to contact them for support.
    Incentivized
    Read full review
    Implementation Rating
    Lead Liaison
    Any issue with the adoption of the product were on our end. I wish we had the band width to run faster so we can know more faster. Our team enjoys the dashboards and ease of using the product. I know our clients are appreciating the results of the information as well.
    Read full review
    SnapEngage
    No answers on this topic
    Alternatives Considered
    Lead Liaison
    I have not used any other product than Lead Liasion. I just recently started using this product and was not aware of the other options. Either way I am looking forward to seeing how far I am able to succeed using Lead Liasion and will continue to use this platform in the future.
    Incentivized
    Read full review
    SnapEngage
    We actually demo'ed LiveChat and LivePerson and besides SnapEngage having a better UI and ease of use, the support from their team was worlds and away above the rest. They let us run an extended demo, gave us constant support, and made sure we felt comfortable before we went live with the system.
    Incentivized
    Read full review
    Return on Investment
    Lead Liaison
    • Ability to attract more targeted prospects.
    • Deepen the relationship with existing clients AND increase the amount of revenue from clients as this is an added service in addition to our online marketing services.
    • One client paid for my costs!
    Read full review
    SnapEngage
    • It has allowed us to provide more service with a much smaller team than our phone team.
    • It provides us with data helpful to not only ourselves, but our marketing team as well.
    • It's customizable so it allows us to create and update our platforms immediately when needed.
    Incentivized
    Read full review
    ScreenShots

    Lead Liaison Screenshots

    Screenshot of Lead Liaison DashboardScreenshot of Lead Liaison Content CreationScreenshot of Lead Liaison Video Marketing

    SnapEngage Screenshots

    Screenshot of SnapEngage is easy to install on any website and helps convert website visitors into engaged customers.