LeadIQ vs. Surfe

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
LeadIQ
Score 6.2 out of 10
N/A
LeadIQ is a prospecting platform that helps outbound sales teams build pipeline through contact data, a AI cold email writing assistant, contact and account tracking for job changes, and CRM enrichment, all integrated into sales tools used daily.
$0
per month per user
Surfe
Score 8.8 out of 10
N/A
Surfe is a lead gen tool used to add contacts, manage deals and pipelines straight from LinkedIn, and move this data into a CRM. Without tab-switching or manual data entry, Surf makes CRM fields accessible on LinkedIn, and users can input information, create new fields, and edit existing ones, while syncing this to a connected CRM in real-time. Surfe also helps users to save time by adding prospects from LinkedIn with a click of a button directly from their profile, and it does that without…
$23
per year per seat
Pricing
LeadIQSurfe
Editions & Modules
Free
$0
per month per user
Essential
$39
per month per user
Pro
$79
per month per user
Enterprise
Ask Sales
Free
$0
Basic
$23
per year per seat
Professional
$29
per year per seat
Business
$59
per year per seat
Offerings
Pricing Offerings
LeadIQSurfe
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsPrices are for annual subscriptions. Monthly subscriptions are available. No credit card is needed for the trial and free.
More Pricing Information
Community Pulse
LeadIQSurfe
Features
LeadIQSurfe
Prospecting
Comparison of Prospecting features of Product A and Product B
LeadIQ
7.4
11 Ratings
5% below category average
Surfe
-
Ratings
Advanced search7.510 Ratings00 Ratings
Identification of new leads5.69 Ratings00 Ratings
List quality6.511 Ratings00 Ratings
List upload/download8.010 Ratings00 Ratings
Ideal customer targeting7.07 Ratings00 Ratings
Load time/data access9.511 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
LeadIQ
8.3
11 Ratings
6% above category average
Surfe
-
Ratings
Contact information8.011 Ratings00 Ratings
Company information9.511 Ratings00 Ratings
Industry information7.510 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
LeadIQ
7.6
11 Ratings
2% above category average
Surfe
-
Ratings
Lead qualification process6.45 Ratings00 Ratings
Smart lists and recommendations5.35 Ratings00 Ratings
Salesforce integration9.58 Ratings00 Ratings
Company/business profiles7.58 Ratings00 Ratings
Alerts and reminders7.54 Ratings00 Ratings
Data hygiene7.010 Ratings00 Ratings
Automatic data refresh9.08 Ratings00 Ratings
Tags8.06 Ratings00 Ratings
Filters and segmentation8.56 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
LeadIQ
6.3
2 Ratings
17% below category average
Surfe
-
Ratings
Sales email templates6.12 Ratings00 Ratings
Append emails to records6.52 Ratings00 Ratings
Best Alternatives
LeadIQSurfe
Small Businesses
Lead411
Lead411
Score 8.2 out of 10
Method:CRM
Method:CRM
Score 9.4 out of 10
Medium-sized Companies
Lead411
Lead411
Score 8.2 out of 10
Conversica
Conversica
Score 4.1 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
Conversica
Conversica
Score 4.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LeadIQSurfe
Likelihood to Recommend
7.0
(21 ratings)
10.0
(1 ratings)
Likelihood to Renew
9.0
(1 ratings)
-
(0 ratings)
Usability
8.0
(2 ratings)
-
(0 ratings)
Support Rating
7.7
(10 ratings)
-
(0 ratings)
User Testimonials
LeadIQSurfe
Likelihood to Recommend
LeadIQ
I think LeadIQ is a great tool. It helps me with prospecting, writing emails, finding information about prospects, etc. I use it daily when writing emails and trying to find people to reach out to. It works well with CRM integration, and most of the time, the extension and scribe functions are working. Sometimes, the numbers are not accurate.
Read full review
Surfe
Surfe is really a great help/support for our marketing and data team. It saves plenty of time and manual work. We are totally happy with the product and also setup was done in 5 Min.
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Pros
LeadIQ
  • Capturing contact and lead information: Name, Designation, Phone Numbers, Work Email Address, Company board line number - almost every single data point one needs in lead or demand generation. The checkmark for verified information is a cherry on the cake.
  • LeadIQ integrates with LinkedIn Sales Navigator, Salesforce, and even SalesLoft pretty well. A simple click of a button from LSN can import the lead into Salesforce. A boon for any Outbound sales team. Additionally, capturing multiple contacts in a single go as well as importing them into a cadence is a time--saver.
  • It's also a community. Since users can suggest changes to make lead information more accurate as well as the option to request more information on a particular lead.
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Surfe
  • Easy to set up in both directions
  • Getting account data out of LinkedIn
  • Searching for Contact options, i.e. E-Mail and phone
  • Getting Company Data out of LinkedIn
Read full review
Cons
LeadIQ
  • Rocky start to using it - but good follow up with customer service.
  • It can create duplicates in salesforce sometimes which is a headache for some departments who require salesforce to be our pure data source.
  • Sometimes the numbers aren't correct for the right individual - it gets numbers from wrong people with the same name - this has only happened a couple of times, very rare.
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Surfe
  • After installing the Chrome Plugin, LinkedIn is a bit slower than before
  • Pricing is okay, but import from Sales Navigator should be included in the Basic Package
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Likelihood to Renew
LeadIQ
We have been very happy with LeadIQ for the past several years. They have quality data at a fair price and that is the most important thing for us. Their product continues to grow and expand and they are great to work with from a customer experience point of view.
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Surfe
No answers on this topic
Usability
LeadIQ
the data pool of contacts and lead info could be better compared to the other software competitors. The software is still quite easy to use and it has an extension which makes it easy to work side by side with either linkedin or salesforce. One item that doesn't work well which the rep showed us was pulling up the account page on salesforce and LeadIQ being able to pull up the company details based on the domain. That isn't working for us. Perhaps it's the industry we're in.
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Surfe
No answers on this topic
Support Rating
LeadIQ
I have yet to contact LeadIQ regarding support for the tool. Usability is pretty straight forward, and I was trained well to use the tool properly. I am giving the rating of a five since I can not say I have had contact with the support team.
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Surfe
No answers on this topic
Alternatives Considered
LeadIQ
The user experience and design of the platform + the data health were far superior to UpLead and the other tools I demoed. I was also impressed by the pricing structure and the ability for me to pick and choose my plan or customize based on the sales team numbers and team capacity.
Read full review
Surfe
No answers on this topic
Return on Investment
LeadIQ
  • So far not a happy customer. We have had a few positive results but for the most part, all phone numbers are relatively inaccurate or they are personal numbers scraped from LinkedIn. When calling a personal number, people are surprised and find it intrusive.
  • We would not recommend this service until it invests more into correct corporate switchboard numbers at the bare minimum. Currently, these are often incorrect.
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Surfe
  • Saves time in research
  • Getting data and helping to build a database out of a paid platform
Read full review
ScreenShots

LeadIQ Screenshots

Screenshot of Teams can send the right message, to the right person, at the right time to break through the noise and build more sales pipeline.Screenshot of Patented AI technology that can generate tailored cold emails with just a few clicks. Supports personalized cold outreach at scale to improve reply rates and meetings booked.Screenshot of Locates emails and mobile phones for ideal buyers, and sends them to systems of record.Screenshot of Keeps tabs on key accounts by sending notifications when job changes occur in a daily feed.Screenshot of Salesforce enrichment tool that helps to keep the user's system of record accurate, while improving speed to lead on inbound leads.

Surfe Screenshots

Screenshot of Adds contacts to a CRM, and exports whole SalesNav contact lists in one go to save time.Screenshot of Finds emails and edit CRM fields. Automatically sources verified emails, and keep contacts updated.Screenshot of Syncs messages with a CRM, and offers reuseable personalized message templates on LinkedIn.Screenshot of Deal management and pipeline access from LinkedIn, with a side panel to create and configure deals.Screenshot of Keeps contacts updated, and sends notifications when someone in the associated CRM changes their position & company.Screenshot of Task creator, to keep track of a to-do list by creating tasks as reminders for specific CRM records