LinkedIn Sales Navigator vs. Pocus

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
LinkedIn Sales Navigator
Score 8.6 out of 10
N/A
LinkedIn Sales Navigator is a sales intelligence software solution offered by LinkedIn.
$79.99
per month
Pocus
Score 8.8 out of 10
N/A
For product-focused sales, a tool used to build pipeline using AI-powered prospecting, research, and playbook optimization, helping salespersons to find and run the right GTM playbooks.N/A
Pricing
LinkedIn Sales NavigatorPocus
Editions & Modules
Professional
$79.99
per month
Team
$134.99
per license
Enterprise
Contact sales team
No answers on this topic
Offerings
Pricing Offerings
LinkedIn Sales NavigatorPocus
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
LinkedIn Sales NavigatorPocus
Features
LinkedIn Sales NavigatorPocus
Prospecting
Comparison of Prospecting features of Product A and Product B
LinkedIn Sales Navigator
7.6
182 Ratings
2% below category average
Pocus
6.9
3 Ratings
12% below category average
Advanced search9.2182 Ratings5.52 Ratings
Identification of new leads9.1180 Ratings8.33 Ratings
List quality8.0176 Ratings00 Ratings
List upload/download4.8121 Ratings00 Ratings
Ideal customer targeting8.1175 Ratings00 Ratings
Load time/data access6.6162 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
LinkedIn Sales Navigator
8.0
180 Ratings
3% above category average
Pocus
-
Ratings
Contact information7.7159 Ratings00 Ratings
Company information8.1180 Ratings00 Ratings
Industry information8.2175 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
LinkedIn Sales Navigator
7.9
177 Ratings
6% above category average
Pocus
-
Ratings
Lead qualification process7.7136 Ratings00 Ratings
Smart lists and recommendations7.5159 Ratings00 Ratings
Salesforce integration7.8130 Ratings00 Ratings
Company/business profiles8.6173 Ratings00 Ratings
Alerts and reminders8.1154 Ratings00 Ratings
Data hygiene7.6155 Ratings00 Ratings
Automatic data refresh6.8135 Ratings00 Ratings
Tags8.3129 Ratings00 Ratings
Filters and segmentation9.1163 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
LinkedIn Sales Navigator
6.5
79 Ratings
14% below category average
Pocus
-
Ratings
Sales email templates6.972 Ratings00 Ratings
Append emails to records6.267 Ratings00 Ratings
Best Alternatives
LinkedIn Sales NavigatorPocus
Small Businesses
Lead411
Lead411
Score 8.3 out of 10
Lead411
Lead411
Score 8.3 out of 10
Medium-sized Companies
Lead411
Lead411
Score 8.3 out of 10
Lead411
Lead411
Score 8.3 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LinkedIn Sales NavigatorPocus
Likelihood to Recommend
8.6
(183 ratings)
-
(0 ratings)
Likelihood to Renew
8.0
(3 ratings)
-
(0 ratings)
Usability
7.4
(11 ratings)
-
(0 ratings)
Support Rating
9.0
(3 ratings)
-
(0 ratings)
Implementation Rating
8.0
(2 ratings)
-
(0 ratings)
User Testimonials
LinkedIn Sales NavigatorPocus
Likelihood to Recommend
LinkedIn
LinkedIn Sales Navigator is hands down the best tool for identifying targeted contacts or leads. You can drill down on a company and look at its entire workforce, or search by the exact title that is your key target. The information is up to date, as people tend to keep their LinkedIn profiles current. In terms of other marketing functions LI Sales Navigator is extremely limited. BUT if you are looking to identify contacts for prospecting purposes, then this tool is what you need.
Read full review
Pocus
We do power hours where we focus time to call our accounts. Pocus makes it easy to queue up relevant contacts so we can be more impactful with our time
Read full review
Pros
LinkedIn
  • Search Functionality: LinkedIn Sales Navigator has one of the most powerful search functions. The filters are not unnecessary and some are very well thought of. You can drill down to finding a needle in a haystack of 20000 employee company when it comes to using LinkedIn Sales Navigator if done in the right manner.
  • Smart Links: Gone are the days of attached Decks. One can simply create their deck online using this feature on LinkedIn Sales Navigator, or even upload an existing ppt. A smart link is shareable as well as trackable for opens and clicks.
  • Fewer Clicks: With a single click, I can filter out decision-makers in any company. With a single click, I can import contacts from LinkedIn Sales Navigator to Salesforce. Lesser clicks are actually less stressful if you think.
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Pocus
  • Finding the most active users
  • Managing upcoming renewals
  • Insights into how often people use our software, and what they do on a daily basis
Read full review
Cons
LinkedIn
  • Inbox needs work - too much confusion around your LinkedIn inbox and Sales Nav inbox
  • Sorting - need a better, faster way to sort by for prospect lists and account lists
  • Only voluntarily shared information. No cross checking or using API’s like a ZoomInfo
Read full review
Pocus
  • I would love to see what was the last sequence used in the particular prospect directly from Pocus
  • Pocus to give you dashboard with more insights to understand what is working
  • Ppocus to let you send message directly from the tool
Read full review
Likelihood to Renew
LinkedIn
This question is a no-brainer. The tool is the industry standard for anyone tied to sales and marketing. The name "LinkedIn Sales Navigator" is synonymous with streamlining relevant customer and account data in an easy to use format that is actionable and intelligent. The focus on continuous improvement and richer means of communicating with customers and prospects is evident each time new features are rolled out. The social component of the tool even includes a gamification component to ensure that peers remain relevant among each other, which is refreshing and enjoyable for those who engage the tool on a daily basis.
Read full review
Pocus
No answers on this topic
Usability
LinkedIn
Overall, it's very user-friendly. It's hard for a tool to make sorting through loads of data easy, but Sales Nav does this very well. Its advanced search features enable us to be selective in finding the right people to talk to and connect with.
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Pocus
It’s always pretty easy to use, no issues
Read full review
Support Rating
LinkedIn
I would recommend LinkedIn Sales Navigator entirely. It has been the most user-friendly tool to use starting off in a sales role. I genuinely enjoy the navigation of the tool and how easy it is to save lists and see job changes within those lists. Generating leads and finding the most up to date information on prospects is all housed within this tool.
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Pocus
No answers on this topic
Implementation Rating
LinkedIn
I am unsure of the rollout, as I was not involved. I was an early adopter, and I have had a lot of success with the tool personally at multiple organizations, but I have no idea whether the implementation process encountered any errors. I can personally say that it works, and that I have not encountered significant issues with the tool since adoption, although a few issues like messages showing up as being unread even though they have been opened have been an on-again/off-again issues throughout the past few years. Overall, the company is doing a great job, and our implementation seems to have been effective.
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Pocus
No answers on this topic
Alternatives Considered
LinkedIn
LinkedIn Sales Navigator is much more valuable than Dice or Cognism, as we do most of our prospecting on LinkedIn. Therefore, it means we can build lists of our prospects based on activity, connections, and buying intention. With Cognism and Dice, you cannot do this as they do not work alongside the LinkedIn platform and, therefore, lack the functionality that is essential to what we are using the platform for.
Read full review
Pocus
Read full review
Return on Investment
LinkedIn
  • Helped warm up a few leads that I was having trouble getting in touch with via phone and email
  • Allowed me to better identify the key stakeholders at companies I was targeting
  • Kept me up to date on what was happening with my prospects and their companies.
Read full review
Pocus
  • helps create more pipeline
  • helps with AE productivity
  • allows for easier manual camapaign to be launched
Read full review
ScreenShots

Pocus Screenshots

Screenshot of a visualization of how Pocus worksScreenshot of Pocus' AI-powered playbooks to take advantage of high-intent signals like website activity, job changes, and product usage.Screenshot of the interface where Pocus tracks Job Switchers and proactively surfaces them.Screenshot of Pocus' analytics