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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    LocaliQ

    Score8.6 out of 10
    N/ALocaliQ is a marketing platform that helps businesses attract and retain ideal customers with a suite of AI lead management and digital agents, marketing automation, omnichannel campaign management, advanced reporting, and expert-led services.N/A

    Springbot

    Score6 out of 10
    N/ASpringbot aims to bring all the marketing capabilities large retailers have to small businesses at a fraction of the cost. Through Springbot, online stores will be able to leverage automated marketing on channels such as email, SMS, social and online ads. Business owners and marketers who find themselves wearing many hats can still send the right message at the right time with confidence. With an all-in-one marketing automation platform designed with ease of use in mind, business…

    $199

    for up to 5,000 subscribers (includes email marketing, social hub, reporting and dashboards, signup forms, automations, account management, support and onboarding. See website for additional package options.

    Pricing
    LocaliQSpringbot
    Editions & Modules
    No answers on this topic
    Platform Base Package
    $199/month
    for up to 5,000 subscribers (includes email marketing, social hub, reporting and dashboards, signup forms, automations, account management, support and onboarding. See website for additional package options.
    Offerings
    Pricing Offerings
    LocaliQSpringbot
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsLocaliQ offers both self-serve and premium solutions. LocaliQ’s free, self-serve experience provides access to Free Website Grader, Free Inbound Call Recorder, Chatbot (free and $9.99/month options available), Scheduling Technology (free and $9.99/month options available), and Listings solutions ($9.99/month and $14.99/month options available). For LocaliQ's premium solutions, users are partnered with a LocaliQ expert to create the best marketing plan for their businesses that utilizes a full suite of marketing products.See website for pricing calculator for additional pricing options.
    More Pricing Information
    Community Pulse
    LocaliQSpringbot
    Considered Both Products
    Gannett
    No answer on this topic
    Springbot Inc.
    No answer on this topic
    Key User Insights
    Would buy again
    88%
    Would buy again
    37 Answers
    No answers on this topic
    Delivers good value for the price
    95%
    Delivers good value for the price
    35 Answers
    No answers on this topic
    Happy with the feature set
    90%
    Happy with the feature set
    38 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    84%
    Lived up to sales and marketing promises
    31 Answers
    No answers on this topic
    Implementation went as expected
    94%
    Implementation went as expected
    34 Answers
    No answers on this topic
    Features
    LocaliQSpringbot
    Email & Online Marketing
    Comparison of Email & Online Marketing features of LocaliQ and Springbot
    Feature
    LocaliQ
    7.6
    11 Ratings
    3% above category average
    Springbot
    4.4
    3 Ratings
    55% below category average
    WYSIWYG email editor7.34 Ratings4.03 Ratings
    Dynamic content6.69 Ratings4.23 Ratings
    Ability to test dynamic content8.02 Ratings2.72 Ratings
    Landing pages6.78 Ratings8.21 Ratings
    A/B testing8.06 Ratings4.23 Ratings
    Mobile optimization7.311 Ratings4.03 Ratings
    Email deliverability reporting9.06 Ratings4.03 Ratings
    List management7.17 Ratings4.23 Ratings
    Triggered drip sequences8.63 Ratings4.03 Ratings
    Lead Management
    Comparison of Lead Management features of LocaliQ and Springbot
    Feature
    LocaliQ
    7.2
    42 Ratings
    7% above category average
    Springbot
    6.6
    3 Ratings
    18% below category average
    Lead nurturing automation7.434 Ratings4.03 Ratings
    Lead scoring and grading6.79 Ratings9.11 Ratings
    Data quality management7.438 Ratings4.03 Ratings
    Automated sales alerts and tasks7.224 Ratings9.11 Ratings
    Campaign Management
    Comparison of Campaign Management features of LocaliQ and Springbot
    Feature
    LocaliQ
    7.8
    3 Ratings
    4% above category average
    Springbot
    5.2
    3 Ratings
    37% below category average
    Calendaring9.52 Ratings4.03 Ratings
    Event/webinar marketing6.02 Ratings6.41 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of LocaliQ and Springbot
    Feature
    LocaliQ
    7.8
    10 Ratings
    12% above category average
    Springbot
    2.7
    2 Ratings
    95% below category average
    Social sharing and campaigns8.19 Ratings2.52 Ratings
    Social profile integration7.69 Ratings3.02 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of LocaliQ and Springbot
    Feature
    LocaliQ
    7.2
    46 Ratings
    4% above category average
    Springbot
    4.2
    3 Ratings
    56% below category average
    Dashboards7.244 Ratings4.23 Ratings
    Standard reports7.345 Ratings4.23 Ratings
    Custom reports7.235 Ratings4.23 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of LocaliQ and Springbot
    Feature
    LocaliQ
    9.0
    6 Ratings
    53% above category average
    Springbot
    6.9
    3 Ratings
    10% below category average
    Customizability9.06 Ratings7.31 Ratings
    API00 Ratings4.23 Ratings
    Role-based workflow & approvals00 Ratings8.21 Ratings
    Integration with Salesforce.com00 Ratings7.31 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings7.31 Ratings
    Integration with SugarCRM00 Ratings7.31 Ratings
    Best Alternatives
    LocaliQSpringbot
    Small Businesses
    HighLevel
    Score9.3 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    OutboundEngine
    Score10 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    No answers on this topic
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    LocaliQSpringbot
    Likelihood to Recommend
    8.4
    (51 ratings)
    3.8
    (5 ratings)
    Usability
    7.8
    (38 ratings)
    3.7
    (4 ratings)
    Support Rating
    -
    (0 ratings)
    4.2
    (3 ratings)
    Product Scalability
    7.8
    (37 ratings)
    -
    (0 ratings)
    User Testimonials
    LocaliQSpringbot
    Likelihood to Recommend
    Gannett
    LocaliQ is well-suited, in our experience, for B2B marketing and, specifically, hyper-targeted and personalized marketing efforts. The geofencing capability is excellent at helping us deliver messages literally to the doorsteps of our target prospects. The proprietary software they use for this targeting is worth the money, and their reps, specifically Nikki Rowell and Sarah Pena, are fantastic and delightful people to work with. The only scenario that was slightly underwhelming was LinkedIn. Their tools don't deliver any additional value to LinkedIn ad campaigns, so it's not worth paying LocaliQ to run these campaigns; we can run them ourselves, which doesn't require much effort. That is just a small downside. We are extremely pleased with LocaliQ and their whole team.
    Incentivized
    Read full review
    Springbot Inc.
    Well Suited For:
    • Small businesses with small marketing teams.
    • Shopify Customers.
    • Small businesses that want more reporting/segmented lists.
    • Businesses that are upgrading from a service like Constant Contact or Mailchimp.
    Less appropriate
    • Customer who are currently using Klaviyo.
    • Business who do not have a Shopify website.
    Read full review
    Pros
    Gannett
    • ThriveHive is a smaller marketing team dedicated to helping small to medium sized businesses perfect their marketing messages. ThriveHive is particularity good at understanding how Google, and other search engines work, and have been instrumental in helping my company to grow and evolve.
    • With ThriveHive, you get a dedicated coach who is matched to your type of business. This experience with similar businesses gives your coach a better understanding of your business and the challenges your company faces.
    • My coach is very good at responding to my needs within 1 to 2 business days. Email contacts are fluent and as often as I need, to discuss ideas or questions. I can only speak of my relationship with my coach, and I am very pleased.
    • I feel that ThriveHive makes every effort to take excellent care of their clients, and makes you feel like you are their most important customer. I definitely believe that this is one of ThriveHives' greatest assets.
    Incentivized
    Read full review
    Springbot Inc.
    • The demographic data was great. I could see how many males vs. females, ages, income, married, with or without children. It gave me a good idea of who my customers were.
    • Using their tracking URLs in all of our campaigns allowed us to get a better idea of what exactly was driving revenue.
    • Not only could I see top performing products, which I can do within Magento, I could also see top selling categories and colors.
    • I can pull a Coupon Usage report our of Magento, but Springbot gave me additional info like AOV and ROI on those codes.
    • Springbot also gave me a lot of info about our abandoned carts. It shows us which products are most abandoned along with views, conversion rates, etc.
    • Springbot gave us an Instagram Shop page that allowed us to curate social shares and then tie them to products on our site.
    Incentivized
    Read full review
    Cons
    Gannett
    • LocaliQ could improve how it tracks and reports on customer journeys across those channels to provide a clearer view of ROI.
    • The pricing structure is not fully transparent, making it hard to understand the true costs associated with campaigns. Breaking down the fees associated with LocaliQ would make budgeting easier.
    • LocaliQ is able to provide basic ad creative, but there tends to be a disconnect between our brand voice and what is expected with creative. It would be nice to be able to get all design work within LocaliQ rather than have to use and outside designer all the time.
    Incentivized
    Read full review
    Springbot Inc.
    • After our purchase, I let spring or know that I was currently too busy to implement the system and to put things on hold. They ignored this request and kept charging us a monthly fee without using any of their systems. I have only logged in once. Nothing has been set up. They can see that from their side.
    • After multiple emails back and forth their out was in the user agreement. I never asked for my money back only credit so I can regroup and when I have time get on to implant the systems. They tell me they don't do that.
    • They don't care about any of the customer's needs. They only care about charging you that monthly fee. Terrible bus plan. With enough bad feedback, they will suffer from such a narrow plan.
    • I wish we had actual information about the cons using the system. Unfortunately I was not given the opportunity to do unless I wanted to keep paying while not using the system.
    Read full review
    Usability
    Gannett
    Overall usability pretty good. If we would have gotten better return on our advertising dollar I would have continued with them - their dashboard was very easy to use and the recaps they provided were helpful. They try to put data in bite-sized pieces for the client that are understandable (unlike google's reporting page itself which can be a bit difficult to understand at times). Their team was friendly, semi-responsive, and provided explanations when requested
    Incentivized
    Read full review
    Springbot Inc.
    Springbot has top navigation that helps me quickly jump from emails to social, and reporting very easily.
    Read full review
    Support Rating
    Gannett
    No answers on this topic
    Springbot Inc.
    We have raved about Springbot's support because they always get back with us so quickly. Our rep, Jared has been phenomenal in helping us, always being available to chat with us and explaining some of the metrics with us so we can better understand. He completely handles our ads, checks on them, and lets us know when to update and why.
    Read full review
    Alternatives Considered
    Gannett
    LocaliQ is more economical that marketing agencies we've used in the past. Our dollar goes farther. We've also used services from phonebook providers that were getting into the online advertising field. At the time, it was just being introduced so the reps knowledge on the topic was quiet limited.
    Incentivized
    Read full review
    Springbot Inc.
    Springbit is more expensive, more complicated and delivered less.
    Read full review
    Scalability
    Gannett
    As mentioned prior, their ability to utilize and maximize our resources so that we receive the best results on all avenues of marketing and advertising. We see better lead generation, brand recognition and top of mind awareness due to LocaliQ efforts
    Incentivized
    Read full review
    Springbot Inc.
    No answers on this topic
    Return on Investment
    Gannett
    • It's hard to quantify but I know I've had at least 5 to 10 new clients in the last 6 months come from efforts related to my website
    • Not having to work on my website myself also helped free up my time, I don't need to worry!
    • Customer service is good, the team doesn't wait till there is a problem, they schedule check ins regularly
    Incentivized
    Read full review
    Springbot Inc.
    • Springbot gave us a better idea of who our customer was. We just launched in January 2015 having been B2B previously. So we weren't really sure who we were marketing to.
    • I only paid $200/month for the service so I didn't waste a ton of money trying it out. They have a 30 day cancellation policy so I wasn't stuck in a year long contract.
    • It was a let down because I had such high hopes of everything it would allow me to do and see with one platform. Give them a couple more years and I think they will work out the kinks.
    Incentivized
    Read full review
    ScreenShots

    LocaliQ Screenshots

    Screenshot of the Dash lead management dashboard and engagement centerScreenshot of the Marketing Dashboard, which provides access to reports 24/7, or can be used to listen to phone calls and recordings, and manage a lead inbox. LocaliQ customers receive access to the Marketing Dashboard with the purchase of any other products at no additional cost. Upgrades available for automated lead nurture solutions.Screenshot of LocaliQ’s search ad technology includes expertise from account setup and keyword creation to data analysis and reporting across multiple search engines.Screenshot of Social ads, based on a business's unique goals and budget.Screenshot of LocaliQ listings solutions to get a business accurately listed, with lower cost or premium options.Screenshot of the AI-powered Dash SMS Agent that qualifies leads and convert customers. AI responses are generated using website content to provide a customer experience as good or better than a human interaction.

    Springbot Screenshots

    Screenshot of Email Editor - Springbot's drag-and-drop email editor makes it effortless to design eye-catching, branded emails that look great on any device!Screenshot of Automations Editor - Springbot's automations editor let's you easily create automations for common use cases like abandoned cart, and it gives you the ability to build highly customized automations to fit your store's needs.Screenshot of SMS Marketing - Springbot makes SMS marketing simple with text-to-join campaigns that allow you to use custom keywords related to your brand. Combine SMS with the power of automation flows to enhance your multichannel marketing strategy.Screenshot of Social Hub - Springbot's Social Hub helps you streamline your content and marketing efforts, so you can do it all in one place — post, schedule, track metrics and more!Screenshot of Online Ads - Increase your site traffic and bring shoppers back to your store's site with prospecting and retargeting ads.Screenshot of Reporting and Dashboards - Make data-driven decisions by tracking important metrics for your site traffic, product categories and marketing efforts. Get more insights about your ideal customer profile.