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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    LocaliQ

    Score8.6 out of 10
    N/ALocaliQ is a marketing platform that helps businesses attract and retain ideal customers with a suite of AI lead management and digital agents, marketing automation, omnichannel campaign management, advanced reporting, and expert-led services.N/A

    Woopra

    Score3 out of 10
    Enterprise companies (1,001+ employees)
    Woopra provides real-time customer analytics. It begins by tracking users across digital touch points (website, mobile app, help desk, marketing automation, etc.) and building a comprehensive behavioral profile for each user. These Customer Profiles are Woopra's building blocks, which are used to generate custom analytics reports, funnel analytics, retention analytics, and more.

    $80

    per month

    Pricing
    LocaliQWoopra
    Editions & Modules
    No answers on this topic
    Pro
    $999.00
    per month
    Offerings
    Pricing Offerings
    LocaliQWoopra
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalOptional
    Additional DetailsLocaliQ offers both self-serve and premium solutions. LocaliQ’s free, self-serve experience provides access to Free Website Grader, Free Inbound Call Recorder, Chatbot (free and $9.99/month options available), Scheduling Technology (free and $9.99/month options available), and Listings solutions ($9.99/month and $14.99/month options available). For LocaliQ's premium solutions, users are partnered with a LocaliQ expert to create the best marketing plan for their businesses that utilizes a full suite of marketing products.—
    More Pricing Information
    Community Pulse
    LocaliQWoopra
    Considered Both Products
    Gannett
    No answer on this topic
    Woopra
    No answer on this topic
    Key User Insights
    Would buy again
    88%
    Would buy again
    37 Answers
    No answers on this topic
    Delivers good value for the price
    95%
    Delivers good value for the price
    35 Answers
    No answers on this topic
    Happy with the feature set
    90%
    Happy with the feature set
    38 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    84%
    Lived up to sales and marketing promises
    31 Answers
    No answers on this topic
    Implementation went as expected
    94%
    Implementation went as expected
    34 Answers
    No answers on this topic
    Features
    LocaliQWoopra
    Email & Online Marketing
    Comparison of Email & Online Marketing features of LocaliQ and Woopra
    Feature
    LocaliQ
    7.6
    11 Ratings
    3% above category average
    Woopra
    -
    Ratings
    WYSIWYG email editor7.34 Ratings00 Ratings
    Dynamic content6.69 Ratings00 Ratings
    Ability to test dynamic content8.02 Ratings00 Ratings
    Landing pages6.78 Ratings00 Ratings
    A/B testing8.06 Ratings00 Ratings
    Mobile optimization7.311 Ratings00 Ratings
    Email deliverability reporting9.06 Ratings00 Ratings
    List management7.17 Ratings00 Ratings
    Triggered drip sequences8.63 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of LocaliQ and Woopra
    Feature
    LocaliQ
    7.2
    42 Ratings
    7% above category average
    Woopra
    -
    Ratings
    Lead nurturing automation7.434 Ratings00 Ratings
    Lead scoring and grading6.79 Ratings00 Ratings
    Data quality management7.438 Ratings00 Ratings
    Automated sales alerts and tasks7.224 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of LocaliQ and Woopra
    Feature
    LocaliQ
    7.8
    3 Ratings
    4% above category average
    Woopra
    -
    Ratings
    Calendaring9.52 Ratings00 Ratings
    Event/webinar marketing6.02 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of LocaliQ and Woopra
    Feature
    LocaliQ
    7.8
    10 Ratings
    12% above category average
    Woopra
    -
    Ratings
    Social sharing and campaigns8.19 Ratings00 Ratings
    Social profile integration7.69 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of LocaliQ and Woopra
    Feature
    LocaliQ
    7.2
    46 Ratings
    4% above category average
    Woopra
    -
    Ratings
    Dashboards7.244 Ratings00 Ratings
    Standard reports7.345 Ratings00 Ratings
    Custom reports7.235 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of LocaliQ and Woopra
    Feature
    LocaliQ
    9.0
    6 Ratings
    51% above category average
    Woopra
    -
    Ratings
    Customizability9.06 Ratings00 Ratings
    Best Alternatives
    LocaliQWoopra
    Small Businesses
    HighLevel
    Score9.3 out of 10
    Mixpanel
    Score8.3 out of 10
    Medium-sized Companies
    OutboundEngine
    Score10 out of 10
    Heap
    Score8.1 out of 10
    Enterprises
    No answers on this topic
    Gainsight PX
    Score7.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    LocaliQWoopra
    Likelihood to Recommend
    8.4
    (51 ratings)
    7.0
    (16 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.0
    (7 ratings)
    Usability
    7.8
    (38 ratings)
    9.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    10.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    10.0
    (1 ratings)
    Product Scalability
    7.8
    (37 ratings)
    -
    (0 ratings)
    User Testimonials
    LocaliQWoopra
    Likelihood to Recommend
    Gannett
    LocaliQ is well-suited, in our experience, for B2B marketing and, specifically, hyper-targeted and personalized marketing efforts. The geofencing capability is excellent at helping us deliver messages literally to the doorsteps of our target prospects. The proprietary software they use for this targeting is worth the money, and their reps, specifically Nikki Rowell and Sarah Pena, are fantastic and delightful people to work with. The only scenario that was slightly underwhelming was LinkedIn. Their tools don't deliver any additional value to LinkedIn ad campaigns, so it's not worth paying LocaliQ to run these campaigns; we can run them ourselves, which doesn't require much effort. That is just a small downside. We are extremely pleased with LocaliQ and their whole team.
    Incentivized
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    Woopra
    My rating of Woopra is the absolute best possible. I would recommend them to anyone looking for an analytics website that prefers a visual interface and a beautiful design. I have not encountered any problems using their app -- ZERO! Their integration with other marketing software, such as MailChimp, helps our company zero in on our marketing campaigns and gives us the information we need to make better choices. I LOVE Woopra and think they are the best out there! I have used other websites and there is no comparison!
    Incentivized
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    Pros
    Gannett
    • ThriveHive is a smaller marketing team dedicated to helping small to medium sized businesses perfect their marketing messages. ThriveHive is particularity good at understanding how Google, and other search engines work, and have been instrumental in helping my company to grow and evolve.
    • With ThriveHive, you get a dedicated coach who is matched to your type of business. This experience with similar businesses gives your coach a better understanding of your business and the challenges your company faces.
    • My coach is very good at responding to my needs within 1 to 2 business days. Email contacts are fluent and as often as I need, to discuss ideas or questions. I can only speak of my relationship with my coach, and I am very pleased.
    • I feel that ThriveHive makes every effort to take excellent care of their clients, and makes you feel like you are their most important customer. I definitely believe that this is one of ThriveHives' greatest assets.
    Incentivized
    Read full review
    Woopra
    • Woopra tracks *individual users and customer accounts*. It cannot be understated how important this is. Google Analytics and other low cost solutions only sample users and provide aggregate data. For enterprise sales, this is critical. Likewise, for product managers trying to segment product usage by types of accounts, this is incredibly useful.
    • Woopra updates user analytics in real time. This is critical in a sales context as you want to be able to follow up quickly on opportunities. Likewise, it is useful for customer success as they can see usage in real time for an individual they are supporting.
    • Woopra has the most turnkey integrations of any web analytics solution on the market. By far the most useful are Marketo, SalesForce, and Slack, but there are several more we didn't tap into. While any solution worth its salt has an API, Woopra's integrations usually require a login and/or API key, and you are good to go. Here is the current list: https://www.woopra.com/appconnect/.
    • Woopra enables B2B product managers to track product and feature usage by revenue, not just clicks. Again, in a B2B context, this is critical, as there are high-value users and low-value users. Knowing the difference is critical.
    • Woopra's implementation is super simple. We were able to set it up with a couple of hours of one frontend developer and some help from our product intern.
    Read full review
    Cons
    Gannett
    • LocaliQ could improve how it tracks and reports on customer journeys across those channels to provide a clearer view of ROI.
    • The pricing structure is not fully transparent, making it hard to understand the true costs associated with campaigns. Breaking down the fees associated with LocaliQ would make budgeting easier.
    • LocaliQ is able to provide basic ad creative, but there tends to be a disconnect between our brand voice and what is expected with creative. It would be nice to be able to get all design work within LocaliQ rather than have to use and outside designer all the time.
    Incentivized
    Read full review
    Woopra
    • User explorer could get some upgrades. It has sometimes been difficult to filter some actions, or groups of actions or combine filters.
    • Can add more cards to the live dashboard.
    • More context data on the user, the device being used, etc.
    Incentivized
    Read full review
    Likelihood to Renew
    Gannett
    No answers on this topic
    Woopra
    We just really like the tool. There are lots of us using it internally... from Product, to marketing, to customer service, to optimization team, to traffic acquisition, to Executives. Really helps us answer questions about how well things are going, and what is not going well.
    Read full review
    Usability
    Gannett
    Overall usability pretty good. If we would have gotten better return on our advertising dollar I would have continued with them - their dashboard was very easy to use and the recaps they provided were helpful. They try to put data in bite-sized pieces for the client that are understandable (unlike google's reporting page itself which can be a bit difficult to understand at times). Their team was friendly, semi-responsive, and provided explanations when requested
    Incentivized
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    Woopra
    The UI and reports are great overall. Creating reports just requires a few too many screens and clicks. Also dashboard tiles can't be resized. Both of these are easy items that are being addressed
    Read full review
    Support Rating
    Gannett
    No answers on this topic
    Woopra
    Team was always responsive and helpful with special use cases.
    Read full review
    Implementation Rating
    Gannett
    No answers on this topic
    Woopra
    Compared to other products, the support was a small effort. We only had part time contributions from a product management intern and front end developer.
    Read full review
    Alternatives Considered
    Gannett
    LocaliQ is more economical that marketing agencies we've used in the past. Our dollar goes farther. We've also used services from phonebook providers that were getting into the online advertising field. At the time, it was just being introduced so the reps knowledge on the topic was quiet limited.
    Incentivized
    Read full review
    Woopra
    Woopra is much easier to setup and use than Google Analytics. I've spent hours trying to create custom reports in Google Analytics. Woopra does not take this much time to get solid reporting for our site. If you need something that tracks marketing efforts then Google Analytics will likely be a better fit.
    Incentivized
    Read full review
    Scalability
    Gannett
    As mentioned prior, their ability to utilize and maximize our resources so that we receive the best results on all avenues of marketing and advertising. We see better lead generation, brand recognition and top of mind awareness due to LocaliQ efforts
    Incentivized
    Read full review
    Woopra
    No answers on this topic
    Return on Investment
    Gannett
    • It's hard to quantify but I know I've had at least 5 to 10 new clients in the last 6 months come from efforts related to my website
    • Not having to work on my website myself also helped free up my time, I don't need to worry!
    • Customer service is good, the team doesn't wait till there is a problem, they schedule check ins regularly
    Incentivized
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    Woopra
    • Really helped us begin to segment our users based on their engagement and retention.
    • Helped increase retention by about 1.5% after about 5 months of implementation (don't shoot the messenger if your team can't implement that quickly).
    • I felt like it had great potential to create a pipeline between sales and the CSM, but I had trouble getting the sales team to implement it properly as they had their noses deep in calls and emails (they struggle entering notes in SalesForces as well, so it's more a company specific problem).
    Incentivized
    Read full review
    ScreenShots

    LocaliQ Screenshots

    Screenshot of the Dash lead management dashboard and engagement centerScreenshot of the Marketing Dashboard, which provides access to reports 24/7, or can be used to listen to phone calls and recordings, and manage a lead inbox. LocaliQ customers receive access to the Marketing Dashboard with the purchase of any other products at no additional cost. Upgrades available for automated lead nurture solutions.Screenshot of LocaliQ’s search ad technology includes expertise from account setup and keyword creation to data analysis and reporting across multiple search engines.Screenshot of Social ads, based on a business's unique goals and budget.Screenshot of LocaliQ listings solutions to get a business accurately listed, with lower cost or premium options.Screenshot of the AI-powered Dash SMS Agent that qualifies leads and convert customers. AI responses are generated using website content to provide a customer experience as good or better than a human interaction.

    Woopra Screenshots

    Product screenshotProduct screenshotScreenshot of People Profiles - Understand Individual Users from Every AngleScreenshot of Journey Analytics Reports - Uncover critical obstacles and opportunities at every point in the customer experience - from campaign conversions to product engagement.Screenshot of Trends Analytics Reports - Analyze the growth of any metric over time and uncover the hidden forces that drive performance.Screenshot of Retention Analytics Reports - Measure the engagement of features and actions over time to proactively reduce churn and identify the behaviors that drive success.